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Gorgeous drinks, yes. Memorable flavors, not quite. If you're in a hurry, I would not recommend stopping here. There were only a few drinks ahead of ours, yet it still took roughly 20 minutes for our two drink order to be completed. The workflow behind the counter felt inefficient and poorly suited for handling multiple orders. While the drinks were undeniably beautiful, much of the preparation seemed focused on presentation rather than efficiency. Each employee appeared responsible for a single step, often leaving others standing by and watching. Ironically, despite all the care put into the visual layering, the flavors themselves felt surprisingly muted. *Matcha Cream On Top: not overly sweet, but the vanilla bean syrup barely made an impression. The cream topping was thick, rich, and luxurious, yet the drink lacked the earthy depth that makes matcha enjoyable. The vanilla was too subtle to stand up to the heavy milk base, and the matcha flavor itself was equally faint. *Strawberry Matcha: suffered from many of the same issues. The matcha was subdued and failed to provide much character. The strawberry purée, however, was fragrant, sweet, and pleasantly tart. It blended nicely with the milk and provided most of the drink's flavor. Even so, it was difficult to distinguish this from similar offerings at competing cafés. The employees were friendly and upbeat, though the pace of service left much to be desired. Ultimately, this felt like a café built around aesthetics first and beverages second. The drinks certainly looked impressive, but as a destination for matcha, there are stronger options elsewhere. Perhaps their coffee menu fares better than their tea offerings.
Tony store front with only one worker when we went..poor girl had to take orders and make all the drinks herself! Coffee was alright. We got the black sesame latte and the orange latte- personally preferred the orange latte more as it was somewhat refreshing. Might be a bit too sweet for some folks though. The black sesame latte was meh, wouldn't come back just for that. Black sesame snickerdoodle was a decent size, moist, and had a good chew. Not too sweet! But probably won't be craving it any time soon.
I was in the area and really needed some coffee, so popped into immersion. It looked really cute, quaint, and clean. There was a line out the door, so I figured it must be good. The line was filled with locals who keep returning for their morning, coffee, and they even gave me suggestions. The woman in front of me in line told me that the black sesame latte was the best she'd ever have and she totally recommended it to me. I ordered the black sesame latte and was extremely impressed, given I had no idea what to expect. It was the perfect amount of coffee, strength, creaminess, and different fun flavor. I drank the entire thing and it was wonderful. The girls working were very kind and chatted with me about an event that was happening nearby. I would definitely return for this latte, it was amazing!
This place ticks a lot of boxes! Prime location. Beautiful and delicious seasonal and classic drinks. Little bites to complement your drink. Great interior vibe/design. Good friendly service (when I went to visit). Only drawback here is the size of the establishment and the chance you may not get parking near by. But if you do decide to come grab a drink you won't be disappointed! I got the seasonal roasted black sesame seed latte with oat milk. It's was beautiful and tasty! Not overwhelming in the flavor but the right balance of sweet and nutty sesame. I'm pleased and plan to come back for their strawberry matcha, as it seems to be a fan favorite. It may be small but there is an indoor area right next to it that you can go sit at and enjoy your goodies. I think they're doing the best with the space they're given. Will come back when I'm in the area for sure!
Tried Immersion Coffee in Little Italy and honestly... I'd go back. I got the strawberry matcha and for someone that's not a matcha girly, I'd recommend. The strawberry puree really balanced it out and made it way more drinkable -- not too earthy, not too sweet. The spot itself is small, but cute. Definitely gives aesthetic coffee shop vibes, just not somewhere you're gonna sit for hours. They had cookies on display that looked sooo good -- I didn't get one this time, but they were tempting. Service was okay. Not super friendly or anything, but not rude either. There were only two people working, so it seemed like they were just trying to keep things moving. If you're in Little Italy and want a cute coffee spot (especially if you're visiting and not worried about parking), I'd recommend.
I ordered the black sesame latte with matcha instead of espresso and loved it! The drink is creamy and smooth with a perfect amount of sweetness. It was perfect on a sunny and warm morning. The place is small with only a few window seats and a small outdoor table. Staff are all very friendly.
