Great grocery store. Friendly staff. The only reason I did not give them a five star rating is due to a price discrepancy on their frozen section. Picked up two boxes of the viral fruit shaped ice creams to which the label showed one pricing for around $9 a box to a different higher pricing once it rang up at the cash register $14.99 per box. I didn't want to put them back because I wanted them but if I would have known the original price was $14.99, I would have only chosen one flavor and not two. read more

When we're in town, we bounce off of different Asian grocery stores. SF Supermarket has my favorite herbs and veggies. They offer veggies and fruits, meat/fish, herbs and spices, sauces and oils, noodles/rice paper, regular rice to sticky rice, frozen foods, ice cream/treats, cookies and candy, breads, quick meals, and so much more!! If you like cooking Asian cuisines, this will be the spot to find all the unique ingredients. American grocery stores have very little. I like what most people do not like. The durian fruit!! YUM!!! Come check it out.... read more

SF Supermarket is a large, well-stocked Asian centric shopping experience in the heart of Linda Vista. Shopping here is always a fun time; so many things to explore. Today I walked in to buy sticky (sweet) rice. I'm just a sticky rice fan, and it isn't sold at my preferred chain store. However, the sheer plentitude of items to shop grabbed my curiosity, and before I knew it I had new items in my basket. Purple frozen corn. Yu choi-cai ngot, a mildly flavored spinach look-alike that's actually from the cabbage family and is versatile enough to create or add to many dishes. Ethiopian coffee drink Vegetarian stewed lamb Davasi Lemon Chile Sauce, and if you haven't tried this before, it's delicious, and I urge you to try. It's sweet, lemony, and mildly hot. The store carries all kinds of items that you may never see in another store. The sheer amount of vegetarian substitutes for meat and seafood surprised me. The store also sells liquor, candy, American foods, and others. Easy to find supermarket just north of the Fashion Valley Mall. Plenty of parking. read more

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The Linda Vista plaza desperately needs a mainstream grocery store. This frozen-in-time and always-empty supermarket does not meet the needs of the community. read more

Fresh seafood, meat and vegetables. Amazing selection of frozen, fresh and canned foods Limited cashiers but overall never had to wait in line more than 5 minutes. Typical asian market vibes. read more

SE ASIAN SUPERMART It is this gigantic market where I was able to find a particular brand of Thai hot sauce. Clientele is predominantly SE Asians and a small percentage of Hispanics. It seems that SFM had acquired the retail space next door and utilized it as a produce section. It's rather disorganized and presumably still work in progress. With this ongoing war against the Wuhan virus, I'm not sure when I'll be back to check on their Malaysian Indonesian grocery products. There's a SFM in Chinatown Las Vegas which is a third of the size of this Linda Vista location. read more

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I'm a regular at this supermarket never had any problems because I know where everything is until today. I was really disappointed with how I was treated. I asked 2 workers if they moved or were out of the Chinese sausages. Both of them told to go to 2 different aisles. I went by myself to those aisles and couldn't find it. I showed them a picture on my phone and they told me to speak with the manager. The manager was also rude they were all speaking in their language. Manager was like "what do you want?" You do not speak to your customers that way. I told her what I was looking for she said they moved it in a different spot. In my head I was like how do the workers not know where the items are. They should know where everything in the store is. Trust me when I say it's not a language barrier thing. I was very unhappy with my trip there today. read more

Especially during Covid19, this is the place to shop. No lines out the door and very little waiting at the cash register where employees are wearing face masks and a plastic barrier separates you. The place is huge enough where you need not worry about keeping 6 feet from others. Groceries are relatively inexpensive (except for eggs which are $5.99/dozen). Vegetables are your usual 25 to 50 cents each to per pound to $1.99 per pound. Meat ranges from $1.49/lb upwards to a few dollars. No, of course you're not going to find organic. But you will find lots of pre-packaged Asian mountain vegetables, beans, cookies, candies, sauces, canned goods, etc. and your usual American items, such as sugar, flour, etc. I no longer shop at the fish counter (I agree it's smelly) so I just pass by. Shoppers are mostly south east Asian and Mexican, and you'll be happy to aisles are dedicated to these groups. You'll find fresh noodles, mostly Vietnamese and other goodies in one aisle along with another one for tortillas, hot sauces, chips, etc. You can even buy housewares, pots/pans, bowls, utensils, etc. read more

