I have been going here for almost 3 years now and cannot recommend it enough. Ina is the absolute…read morebest. She always goes above and beyond and is one of the sweetest people ever. My hair has gotten so much healthier since seeing her, and I always walk out of my appointments incredibly happy with the results. I have very curly hair that I dye blonde, so I am always nervous about getting my hair done at a new place, but have had the most positive experience since moving to Chicago and going here. If you live in the area, I would highly recommend giving it a try

Bait-and-Switch Pricing: $190+ Advertised, $680+ Quoted In-Person…read more I had an extremely disappointing experience at Gold Coast Salon that I believe constitutes deceptive business practices. What I Booked: I'm new to Chicago and found Gold Coast Salon through Google, where they're listed as a "relaxed salon" with quality work. Their website clearly advertised full babylights starting at $190+. I booked an appointment with Ashlee on 5/15 and paid a $95 deposit. She immediately requested photos of my current hair and my desired results, which I provided (see attached photos). What Happened: I arrived early to my appointment on 5/29. After examining my hair, Ashlee quoted me $680-$700 for the service without blow dry or cut. This was over 3.5 times the advertised price. I understood the "$190+" meant the price could vary, but in what world does a jump to $700 make sense? That's not a reasonable variation, it's egregious and deceptive. I came prepared for the price to be higher than the base rate, but this kind of markup is completely unreasonable for babylights on already blonde, shoulder-length fine hair. When I expressed that my budget was $300-$400, she offered to "see what she could make work." She returned with a scaled-down option: face-framing highlights and a few babylights for around $390. During this back-and-forth, she claimed the high price was due to this being a "full color correction." Look at my photos. I'm already blonde. This is clearly not a color correction situation. When I pushed back on the pricing, Ashlee condescendingly told me that this cost might not be in my "beauty budget" but it is in a lot of her other clients' budgets. This comment was not only rude and dismissive, but completely missed the point: this isn't about affordability, it's about being misled by advertised pricing. The Unacceptable Resolution: Realizing I couldn't trust her judgment or spend hours in this uncomfortable situation, I requested to simply use my $95 deposit toward a trim and leave. She refused, insisting I could only receive the service I originally booked or be charged the full amount. I left without services and with my deposit held hostage. The Issue: This is textbook bait-and-switch advertising. Advertising services at $190+ and then quoting nearly $700 in person with no transparency about pricing factors beforehand is deceptive and potentially illegal. Their own booking policy states deposits "will be applied towards your services," yet they refused to honor this for an alternative service despite their egregious pricing discrepancy. I am pursuing this matter through my credit card company and appropriate consumer protection channels. Do not book here if you value transparent pricing and honest business practices.

A lot of yal don't go to No Curl Denied and it shows.... you hate to see it. Hahaha, okay…read moreseriously, all jokes aside - go see Nica now! She's amazinggggg. Let me tell you why I adore her so: * TIMELINESS- If there is one thing I'm stickler for, it's respecting my time. We've all had the experience before where you make an appointment for 3 and you don't get seen until 3:30 and then you're left with your head dangling in the shampoo bowl for another 45 minutes, because the stylist insists on overbooking. I've been going to No Curl Denied for over 2 years and she has NEVER been late or overbooked. If your appointment is at 1, you are in the chair at 1 (and actually before). * PERFECTIONIST - I must admit, Nica is a little OCD. She is going to make sure every single strand of hair on your head is laying perfectly before she lets you leave her chair. You will never have to stare at yourself in the salon mirror and then go "well could you bump it here, fix this, do that...", NEVER. She takes pride in her craft and holds herself to a standard of excellence which leads me to.... *PROFESSIONALISM - Nica is an all-around expert in her craft. She makes sure to educate you about your hair, help you achieve healthy hair goals, and just make you flourish all around. As such, Nica places great emphasis in continuing hair education and it seems like every month she's taking additional classes to learn about new hair techniques, styles, etc. She sends out monthly emails to all of her clients keeping you updated with all of the developments which I really look forward to reading each time. I would continue singing her praises, but honestly, this review is getting long and No Curl Denied is something you must experience. Do yourself a favor & go visit her. I pinky promise you'll be glad you did!

Nica has been doing my hair for about 5 years now. She's always professional, and diligent with her…read morework. I have yet to meet a stylist who cares so much about keeping your hair healthy and protecting it. The healthiest my hair has been is when I can get to her consistently.

I loved my experience with Areta and the Chicago Extension Twins. I've never gotten extensions…read morebefore, so I didn't really know what to expect. Areta explained the process and everything was so seamless and enjoyable. I have always had thin, shoulder length blonde hair, but adore Blake Lively's long thick locks, so Areta made my hair dreams a reality. I highly recommend her and the Chicago Extension Twins. The salon is chic and cozy with great snacks and drinks. The conversation is lovely, too! They use the highest quality of hair extensions and thoroughly walk you through how to care for you hair, so the extensions last longer and remain looking great! 10/10 would recommend. ‍

I just got extensions for the first time by Areta and I am so happy with how it turned out. She…read moregave me a consultation over FaceTime and somehow matched the color of my hair perfectly. I gave her a very difficult head of hair to work on (short, blunt, thick, and choppy haircut) so I was nervous it wouldn't blend well. But it looks amazing, she's a miracle worker honestly.... Daria was also there working on another client and her work came out great too. I also felt very comfortable the whole time, she provided water, snacks, and lovely conversation.

