I love SLO Swim, it's fresh new remodel made the place feel so fun and cheeky, such a vibe. Being able to get your bikini wax and swim suits is such a brilliant concept. I saw a one star review and think it's absolutely silly. They're VERY clear on their return and refund policy. The level of quality of the suits is a direct reflection of price. Just like Lululemon, you absolutely get what you pay for. Olivia was super great, I hadn't had a bikini wax in years and was slightly terrified when I sat on the table. She made me so comfortable and it was totally pain free. Ten out of ten, highly recommend. read more

So bummed! I love supporting local businesses, but I can't recommend this one anymore. I came to slo swim to get a suit for a Hawaii trip a few months back freshly postpartum with my fourth baby. I had a quick minute without any kiddos and needed a suit. When I asked the girl at the counter what she'd recommend, she showed me a few different suits and recommended bond-eye and showed me where they were. I grabbed a cute blue one size fits most bikini set and it fit so I bought it. This is not a cheap brand but I knew I'd have it for a long time, so I went for it. Fast forward to my Hawaii trip, my friends noticed the top and bottom were two different colors. I checked the tags and they are two different brands and some color faded from the bottoms that weren't bond-eye. I didn't wear them more than twice because I didn't want them to fade anymore. After I got back from the trip I went in to ask about it and they took my number and said they'd ask the owner about it, but no one ever called me. I followed up again and the girl at the counter called her but the owner said no refunds. I wouldn't typically ask for a refund, but with it being such an expensive suit, I would have loved an alternative option or some type of discount towards a matching top or bottom. Especially because it was a slo swim employee who sold me the suit. Some grace toward a returning customer would have been nice. She was distracted by her boyfriend in the store while I was there, which doesn't typically bug me but it would have been awesome if she had told me they were two separate brands. As a busy mom of four, I don't have too many luxuries anymore and would have loved to have a nice Matching suit but now I'm just left with two expensive separate pieces. Check the tags yourself, because the girl at the counter might not. Hopefully this helps any other mamas looking! I honestly loved this business and am just really sad about how this went down. read more

SLO Swim - Swimwear Near Me - San Luis Obispo, California

Excellent bathing suit shop with a very good complete selection of bra sized tops and separate bottoms. Super friendly and helpful staff. They have an excellent selection of tankinis, bikinis and one pieces in all sizes. Best bathing suits on the central coast by far! read more

I stopped in Slo Swim Store on the 8th of December 2023 looking for a bathing suit, but not really expecting success... The owner, Shelly, was very knowledgeable & patient. She kindly plugged in the heater in the dressing room while I was browsing. I was excited to find a good selection & many different styles of bathing suits. Shelly was a delightful, non-pushy salesperson. When I walked into the shop, I said I wasn't even sure what size I wore. She immediately stated, "I think you're a size 12, probably a 38 DD." ... After I tried on a few suits that she picked out, I discovered that she was spot on, right... Shelly asked if there was a reason I needed a suit & told me if I needed any alterations, she could have them done and ready in 2 days. Wow! She chose a couple of suits for me to try on to see what I liked & was honest when a suit did not fit my body type, or if a color just wasn't right for me, which I appreciate! Originally, I thought I'd just buy a tankini, but I mentioned to Shelly that I've started water aerobics, and my suits just dont seem to last because I'm in the pool 4x a week. She informed me that I needed a polyester suit & that it would stand up to the chlorine much longer! I was pleased to find several cute bathing suits that had amazing coverage for my over 60 year old body. I was about to pay for a one-piece purple suit for water aerobics when I asked if she carried 'Maxine' brand of suits. The answer was yes! I ended up buying a really cute, colorful 2nd one-piece suit. I didn't think it would work because it wasn't underwire, but Shelly really knows bathing suits! "Try this one," she said, "I think you'll really like it." I loved that she carries tankini's that have underwire AND rear bra hooks!!! Shelly wrote down the brand of a tankini that I liked on her biz card & handed it to me. She told me she'll have more suits in a couple of months with more patterns but also told me I could go online & check what the manufacturer comes out with & buy online if I chose to! I've found my new favorite place to buy swimsuits! Thank you, Shelly. I'll be spreading the word about your shop!!! read more

