Wonderful experience with Rodéo Jewelers. Vatche and Koko were fantastic. This is a family owned business that makes you feel like family when you come in the store. We brought my wife's wedding band in for much needed repair. We were way overdue. The ring came back looking like new. The turn around time was quick and the price was very reasonable for what they had to do to get it back to its original state. This was our first time in the store and I believe we have found our forever jewelry store. I highly recommend Rodéo Jewelers. read more

Thank you! Thank you! Thank you Vatche and Coco for walking me through this wonderful journey of buying my Rolex. This watch will be handed down to my Son and to his future child. This is a beautiful piece of jewelry. Thank you again for all your help in picking it out. read more

Rodeo Jewelers - Rolex with box and papers. - Jewelry Near Me - La Verne, California

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Friendly, efficient, and reasonable. A super clean store with fine security so you can have your jewelry needs safely met by a certified gemologist who also has excellent Rolex credentials. read more

Rodeo Jewelers - Inside store sign - Jewelry Near Me - La Verne, California

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I love the customer service. This family business truly loves what they do, serve the community. Had my wife's ring repaired and purchased a second at great deal. Bache is awesome! read more

Rodeo Jewelers - Jewelry Near Me - La Verne, California

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Great service. It was quick and felt safe dropping off my watches for battery replacement.

Assessed my jewelry, and were able to fix my watch. Had a broken clasp, and also replaced the battery ($10). Beautiful interior set up and they explain everything in detail. read more

This business is awesome! If you are someone like myself who is/was looking for an engagement ring go here. The owner, his wife and sons are really nice catering people. They take their time to get you exactly what you are looking for. At no point did I feel rushed. All the nervousness I had about finding a ring left my body when I was greeted and helped. I love this family's business and will be back. I could tell how great they have been to customers in the past, by the way they interacted with those returning customers like family. The owner was very transparent in telling me what the red flags are when evaluating which ring to buy. They really don't carry any bad quality diamonds. You can tell these are people of high character and integrity. I will be going back and my Fiancé will be buying my band from here because of how much she loves her ring and my customer experience. read more

Rodeo Jewelers - Jewelry Near Me - La Verne, California

I love this family owned business! They have so much to offer- many gorgeous unique pieces, resale of designer and vintage jewelry, and are experts at jewlery repair and modification. They treat you like family when you are in store and make you feel so welcomed! I love all the pieces I've purchased from them, truly gorgeous and high quality. I've had several repairs and resizing with other pieces purchased elsewhere and the repairs have held up. Koko even saved me from losing my diamond from my wedding band that was loose ( the jeweler at Jared's had just inspected it and said it was fine). If it weren't for Koko it would have fallen out and been lost forever! Thank you Rodeo Jewelers! have fallen out read more

I was recommended to this place and they are located in this same city that I live. They are a family run business. I went to sell my jewelry there, and I found that koto the owner was very all right, nice. I found him to be very upfront and honest and ethical. His son was also there and very pleasant, and he came and offered me a danish. Koko was extremely informative, and he explained every step of all my jewelry checked it all out and I had a variety of gold. I had a few loose diamonds. He showed me how to tell if a diamond is good or not. And that really opened my eyes. To the loose diamonds that I had, they were not very good quality at all. I learned a lot from him and it was very eye opening. He checked out everything in front of me and showed me how you can tell if something is either 18, 14, or 10karat gold. That was very interesting as well. I loved his attitude and humor and the fact that it is a family run business. It really was a factor and his honesty. He gave me the best price for my gold around. I would highly recommend this jewelry store for all your jewelry needs and they also do repairs wonderful family. read more

My Wife and I came in to get our rings resized here as the original jeweler for her ring was reluctant to size it again for her. The process was explained to us and on the same day we got our rings back sized perfectly and in amazing condition! They made us feel very comfortable and welcome. I'd love to come back and do business with them again! read more

2nd time I've went in there for repairs and again the owner was just as kind to me as if I purchased something super expensive. Super great rates also. I highly recommend read more

We've been here multiple times for sizing and cleanings. They've always been so friendly and knowledgeable. We look forward to buying from them. read more

