THE GOOD ----------------…read more+ Lots of variety and delicious homemade chocolates to choose from behind the counter - too many to mention - but there's a hugeeeeee assortment of milk, white and dark chocolates. + Approximately $27/lb (as of February 2026) depending on the size of assorted chocolates box you want to purchase. 1lb is about 30+ pieces of chocolate, which is PLENTY to enjoy!! + There are plenty of prepackaged chocolate boxes/packs to choose from too. + Chocolate sampling seems to be allowed here, if you choose to do so. + Private parking lot to the side, which is greatly appreciated in this busy area of River Edge. THE NOT SO GOOD ---------------------------- - Nada. MIXED THOUGHTS --------------------------- = Nada. RANDOM OBSERVATIONS -------------------------------------- = Was preeeetttty busy the day before Valentine's Day 2026. Parking lot was packed, but there were still plenty of chocolates to add to a box from behind the counter. Prepackaged items were running low though.

I've shopped at Critchley's several times since moving to Oradell and have always loved supporting…read morewhat I believed was a local, homemade chocolate shop. That's why I recently spent nearly $70 on chocolate roses to give as gifts. When I got home, I realized they were actually made by Madelaine Chocolate Company -- a brand sold on Amazon -- not made in-house. Even more disappointing, a Critchley's sticker had been placed over the original branding, which made it appear they were their own product. After tasting one, it definitely didn't resemble the quality of their homemade chocolate. It tasted like a mass-produced bar. Had I known they weren't made by Critchley's, I would not have purchased them -- especially in that quantity. Transparency matters, especially when customers are intentionally choosing to support local. Gave two stars because the chocolates that they DO make are good. Really disappointing experience. Hoping they address this.

This review is just based upon receiving Krause's chocolate as a gift…read more I was really impressed with the fresh and delicious flavor of the chocolates. According to the website, Krause's has been around since 1929. They have two locations in Fairview and Paterson, New Jersey. Looking forward to actually visiting Krause's Homemade Candy Shop.

The chocolates are very flavorful and fresh. I like the variety…read more Expensive but delicious.

beautiful invitations for my daughters wedding! she will sit down with you and design them!read more

The hype is absolutely real. Yes, the chocolate covered strawberries were priced at a premium for…read moreValentine's Day, but one bite and you understand exactly why. They were insanely fresh, perfectly ripe, and dipped in silky, high quality chocolate that had that clean snap and melt that only true chocolatiers get right. You could taste the craftsmanship. The staff made the experience even better. Warm, patient, and genuinely welcoming even during the holiday rush. No attitude, no chaos, just great service and positive energy. It is a little tricky to find if you are not familiar with the area, but once you walk in, you immediately get those chocolate boutique vibes. Elegant displays, rich aromas, and that cozy, upscale feel that makes you want to try one of everything. Overpriced or not, it felt like a treat worth indulging in. Definitely worth the trip.

I have been ordering from this place for many years. The chocolate quality is excellent. Whether…read moreyou are going for milk, dark, or white chocolate, all types of chocolate are delicious. One of my favorite things about this place is that they offer a basket made of chocolate. So after you eat everything in the basket, you can eat the chocolate basket. The service here is excellent. Whenever I call to place an order, I never have an issue. I have been in the store once and it smells great, looks clean and there's a lot of chocolates to see. I also saw that they do birthday parties and i think classes. Overall, this place is very cool. It's a good spot to bring kids, a great place to order a gift for someone, and well just overall delicious with a great variety of chocolates and gifts like stuffed animals.

Always great supply of the best tasting chocolate - non stress related but not handicap accessible…read morefamily owned business passed down from generation to generation. I only get my candy from here for every holiday or occasion

My husband (Lodi, NJ native) grew up eating Genevieve's chocolates for 50+years... this "talented"…read morefamily-owned, third-generation CHOCOLATIERS have created so many childhood memories & traditions by mastering their OWN handmade AUTHENTIC style chocolates ... what more can we say, THESE chocolates are made with LOVE ... THANK YOU~ THANK YOU~ THANK YOU~!!!

It's Sugar!!!! What more can you want and yay so fun! This 3 story, 22,000 sq ft candy department…read morestore is so unique it contains over 10,000 types of sweets. Over 5,000 bulk sq feet of bulk bins to mix and match of all different kinds of sweets you can buy by weight! There is a towering "Statue of Liberty" 3 story replica covered in 1.5 million Jelly Belly Jelly beans. There is a lollipop garden centerpiece with close to 10,000 decorative lollipops! There are themed areas in the store such as a sour patch kids theme, needs, starburst and of course Reese's. There is a dedicated section that has candy from various countries around the world. Lot's of novelties, retro novelties, gifts and even needoh's and other popular items can be found like Pokémon candy. The ambience you may feel can be similar to a modern day Willy Wonka factory with lot's of bright eye catching colors. Kids of every age will enjoy this fun store it's beautiful and unique and should not be missed when you visit American Dream. It's Sugar but more it's an experience that has you leaving with a smile on your face and in your heart! Address: 1 American Dream Way suite G134 East Rutherford New Jersey 07073 Phone: (551)213-3744 Hours: Monday - Thursday: 11:00 AM - 9:00 PMFriday - Saturday: 11:00 AM - 10:00 PMSunday: 10:00 AM - 8:00 PM Wheelchair accessible ***

I swear, every time I come in here, I buy up the whole store…read more This place is pure magic! Candy wonderland overload. hands-down the most epic candy store I've ever stepped into. It's like Willy Wonka's factory exploded into a multi-level, Instagram-worthy dreamland with over 10,000 types of sweets The vibes are incredibly fun and lighthearted. Walking in instantly makes you feel like a kid again. The displays are next-level: giant candy sculptures, colorful bins everywhere. The selection is insane and perfectly organized, so it's easy to get lost (in the best way) browsing for hours. From nostalgic classics to viral TikTok finds, giant gummy bears, massive lollipops, chicosticks, creme savers, and every brand you can imagine. Walk around any part of the store and you'll find something special. It's also a massive store. it's 3 levels of nonstop candy. I'm amazed. I loaded up on unique gummies, chocolates, spicy candy dust, and some quirky novelties that made great gifts. The whole experience was exciting and sweet for my kiddos and I. If you have a sweet tooth, stop here. You won't regret it. One of the highlights of the American Dream Mall!

If you love nuts, you'll love this shop. All kinds with roasted, salted, honey-glazed and more -…read morealong with candy. All by the pound. They have a station upfront to do dipped chocolate fruit, too. And the ubiquitous Dubai chocolate/pistachios all over. No samples and no scale so it was hard to tell how much you were getting. Big shop, well-lit and they had some interesting stuffed dates upfront.

Great aroma, lots of selection, some prepackaged materials that make for good gifts but also a lot…read moreof scoop yourself to the quantity you want if you want to try a good variety. We got candied hazelnuts, pecans, and cashews, and all were a great balance of sweet and salty with just enough candy that it wasn't overwhelming the nutty core flavor. I do wish they had a scale. Per pound, nuts are expensive, but I didn't have a good sense how a scoop was in proportion to a pound. Grocery stores can do it, why should have it here. No sampling which makes sense, but they did have some samples at the register. I liked being able to get each nut without buying a whole container of it. It's worthwhile to visit if you or your loved ones love nuts.