SLO Swim - Swimwear Near Me - San Luis Obispo, California

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Went here to see if they really had bathing suits for the full figured and was not disappointed. Sizes by cup and into the d e f range. Also had tons of bottom to match and resort wear. Staff was friendly helpful knowledgable and not pushy. Allowed us to browse and brought other sizes as needed. read more

Amazing!! I came into SLO a few days ago and was told that they were going to have a $5/a piece sale today. She opened at 9:30 (hour and a half early) for my friend and I to be able to look. I found so many beautiful pieces! A $115 top for $5! Can't beat SLO Swim! I'll be back next time I visit SLO for sure! read more

SLO Swim - $40 for 8 pieces! - Swimwear Near Me - San Luis Obispo, California

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Great extensive selection of women's swimsuits and cover ups, beach bags and accessories. I have been getting a Penbrooke Krinkle suits for lap swimming here each time I wear one out, they are excellent. High end designer brand one pieces you would not typically find in up to size 16 (I think); all the way down to itsy-bitsy-teeny-weenie bikinis. Great selection. A few dressing rooms and nice helpful sales girls. A good bet in downtown SLO for women's swimsuits. read more

I went in to the slo swim store to see what I could find. The lady who was working, I felt like she did not have very good customer service. I was greeted by "You need help" as she stayed behind her computer. Will not be going to the shop again . read more

We had a great experience here. The owner (I assume) was so helpful showing me where to find my sizes in different sections, brought me bikinis while I was trying on the ones I had picked out myself and had no problem letting my 4 year old use the bathroom twice. She also let my 1 yr old play in the baskets after my husband had tried to stop him from making a mess, she welcomed it. All the items were great quality and plenty to choose from. read more

Bella had amazing customer service and REALLY sold a pair of bikini bottoms to my girlfriend and wished us an amazing day. Good luck to her!!! read more

Best suits in SLO! The owner is extremely helpful and went above and beyond for me. I love shopping here and always find what I need! So happy this gem lives! read more

Finding a bathing suit might be harder than finding a great pair of fitted jeans UNLESS you head to SLO Swim! This is a great shop with all kinds of swim suits (colors, styles shapes and price points) and beach/poolside cover ups too. Even better - the owner knows her inventory and is incredibly helpful. read more

I was the buyer and manager at a local clothing company down the street, and am currently the office manager for one literally across the street. I know customer service like the back of my hand, as it has always determined the fate of my livelihood. I was furious about the corporate swim shop that opened next door and decided that when I was 'in the market' for a new suit I would only support Slo Swim. I have worked downtown, doors down from Slo Swim, for five years now. I went in on a Friday afternoon and said 'I'm in the market for a one piece!' in a very open, 'please help me' sort of tone. I was directed to the rack on the bottom of the wall by Susan who then walked off to help a couple of ladies. I was on my knees for five minutes before offered a room. I finally asked later, after I picked randomly, unhelped at the suits, if I could go to my room. (Again, I acknowledge how to come across as a customer open to help). I tried three suits on. Susan asked the lady in the room next to me how she was doing and didn't acknowledge me in the stall next to her. I had to fully dress again to go get two more sizes. The gal next to me told Susan she was helping her to give me customer service. The customer was the one asking me how I was doing. When Susan finally came back, six suits later (I was clearly struggling) I told her how I was having issues with sizes. I said 'I'm have big boobs and a small butt and I don't know what to do'. Her remark: 'oh the big boob problem' and walked off. This was my experience. I don't understand how this store is still open. I had better service and made a purchase at the Macy's in Santa Maria the following day for half the price. read more

