With my hair I use certain products and the only products I use can only be found at this spot…read more Always great customer service and they always have my products in stock.

From the owner: every day, good day, good shop ;)read more

I recently moved to St. Louis and was in search of a hair stylist with expertise in recreating and…read moremaintaining the crocheted Senegalese twist style that I have been wearing for the past several years. This Hair "Boutique" came highly recommended by a colleague at work as a highly qualified stylist capable of doing the crochet style that I was looking for. I have very fine and thin hair that requires using a net and double knotting each twist to ensure the twists stay secure. I tried to explain this to Monet, the owner and only stylist employed at this salon, but she informed me that she would use neither. The end result looked great but three twist fell out before I even made it home. Subsequently the entire front section fell out by the end of the night. I called her the next day to see of she could redo it the way I asked her to to begin with. After trying to reach her several times throughout the next day she never returned any of my calls. On the third day she texted me saying that not only would not repair the section which fell out but was also not willing to continue to be my stylist and that I should find someone else. I tried in vain to contact her so we could discuss her response but she refused to return my calls or texts. So if that wasn't unprofessional enough I stopped by her shop so I could show her how he twists were continuously slipping out, and here's the kicker: SHE CALLED THE POLICE ON ME AND ASKED THEM TO ESCORT ME FROM THE PREMISES FOR HARASSMENT!! Apparently, she is not qualified to work with thin hair and just didn't have the courage to admit it. These are pics of her "expertise: July 3, 2019 6:58pm - July 4, 2019 8:42am

I was very pleased with my visit to this salon. My stylist Monet was very down to earth as well as…read morefriendly and professional. She treated my hair with care and knew exactly what I wanted! The salon is located in a pretty quiet area and it was easy to find, which is always a plus! And being able to book my appointment online was just icing on the cake. I would definitely visit again!

Well, the stylists are great. But no one is ever ever on time. Waiting is not a problem but the…read moreowner never ever acknowledges I'm waiting. Frankly it's incredibly rude. A simple courtesy acknowledgement that I am there waiting or a text that he's behind would be client friendly but he has never ever done that. I've waited up to one hour frequently with no apology. It's unreal. Maybe that's why he sold the business- either the games made him enough money to retire or the games hit his business hard enough he had to. FYI-the new owners price list is 1/2 of Salon Prive's!

I am blown away. Jewels was my hairstylist and I could have not asked for someone better. I had my…read morehair cut at Ulta in March and it was awful. The guy used too much mousse, it wasn't what I wanted, and it was over $100!!! I've been growing my hair out but by bit for the last three years and thought nervously that it was time for a chop. I had pictures ready and everything, but when I saw her, I just gave her an idea. Medium length, highlights my eyes and waves, with volume and minimal styling. GUYS. It was only $60 and considering the look of the place I thought it was gonna be so much higher. She washed my hair, cut it with absolute precision for a whole hour, made wonderful conversation, stayed past closing time to style and blow dry it, and she DESERVED that tip I gave her. Wow. Go here and ASK FOR JEWELS!!!

PLEASE DO NOT VISIT THIS SHOP!!…read more I never write reviews but this one was important to me because this place conducts business so poorly for the following reasons: Price: For Senegalese Twists I was quoted $190 on the phone and after my head was half finished I was told $260!! Most places in STL do these twists for way cheaper than $260 Time: I got there at 10:00am and was expecting to stay about 6 or 7 hours. I stayed there for 8+ hours and my hair still wasn't finished. I was so frustrated I got up and left with a portion of my hair unfinished. Staff: 3 women were braiding my hair and still couldn't get it done in 8 hours, not to mention they frequently stopped to talk and laugh and on TOP of all that. I was telling the woman not to twist my edges because my hair is soft and would break and to make my twist slightly bigger and she completely ignored my request and had the audacity to get frustrated with me. PLEASE DONT SUPPORT THIS HORRIBLE BUSINESS

This is the best salon so far,I got my hair done yesterday and everyone I meet is in love with my…read morenew look.The service was just great and so quick.I can't wait to be back again! Be blessed.

Wonderful experience! Chantal is so nice, welcoming, and provides phenomenal customer service. I…read moreabsolutely love my hair. I've been coming to Chantal since I was in high school, and I will definitely continue coming back. She always does an amazing job!

Excellent braider! And she is sweet! Follow her guidelines and call day of appointment to confirm…read moreyou're on the way!

Pro: 1. Great selections…read more2. Very Spacious 3. Cashiers are awesome, spike up conversations that are hilarious lol. 4. Lots of hair & beauty supplies to choose from. You might even become overwhelmed by all of the options 5. Inexpensive "human hair blend" bundles for girlie like me who don't want to spend an arm & a leg on hair Room for improvements: More staff throughout the isles to help customers. Think I only spotted 1 person in the wholestore and she was busy restocking. 3 workers persent to checkout. Recommendation: Definitely check them out. It was worth the drive from Florissant. I've been mainly commuting from North County to the City until someone recommended me giving this location a try. I will say, I was hesitant. I am the kind of person that when I find something I like, I stick to it. I now discovered a new fav.

Friendly, helpful and welcoming employees whom greet you upon entering the store and check on you…read morewhile you're shopping to see if you need any assistance and know the exact aisle of the item you are looking for. Beauty Icon STL is HUGE!!! Bright lights, stocked to the brim with some of EVERYTHING you could possible image for your home hair care to professional business. They have 15 aisles, YESSSSSSSSSSSSSSSS 15 aisles alone, dedicated to hair bundles. In the back of the store is an entire section of wigs. They have an entire wall running the length from the front of the store to the back of the store dedicated to hair clippers. They sell perfumes, jewelry, shampoo, conditioner, hair accessories, hair dyes, stylist chairs, hair oils, hair bonnets, scarfs, conditioning caps, body oils and sooo much more! Definately stop in if you're ever on The Rock Road