I don't want to jump on the bandwagon but this store is not good. The customer was not great and I asked the cashier if she had an issue because she looked at me weird after telling her to give me a second to take this out of the shopping tote. I then said should we have the manager come up. Another girl walks into the store and hears the conversation, sh them proceeds to stand right next to me as I'm checking out which is not okay. Then the manager comes up. The goal standing next to me and some random guy said I was being rude. The girl who walked in said, I use to work here and is behind the counter. She had on scrubs. I go to this store often as I live in the area but will not spend my money in Ulta anymore. I can order the hair and skin products directly from the companies and get my eyebrows done at another location. I'm a Diamond member so this is all disappointing. read more

It was confirmed to me this morning that, as I am older, indeed, I am invisible. I went to the Apex Ulta store, to get a refill for my Lancome make-up. Unfortunately, the specific number I needed was not available on the shelf. I went to the front of the store to ask for help. The cashier responded by using her phone to call someone who could assist me. Shortly after, a young man dressed all in black arrived. However, instead of acknowledging me, despite my noticeable white coat--he walked right past and began talking to the cashier. Almost simultaneously, a young woman also walked to the front. Like the young man, she passed by without noticing me and started working on the counter with her back turned toward me. After these interactions, I felt overlooked and invisible. Frustrated by the lack of acknowledgment and assistance, I decided to leave the store. GMM read more

I went for hair color and they put color on my side of my face which won't go away. Don't go there- very inexperienced hair stylists

I would recommend the salon at Ulta in Beaver Creek Commons. Full service hair salon includes full color bar Redken), braids, blow outs and treatments. I can only speak to my experience with Jamie, Elite Stylist. She is very good at understanding exactly what my hair goal is and achieving it. She also really evaluates and treats the scalp, hair quality and overall hair health which I really appreciate. Jamie has executed my color, cut and blow out every time. I have seen her interact with other customers and she always has a friendly professional approach. Keep an eye on the Ulta app for salon bonus points. read more

Ulta Beauty - Redken color bar - Cosmetics & Beauty Supply Near Me - Apex, North Carolina

Karan at this location helped my mom and I find our perfect shades effortlessly. He's amazing at his job, super knowledgeable, extremely friendly, and went above and beyond for us. Will be back just to get more help from him! He knew all the answers and alternatives! read more

Condescending and disrespectful Even to returning customers local to Apex General Manager did not resolve issue with simple solution and also spoke down to people read more

Sarah needs to go. Twice I've been here and she's all up and arms and extra. She's raising her voice at customers and then does the "fake" welcome in. She once yelled at my child with severe disabilities and then tried to apologize. She makes the experience not worth it. Choose another Ulta. read more

Needed advice from someone who knew their products. Waited a long time for the "expert" to arrive from the back room, unkept. Did not know anything about the products the store had to offer and told me whatever she thought I wanted to hear. Those at the front desk were very matter of fact, forgetting that being interested in the customer or at least, friendly, should be a part of their job. Never again at this location! read more

I do not appreciate being lied to about the store return policy. Nor do I appreciate assumptions being made about me or my relationship status. My "spouse/partner/none of your business" does not need to give me permission to shop in your store. Ulta does not require phone or email for returns. Don't let them force you to give away your personal information. read more

Avoid at all costs-go elsewhere!! cashier ("Jessie")made us run our card twice and doesn't under stand how debit cards work. Cashier even had the audacity to tell us "we can't give the merchandise for free after our bank account clearly showed the transaction as "pending--hey Jessie, that means YOU WILL GET YOUR FUNDS. After swiping the card a second time, Jessie then tells us the first charge will be voided. Returned back to store and manager at the time unhelpful - should know how to reverse cards but did not, so clearly also DOES NOT KNOW HOW CARD PURCHASES WORK! Had to contact bank to dispute and have the charge removed- at least and hour wasted total time Date: 12/3/2022, register 5, for ULTA's leadership team. Better off getting products at Amazon. read more

