Great surf and skate shop in pismo! Right on the main drag that leads to the pismo pier , they had a great selection of clothes and hats , flip flops. I even bought a Cabellero skate board while i was browsing!! Great service and nice board shop! Thanks read more

Love Panchos oh so much! It's been in Pismo my entire life and it's so nostalgic that I get to visit every-time I come to my hometown again. The staff is phenomenal and always happy to help. They have the best variety of clothes for all sizes and ages, souvenirs, skate boards and beyond. The prices are more than reasonable given this prime location to the pier and tourists. Forever a Pancho's fan! read more

I mean cmon gotta love it here. The best spot in Pismo for everything you need and it is RIGHT THERE. Love it, big fan for sure. Great customer service and they clearly love their job. Awesome spot! read more

Went to my favorite surf shop and gear store on the pier. Great customer Service, products, very clean n well organized and a dynamic team of managers and specialist with both a women's side, fitting rooms mens n kids side with skate boards, surf boards, wet suits, etc. the value of skills, knowledge and service is top notch!!! read more

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This is a really cool shop in Pismo. We've actually been here many times when we come to the area, and it's our go-to spot for souvenirs and essentials. The employees are super nice and helpful, and they gave us some free stickers with our purchase! This time around, we got a really nice hoodie and a cool hat my husband had been wanting for a while. They have a lot of stock and plenty of sizes - I never have trouble finding my size like I would at other places. Would recommend stopping by, there's something here for everyone. read more

Poncho's is a staple! A must stop when in Pismo! My husband had bought a leather belt there at least 15 years ago and it was finally on its last use. He found another one and I got a cute bag, plus a matching shirt for me & granddaughter. Love it here! Hope to get back soon! read more

Pancho's Surf Shop - Surf shop - Sports Wear Near Me - Pismo Beach, California

Panchos is a cool place to stop and check out while visiting downtown Pismo. The shop is split into two sides with the gals on the left side and guys on the right. On the day of my visit, there were employees on both sides. We visited for about 20 minutes and we were asked if we needed help one time. It's a great shop if you're looking for surfer/ocean style brands of clothing, hats & accessories. In the rear on the guys side, they have a decent selection of wetsuits, surf boards and body boards. They also have a large selection of skateboards and sunglasses. They're moderate to expensive on their prices, but that is to be expected considering they are located in a tourist area. Panchos is conveniently located near other stores, restaurants, beach and the pier. read more

The service was amazing. I was asked if I needed help like three times the selection is beyond what you would expect they have everything Pismo Beach shirts, Santa Cruz salty ponchos, loser machine they really have it all they have what you're looking for hats, flip-flops, sweaters shirts, skateboards, you name it they have it, the price is just what you would expect at Pizmo but for the most part it's a great value. I don't really think anything is over. read more

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Pancho's is an awesome shop! We had such a great experience today while visiting the store to buy our boys their first skateboards. It is their birthday's and they wanted boards. Josh was amazing and he was so patient with helping our kiddos pick out everything. He was knowledgeable and so kind to my boys. He really made it a memorable experience for them. As a mom I am so grateful for this. My kids walked out with awesome boards and huge smiles. Their store inventory is incredible with everything. I found their staff the two days we shopped in this store and their other store in town to be super kind and friendly. As business owners ourselves we are very impressed with the top notch service! read more

I have been going to Pancho's for many years! Many wetsuits, boards. The BEST STAFF in the WORLD!

Visited with friends from out of state at my husband's recommendation. Great selection of high quality items! Friendly staff! read more

Pancho's Surf Shop - Pancho's Surf Shop - Sports Wear Near Me - Pismo Beach, California

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I love this store. We've been Pizmo Beach now three times and it is a must stop. I always get my most favorite articles of clothing here every time.! I just lost my Pizmo hat and I'm really bummed needing to come back there soon! read more

This is a terrific store with great service. My son went in to look at skateboards and they completely hooked him up. I didn't get the name of the employee, but he had a long blonde ponytail and he put the board together and everything. Great customer service!! read more

This place was amazing! While my wife and I were on our 5 year anniversary, we stopped by this place.. and the guys here educated us on what too get our teenager who recently got into skate boarding.. they took the extra step too install the bearings into the cruiser wheels which was super cool! We will be back here for sure! Thanks for all of the info guys! You all rock, and have great customer service skills with the even touch of the "chill demeanor" thanks guys! read more

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Fun shop to visit. Love their apparel and so do my kids! Great quality apparel. Friendly service. Right in the downtown area. Parking is tight, but walk or bike ride there. Great place to get surf apparel/gear and gifts. read more