I was in great need for a bathing suit top to fit my large bra size. SLO Swim had a huge selection of beautiful colors and patterns all in my size and larger! Customer service was wonderful! Went away totally stoked!! read more

after hearing the owner speak on the news about doing business during the covid 19 shut down behind closed doors. "private fittings" she called them. and how she was just going to basically do whatever she wants and let the consequences catch her later because her livelihood is more important i will never patronize her business again. it was a very bad look. w the owner has been known for many years to make snide comments that she thinks are funny but are in fact body shaming. goes out of her way for the women with obvious $$$ and lets the rest fumble for what they need. read more

The store itself is small but has a large selection for small sizes. If you're looking for anything that includes coverage or a larger size beware. Both times I was in there I was looking for a specific type of bikini, one that I know looks good on my body. (A thicker bandeau top, not the itty bitty ones.) The first time I was there I just looked around with my sister and we didn't find anything we liked. They said more styles were coming in closer to the swim season. When I did return recently... I asked for help I felt kind of unwelcome. The girl had a bad attitude when I said I needed something larger. "They're designer, they don't get larger." Needless to say I left a few moments later. read more

I told my girlfriend I'd buy her a new bathing suit because she is gorgeous and deserves something that compliments her (instead of those ill fitting Ross suits). I suggested that we go to SLO Swim and she warned me that it'd be expensive. I am starting to learn that she is often right, but hell I was right too! A good fitting suit looks awesome and is worth the price! It took a long time to narrow it down to the perfect combo but it was a fun afternoon. We also found a great pair of beachy pants things that really pull the ensemble together. My only complaint/advice is this: make a standing rule that if you buy 2 items you get a 3rd item 25% off or something like that. It'll make the customer feel like they got a deal instead of just getting reamed for $208 and it'll also help move that third item for a little more profit instead of only selling 2 pieces. read more

Leaving for Costa Rica tomorrow and waited til the last day to find that perfect fitting swimsuit! Lucky for me, Sue was working and she was amazing! She instantly sized me up with the perfect suit and style! Too bad she doesn't have another service to pack my suitcase! Thank you, SLO Swim and Sue for your exemplary customer service! Hello, Costa Rica! read more

I called ahead and spoke with the owner, Shelly. We talked about what I was looking for and when I would be there. She had six swimsuits pulled for me and brought one more. It was perfect! What wonderful service! I found the perfect swimsuit in 20 minutes! Thank you! read more

Swimsuit shopping is not for the faint of heart. Really I find the experience right up there with going to the dentist office for some work done or meeting up with your ex's family for a "little chat about his behavior". If you honestly can tell me you have nothing but 100% fun going swimsuit shopping, then you probably: a. are probably happy going around naked in public b. have enough cash to justify spending close to a hundred bucks on less than $5 of material c. are delusional, sick in the head, or one of those sweethearts who really do have a lot of self confidence and a healthy self esteem; I hate you people Anyway, I don't possess any of these qualities; not by a long shot. I do enjoy going to the beach though and like to be properly attired. I like getting toasty tan and looking cute but I don't like having to hitch and pull material around so that the girls are covered or keep my bottoms from migrating north or south. I don't like cursing the unflattering exposure of my belly or the idea of any rogue thigh chub wavering in the wind ruining an otherwise fun sunny day. But just when all hope is lost, you find out that a store called SLO Swim exists and yes, you will not have to resign to wearing a mumu or some other type of beach burka. I was first introduced here by friend's daughter Devon. I was in full on pathetic whiny girl mode about how fat and yucky I felt and how there was no place in "Roxy girl land" (SLO county) that I could find a cute bathing suit in. Now Devon is a BBW (that's big beautiful woman) with a rack to rival Aretha's so my whining didn't get too far. She swore to me up and down we would find cute stuff for both of us at SLO swim. Well one trip was all it took. The selection and staff were extremely helpful, suggesting brands to try and those to stay away from for individual body types. I found my first bikini at 21that a) supported my girls, b) stayed on my hips (I'm built like a pre teen boy; NO hips) and c) gave the illusion I had a waist!. Devon outdid me by selecting an ensemble that gave her a va va voom old school burlesque appearance as opposed to "Shamu's sister"(her words, not mine and I'm sure she was just referring to the black and white pattern of the suit). We both squealed at how great we looked. Cleavage and comfort? No chubby chunks of flub poking on the sides giving the illusion of chubby armpits? No boobs sagging into stomachs? No suffocating panels, poorly placed padding, shitty granny ruffles or straps digging into folds of flesh? Oh yeah, after dropping roughly a hundred bucks a piece we drove down the coast to Pismo and we strutted our fine ass selves along the shore breaking hearts along the way I'm sure. After my first experience, I swore up and down by this place, stopping by with (my annoyingly skinny) roommates in tow, particularly when there were sales. Whatever we bought was usually worn with pride at the next drop of sun. By the way, I still have that hot bikini. It was worth the initial investment because after six years with good care, it hasn't faded or lost elasticity at all. Considering I was at the beach 3 to 6 times a week during even the hint of warm weather this was impressive. Yep yep, my bikini lasted longer than my bikini body. I don't whether that says more about investing in a good piece of swimwear or my slackass not being able to commit to working out but either way, Slo swim gets high praise from someone with body issues, just like everybody else. read more