I popped in here mid-week around 2 pm, so the store was fairly quiet. I am completely clueless when it comes to makeup, so I need help picking out the right shades for my skin. This store is conveniently located in Beaver Creek with a lot of other shops. There is an abundance of parking too! I'm not a makeup junkie, but if you are, this will be the perfect spot to come to. I was greeted by someone at the register who was ringing up another customer's purchase. I proceeded to walk the aisles with a clueless look on my face and a friendly young lady offered to help me. She was great, she helped me pick out the right makeup colors and even showed me how to apply them. It was not an intimidating experience. I did splurge on the Clinque foundation, but the sales associate listened when I said I otherwise wanted less expensive products for the rest of my face. She didn't push anything too expensive, the manager then helped me. Both employees were great to work with and very pleasant. I only put makeup on maybe 4x a month, so I don't use a lot of it. My annual makeup splurge on this trip was $81, which is a lot, but I supplement with some less expensive brow and lip products from Target. Ulta did have a buy 2, get 2 free on the store brand makeup products, but still it all adds up. The cost is my overall con on this place, otherwise a good experience. read more

Walked in store and 6 or so employees were at the register, no one greeted me or asked if I needed help with anything. Not sure if they were training, however, not a good representation of a company if no one acknowledges customers' presence! Will go elsewhere! read more

Horrible customer service at this location. The manager Jada does not understand what customer service means. She is definitely in the wrong field. I will avoid this location at all costs. Holly Springs, Cary & Morrisville are wonderful! read more

Out of the Ulta Salon's that I have visited, I definitely thought that this store was the nicest. Unfortunately I did not like the layout of their high-end beauty items, it was a bit tougher to find what I was looking for. Overall, great place to pick up your beauty items and the staff members are helpful and nice. read more

Ulta Beauty - Cosmetics & Beauty Supply Near Me - Apex, North Carolina

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Shady, shady, shady - avoid this location !!! Purchased for instore pickup a Dermalogica product that was supposed to have ten vials when I opened it only 9 vials. Double check any purchases right there in the store. A friend purchased an eyeshadow palette to find a fingernail swipe across the product. Ick!!! Avoid, Avoid, Avoid Go to Holly Springs store better inventory and more knowledgeable staff. read more

Love that they always are helpful and willing to order anything not in stock. I only wish they had more nail colors and fun hair accessories. But it's probably best they didn't. I would be there even more. read more

Today I was in the store They had been robbed Cops were everywhere I was impressed by the fact that my cashier (a tall girl with long dark hair) stayed cool and kind despite the long lines and the many customers being rude and demanding Thank you read more

This Ulta location is close to home so i go here if i need something ASAP. I try avoiding it as much as possible though since most of the items are not in their original packaging. Coming to the Salon and waxing services they totally suck. I went for a hair wash and simple blow dry and came back with oily looking flat hair. And the lady who did my waxing seems to have no idea what she is doing. When I mentioned it to the lady at the billing she just shrugged and said "it happens". I was like seriously?? And my bill was $80! I rather take my money elsewhere. Thank you. read more

Worst Ulta I've ever been to - customer service is non existent. I used to live in Morrisville and go to the Ulta on Park west village and I never had an issue. I just moved and the first time I go to the Ulta on Beaver Creek I had my transaction suspended to get an additional item. When I get to the register again I was told I had to go do the line all over again - which sucks as there were several people but then they had to get rude about it. I left my items, will cancel my credit card from them and never go to an Ulta again. I don't have a problem following the rules I do have a big problem with rude sales people. read more

Living in Apex, the Beaver Creek Commons Ulta location is super convenient for me. I love that Ulta has a range of high end to drugstore beauty and hair products all in one place. I also love their return policy; if you purchase something and you decide you don't like it or something is wrong with it, you can return it for a full refund, which is amazing for skincare junkies like myself. This particular Ulta store is pretty disappointing as far as their selection of products. For example, I adore a particular Revlon lip product, and this store doesn't carry it at all, but I go down the street to Target and they're fully stocked. I also use a particular "Not Your Mom's" conditioner that's pretty hard to find, and while this Ulta carries the brand and even has a place and a price tag on the shelf for the conditioner, it has literally never been in stock when I've tried to purchase it there. Pretty annoying. I asked a sales clerk why it's never there and she just said that it was a popular conditioner so they sell out fast. But wouldn't they anticipate for that and just order more? This Ulta location is just okay. It's a convenient location for me and does have some of the products I use, but if you go here I would definitely suggest calling beforehand to check and see if they have what you're looking for in stock. read more