LOVE Rodeo Jewelers! We found them a few years ago after we got engaged because we were looking for a local jewelers that did same day ring sizing (because who wants to wait to wear their brand new engagement ring), they sized my engagement band within a few hours and were able to size the ring without ruining the engraving we had on the inside of the band. We ended up coming back to them for our wedding bands and then again for a baby band recently. Every time we stop in whether its for a cleaning or to purchase something they are always so friendly and always remember us. Koko, Lena, and Vatche are so amazing, I recommend them to all my friends and family! read more

Rodeo Jewelers - Jewelry Near Me - La Verne, California

This is a true Family Jewelry store with such a nice family. They have top notch service, beautiful jewelry, and the expertise to sell and/or explain all of it. They also have a wonderful watch and jewelry repair. I converted two earrings that were too heavy into a necklace pendant with their help into a red ruby butterfly pendant. Give them a try you will not be disappointed I promise. read more

Rodeo jewelers is such a great family operation and they always treat me like I'm VIP. It's doesn't matter if I go in for a $5 watch battery replacement or buying something unique from their vintage and estate jewelry case. Truly a hidden gem! read more

We always come here to replace our watch batteries. Vatche is friendly, professional, and has great customer service!

Ive been coming to Rodeo for years. I love the entire family and the store. I come when I need my jewelry repaired and to buy unique finds. They also repurpose your gold and gems into custom pieces if you want to combine your old jewelry or family pieces into something new. read more

This is a family owned business, and I wholeheartedly recommend them! You will find Koko and Vatche to be welcoming, professional, honest, and highly skilled! Whether you are coming in for a watch battery or having them custom design a ring, you will be highly pleased! read more

Came in to Rodeo to have a ring resized, the guys were super friendly and quick. Also my 3 year old son loves the store and the employees. When it was time to pick up my ring he was so excited to go back. read more

Completely friendly and honest. Family business. Just went into change watch battery. No job too small for them.

First off let me say that Koko & Vatche are outstanding at what they do. No, no- not just design, sales and service. They're outstanding people who have an infectious energy about them, and that energy makes everyone feel at ease and takes all unnecessary awkwardness out of any equation and that's an art. You can go big or small, from your first love to your first engagement. They'll have your best interest, and something in any budget to suit your needs. There's a saying "You are the feeling I can never replace." What better way to echo that sentiment than with timeless pieces from trusted people. Thanks for always being my go to spot guys! read more

Vatche and KoKo are an amazing father/son duo. They are warm and welcoming and so easy to talk to! We are shopping around for a ring and I'm so glad this was one of our stops. We went right when they opened and had the store to ourselves. They are a family business that has been in the jewelry business for a while and it shows based on their passion and experience. Vatche didn't hesitate in pulling out a variety of styles for me to try on, making his own suggestions and input without making me feel awkward or pressure to buy. I really appreciate a family owned business who shows true passion for what they're doing and Rodeo is exactly that. We are definitely keeping them in mind for my future ring and hope to see them again soon! read more

Searching for the best jeweler near you? Stop searching. Rodeo Jewelers is the number one jewellery shop around. I can attest to their remarkable customer service, high standard of quality work and exceptional custom pieces. They are small family owned business located in a busy shopping center just below the foothills, in La Verne. The moment my (then) boyfriend (now) fiance and I stepped foot into their shop about a year ago, we were beyond impressed. We were greeted promptly, and immediately became friends with the owner Koko and his son, Vatche. We were interested in a custom engagement ring and these two edcucated us on every single aspect of building a custom ring. They have it down to a science! From picking the perfect center stone, to designing the sexiest custom band and allowing us to see wax models, all before our ring came to fruition. Their knowlege and experience are backed by a GIA certification, and when we knew that, we knew we were in good hands. My custom engagement ring is breath-taking. Rodeo Jewlers out did themselves forsure! Their amazing artistry behind every custom piece is what sets then apart from the rest! Their customer service is genuine and the workmanship is immaculate. We truly consider them family! I highly recommend you check them out, before settling on the typical chain jewelry store and being disappointed! 5+ stars alllll day! read more

Rodeo Jewelers - Jewelry Near Me - La Verne, California

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Just Fantastic, I dropped of my old Fossil watch that I had bought almost 30 years ago, they cleaned up the interior contacts and got my watch running like new. Thank you. Bill Henley read more

