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    IT'SUGAR

    4.2 (71 reviews)
    Closed 11:00 am - 9:00 pm

    Services - IT'SUGAR

    Gift shops

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    Reviews With Photos - IT'SUGAR

    Shelf
    Jay L.

    It'Sugar is a fun spot to wander into when you're walking around after or before dinner and looking to kill some time which is exactly what we did. It was nice that it stayed open late, and the store itself is super bright and clean, with that kind of organized chaos vibe you'd expect from a candy shop packed with color and variety. That said, I was a little underwhelmed by the candy-by-the-pound section. I was hoping for a bigger selection like other candy stores, but most of what they offer leans more toward packaged novelty and gag gifts. Still, there were some fun finds, including a small Harry Potter section which was a cool surprise. Service was chill and hands-off, which was fine since we were just browsing. Overall, it's a fun little stop if you're in the area but probably not a destination candy store if you're looking for bulk classics.

    Entrance of store
    Denise S.

    Driving around DT spotted its sugar pulled over went inside. Bright and colorful. All sugars items nicely organized. Steve was friendly and helpful. When I say the best outstanding customer service thats what I mean. He was very nice. Cant wait to go back just for the convo

    Interior
    Romina T.

    We stop by this candy shop when we are in Gaslamp with the girls. They always find unique candy and things to buys here! They have packed candy or scoop some of your favorites into a cute little clear bucket!

    What are they selling here?!
    Lori R.

    This place was pretty whacky. It was crazy bright colors, overwhelmingly loud music and enough sugar to knock out an entire schools worth of children. I have celiac, and each candy was labeled with ingredients and what contained wheat so it was actually easy to find gluten free items. I also asked for clean tongs so I didn't grab ones that may have had cross contamination. All the candy was really tasty. This place is spendy, don't expect to drop less than $30 on a small to moderate haul. But it is an experience. I definitely satisfied that sweet tooth craving and then some. If I was in town I may swing in but not worth a special trip, ya know?

    Entrance
    Mignon T.

    Anytime we came to San Diego, we make our way here! My kid loves just to wonder and look around. Cashier is always nice! It's clean and I love that it is t overly crowded and you can enjoy the ooo and aah experience.

    Sunil R.

    This is a trendy, fun candy store. They have several locations in the Bay Area as well which is where I am from. They have a lot of options including some adult options. Great place to pick up gifts which is what I ended up doing. I also got a pez dispenser for me as well for old time's sake which brought back some fun memories for me.

    Cute glasses.
    Angie M.

    This is a fun little store with a ton of choices for candy... They have a little section that I called the "Bachelorette" section where we were able to buy some not children friendly items for our girls night out... and then there are a lot of options for filling a bag and buying whatever you want. There are a lot of fun items here, and definitely worth checking out!

    Bulk candy and more at this candy store.
    Courtney K.

    Bottom Line: Prepackaged candy, bulk candy and novelties. Surprisingly, I enjoyed browsing in this store! They have cereal size boxes of prepackaged candy that are 2 for $20. The boxes aren't full and we are not talking high end truffles, but still, that feels like a good deal. They also have bulk candy too including my beloved Jelly Bellys. Finally, they have novelties like candy underwear and other things that are tucked in the back corner. Hopefully the kids never get that far!

    Some of the adorable plush toys they carry
    Attosa C.

    Overpriced, but seriously, which hip candy shop isn't? At least there's LOADS of good stuff in this one, and lots of non-candy novelty items to lust after (or purchase). Beautifully lit store and nicely displayed items. My main gripe is not being able to be sure the little scoops for the by-the-pound candy aren't all over the place, and risky for those with nut allergies, as they were being used in the nut candy bins. Good luck finding parking, but that goes for anything in this area.

    Front of store
    Jennifer S.