Long lines. Employees NOT helpful. Items on shelf with no expiration date. It's close, and that's the only reason I go here for Asian foods. read more

This place is the worst. The check out line is always long. You got people waiting on line and only two people working the register. The lady's working the register try to get the costumer to bag the food and they sell toxic green potatoes read more

SF Supermarket - Toxic potato's - Grocery Near Me - San Diego, California

This supermarket is good for for when you forgot a ingredient or need a last minute ingredient or vegetable. Vegetables here are not bad but they aren't the best. Compared to local supermarkets they are some what expensive. The reason I'm giving theM 3 stars is because they have a large seafood and meat selection. They have various type of fish, shrimps, crabs, oysters, and so on. Same thing for the meat section. The butchers are always friendly... I've never encountered one with a bad attitude. I would say that only 1 or 2 people in the whole store talk somewhat English. When I asked for costumer service I spoke with somebody who knew only a bit of English. It's always been like this and it's a bad thing because it's a pretty diverse store and if someone had any questions it's pretty difficult to get your point across. I would only recommend this supermarket as a place to get something you forgot or a last minute ingredient. That's my opinion, but everyone should give and see for themselves. read more

Nice and clean market, produce section is a decent size and priced well. Lots of specialty asian foods. Good amount of Taiwanese, Vietnamese and Thai products. Side note, had a live tank with Atlantic Lobster. read more

Don't go here for organic produce. You will, however, find rock bottom prices on produce, asian foods and seasonings as well as meat (if you trust it). People are somewhat friendly (they'll help you find whatever you're looking for but you have to ask and you will not be greeted upon entering). They offer freebies from time to time (free salt with the purchase of $25, free rice, etc.) and is a quick in/out shop. read more

After many logical attempts at Som Tom in Thai restaurants, I missed the way my Thai friend makes it, so I went to SF Supermarket to grab the ingredients I need to make it on my own. This is one BIG Asian market. They carry Chinese, Japanese, Thai, Cambodian and Laotian varieties of just about everything from canned goods to fresh produce to housewares to fresh meat. The butcher counter is GIGANTIC and the meat looks fresh. I wandered around trying to find a shredder (I know...white boy...I don't have the talent or the patience to chop fresh papaya into shreds for Som Tom). Got to the right area but after searching all the shelves in the small kitchen implement area, I was at a loss. I walked up to the register and and asked one of the clerks where I could find a shredder to make papaya salad. The first clerk said "No English" so I asked in Thai. When I got a blank stare and a gesture toward another clerk, I moved down the line. The next clerk was from Thailand, and when I asked in Thai, she replied in English. We went back to the small kitchen implement spot and she said it would be on the second shelf, just might have to dig through a few spaces. I started on one end, she started on the other and we worked toward the middle. Just as we were to meet up, she showed me the shredder and told me I apparently got the last one in their inventory. As she walked back to the front, she remarked that she would let the manager know. I continued through the store, finding fish sauce, papaya, garlic, tomato, thai chili and limes. Of course, right outside of the produce section, I spotted Chinese sausage, so I had to grab a pack. I even found the mortar and pestle that works so well when preparing this dish. Prices are very reasonable...and they have less expensive milk than my local grocery or the big chain grocers (Vons, Albertsons, Ralphs) so I will certainly return for more staples. read more

This place replaced Vien Dong XXXXXIIIIV a while ago. During the first few weeks after the grand opening, there were mobs of Asian families here. Everyone wanted a FREE bag of 5lb Jasmine Rice, instant vietnamese coffee, instant noodles, or 2liter Pepsi bottles. With that said, OF COURSE me and my momma were here.. several times in fact! My momma even hustled the guy for an extra bottle of Pepsi! I heard the Dim Sum place next to the supermarket was good and cheap eats too. Overall, they've got a large selection of produce and seafood... read more