I finally caved and spend some major bucks on my first really nice bikini, just in time for a trip to Hawaii. The suit is amazing, it fits perfectly, and my boyfriend LOVES it. After wearing it a couple of times, to my despair, the gold came off of the charms on the top and they turned a dull silver color. Some of the stitching came out of the top as well. I figured I had just gotten a bad one, so I brought it back a couple of months later hoping that they might be able to help me, but expecting to hear that I was out of luck. The lady at the desk hung onto the top and got my phone number, saying that she'd contact the owner and let me know the next day. She called the next day, letting me know that they'd replace it and that I could come by and pick up the replacement any time. Excellent, excellent customer service! From now on, you guys have my business when it comes to swimwear shopping. Thank you so much! read more

Best place for a real woman with curves to shop for a bathing suit. They have a great selection of under-wire & C,D-cup one piece suits. Good selection of bikinis for the younger crowd too. The fitting rooms have fans to keep you cool and calm during that stressful try-on time. Helpful sales staff too. read more

Okay, this place is still AMAZING. I wish I could give SIX stars. Shelly (the owner) is the person who worked with me when I last reviewed, and the one who shortened the band of my bikini top. I don't wear it that often (1-2 times a year), but the stitches gave out a few weekends ago, and I happened to be visiting SLO this weekend, so I brought the top with me, to see if perhaps they could do something to fix it. I brought it in, expecting pretty much nothing, but Shelly worked with me! We found a new top that fit me nicely, and she said that, if I gave her the top, she'd take it home and try to repair it (but she wasn't sure it was repairable). She said of she couldn't repair it, she'd call the manufacturer and see if I could trade it in for a discount on a new one (She knows the quirks of all the manufacturers, and this one is apparently pretty chill with that sort of thing, though it'd been long enough since I bought it that they might've just said that I need a new one). Anyway, I left it with her overnight, and she called me the next day, telling me that she managed to repair it. And it was no charge! I picked it up a day and a half later, and sure enough, good as new! I felt bad for it not costing anything, so I bought a pair of sunglasses :) Long story short, this shop stands by their merchandise. Sure, it's more expensive to start with, but it LASTS, and Shelly is ridiculously talented and helpful, and I'm buying my next swimsuit from here. I live three hours away, but this shop is THAT GOOD. read more