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I received excellent customer service from with Mr. Coco! I took a necklace with a broken lobster claw clasp, but given that clasp has stones I did not want for it to be replaced. Mr. Coco did his magic and fixed a broken spring in the clasp within a few hours! This was the first time I had ever had a piece if jewelry fixed, so I am not too familiar with typical cost, however for the meticulous job it was required I believe the price was very reasonable. I will returning in the future if need to, and will gladly recommend Mr. Coco to family and friends. read more

Rodeo Jewelers - Jewelry Near Me - La Verne, California

Walked in and asked if they were able to resize my watch that I had just purchased online. I was out of the store in less than 5 min after the owner helped me. $10 watch resizing. Will definitely come back for any jewelry services! read more

I can't say enough good things about this place. I have had several repair jobs done here and the work is amazing! Koko and Vache are extremely friendly and professional. The pricing is extremely reasonable as well. I strongly recommend Rodeo Jewelers for all of your needs. read more

I wish I had the words (and the ability to take a better picture) to show the confidence I have in Rodeo Jewelers. My grandmother's wedding ring, almost 100 years old, had been "repaired" by another jeweler and the work was so sloppy it had lost even the shape of the setting. When I took it into Rodeo I was hesitant to let anyone touch it again, but the corner diamonds were in risk of coming out because I wear it daily and I needed it repaired. When I picked it up in less than a week I was almost in tears, it looks like I remember it looking on my Nan's finger when I was just a child. And the charge was more than reasonable for the work. I trust them totally. Thank you for allowing this to pass on to many more generations... Dee Wood read more

Rodeo Jewelers - Jewelry Near Me - La Verne, California

I did my research on rings and diamonds before going into the store and thought I knew everything but they blew my mind with their wealth of knowledge and skill of jewelry. Literally, all I had to do was show them pictures and tell them verbatim what my fiancé wanted and they were able to provide me with a product that surpassed my expectations! I'm so thankful God led me to Rodeo Jewelers because my interactions from beginning to end were amazing. They didn't just sell me something for profit but because they wanted to provide us with a genuine product. They educated me on the entire process and left me with absolutely no questions or feeling like I was being taken advantage of. The entire process felt inclusive and in no way could it have been better. And my FAVORITE part of their shop is being able to see their workshop in the back. Having an open view of the work they do expresses who they really are as individuals; they're passionate, genuine and transparent about the work they do because what matters most to them is the customer. read more

Rodeo Jewelers - The picture barely does the ring justice but everything about it was perfect. - Jewelry Near Me - La Verne, California

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One of the most honest families and businesses I have ever done business with. What an experience from beginning to end. This is my first time here and Vatche and Koko took care of my fiancée and I. We had her engagement ring resized (from 4-5) and they were able take care of us in about 20-25 minutes all right in front of us. Thank you Rodeo Jewelers for such a great experience and for being so honest. read more

Rodeo Jewelers - My fiancée's engagement ring fitting perfect after Rodéo Jewelers resized it for her. - Jewelry Near Me - La Verne, California

I had a fantastic experience working closely with Vatche and Koko in creating a custom engagement ring. I initially wanted to just purchase a diamond and take it to another jeweler for the setting, but I was encouraged to trust Vatche and Koko to handle everything for me. My trust was well placed. They understood exactly what I was looking for and handmade a custom ring that was absolutely stunning and looked like it would have cost three times anywhere else. When I asked for some adjustments to be made to the ring, they went out of their way to accommodate me and made sure my ring was exactly what I wanted. I also appreciate that they are GIA certified, which was important to me when selecting my diamond. I am very appreciative of their work, and I look forward to continuing business with them. I highly recommend you visit Vatche and Koko at Rodeo Jewelers if you ever need a custom jewelry piece. They will keep working with you until you are 100% happy like they did with me. read more