I was in Pismo Beach and near the Pier. I stepped into the shop, Pancho's Surf shop, with the intent of purchasing board shorts. It had a clean and modern interior. The current Yelp reviews rave about the customer service. Hmmm... my experience was quite different. I was searching through the racks for board shorts. I went through a couple of racks to find several in my size. Even though there were 3 staff within 15 feet of me, none asked me if I needed help. Was I too cool for Pancho's?!? While I was looking through the racks, I did ask one if they have any larger than size 5. She replied "that's all we got" and walks off. I decided that I'll try another associate to ask for help to access a dressing room. That associate was all business and short on words.."Is that all you want to try on?", "Are you getting these?". By this moment in my shopping experience, I really wanted to walk out and not patronize them. But I was in need of board shorts and short on time. Not digging the vibe at Pancho's. But everyone's experience is different. Overall neat surf shop. Prices are comparable to other surf shops. They even occasionally line up pro surfer meet n greets. Awesome! So if you are in the area and into surfing, check them out. #PanchosSurfShopInPismoBeach read more

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I've been going here for 30 years. Everything is so perfect about this shop, selections to styles to affordability to the staff. You need to stop and shop here!!! read more

Family was in from the northwest & we thought boogie boarding would be a good idea. We didn't get to Pancho's until 1 pm to get fitted for wet suits and grab a board. We were greeted with friendly, expedient service. The suits looked brand new & so did the boards. Because we got a late start the staff person gave us a little flexibility in returning the equipment. Really a very nice gesture & great customer service perk. Check them out for your needs! Also some stellar clothes for the teen in our group so we did a bit of shopping too. Classic Pismo Beach Shopping for young & old. read more

Pancho's Surf Shop - Pismo Beach Boogie Board & Suit from Pancho's - Sports Wear Near Me - Pismo Beach, California

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All the typical clothes, hats etc. Convenient and prices as you would expect. Better quality than the tourist shops.

We were in Pismo during Labor Day weekend and decided to walk around to check out the local shops. We walked into Pancho's for old time's sake looking for some flip-flops. We were greeted as soon as we walked in by the staff. I was so excited when I saw they carried Flojo sandals. If you know you know. They let me try them on to make sure they fit and walah they did so I took them with me. We purchased a few shirts that had Poncho's on them to take with us as souvenirs. They have alot of inventory of t-shirts and the racks are over crowded. The prices were not unreasonable. This place definitely gave a cute surf shop vibe. Check it out if you are in the area. read more

Love this place. No I'm not a surfer but I have been going to Pancho's for 15+ years for cool surf apparel. It's located right where the street hits the beach. There is plenty of parking and lots to see and do. The storefront is welcoming. The selection and prices are great. The customer service is always friendly. If you ever find yourself in Pismo, stop by Pancho's after having that clam chowder. See you there !!! read more

Very nice surf shop in Pismo Beach that has everything you need to enjoy the surf ‍. They also cater to skateboarders too. read more

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One of the best shops I've been to, and I've been to a lot! Great blend of merchandise, the staff is amazing, not to mention the place is a museum of surf and skate culture. Literally left me speechless! Inviting and rad. Shout out Drew....heartfelt thanks read more

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Pancho's is one of the institutions, four to my mind, that make Pismo what it is, and has been for decades! The current staff have continued the pleasant and friendly atmosphere developed by the original owner. read more

Pismo Beaches best surf gear shop. Want to look surfer? Shop the latest gear here. Plus it's close to Harry's.

First time at Pismo beach and decided to stop at this shop with my friends, I was checking out the shirts only to realize an employee peeking through the surf boards watching me. I'm not sure if he was being paid extra by the company to be an associate and loss prevention but I moved to the left and he did the same, opening an gap between the boards to watch me kinda creepy if you ask me lol. Although that employee made me uncomfortable this store had a huge selection of clothing and was very clean and organized. read more

Great little local surf shop, been around Pismo for years. I purchased a shirt for my toddler, I believe they start around $16. The sizes/colors are plentiful and the shop is really organized. I wish they had more styles of the mini hats but nonetheless great store. It can be overwhelming as they have so much inventory but if you take your time and take a relaxing stroll through the sections it's fun. I've only bought a shirt and a sweatshirt back in 2001 for myself when I was still in high school, but I wear them all the time on the weekends til today. They hold up nicely and become super soft. The flip flop/sandal sections are up to date with the newest styles. The swimwear is pretty decent. I think it's one of the better shops in downtown Pismo, check them out. read more

Fantastic and friendly service. The guys in here really know their products and differences. My son was looking for a wetsuit and got great advice on staying in his budget as well as getting what he needed. read more

Panchos has an awesome selection and their original brand is iconic. You can find almost any popular surf brand at this store and they carry a big supply of sizes accommodate anyone. The staff was friendly and helpful. The store was organized and clean. read more

Cute surf shop. Definitely has more guy stuff then girls. Prices are comparable to the other surf shops near by. It's a little over crowded with racks so if you have a stroller or wheel chair it maybe be the best place to stop into. But over all good quality item. read more

Pancho's Surf Shop - Sports Wear Near Me - Pismo Beach, California

Such a cool beach bum shop.. they have everything, and we rented a wet suit for my 12 year old. $15 for a full day rental!! Wow!! Nice selection of stuff, very friendly staff!! We will definitely visit here again before we leave Pismo Beach!! read more