    Man, I walked outta this place buying nothing but feeling like diabeetus. It's much like Sugar Factory but more touristy and with a lot of variety and some gag gifts tossed into the mix (magnets, tshirts, etc). The bulk candy goes for some $6.98 for 1/2 pound and $13.96 for a full pound. Or you can fill a box for $14.99 but really why? (Hashtag cavities, hashtag diabetes.) You'll find all sorts of gummies, novelty candy, chocolate and even cereal and lots of old fashioned candy too. There's a whole section with imported candy from Japan, the U.K. and the like. Cute store, but rather overpriced. Definitely more of a tourist stop than a store for regulars. I would totally buy the box of cereal with just the marshmallows (can't believe General Mills hasn't thought of that one yet...)

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    11 years ago

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    11 years ago

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    8 years ago

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    8 years ago

    I love this place because I can find pretty much whatever candy or sweet to fill whatever craving I'm having.

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    10 years ago

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    7 years ago

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    4 years ago

    Took my daughter, she loved it. Great atmosphere. Good pricing. A little expensive but for the experience it is worth it.

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    10 years ago

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    8 years ago

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    7 years ago

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    7 years ago

    Great place for a sugar rush. They have a great selection. The staff is super nice. Can't wait to go back!

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    9 years ago

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    11 years ago

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    9 years ago

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    7 years ago

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    7 years ago

    Omg.... so many options!!!! Clean, quality candy varieties and the price is right. Staff is friendly and helpful!!

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    7 years ago

    It's just a fun store. I've gotten plenty of gifts here. Fun to shop. It's always clean and the staff friendly.

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    10 years ago

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    7 years ago

    Chocolate taste like it was sitting in raisin. Which is nasty because I got chocolate almonds....

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    11 years ago

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    8 years ago

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    8 years ago

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    8 years ago

    Sugar sugar everywhere! This place is a sweet tooth's idea of heaven. they have lots of hard d to find candies as well as the usual stuff.

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    7 years ago

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    10 years ago

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    9 years ago

    This candy shop is the place to go! It will satisfy every type of sweet tooth. Get your sugar fix.

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    10 years ago

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    11 years ago

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    Page 2 of 2

    Ask the Community - IT'SUGAR

    Review Highlights - IT'SUGAR

    It reminds me of a classy version of the Sweet Factory with a little bit of a wider selection of goodies.

    Mentioned in 2 reviews

    Read more highlights

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    Nibble Chocolate

    Nibble Chocolate

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    Stumbled upon Nibble Chocolate and I'm so glad I did. Ambience is sweet and cozy. It's a cute…read morelittle shop that feels like a hidden gem, especially if you're someone who appreciates good quality chocolate. They have a great variety to choose from, whether you're into milk chocolate, dark chocolate, or even non dairy options. I also love that they offer chocolate drinks and coffee, so it's easy to turn a quick stop into a little treat moment. I tried the peanut butter dates and they were so good. Smooth, rich, and just the right size when you want something sweet without going overboard. I also had a dark chocolate truffle and that one was just as good. You can really taste the quality. Customer service was a highlight. The guy helping me was super personable, gave great suggestions for drinks, and was genuinely kind, which always makes the experience better. Honestly, I'm just happy I found a chocolate spot within walking distance. Definitely worth stopping by if you're craving something sweet but still want it to feel a little elevated.

    I don't usually seek out vegan products, but Nibble chocolate is a Bean to bar chocolate shop in…read morelittle Italy in San Diego with single origin chocolates. I sampled chocolate from Peru, Madagascar, and Kenya, and they all had unique fruity characteristics. Because they're vegan, so they use oat milk for their chocolate instead of dairy. My wife and I also wanted some drinks while we were here. I had a hot chocolate. My wife had hers with espresso shots. Good espresso in pure chocolate will never not be good. They are family owned and they only add chocolate, sugar, and oat milk to make their bars. Overall, this was a fun place to check out at Little Italy, and they also had a stall at the Farmer's Market.

    Photos
    Nibble Chocolate
    Nibble Chocolate
    Nibble Chocolate

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    IT'SUGAR - candy - Updated July 2026

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