I wish I could give more than 5 stars - Ursula, Katherine and Hair Fusion Bar are just absolutely…read moreamazing!! I had chemotherapy 2 years ago and have been trying to grow my hair back since then. I finally decided - why wait years to have the hair I really want?? I went in for a free consultation and learned all about the different type of extensions and what would work best for my hair. I scheduled an appointment with Katherine for about 2 weeks later - she helped me pick out exactly the colors I would need to achieve the look I was going for. Pricing is discussed up front and there were no surprises at the end. I feel absolutely amazing, and because of the INSANE deals they offer to their extension clients on blowouts - I'll be back next week to have my fabulous hair styled. While I was getting my extensions done, I watched the owner do highlights on another client - I have never thought about getting extensions for highlights instead of bleaching/damaging your own hair - I can't believe more people don't do this. Brilliant!

After losing my hair to chemo, I was looking for a solution other than a wig. I found Hair Fusion…read moreBar and went in for a consult with Ursula who said she could do my whole head. A few weeks later I spent the whole day with her as she TRANSFORMED my hair and me! My extensions look just like my real hair. She was meticulous in mixing hair colors and ensuring all areas of my head were covered. In addition to doing an amazing job, she's also a really kind person. Couldn't be happier!

Jaleesa, Jaleesa, Jaleesa! In an era of "stylists" that prioritize quantity over quality, she is a…read morerare gem. She's not only an incredibly talented stylist (that can literally do EVERYTHING) my hair is the healthiest and longest it has ever been! I have never felt more beautiful than when I leave Jaleesa's Hair Diary. She's made me more adventurous with my hairstyle choices (quick weaves, k-tip installs, super cute ponytails and BOMB silk presses) and super confident in myself. Not only is she extremely professional, she is so incredibly sweet and accommodating. I am so blessed to have found her and will be a client for life!

Fantastic stylist with a diverse clientele. Jalessa uses high quality products, never damages with…read moreheat, unique keratin treatments and always on time!

After almost a month since my appointment, I'm still in awe of the transformation Kenrik pulled off…read more I booked fairly last minute and originally scheduled a balayage, but once we evaluated the condition of my hair... black box dyed for almost two years ... it was safe to say we needed a different approach. Even though I walked in expecting to spend between $300-$400 and ultimately ended up investing more than I planned, I left feeling completely at peace with it ‍ The result was EXACTLY what I hoped for, maybe even better, and absolutely the right step forward. Hair health is extremely important to me, and he made sure that was the priority from start to finish. Kenrik took the time to truly listen, assess the damage, and think through the safest, smartest process instead of rushing or doing anything that would compromise my hair. That alone earned my full trust The time, money, and nerves that come with letting someone new color my hair were absolutely worth it. Kenrik is phenomenal talented, thoughtful, and genuinely invested in the outcome He may be early in his career, but he carries himself like someone with a long, successful future ahead. I can't wait to sit in his chair again and see where his journey takes him... but even more, where he takes my hair Highly recommend Kenrik for anything involving a color correction, styling, or a cut (On a side note, the views from the Thomas West Salon were amazing and the staff was incredible from start to finish...I'm really looking forward to future appointments in their studio! )

Jen J is by far the best colorist-bar none. She books up months in advance but the wait is worth…read moreit. It's very hit or miss on other stylists and services at this place. I wish Jen did extensions!!! Jen is .

Kosa salon is an absolute gem of a place with very experienced amazing hair stylists. After…read morediscovering them I don't go anywhere else. Love Maria, Amy and Anna. You ladies are the best!!!

I got a haircut with Maria and had a really great experience. This haircut was loooong overdue, but…read moreMaria was exactly on point with what I wanted, and my hair feels immensely better now. She was also such a pleasant person and was very kind and helped me feel a lot more confidence in my hair. I would recommend her and the salon without any hesitation.

I had an absolutely fantastic experience at Base Salon. I felt welcomed and taken care of. The…read morestaff is genuinely friendly and professional. Melissa always listens to what I want and offers suggestions that made the end result even better than I imagined. I love her creativity, skill and confidence. I wouldn't trust my hair to anyone else and highly recommend Melissa! If you're looking for a salon that combines skill, attention to detail, and a truly relaxing experience, owner Krysta has created this in Base Salon.

I've been going to Base Salon for years: buckets of courtesy, a friendly vibe, getting in and out…read moreefficiently, and most of all, stylists who always take the time to listen--they're what make the difference for me. I've often bumped up to an extra service because recommendations are never pushed on you yet deliver when you do splurge (their fusio-dose [spelling?!]) . Just last week, the effortlessly charming Vanessa Marroquin spent ages listening to me wax indecisive about bangs. I retreated from that precipice; what also retreated, thanks to Vanessa, were highlights rendered shrill and eye-catching (in all the wrong ways) by sunlight. My inveterate wish to position laptop on lap to aid my illusion of efficiency was again indulged by thoughtful provision of a cushioned tray; lots of camomille tea helped out too. Emerging from Base Salon de-brassed and presentable, what's not to love!