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    Seacliff Plaza Store

    2.8 (42 reviews)
    Open 6:00 am - 12:00 AM (Next day)

    Seacliff Plaza Store Photos

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    1 month ago

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    4 months ago

    Helpful 3
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    11 days ago

    Totally rude to the point of anger. Never encountered such a jerk at a store that I spent $100+ I wish I could give 0 stars

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    2 months ago

    $9 for ice, and it melted really fast. Rip off, will not be returning to this store for this reason.

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    1 month ago

    The store is clean... and people are very nice. I've been several times and would recommend it for essentials and goodies before the hike!

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    2 months ago

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    5 months ago

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    11 months ago

    Friendly clerk. Picked up a cool pair of sunglasses and cap. Great beer and wine selection.

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    2 years ago

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    1 year ago

    Decent product selection check due dates customer service turd; very unfriendly staff odd for this area.

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    2 years ago

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    3 years ago

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    3 years ago

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    3 years ago

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    3 years ago

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    3 years ago

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    3 years ago

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    3 years ago

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    2 years ago

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    3 years ago

    This place is ridiculous on there prices!!! A half gallon of milk is $6 just ridiculous!! Plus they are SO rude. All Locals stay away!!

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    7 years ago

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    2 years ago

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    5 years ago

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    7 years ago

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    5 years ago

    Extremely expensive! Check prices and shop accordingly. My most recent and last visit, I was shocked at the price uplift.

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    10 years ago

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    12 years ago

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    15 years ago

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    6 years ago

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    11 years ago

    Always has what I need from tackle to snacks. Nice folks. Fair prices. Easy to park.

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    5 years ago

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    9 years ago

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    9 years ago

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    7 years ago

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    7 years ago

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    11 years ago

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    16 years ago

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    18 years ago

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    20 years ago

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    8 years ago

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    Page 1 of 2

    Ask the Community - Seacliff Plaza Store

    Review Highlights - Seacliff Plaza Store

    My family and i never have issues with old and new management.

    Mentioned in 2 reviews

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    The Angler's Choice Tackle Shop

    The Angler's Choice Tackle Shop

    2.3(12 reviews)
    2.9 mi
    $$$$

    I've been here twice now over the past few months, and have had similar experiences both times…read more I haven't fished in years and my fiancé wanted to get into the sport with me. I went in by myself with just a couple questions on how best to get her started. The gentleman behind the counter immediately seemed defensive and automatically assumed I wanted to sign up for lessons, and said,"This is a pro shop, we don't do anything like lessons here". I explained to him that I was not after lessons, just some tips for a beginner to the sport. The entire time I was in the shop, I had to probe extremely hard to get any kind of answers out of him, who was very short and crass with me the entire time. Apparently, this pro shop is not the place for people with questions even regarding the sport. Just go in, buy your gear and leave is what they want. 1star for good selection, but I would give zero to how rude he was, even to a local.

    A great, well stocked tackle shop the obviously caters more to ocean fishing, but with plenty of…read moregear for any fishing adventure. I needed some gear for an upcoming catfish trip. Solid selection of everything from jigs to poles, the one issue was the prices were a bit high, by about 50 cents per bag of hooks and sinks. Doesn't sound like much unless you're buying 5 bags of 4 different sizes after a big trip of losing gear to the trees at Lake Del Valle. Still, a great local shop with some great advice from the salesmen.

    Play It Again Sports - Early birthday present to myself, I love it!

    Play It Again Sports

    4.7(120 reviews)
    2.6 mi
    $$

    amazing inventory and great, friendly, service. they regrip…read moregolf clubs right! huge used club selection

    I've been coming to Play It Again Sports (PIAS) since they first opened their Soquel location in…read morethe early 90's. PIAS is generally known throughout the area as being a solid place to come for your sports and fitness needs. One of the biggest differences between here and other sports stores, is that they feature new and used items! This is a great way to shop on a budget if you're looking to save some money, or buying for multiple kids / sports. They have gear and equipment for all major sports. For example, if you're looking for baseball equipment, they have several racks of baseball bats, plus baseball gloves, balls, helmets, catcher's gear, and even raglan style baseball tees and socks in many colors to accommodate whatever team your kid gets drafted to. They of course have other sports stuff for basketball, soccer, football, pickleball, and even lots of outdoor games for parties, picnics, and beach outings! There's also an entire downstairs basement type area that has gym / workout equipment . Everything from weights and dumbbell sets, to punching bags, to treadmills and ellipticals. The staircase is a little small, so be careful when going up or down. It had been a long time since I'd stepped into PIAS, so we thought it would be fun to stroll through on a recent trip to have breakfast nearby. The staff we all saw were younger looking dudes, but friendly and attentive. Somebody approached us when we were wandering downstairs to ask if we needed any help, and to not hesitate to ask if we did. It was fun to walk around and see all the different sports equipment and games they had. The space is relatively small, but is PACKED with stuff. I definitely recommend coming to Play It Again Sports if you're in need of anything sports or fitness related! IG: @bbnem.eats

