M-Bee Liquors

Best authentic East Side liquor store in town. Great selection of beer, wine, and spirits. Support…read morelocal!

Great selection of Whiskey, Whisky and Bourbon, including a variety of Japanese and at least 1…read moreTaiwanese. Overall impressed.

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BevMo!

3.1(62 reviews)

1.7 mi

Had a great experience at BevMo! James was extremely helpful, friendly, and knowledgeable. He took…read morethe time to help us find exactly what we were looking for. Great customer service from James!

James at BevMo was fantastic! He went above and beyond to help me find exactly what I was looking…read morefor and made the whole experience easy and enjoyable. Super knowledgeable, friendly, and patient -- he really took the time to make sure I left happy. Employees like James are the reason I keep coming back. Highly recommend asking for him if you're in the store!

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Grady's Market

3.8(17 reviews)

2.3 mi

I decided to check out the taqueria based on a recommendation from an IG foodie. I ordered a fish…read moretaco & a torta. Both were ok, and they charged 3% for using credit card. I walked over to Village Produce to buy salsa because I heard the market is outrageously pricey. I'm glad I tried but I will not be returning.

2 dollars for a 16.9 oz bottle of Kirkland water is not right. If you're super rich you'll love…read morethis place. 4 dollars which is how much they wanted to charge me for 2 of them is egregious. I could get a flat of these waters for less than that at Costco.

Queso birria torta so good

Yummy pozole

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41st Avenue Liquor

2.9(57 reviews)

1.7 mi

The store appeared to be well stocked. However, the older man behind the counter would not talk to…read moreme or answer questions. He understood me but maybe doesn't speak English. He barely mumbled. I bought 2 items that he didn't bag and couldn't be ruder! Had no interest in customer service. Bad vibe.

Maybe the strongest selection of spirits in Santa Cruz that I've seen. Still, it sucks that the guy…read moreat the register is so rude. Complained that I didn't buy enough from him that day. Very unprofessional.

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Pleasure Point Wine & Spirits

4.0(9 reviews)

1.2 mi

Great selection and very competitive pricing. I bet this store has the widest variety of products…read morein town. Wine and liquor you don't see anywhere else!

I always appreciate Felix's skilled info and advice on wine -- now appreciate wines we would mot…read morehave tried otherwise. This shop is a "go to"!'

Cabrillo Liquor & Delicatessen

2.7(6 reviews)

2.9 mi

There's a black steel flat hand truck right in the entrance. It blends into the black carpet behind…read moreit. Today, not seeing this impediment in the way, I hit my right knee on it. Feels like its right on my ACL and can't work the rest of the day. Why would you put something someone can run into right in your entrance? You can't see the black steel, in low light, against the black carpet. Not appreciated.

Really? Just caught the cashier trying to charge me extra for a drink. And the price was literally…read moreright by the register. I come here often and usually get multiple things, so I hadn't really noticed before. But there have been several times where I purchased from here and was surprised by my total and now it makes sense, beware... not cool to overcharge customers. Will be driving further down the street from now on for my goodies =\

Garden Liquors & Deli

4.5(362 reviews)

1.8 mi

It was my first time trying their deli, you order at the deli counter on the right hand side when…read moreentering and pay at the main checkout. Your name is called out when ready. We tried their salami sandwich and turkey sandwich. Both were very good and would definitely go back. There is some indoor seating available, we decided to eat there and it was perfect. It started getting a bit busy after we ordered, but our sandwiches were ready pretty fast. There is plenty of parking and I would definitely recommend trying it out.

- 4/5: The pastrami sandwich was good, but not great; about as good as Togo's…read more - 3/5: The Reuben sandwich had lower quality corned beef. Get the pastrami instead.

Interior

Reuben

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Reuben sandwich $12

Nob Hill Foods

3.3(109 reviews)

2.2 mi

Great selection with very competitive prices especially if you sign up to become a member! The…read morestore is very well serviced and kept clean. Almost never out of stock. They carry my favorite sweet potato fries and chicken strips in pic for great prices.

Great stop within Capitola area for most goods. Beautiful location, although it seems like it's…read moreaging a bit. Helpful employees! For travel content you can find us on Instagram @sunsetourist

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Mash Ptotado

Seacliff Plaza Store

2.8(42 reviews)

4.3 mi

I moved to the area three years ago, and I've never gone to a better convenience store than this…read moreone. KD is always so helpful. The selection is amazing for drinks, liquor, and household items. I go there when I need a specific ingredient and they always have what I need. Prices are great as well. Don't pass by stop at the shop!