Doing the impossible yet again! Priceless. I am tough to fit and hate to shop because of it. Years ago a Shop Crazy friend dragged me into SLO Swim and we spent a pleasant 2 hours with the ladies in the store bringing one suite after another to my friend. They had the same amount of enthusiasm in the last recommendation as in the first. It was during that visit that I got the first swimsuit, of me already adult life, that fit me right. That is saying something for a Sun & Sand-Rat, raised on the beaches SoCal and Central Coast. The SLO Swim staff where amazing! Now it is some ten years latter and I am older and in worse shape than I have ever ben in, but I am going on a trip and was told "you will have a swim suite!" Ugh... I RAN STRAIGHT TO SLO SWIM. These Ladies did not bat-an-eye at my odd body shape with its 3x hips and regular large top. They did not make me hunt for hart braking disappointments in the racks myself. They jumped right in, asked all the right questions and gave me the three things that they thought would look best on my shape. They honesly looked at the way they fit, adjusted there selections and in less that 15 min I had a suite that fit me just the way I am. It was not cheep, but neather is buying two different suites to get the sizes I need or having to drive form store to store looking for a suite that will (pray God) just fit, forget look pretty dang good. But most important of all I am not dreading even the "swimsuit day" of a vacation I have saved years to take. Putting the shine back on the dream vacation..... Priceless! God Bless SLO Swim. If they can make me look good... Just THINK what they can do with a FIGURE LIKE YOURS! read more

Shawn was so friendly and personable. Great customer service. She took time to answer questions and told us more insider information about the area and how to make the most of our time in SLO. Lots of fun stuff in the store as well, but with so many stores that have similar products, customer service sets this place apart. read more

Who knew I would be feeling the need to review a swim store! I didn't even know I could have such an amazing experience at a swim store... Usually you try on pick it and go but this place is on a whole other level!! Not only is their selection amazing!!!!!!! But the owner Shelly is so caring and so helpful in making sure you get exactly what you are looking for! Sue is so sweet as well. If you're looking for a new suit or even just to mix and match for a piece you already have, look no further! You'll find it here and will be leaving with a smile My only warning is that you may need to bring extra money cause you might end up buying 5 suits instead of one like me ;) read more

I came across this shop and I'm in heaven! I have a hard time finding a suit that fits me (most of the time I end up just throwing a tank top on because I cant find anything to fit). Sue was great, she has such a selection it is hard NOT TO FIND something that fits, she even does alterations on site. Since I only had a short amount of time because I was on a business trip she delivered it to my hotel when it was done. Fast forward 3 years.....I needed to replace my suit (In the past my suit tops would only last maybe a few months), so since I had such a good experience with Sue I decided to call the shop. I was in the middle of explaining what I was looking for and Sue remembered me. She took some pics of a few suits and texted me the pics. I chose the one I wanted and she did the alterations and even mailed it to me at no extra charge. I live in the Sacramento area and will ALWAYS go to Sue for my bathing suits. YOU WILL NOT BE DISAPOINTED!!!!!!! read more

Best bathing suit shopping ever!! I normally hate shopping for bathing suit but help at Slo Swim is fantastic! I will go back again for sure! Thank you! Great selection and very knowledgeable staff! You made me feel so good! read more

This place was absolutely horrible they fat shamed my 15 year old best friend and totally blew her off! The owner wouldn't even let her try on a bathing suit because she just "knew" it wouldn't work! And to make it even better after putting the bathing suits in the dressing room she said "good luck!" What a disgusting human being to have to put down a 15 year old girl who is a perfectly normal weight! It's just sad how horrible people can be! I would never ever buy anything to keep this place in business! read more

The lady that work there is so sweet and they such a big selection of swimsuites! i went there when a sale was happening and got the cutest suites for only 15 bucks a piece! read more

Bikini season is here and I am all set thanks to the girls at Slo Swim!! I had such great and supportive service while swimsuit shopping - something a girl definitely needs for this errand! They offered suggestions and pointed out things I would never have thought of on my own. I LOVE LOVE LOVE their variety of choices and styles. The girls brought me a few styles I had seen in magazines and liked, and then brought me some that they thought would be flattering to my body type. They also suggested going up or down a size to find the right fit, which were great suggestions. To the other comments about cost, I have purchased suits from Slo Swim before and yes, a suit from Slo Swim is more expense than one from one of those giant chain stores, but you really do get what you pay for: the pieces actually fit in the right places, no saggy butts, color lasts longer, no stretched out strings or weird fraying. It is TOTALLY worth the investment as this suit will last and still look good! Bonus: with this inventory, you won't have the exact same suit as two dozen other people on the beach/at the pool like when you buy at Target!! I would HIGHLY recommend Slo Swim to anyone who is looking for a trendy, quality swim suit that they will feel confident in. The staff is super nice and very helpful, the options unending, and I will definitely be back for my next suit! Thank you Slo Swim! I cannot wait to get to the pool and show off my wonderful new look!!! read more