    Photos
    Play It Again Sports - Out front

    Out front

    Play It Again Sports
    Play It Again Sports - New weight plates

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    New weight plates

    Santa Cruz Boardroom - Hats and shirts 10-26-25

    Santa Cruz Boardroom

    4.1(107 reviews)
    3.0 mi
    $$

    I had one of the worst customer service experiences I've ever encountered at this store…read more I came in to purchase some apparel for my children, and my daughter picked out a shirt that was on clearance. As I was checking out, the cashier informed me that all clearance sales were final. I acknowledged that and told him that was fine. The problem began when the cashier struggled to remove the security sensor from the shirt. After several unsuccessful attempts, he decided to use wire cutters to remove it while it was still attached to the shirt. My husband even pointed out that doing so would likely damage the garment. Despite the warning, the cashier continued and ultimately tore a sizeable hole in the armpit of the shirt. At that point, we understandably told him we no longer wanted the shirt since it had been damaged by an employee during the checkout process. To our disbelief, the cashier insisted that "all sales are final." I explained that the shirt was not damaged when we agreed to purchase it and that the damage occurred because of their employee's actions. A manager was then called over and made the equally absurd statement that clearance items are on sale because they are defective. The shirt was not defective when we selected it--it became defective because their employee damaged it while attempting to remove the security tag. Rather than taking responsibility for their mistake, they told us we either had to find another item of the same price or take the ripped shirt. Their complete lack of accountability and customer service was shocking. In the end, we found another shirt, sparing them from having to refund the $18.95 they seemed so determined not to return. The entire situation could have been resolved with a simple apology and common sense. Instead, we were met with excuses, poor service, and a complete disregard for customer satisfaction. Based on this experience, I will never shop here again and would not recommend this store to anyone.

    I discovered this place while I was having lunch at the new MAD YOLKS on 41st avenue. I wanted a…read moreSANTA CRUZ t shirt or hat and was surprised at how the store was stacked with branded real skateboarding supplies and apparel. The store layout is setup really good. From the outside the store doesn't look appealing but once you enter it's like a whole different realm . Customer service is there to help you with any questions. I found a black colored SC windbreaker that I am happy with. I hope it last because the logo doesn't seem like it can take wear and tear . Crazy the shopper in front of me in line was from Berlin , Germany so you know that this town is made for tourists and memories . Tons of variety of boards here on display. I didn't see too many SANTA CRUZ t shirts though you gotta go to the physical boardwalk store and purchase them there or at Capitola mall. I am glad I discovered this place while, there is btw plenty of parking across the street free.

    Photos
    Santa Cruz Boardroom - First ride on the new board and wheels!

    First ride on the new board and wheels!

    Santa Cruz Boardroom
    Santa Cruz Boardroom - One end of the store

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    One end of the store

    Bicycle Trip - The 30 year old bike donated to "The Bike Church ". By Bike Trips for me.

    Bicycle Trip

    4.3(123 reviews)
    5.5 mi
    $$

    Hi Aaron, thank you for reaching out personally and for acknowledging what happened. I appreciate…read morethe apology and your offer to make things right. Unfortunately, because I needed my bike and had already waited for my scheduled appointment, I had to take it to another bike shop the same day I picked it up from your shop. They were able to take it in right away, complete what I needed, and get me back on the road. My disappointment really wasn't about the software update itself--it was about making an appointment, dropping my bike off as scheduled, and then finding out two days later that it hadn't even been looked at. I had made the appointment specifically so this wouldn't happen. I do appreciate you taking the time to respond and acknowledge the mistake. I hope this experience helps prevent something similar from happening to another customer. I value good customer service, and unfortunately, this experience fell short of that. Thank you again for reaching out.

    Absolutely worth the drive over the hill! ‍…read more Driving to Bicycle Trip in Santa Cruz was 100% worth it! After a terrible experience buying my first e-bike at a shop in Santa Clara, walking into Bicycle Trip was such a breath of fresh air. From the moment we arrived, the staff was friendly, welcoming, attentive, and incredibly knowledgeable. They helped us find the perfect e-bike and an electric bike rack , and we felt supported every step of the way. We were so impressed that we even came back to purchase a lock because we completely trusted their recommendations. Their customer rewards points program is another huge bonus--it's a fantastic way to save money! If you're looking for exceptional customer service, honest advice, and a team that genuinely cares about their customers, I can't recommend Bicycle Trip in Santa Cruz enough! We'll definitely be back!

    Photos
    Bicycle Trip
    Bicycle Trip - My new bike, safely locked up.

    My new bike, safely locked up.

    Bicycle Trip

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    Seacliff Plaza Store - beer_and_wine - Updated September 2026

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