This is a cute little coffee shop! It's simple, but had such a cool modern vibe to it. Parking can be rough, but once you grab a coffee...you can hang out for a bit or take a nice walk around Little Italy. Now let's get to the coffee... That Strawberry Mocha was so yummy. It was well balanced and the dried strawberries were a great addition for taste plus added uniqueness to the look. I also got a Cold Brew because I am a sucker for those types of coffees. Surprisingly that was tasty as well. It was bitter or bland like some cold brews tend to be. It gave me the pep I needed for the day. The ladies that were serving up these delicious coffees were super sweet and friendly. Great customer service is always a plus. I definitely recommend trying this coffee shop for the variety of unique coffees that they have.
The strawberry Matcha was OK. I thought that it was a little bit too milky personally for my taste and needed a little bit more Matcha and strawberry to balance it out but overall it was better than a lot of other coffee shops that happened to sell Matcha. The Hojicha butterscotch cookie was surprisingly really good. Honestly, the Hojicha flavor was on point and I don't really like butterscotch, but the butterscotch flavor really melded well with the Hojicha. It was a really nice touch that the cookie was really warm and perfectly crisp on the outside while being warm and gooey on the inside. The barista was super friendly and very enthusiastic even with the long line going out of the door. The ambience was nice and modern looking even though it looks exactly like the massage parlor next-door, but there's not much room for sitting.
Parking can be a bit tricky since it's metered and limited, but once you're in, it's such a cute little spot. It's on the smaller side with limited seating, but the vibes are super classy and cozy. There was a line when I went, but it moved pretty quickly. I ordered the orange latte and the hojicha butterscotch cookie latte--both were so good. The orange latte reminded me of those classic orange chocolates from England. And the cookie? AMAZING. Warm, soft in the center, and honestly one of the best I've had. The baristas were really friendly and sweet too, which made the whole experience even better. Definitely want to come back and try more things!
Really cute location! Came on a Saturday morning with about 3 parties in line ahead of us but the line went quickly. Service was super friendly and kind! We got the roasted black sesame latte, matcha cream top, and hojicha butterscotch cookie. The black sesame latte was good - it does have coffee in it so something to note. The matcha was pretty light, I mostly tasted the oat milk and cream top. The cookie was stronger on the butterscotch side than the hojicha. It's street parking and there is a little bit of seating inside and some benches & a table outside so I would say it's generally more of a grab and go kind of spot.
I came for one thing only --- THE ROASTED BLACK SESAME LATTE. I saw this all over social media and it did not disappoint! The roasted flavor really shined through and the coffee tasted very nutty and not too sweet. I also enjoyed how it wasn't grainy at all and the bits of sesame added a fun texture. There's not much seating so I wouldn't recommend coming here to hang out but it's good for a quick stop! I easily found street parking on a Sunday afternoon and I was glad that street parking is free on Sundays. Great service as well!
4 months ago
Decent iced vanilla latte, but way too small of a cup to be $7. Also very limited seating with no wifi, so not a great study/work cafe, but nice scenery nearby for a Little Italy/Waterfront walk. read more
This small but mighty espresso bar serves an excellent drink! Best macchiato in Little Italy and a fine cortado as well. Service is very friendly and cordial. It's a chic modern space and I like to sit and enjoy my cup.. Definitely worth the drive and bonus; free street parking! read more
2 months ago
The freshly made chocolate chip cookie is hands down perfect, so soft and delicious! Also the Orange latte was a recommended one so I tried it and it was very good as well! Staff is very friendly service here! Also loved how aesthetic the ambiance was! Such a cute little coffee shop find! read more
2 months ago
Good quality ceremonial grade matcha (pretty low amount of strawberry compared to other places I've had matcha at) and the strawberry chunks were really good. The cortado was also high quality. Friendly staff, but very limited seating (only two small tables inside) but overall good experience. read more
3 months ago
love immersion! the black sesame and orange lattes are both so good. the service is also so kind. these are definitely quality lattes. worth the line- the wait is quick also read more
5 months ago
Employees are so so so sweet here. Gave great recommendations, specifically the espresso tonic and the amazing cookies. Vibes inside are chic yet cozy. Only downside is the Matcha latte had too much milk. Definitely coming back for their coffee and cookies read more
7 months ago