You know the old adage you get what you pay for? It couldn't be more true, especially when it comes to swimsuits. Sure, you can buy a target or VS swimsuit for a steal, but it won't last you 5+ years and probably won't fit you that great either. Conversely, I have suits I bought from SLO Swim over ten years ago that still look great. They have a great selection of CUTE tops for large chests (I am a D) and bottoms that cover while still looking youthful. I even considered buying my first one-piece because of their super cute retro styles. I just had a baby, so I wouldn't trust going anywhere else for this season's suit. read more

their ridiculously expensive, and one employee am assuming was the owner was rude, first of all while the store offers tops by bra sizes, they how ever do not order enough/ any in XL and above which is what my cousin needed to compare if the tops looked better in a larger size. and the women remarked to my cousin with you just dont know what you want. now we knew what we wanted, to see if an XL was more flattering. and while their an nice employee offered to let me put something on lay way, while the rude employee told a high school girl she could hold a suit tell the end of the day so the girl could come back with her mom and pay. despite the stores reputation I and my family well not spend our mony their in the future read more

I had the BEST experience here. Being a larger-busted woman, Slo Swim helped me find the best fitting suits for my trip to Costa Rica back in April. I will always come here when I need a suit for any occasion! read more

I've bought two suits here and mix and match pieces from their 5$ yearly sale! I really love that they offer suits that are higher in than running to target and forever 21. They are pricey but they are boutique brands so that's understandable. And the owner is beyond sweet! read more

I honestly don't know where to begin, as soon as I walked into this store I felt as if Shelly had her eyes in me the whole time. I grabbed multiple styles of suites to try on to see what would be "my style" and as soon as I gave them to her she just about laughed. She took one too away from me because I had make up on ( like a normal 15 year old) and two more because they just" wouldn't work for me". As soon as she gave me my other suits to try on she looked me up and down and said "good luck" and then laughed. Whenever I would come out she would look at me as if I were a disgusting creature. Once I was done and gave all the suits back( there was no freaking way I was going to buy anything from this overpriced store ) she laughed in an I told you so" way. As a 15 year old chesty girl with some thick thighs I already have body image issues and this experience was horrible for me. Why in the world would you put down someone who might be a couple sizes bigger than you. There is a difference between fat and curvy, and this women made me feel like I was the size of an elephant. For a store that is supposed to specialize in D,DD,E,F,and G cups they are not welcoming to us girls on the thicker side of the spectrum. read more

I have to say I was extremely disappointed when I visited this shop over the weekend! I'm going to Hawaii in a few weeks and have been saving up money to get a nice swimsuit....I'm a size 16 but in good shape from daily spin classes...I am very full figured on top as well......I've shopped here before so this was where I knew I could find something for sure....I was wrong...they have plenty of size 8 to 10 bikini tops up to cup size G and H....they did not offer a single size 16 anywhere that I could find in a 2 piece.....zero...zip...nadda.....I was willing to pay big bucks and couldn't believe that they had not a single suit for me.....the sales girl tried to be helpful by giving me a size 12 to try on...I couldn't even get it clasped behind my back....I left pretty much in tears as I'd really been looking forward to this day and had been saving for weeks to come here....I will not be a customer any longer......they only cater to the young and tiny....they might have had a granny swimsuit in a size 16, but I am still young enough to pull off the 2 piece.....very disappointed:(.....I know its the off season.....but there were hundreds of suits available for the young and tiny still....why not me? read more