I don't really need much from anyone when I come in - but ordered something with a free gift. Did not receive it - they said if I didn't get they're probably "out" I said okay.. and she basically sorrrrrryyy bye-ed me. Didn't bother to check or even check my bag to make sure I had everything?? Just seems kind of lazy/Customer service is poor. Check your bags and don't bother ordering things with "gifts" read more

I spent a few days looking for hair dressers that could cut my curly hair. Unfortunately all the ones we called were either closed or didn't do curly hair. Finally we decided on Ulta and it was the best decision I could've made. I saw Alexis and she did exactly what i asked for and as a plus it smelled and felt great. I'm so glad I saw her because I have very curly hair so it's hard to find someone that can give it a good cut, and she did it perfectly. 10/10 will be seeing her again! read more

Save your gas, money and time ... their prices are ridiculous. They are having a huge turnover in their salon. Again, prices are very, very high and you don't get the same service you would at a swank salon. What good are the coupons or points when you cannot even use them on the items or services you want to purchase?!. I buy Bare Escentuals direct from www.bareescentuals.com -- you get great service and products and when you sign up they send you free stuff. I've been a member over 10 years now. read more

I was in the store for 30 minutes roaming on my own looking for products that I needed. In that 30 minutes, not a single associate spoke to me or offered their help. The lady at the front did wish me a good day when I walked out though. read more

Overall not impressed with this location. No one to help and it isn't organized. I was looking for particular brands of merchandise and the sales associate didn't know where they were. Some of the makeup on the shelves looked old... I am disappointed. It would be helpful to have people who know the products or at least are willing to help. read more

Overall, this store was unimpressive. Some of the products on the shelves were a little messy and disorganized, particularly in the drugstore makeup area. The shelves definitely weren't full, or even made to look full. Two women assisted me, but barely, and I was pretty much ignored during my search for a specific type of make up. One did give me some suggestions, but then moved on to a customer who just wanted to talk and talk. The other woman didn't help at all and answered my questions from behind the counter. There doesn't seem to be much for the woman of color at this location, either. Essentially, if you're a woman of color and you are looking for specific products and/or good service, pass on this store. read more

I got my hair done by gloria at the ulta salon and im in love with how she works with my hair! I went from nasty box color black hair to a red and am now going blonde! She always does good on my colors ad cuts! Ive never been disappointed! Shes very sweet and friendly! She knows thats best for my hair and i trust her! If your looking for good services gloria at apex ulta is amazing! read more

Ulta Beauty - Cosmetics & Beauty Supply Near Me - Apex, North Carolina

I only shop here to get the clearance items..occasionally you'll find some items on sale, but in my opinion Ulta is way overpriced! It's disappointing as an African American woman looking to buy makeup, that a cosmetics store only sells one brand of makeup which has foundation that "kinda" matches my skin tone! If you only need a few color eyeliners, lip gloss, or polish , then you'll enjoy the .99 cents clearance items, other than that, nothing special. read more

Will never come back or purchase anything in their store ever again. Booked a hair appt online. Showed up 15 minutes early and they didn't have it in their system. No apology, no can you come back at another time? Just a maybe try another Ulta? Umm, that's a no from me. My beauty product purchases will def be from any company other than yours for wasting my time. read more

Not too impressed with the service here. I have two associates standing at the counter in front of me, very busy chatting, knowing a customer is waiting. They should know better. I had to wait for the only associate working, (which is okay, if there is only one person behind the counter, but not when there are three) to get free and deal with me. read more

I like their selection of Bare Escentuals but I am considering buying it online now. I think on most non-specialty items (drug store brands) they are way overpriced. Their prices on salon brands and higher end makeup is comparable to other stores. I do not, however, like being harassed while I am browsing in the store. If I tell you once that I am just browsing and that I don't need help...I don't need help. Just your average store. read more

Not sure why the place is getting such bad reviews. They sell so many different products, have coupons and a rewards card that can save you money. Makeup is not cheap especially high end but they sell both types (high and low) and you can save a great deal. When they do BOGO on the large hair products you can really save big. They do have so much stuff it can be over whelming - just be ready to spend some time unless you know exactly what you want. I saved $3.50 with a coupon last night plus another $20 of rewards points. read more

This Ulta happens to be close to my house (withim walking distance) and unfortunately i drive to the Cary Crossroads location or Holly Springs location because this one never has anything in stock. The shelves are always empty and they do not carry half the brands the others do. This place needs a revamp. Ita terrible. The time you spend in here getting frustrated you can peacefully just drive to another location. Its t worth it. read more