Super tiny coffee shop tucked away in Little Italy! The staff was really kind and helped me pick a drink too. I got the black sesame latte from their seasonal options and my friend got the orange latte. Both were super good! My only wish is that they had bigger size options. Parking in this neighborhood is always hard to find so be prepared to walk a few blocks. I recommend stopping by if you're looking for a really good coffee while exploring the area! read more
3 months ago
so yummy! they let me do a black sesame matcha instead and it was super nutty. the place is a bit small but cute! read more
Immersion Coffee has elevated the San Diego coffee scene, and as a long time fan of the Manivela Coffee Truck, I'm super happy with the new store and the rebrand. The expanded menu is a revelation and I have a new go to drink- the vanilla bean flat white with oat milk. What truly sets this coffee shop apart is the dedication to quality evident in their new pourover menu, which proudly features competition-level specialty coffee for both pourover and espresso. They make pourover with the Kalita Wave and their espresso machine is the La Marzocco Strada (new machine and they have the only one in San Diego). The menu right now features famous coffee producers such as Nestor Lasso and Diego Bermudez, who are top of the game right now for high-intervention specialty coffee. It is rare that you find this selection anywhere in the country, and for sure the coffee you get here cannot be found anywhere else in all of San Diego. Regarding the seating here-there are lots of seats to be found around the shop but be weary that it gets very busy sometimes and can be difficult to find a place to sit. read more
5 months ago
Heard a few things about Immersion and was curious about their space. They occupy a small area in the lobby of the building looks a bit hidden, you would almost miss it if it was painted a different color. I was feeling a matcha that day, so out of their two options, I opted for the Cream Matcha Latte. It was a bitter but a nice blend of both matcha and milk. Nothing in particular left me immersed into the drink. This is a grab and go cafe considering the limited mount of space. It is great if you're en route to your destination by walking and parking could be hit or miss as it's on the quieter side of DT near Kettner. I would like to see some more specials or even try a coffee as I heard better things! read more
14 days ago
4 months ago
Went to this place for an afternoon coffee with my girls! This is cute lil cafe that serves pourovers, special coffees and matcha/tea as well as lil baked goods! I was mulling over the menu as the selection was more than I was expecting from such a small space! Both of our orders came out pretty fast despite there being a small line and 2 baristas. I decided on the orange latte mostly because I've never had one before and also I enjoy espresso-based drinks. My friend ordered the strawberry matcha that looked quite yummy! The drinks do need to be stirred for proper enjoyment, just so you know. Unless you enjoy the taste of separate elements bit by bit lol. If you find yourself in Little Italy, I would recommend coming here for a caffeine pick-me-up! read more
1 year ago
New kids on the block and I am loving it. The coffee shop is very small, which is totally not an issue because it's so beautiful and so aesthetically pleasing. It's really good for the eye they share the lobby which is perfect for sitting and sipping your Matcha, or your latte quickly You don't need a lot of space for that. The Matcha was really amazing. I had the strawberry I highly recommend ! staff was friendly and they even gave me water for my dog . I'll be back soon to try some espresso drinks. read more
I like their orange lattes, but that's the only drink I like from there. Both their strawberry matcha and regular matcha drinks taste watered downed to me. Other than that, I like the aesthetics of their shops. Service is okay. I've come across polite baristas and unpleasant baristas at both locations. read more
1 year ago
5 months ago
Visiting from out of town and grabbed coffee here, which was AMAZING! They make their cream in-house, which is so delicious. Had an oatmilk latte and the black sesame latte, which is traditionally cold, but the customized it hot for me. The staff was so nice and talented too! Get your coffee here! read more
2 months ago
1 year ago
My second attempt at getting an instagrammable coffee from Immersion was successful. The first time I came here, it was closed despite it being 12:20 on a week day. There was no closed notices on their instagram or google, so i was a bit put off since I used my lunch break to come down there. The second time around I did enjoy my strawberry latte- the strawberry was fresh and the coffee was smooth. It is a very tiny shop but there is a bunch of outdoor communal seating. read more
Went to check out this newly opened little Italy coffee shop. Went around 9:30am on a Saturday and there was no wait, received my order quickly. I went with the orange iced latte w oat milk which was so good. Perfect blend of a sweet latte but could still taste the espresso. Will definitely be back! Space inside is limited so definitely a spot to grab a drink and keep walking. I went with my dog so appears to be dog friendly while you order. read more
1 year ago