This is by far the worst store I've ever been in--and I should've walked right back out. My husband…read morebought a fishing pole, came home to set it up, and immediately realized a key part of the reel was missing. He returned to the store within ten minutes of purchasing all the equipment, and was told flat-out: no refunds once you leave. The part was clearly missing, and he wasn't asking for anything unreasonable--just an exchange so he could actually use what he paid for. Instead, the employee refused to help in any way. Completely unacceptable customer service. If this is how they handle defective or incomplete products, I would strongly recommend taking your business elsewhere.

Drink prime

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Modelo sandia picante

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Steven H.

12 years ago

this place is great live down the street always has a good selection at a great price with great customer service!!!

M-Bee Liquors - beer_and_wine - Updated September 2026

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The most chill liquor store I've ever been to. So chill the worker isn't in the front when you're…read morelooking around! I'm definitely not in LA anymore lol. I needed help to find Goldschagler (lol embarrassed to even write that word but it's a 50th gift with gold) and he knew where it was. He was pretty cool and funny.

The best place on earth by your third visit your family. Weather you drink, smoke. ,Stop for a…read moresnack, bring your kids in for a treat or your dog drags you in from the sidewalk for a cookie. Your family, you're appreciated. It's hard to find people to relate to sometimes but these folks are good. They care about us, the prices and the presentation of pride and customer service. 10 out of 10. I would and will do again. Love this place

Harbor Liquor

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This store is very convenient! Close to the beach and the customer service is great! I had…read moreforgotten a few things that I had planned for a BBQ, but luckily Harbor Liquor was there to save the day. Got what I needed with no problem. I appreciate the help! It was an awesome experience. Now I know where to go whenever I'm in the area. 5 stars!!

Ernie's Liquors

3.1

(14 reviews)

I came just to buy some drinks and snacks and when I got in my car and opened my drink, it tasted…read moresour and sure enough... it was 2 months expired. When I checked the soda I also got, it was 3 months expired. When I went back in to change it the guy agreed but seemed totally unbothered by the fact they had drinks months past expired.

If I could give zero stars, I would. In town for business, doing a kitchen remodel. I came here…read morenight one. They charge almost $10 for a canister of Zyn!!! These things are around $6 everywhere in California... first red flag of a horrible business, price gouging. Now I will say, this store is VERY poorly run, it is dirty, grimy, stuff unorganize

Pleasure Point Wine & Spirits

4.0

(9 reviews)

Great selection and very competitive pricing. I bet this store has the widest variety of products…read morein town. Wine and liquor you don't see anywhere else!

I always appreciate Felix's skilled info and advice on wine -- now appreciate wines we would mot…read morehave tried otherwise. This shop is a "go to"!'

Mission Liquors

3.2

(6 reviews)

Mission liquors just made big points with me. I asked them to stock the local Luna see vodka and I…read moredon't know if they were actually listening to me or not but they had it just a few weeks later. It's also cheap at $7.99 peep this tho: White claw 2.0 is available here. you might want to call in advance to double check they have it in stock. is there anything better together than those two above and perhaps even some vegan pizza from blaze up the street? I submit that there is not!

Young man at the counter was very friendly and polite when I went in the other day. Nice store!read more

Venus Spirits Tasting Room

4.0

(106 reviews)

Mama Mia mule and bourbon smash cocktails were delish. Chill Sunday holiday afternoon. Good tunes,…read morewill come back.

One of the best places in Santa Cruz for good cocktails! Along with having delicious cocktails,…read moretheir prices are like nowhere else! Their cocktails are between $10-$12. It's the place to go before your reservation at their restaurant next door. It's also a chill place to have a good cocktail and chill with friends. You can even order food at the tasting room that is the same food offered on the menu at their restaurant next door! The bartenders at the tasting room are always so chill and laid back. My wife and I went before our dinner reservation next door and got the Bourbon Smash cocktail and the A Rose By Any Other Name mocktail. I have also had the Mai Tai in the past and that was delicious!

Steel Bonnet

4.6

(85 reviews)

Absolutely amazing brewery! The English Rose is the best beer! This is the second time I've been…read morehere. The first night had an amazing musician that entertained and delighted. Dogs are not only accepted but extalted. In fact this is the place for all pups to meet and greet. Dog water bowls are plentyful FOR ALL BREEDS! A great place to chill and have a wonder brew!

Went to see Brotherhood of Freaks at this establishment…read more Definitely a great place for a venue the outside area was easy to maneuver around with a cane and actually very manageable for us that are physically challenged so no Worries there Staff was on cue and eager to please Finally an establishment who knows how to run a business And has those with physical challenges covered I'll Definitely be back Thanks for the great service Maybe next time allow Brotherhood of the freaks to play longer ?

Masoods Liquor & Deli

4.5

(128 reviews)

always the BEST!!!!! Lela…read moreGreat food, always the best service!! It's fun to go the there. They have everything Lela

Great chicken pesto sandwich. Lady at the register was funny. You know when you walk in you're in…read morefor a good sandwich, but there was no bathroom which is kind of odd.

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