I originally came in to fix my mother's broken necklace chain last month. I was greeted by Vatche and Koko. They are amazing-- they were able to fix the necklace the very same day. While I was waiting at the store, I was roaming around checking out wedding bands as I recently got engaged and married this year. As I was looking through all the selections, I found one I really liked and asked Vatche for the details. I mentioned that I would be back with my husband later in the year to look at men and women's wedding band-- and they DID NOT pressure me to purchase anything!! Which is amazing, since I know there is stigma about jewelry stores pressuring their clients to purchase. However, Rodeo Jewelers is a family owned store. And I am all about supporting small businesses. Just a week ago, I came back with my husband to show him the ring I wanted. Upon looking at men's rings, my husband liked a specific ring (in a diffeerent color) and Vatche brought out a book to show my husband his "dream ring". I let Vatche and Koko know (and I was very honest) that we were just looking and shopping around to see what there is out there. Vatche was soooo nice and understanding and said to let him know if there were any other questions I had later down the line. Once again, I was not pressured to purchase anything that day! After visiting several stores, I really wanted to go back to Rodeo Jewelers because of their customer service!!! Outstanding customer service from Vatche and Koko became a relationship we started to build with them and we became a client. I think, a life long client. Because 1) they have a great selection on jewelry; 2) they are specialized to custom make rings; 3) their service is great. They do not work off commission as this is a family run business, they work on mending relationships with clients. Vatche and Koko's personality and service is amazing!! Trust me--I will be back again! Thank you for helping us pick out our wedding bands! read more

I don't even know where to start with the experience I had with Rodeo Jewelers... let's start with it was nothing short of AMAZING! I did the whole shopping around at the "Downtown LA Diamond District" and got nothing but salesmen trying to sell me low quality diamonds at a "wholesale price" lol. Ya...No...I like to do business with people I can trust. Referred by a close friend, I came to Rodeo Jewelers and met with Vatche and his farther Koko. What BEAUTIFUL people! They didn't try to sell me on anything, instead they wanted to HELP me pick the perfect ring that was within my budget. And they did just that! She loved it :) Vatche and Koko I'm truly grateful for all your help! Can't wait to business in the future! read more

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The family who owns this jewelry store is by far the most amazing individuals you'll ever meet. They are knowledgeable, professional, trustworthy and fun to work with. The first time I visited their showroom, I knew they would become my personal jewelers as there was an immediate feeling of trust. No pressure, no stereotyping, just phenomenal service. I have been delighted with the level of service received at each visit. The design and quality of jewelry in the showroom is impressive. Jewelry is reasonably priced. If you are unsure of what you want, or need help choosing the perfect piece, no worries. They are attentive, creative and are committed to helping you leave satisfied. I will continue to support this business and would recommend you give them a try if you are looking for great quality jewelry and top notch customer service. Thank you Rodeo Jewelers for your professionalism and extraordinary customer service! read more

What a great family owned business. I've been in a couple times for things and they are always so friendly and helpful. Saw an instagram post about a watch they had for sale. They held it for me until I came in to look at it. Smooth and easy transaction. Thank you for my black on black Tudor!!!! read more

I highly recommend this jeweler! Warm, friendly, honest and fair. And quick! I walked in with a loose diamond and walked out an hour later with a beautiful wedding band. Go here, absolutely. You'll love them. read more

Rodeo Jewelers - One of their available settings. I'm in love. - Jewelry Near Me - La Verne, California

Vatche and everyone here is awesome. I'm not a big jewelry person so when I looked up jewelers in the area and they came up with a perfect review history, I stopped by. What I needed wasn't expensive or over the top, and still they treated me with a ton of respect and their willingness to help is unmatched in customer service. 100% I would recommend them to anyone. Thanks guys. read more

This place is awesome! Great service as well as a fine selection of jewelry. Great staff a and quality merchandise

These wonderful people are the only Jewelers I will ever go to. They have done such gorgeous custom work for me I get compliments all the time on Koko's unique work. This week Koko refurbished an old and gorgeous Chinese Dragon Sword for me and it is stunning. Koko had no problem taking on the challenges of this unique item as well as my own crazy design challenges that I throw at him. Koko's wife Lena is wonderful as is their son Vatche and I regard them as friends as well as my home town Jewelers. Keep up the great work! I recommend Rodeo Jewelers to Everyone! read more

Rodeo Jewelers - Chinese Dragon Sword - Jewelry Near Me - La Verne, California

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Koko (a highly skilled master jeweler) and his son Vatche (who has a gemology degree) are absolutely amazing. Vatche help to restore and provide new life to the vintage family wedding rings that were passed down to my fiancée and I from my parents. He spent time showing us what type of diamond cut we had (Old European) and what the differences in the cuts and you could tell that he has both experience and passion for his craft. There is absolutely no one else we will be going to if we ever wish to purchase a piece of jewelry (whether new or antique) and I look forward to being a life long patron of Rodeo Jewelers. read more