A cool beach vibe the whole family will enjoy! If you're visiting Pismo Beach with teen or tween boys shopping here is a must. They have a great selection of California surf and skateboard related gear and clothes. Great customer service by folks who love to surf and skate. No posers here! and you'll never get the hard sell here; they're way too cool for that! read more

Pancho's Surf Shop - Sports Wear Near Me - Pismo Beach, California

Absolute great experience at Panchos! Not the cheapest place by any means, but a super nice staff and quality merchandise. The selection has something for everyone. I am big hat fan and was not expecting a surf shop to have the Chicano styles I like. I was also surprised to see Dog Town in their shop growing up in Venice seeing this in Pismo again a nice surprise. I was there for two nights and Doug was a very cool guy and easy to talk too. Ended up with two hats for myself and nice hoodie for my 15 year old daughter. She made sure we went back for it running a mile and half without stopping to the sand dunes. I lost the bet. Make sure to check this place out good for locals and travelers. read more

My friends and I were only in Pismo for a few hours (after a 2+ hour drive from San Jose) so this was one of the few stores that were open (on yelp it says until 6 but in the summer they are open until 8 pm). We were only there to browse but I noticed they did have a nice selection of items. They have a whole wall just for flip flops, and the women's selection was pretty cute too. I'm not a surfer, but I'd come back here if I ever wound up in Pismo again. Customer service-wise, I only have two things to say. First, they don't really greet you as you walk in, which surprised me, because this seems to be the only Pancho's Surf Shop around so I assumed they would have a local surf shop vibe. They weren't rude, though. Just a neutral thing I guess. Second, I did purchase a gift for a friend & during check out I pulled my card out from the chip reader too soon, but the guy behind the register was really nice about it and explained the process about the refund, & even apologized for not telling me beforehand. Again, it didn't bother me because it was my fault, and I'm okay as long as I do get the money back for the 1st failed transaction (he said 3-5 days but I just checked my bank and it already showed up!). We also had a nice chat which cancels our the first one, because as a person who also works & deals with customer service, it's refreshing to be the one behind the register & get the same great service back. read more

Always a favorite spot to grab some tee shirts. The service is friendly and willing to assist if needed.

Absolutely love this store! Wish there were some stores around the so cal areas! Just love the merchandise and the staff are all so friendly too. read more

My boyfriend and I stopped in here because we are surfers from down in Long Beach. The girls at the counter greeted us when we came in, and we walked around the shop. The decor was awesome and the boards on the ceiling were so rad! Then we checked out the boards and they had a huge selection. As we made our way back to the counter a worker was super helpful getting the hat I wanted. Also, one of the girls was super sweet and complimented my nails while she helped us pick out stickers! It was such good service and an awesome vibe! Will definitely stop by next time we are in Pismo! read more

Pancho's Surf Shop is the only store I stop in near the pier @ Pismo beach. They have a huge and high quality selection of clothing, sandals, flip flops and everything imaginable related to beach sun and sports gear. Even though the little stretch of shops near the pier on Pomeroy Ave can look a bit worn down and sketch from the outside, the inside is kept up really well and you would think you were in an South OC surf shop once inside. About 6 months ago I walked in here looking for a hair rubber band to keep my hair tied back while I walked on the beach, and I purchased the only thing they had at the counter, a gellio pony tail holder for $2.50. I kind of thought it was ridiculous to pay $2.50 for a hair band but now that I have one, I seriously can not live without it. I know, so "First World", but I literally look for it frantically if I temporarily misplace it because it is so much more convenient than those goody brand type of hair bands. When in the area recently, I made it a point to come back in to buy a few more gellios in various colors so I don't have to stress if I can't find my solo one. http://www.yelp.com/biz_photos/panchos-surf-shop-pismo-beach?select=1n-fSZfmQRcBExzCDbdnzw . Ok so quick definition: a gellio is basically like one of those old telephone coiled cords from back in the 70's but instead of a long cord, it is made into a small circle. When used to tie hair up into a ponytail it grabs onto your hair immediately and holds it into a ponytail without having to twist and double up on it like a regular hair band which = convenience, ease and efficiency for a ponytail holder that goes on quickly and doesn't break or stretch! Worth the $2.50 each for the many uses I've gotten out of it and for the sheer convenience factor! The employees have been super nice on both of my visits. I will be back when in the area to see what other cool items they have! read more

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Wondered in here recently to look for a sweater for our son, and was impressed with this shop. Huge selection of clothes, boards, and accessories. What I was most impressed by was the old school skateboard completes around the shop. I grew up skating in the 80's through the late 90's so to see so many old set ups was really cool. Like a mini museum in there. Cool shop, a must to check it when you're in Pismo. And we found a cool sweater for our 5 year old. read more

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My 13 year old son has decided to take up surfing, and he needed a wetsuit. Upon walking in the store, I was immediately greeted by Mike, who asked if I needed any help. Mike helped us find the perfect suit for my son, and even threw in a rash guard and a few stickers! He was very polite, and answered any questions we had. While looking around in the store, we had a couple other associates ask if we needed help and/or had any questions. We will definitely be back. Thank you for a great experience. read more