SF Supermarket has a lot of variety, such as fresh produce and snacks etc.. It is bigger than Ranch 99, so it is logical that they can have more products for customer to chose. The prices are quite similar. REMEMBER to see the expiration for every item you try to buy! I saw so many canned food, dried noodles or even pickles sat on the shelves with an expired date.. Yes, nobody walks the canned food aisle. Imeat sometime looks good if they are on sale. won't either, but I like the fresh produce, snacks and drinks. Again, make sure you check expiration dates before you buy! read more

I ventured in here recently as my new house is just down the street. They have all the staples of an Asian market. The staff was friendly and I found good deals on some stuff. They carry a wide range of different types of products but the flip side of this is not having as many specialty items as stores like 99 ranch. The produce dept. was fairly small and didn't have the selection that other Asian markets have. Next time I will probably make the 10 minute drive to clairemont unless I need a basic item in a hurry. read more

This place is a dump! I think theyre trying to out-do that Gala IGA in South Park; annnnnnd i think the Gala is now closed for business! The 'security guard" at the door is a nice touch though. Avoid. read more

Be careful when you shop here. I bought 2 packs of LoMein and Chow Mein fresh noodles and a box of rambutans. The noodles didn't have expiration dates on them. I thought they should be ok but within 2 days when I wanted to use them, they were moldy. I opened one and smelled mold and quickly checked the other pack and found the same thing. The box of rambutans was $30. The top layer was filled with red fresh rambutans. Upon opening the saran wrap, I found the bottom layers were black, moldy and rotten. I only ate about 7 good ones on the top. What a scam! Upon calling the store and asking for a refund they said that fresh food doesn't come with guarantees. So they can continue to sell rotting food to unsuspecting customers and it's perfectly fine!!! What BS!! read more

Had to call manager because cashier refused to ring up my items. I went on an empty line of 10 items or less. I had a total of 14. Some were in the same group. Their was no one in the line during the entire ordeal. After calling up the manager they rung up my groceries. Very disappointed on how they go about letting their employees behave with customers read more

Bought a case of cup a noodles yesterday. Best by dated was stamped 121314. That was 4 yrs ago. Beware when shopping here and check your expiration date! read more

SF Supermarket - Best by stamped 121314, expired! Do not shop here!!! - Grocery Near Me - San Diego, California

ick. just ick. I've been to a few of these asian grocers lately looking for a type of coffee that I've developed a taste for. The ones in kearny mesa are much much nicer. This one has a rough fishy smell and many empty spaces on the shelves. Very little coffee too (and they seemed angry that I asked). An entire aisle of tea, though, so go figure. meh. read more

They have a very good selections of oriental items and live seafood. Their price are some of the cheapest around.

First impressions are difficult to overcome. 1 Star - for the fuzzy white oranges 3 Star - rest of place felt run-down, ready for retirement read more

The smell of fish at this place is pretty difficult to bear. I've been to many Asian markets in the past but this one is lowest on the list. Not too great of a selection offered here and the prices are WAY too high! Also the stench from this place makes the street behind the market smell like rotting fish especially in the late afternoon/ evening. read more

typical Asian supermarket, but less crowded than 99 Ranch. you can grab a quick bite from the yum cha dim sum next door, but better get ready to fight to put in your order. read more

very good chinese market. price is better than 99ranch market.and a lot of traditional chinese food

Went here a few times, the Produce was not fresh compared to Henry supermarket. Make sure you double check before you buy especially on canned food. read more

I think this is a great Asian supermarket, and the selection and prices are very good. I went looking for something that is no longer available at 99 Ranch, and the clerks were friendly and helpful to a gringo. Parking and access are also way better than other similar places. read more

Bought some Balut from this store 2 days ago and cooked them yesterday and found out they have a bad smell.We did not eat theses eggs. Today I tried to return them to the store to inform them not to sell the other batches before people will get sick from these eggs. The lady I talked to said she is not eating this type of egg and for her they are good. She even asked me to get some eggs for exchange."Really'!. We know what is good egg and bad egg. The staffs cannot get my message. Is it because of language barrier or are just they do not care as long as their items sell in the public.With my frustration and annoyance from these people I did not demand for my refund. I just left the store with my receipt. If somebody will buy "balut" from this store and they get sick they can make a case against them. Hoping for a better customer service. read more