The shop is a get-and-go. The inside is pretty small, only room enough for you to order and leave. It looks nice and you get a direct shot of the baristas doing their thing. I ordered the strawberry matcha and it was good but nothing out of the ordinary. Good spot if you're looking to grab some quick coffee/matcha from a cute coffee shop. read more
Immersion's orange latte is unlike any other coffee I've ever had. If you like a chocolate/orange combo you will love this. They put homemade orange syrup and chocolate ganache which made this drink so sweet and rich in the best way. Definitely more of a dessert coffee than one to start your day with if you prefer something less indulgent. The cafe itself is pretty small with only a few seats, but the surrounding area is nice to walk around. There were two employees making the drinks and given that it was pretty busy, it took a bit of time but the quality of the drinks makes it worthwhile in my opinion. I also tried the strawberry matcha which was super good. Less rich than the orange latte but still nice and sweet from the strawberry syrup, and it tasted very fresh and not at all artificial which I love. read more
3 months ago
You just HAVEEE to come here. I rarely give reviews but I loveeee this place. My mom and I ordered two cookies and 2 drinks, hands-down the BEST we've tasted in San Diego. We had strawberry matcha and triple C, for the cookies selections we chose matcha and black sesame. Their cookies are freshly baked, freshly made and it doesn't taste super sugary. Everything tastes extremely well. Customer service is BEYOND good, they are so nice and welcoming. The vibes are extremely nice and the aesthetics are on the spot. I highly recommeded EVERYONE ANYONE to stop by! read more
1 year ago
They were playing some R&B when I entered, which is always nice. To the left of the entrance, there is some seating. The interior is quite simple and pretty. This Orange latte was very unique. It was a little sweet and a little tangy. I would try it again. They were a bit busy when I came, but still made my drink pretty fast. read more
11 months ago
Walked past this little order and go coffee shop and omg the craft the baristas put together is amazing! The shop was really cute and quaint with good equipment! The staff was friendly when I requested the orange matcha even though they didn't recommend it because they didn't know if the combo would be good but she made it anyway. I have to say this drink made my day!!! It was so creamy, the orange flavor popped and the right amount of matcha was hitting! Tell them you want the secret Marissa's matcha drink haha read more
8 months ago
I ordered the shaken espresso, and it was probably the best I've had at any coffee shop--rich, flavorful, and perfectly prepared. The strawberry latte, on the other hand, tasted mostly like milk. Maybe something was off, but it wasn't memorable. The chocolate chip cookie with walnuts was incredible--soft in the center and crispy on the edges. They bake them in-house, and you can definitely taste the homemade quality. Service was okay; the staff was helpful but seemed a bit disengaged. I'd visit again, but I'd stick to the coffee next time. read more
4 months ago
Amazing costumer service, the Coffe and cookies is really good and the ambiance it's chill read more
1 year ago
I'm a bit of a strawberry matcha connoisseur and this was sooo good and I love the artistry of their drinks. Such a cute, quaint location! I'm happy it's so close to my Pilates studio so I can just walk over after class. I will be back!! read more
6 months ago
7 months ago
6 months ago
1 year ago
I had seen so many videos online about the matcha and coffee here. I visited the little italy location, ordered a vanilla latte and an orange latte. The baristas were very kind and friendly. Big plus's on no surcharge for alternative milks as well. The place is very quaint, there is limited seating but if you happen to go on a slow day, there's good spots. It's a very calm ambiance, the lattes were amazing. I wish the lattes were a bit bigger but the quality does not disappoint! can't wait to come back. read more
1 year ago
Heard about this place from social media and wanted to give it a shot. As so many of us, I've been into matcha lately and wanted to give immersion a shot. Seeing that they hand-whisk each drink to order and seeing the color of the matcha from other orders, I was hopeful. I did notice, however, that the matcha looked watery while whisking. Upon receiving my order, I was sadly disappointed. Upon first sip, I tasted no matcha at all. All I tasted was watered down oat milk and was very disappointed. After mixing it all together even with the cream top, there was still no flavor. You could also see the matcha wasn't whisked enough and was still grainy. It's an understatement to say I was disappointed. Just based on the matcha, I wouldn't recommend Immersion if you're looking for quality matcha. However, I would come back to try their coffee drinks since they seem to be of higher quality at first sight. Side note: I believe I was overcharged by $1 but didn't want to make a big deal out of it. The advertised price for the matcha with cream top was $6.50 but was charged $7.50. read more
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Immersion - coffee - Updated July 2026
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