I love going into the Ulta in Beaver Creek. Angel is personable and never fails to greet me when she sees me. Brandon offers assistance and is honest with me about how a product looks--like if it matches my skin or if I should try something else. He's great about making recommendations, and I've purchased quite a few of my current favorites because of his expertise. Gloria cuts my hair, and she's wonderful to work with because she does exactly what I want. All of the other employees are helpful, friendly, and eager to make sure I can find what I'm looking for. My only complaint has nothing to do with the employees but more to do with the size of the store. I wish they had the complete Estee Lauder and Clinique lines. Unfortunately, they don't have room in this small space. read more

My daughter treated me to a hair makeover at Ulta and stylist Stacie turned me from frumpy to fabulous. It's amazing what a little color and a great cut can do. Thank You so much Stacie you did an AMAZING job!! read more

love that they carry great upscale cosmetics, however there are no carts in the store, you have to carry around a little basket, so you have to hold bigger items while shopping and finding items on sale is also a task, i have found it hard to find some of the sale items, because they were not marked........... Last time I was in the store, I walked around for over 30 minutes shopping and looking for an item on sale, I waited to see if an associate would offer "if I needed any help" and no one offered. read more

Love this store. At the salon Megan Morales is amazing. She is very detailed orientated and very friendly. She is easy to chat with while getting your hair done. The staff in the actual store is so friendly! Melissa the managers will always be kind and call you mam. Brandon is super helpful and so nice! Love the staff, selection and this store. read more

SHAME ON YOU ULTA...paid $40 for "it's a 10 / miracle leave in with Keratin" Then, went to Target and found it for only $20...and yes, I did check and it was the same product....if that is the mark up at Ulta , then I will NEVER SHOP THERE AGAIN :( They don't carry "Mac" and they don't carry Bumble & Bumble.....god only knows what the mark up on those products would be..... read more

My daughter and I have been going to Kelly for about 2 years. Kelly does amazing work from color to cut and style. We could not be more pleased with her! read more

I grew up in deep south and I've experienced more than my share of racism. I think I've become somewhat immune to it at this point. However, when it is blatantly directed at me for no other reason but race I take notice. I was out of my BareMinerals makeup and usually I would order it online from Amazon, because of a previous experience at Ulta. I was followed throughout the store and not asked if I needed assistance, but the white woman who was down the same isle I was on was asked if she needed help, this was after I'd been stalked in the store for over ten minutes. I live in the area so I figured I'd quickly grab what I needed and leave the store. I naïvely thought that the way I was treated the last time was an isolated incident by an ignorant employee. I could't have been more wrong. I went into Ulta and headed directly to the BareMinerals, I found the powder and concealer I needed, now at this point I should've just went to the checkout counter, paid for my items and left, but I saw that there was a sale on kits that included what I needed, plus some other products I wanted to try. While I was looking at the kits a woman walked up to me and said (in the rudest voice) "can I help you?" Always the optimist, I replied, "hi, I came in for foundation and concealer, but I noticed that you have a good deal on the BareMineral kits." She looked at the kits, looked me and said, "we do, but I'm pretty sure we don't carry them in your color." Then she walked away. I'm sure if there was such a thing as a "black person's card" mine would've been revoked on sight because of my response and reaction. I said ok, bought the foundation and concealer and left the store without saying a word to anyone. To my defense, my husband was waiting in the car with my crying 1 year old and I needed to hurry home to make dinner. That's a bad excuse...maybe I just didn't want to face it. There was one young, miserable, black woman in the store and she was a cashier, who seemed to be a new employee. When you go out of your way to mentally put yourself in a denial bubble, and you're treated poorly solely because of your race, it forces you to deal with it. If you don't physically face it by saying something, you face it internally and that hurts worst. I went into Ulta, as a consumer who had already experienced terrible customer service, to spend MY money on items I could've purchased from somewhere else. Insanity is doing the same thing multiple time and expecting a different outcome. I'll blame insanity for my going back into Ulta. I will not patronize the Beaver Creek Commons location nor any other Ulta store. As one person, what I write won't make a difference to Ulta, but hopefully it helps to prevent someone else from going through a bad experience. It might also help someone who's experienced a similar situation at Ulta, to not feel alone. read more