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    Machinery Row Bicycles

    3.9 (94 reviews)
    Closed 10:00 am - 5:00 pm
    Updated 2 months ago

    Services - Machinery Row Bicycles

    Bike repair and maintenance

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    Reviews With Photos

    My new Salsa Fargo
    Ben B.

    Working with Ben to put together the components for my build was great. His expertise ensured that everything was compatible. Had I sourced them all myself, I'm sure I would have wasted time and money on parts that wouldn't have worked together. While many of the components could be found online at a discount, the premium paid by working with a local shop was well worth it for the expertise alone.

    My Trek out front of Machinery Row after they replaced my front tire in 15 minutes!

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    2 months ago

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    1 month ago

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    27 days ago

    They have a great selection of bikes. Their staff is very knowledgeable and most of them have been there for a very long time.

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    7 months ago

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    Ben C.

    Thanks Ben! It was a pleasure putting this build together for you!

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    8 months ago

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    2 years ago

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    2 years ago

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    1 year ago

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    Ben C.

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    2 years ago

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    3 years ago

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    4 years ago

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    4 years ago

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    4 years ago

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    3 years ago

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    3 years ago

    Jesse helped me out with an emergency spoke repair while I was out on a ride. The entire crew was amazingly friendly and welcoming.

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    5 years ago

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    5 years ago

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    5 years ago

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    4 years ago

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    4 years ago

    Very polite clerks and fast service. I got my State trail pass there this week! Summer hours are in place.

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    7 years ago

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    10 years ago

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    8 years ago

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    Whitney B.

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    7 years ago

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    4 years ago

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    Ben C.

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    6 years ago

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    6 years ago

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    6 years ago

    Personal service, no pressure sales focused on my needs and desires. A fantastic service all around....and safe during the pandemic!!

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    7 years ago

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    4 years ago

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    10 years ago

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    13 years ago

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    7 years ago

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    8 years ago

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    13 years ago

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    12 years ago

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    17 years ago

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    12 years ago

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    8 years ago

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    Whitney B.

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    19 years ago

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    Page 1 of 3

    Ask the Community - Machinery Row Bicycles

    Review Highlights - Machinery Row Bicycles

    Knowledgeable, helpful, accommodating, high quality, easily accessible, nice shop.

    Mentioned in 4 reviews

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    Wheel & Sprocket

    Wheel & Sprocket

    (25 reviews)

    TL;DR packed my wife's bike in under two hours for the cheapest quote in 10 miles…read more Longer unnecessarily detailed review: My wife has been talking about her childhood bike for almost half a decade. It was the one thing she ever had that was hers alone. It came from a local manufacturer in Florida and she cherished that bike. I have spent the last two years trying to con my wife into letting me just get her a similar bike. We live in an incredibly bike friendly city (for the US) in California and we downsized to one car a few years back. We really like to ride for transportation on weekends. For a number of reasons, primarily the bike has sat for literally 30 years in a Wisconsin shed, and it would cost more to ship then it was worth, and I would spend thousands to spend a week restoring an ancient bike. I don't know if you ever had experience with a person with autism who has a fixation but if you do then you know. She could not be reasoned with, cajoled or bribed. I called wheel and sprocket Middleton first. The guy who answered the phone (my apologies I forgot every name the moment I heard it bad habit) explained he could pack it in a box but didn't recommend shipping if I was flying back. He told me I could check it as luggage instead. He told me this would take a couple days as they are busy with the back to school crowd. I thanked him for his time and hung up. I spent the next 20 minutes calling the airline, a shipping company and two competitors. Everything he told me on the phone is true. It is miles cheaper to get it packed and put on luggage than shipping. It does fit within standard luggage dimensions. He was also 50$ cheaper than the other place which didn't suggest it be luggage and instead told me it could be shipped by them. I went with the smart choice and brought it to Wheels and Sprocket. Once there a different guy was super helpful backed everything down to the quote on price and didn't bat an eye at the shape of the bike. I mean when I saw the bolts myself I decided the restoration went from a weekend job to a week job. I told him when we were leaving next week and that we would have to drive back from Milwaukee to get the bike for the airplane. He talked to his mechanic and he said he could have it back today. When I came back to get it a young woman helped me load it in to my car and was super helpful and made it quick and easy. I mean I just got a bike broken down and boxed but it made the person I love the most literally cry when her dream came true. It's just a bike, it's just a bike shop but goddamn sometimes a bunch of people really go out of there way to help it means something. So telling it here is the best I can do. Thank you guys.

    Every W&S employee (service, sales, managerial) has been kind, encouraging, and helpful. They have…read morepatiently and thoughtfully answered all my questions about repairs and equipment.

    The Cargo Bike Shop - Our storefront on Willy St. Look for us next to Batch Bakehouse.

    The Cargo Bike Shop

    (9 reviews)

    Williamson - Marquette, Willy St

    If you're looking for a skilled e-bike specialist who is equipped to handle anything from basic…read moremaintenance and small repairs to significant overhauls and major customizations the Cargo Bike Shop is the place for you. In addition to maintenance and repairs, the staff have the mindset of a teacher and will assist in the selection of the best bike for your needs--even if it means pointing out a product sold by a different bike shop. That said, the selection of quality bikes (cargo or standard, e-bike or not) which the Cargo Bike Shop sells is amazing, so the likelihood you'll find better equipment elsewhere is low. Following a very poor experience with another bike shop in Madison I needed to find an honest mechanic willing and able to service my cargo e-bike. Tim, at the Cargo Bike Shop fit the bill. Though I did not purchase my bike from him, he and his staff were helpful and far more knowledgeable about e-bikes and equipped to service them than any of the other shops I'd visited. Following a great experience with him on some basic maintenance, Tim helped me scope out a fairly large drive-train customization. Which in the end turned out even better than I'd hoped. His communication before and during the project was stellar: Tim warned me beforehand of the possibility of issues with the availability of some parts I'd selected, and successfully sourced the parts when the sole supplier was less than responsive. Even with a significant amount of extra effort on Tim's part, the final price was fair and the quality of work second-to-none.

    The team at Cargo Bike Shop was fantastic. Two other bike shops said they could not repair the…read morebroken spokes on my ebike tire. Cargo Bike said it would not be a problem. My tire was repaired and true the next day, bike has never tracked smoother. Oh, and it was less than $40 for three broken spokes and even more bent. Machinery Row couldn't help because of the size of my spokes but thankful for them recommending me to Cargo. Teamwork makes my bike work!

    Machinery Row Bicycles - bikes - Updated May 2026

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