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    Sports Basement

    4.6 (207 reviews)
    Closed 10:00 am - 7:00 pm
    Updated 2 months ago

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    Yelp Elite event! So much fun. And have the opportunity to get some shopping done that I've been meaning to do anyway.
    Wendy A.

    When was the last time you walked into a store where literally every single employee was not only knowledgeable, but also genuinely wanted to help you find the perfect item to fit your need? That was my experience last night at Sports Basement. I was there for an in-store event (so much fun!) and decided to sneak away from the party for a few minutes to finally research a backpack I've been needing -- one strong and comfortable enough to serve as my Wildfire Go-Bag. Every employee I spoke with was helpful and upbeat. Paul, in the backpack section, was exceptional. He listened carefully to what I needed, explained the differences between models, and taught me how to fit a pack properly so it wouldn't strain my back. Within 20 minutes! After trying the first, I was astonished how comfortable the second was: the Osprey Aura AG LT 50. It's a mid-range pack that fit my body better than the Osprey Renn 50. It feels supportive, and the deep burgundy color is stunning. It's even adjustable, so if for some reason someone else needs to carry my bag, it can be adapted to protect their back, too. Thanks to the event's 20% discount, I was able to get the ideal match for my needs at the price of a lower-range model that didn't fit me as well. Paul also suggested a couple of brilliant extras--like the portable Cleanwaste toilet kit and the Katadyn BeFree water filter. For my wildfire go-bag, they're exactly the kinds of things that will make a difference. I appreciated how thoughtful and practical his recommendations were. It's rare to leave a store feeling both educated and excited about a purchase -- but that's exactly how I felt. Huge thanks to the team at Sports Basement for being so kind, informed, and genuinely invested in helping people prepare for real-life adventures (and emergencies) with confidence.

    As a chronically ill individual, this sign was disappointing.  HOWEVER,  they allowed me to wear my face covering.
    Lynnette F.

    I was not impressed with this plane at all. The first concern for me as a chronically ill individual was their sign stating that masks were not allowed to be worn. I asked the person at the entrance if he'd like to see my ID first, because I'm protecting my health, and needed to make a purchase. I was allowed in. There were no employees around to assist me, no prices on the things I wanted to purchase. It seemed dark and dirty, which I suppose is the "basement" vibe. After a few minutes of looking for home workout equipment, I stumbled upon some dumbells, none with prices, but I grabbed two five pound weights and headed to the register, where there was a maze of protein snacks and cold drinks to get through. I was shocked to pay $30.00 for two 5 lb dumbells that are made in the good ol' USA.

    Lillian W.

    Sports Basement is a retail sports shop. It's a local Bay Area business with several locations. This one is in Novato off the Highway 101. The inventory is huge ranging from sports equipment, bicycles, clothing, shoes, sunglasses, and rental gear. Rentals include snow, surf, and camping equipment; bicycles; and sports equipment. They have a bicycle repair shop as well. Pricing is comparable to other like sports shops. They carry quality brands and products. Staff is helpful. I'm not a local, but I do like to stop in when I can. I luv checking out the seasonal gear. I could spend hours in here. For a $25 one time fee, folks can join the Basementeer rewards program. It offers 10% off purchases among other things. But the restroom could do with a remodel. They are very old, dirty and worn out. Depressing. So opposite of the look and maintenance of the retail floor. The stalls have no working locks. Not sure the reasoning behind that. Plus when exiting the bathroom, please take caution and watch out for staff wheeling flatbed carts from the side storage. The aisle is narrow and is narrower when staff use it as a storage area.

    outside view
    Darwin P.

    a large variety of sports equipment is available, and the staff was welcoming, even providing some limited discounts, now that holidays are close

    Mary V, Yelp Community Manager for North Bay and I
    Anetra T.

    Wow, what an experience I had Thursday evening at this Yelp event held at Sports Basement. First off I was immediately greeted by such a nice gentleman as I walked to the door. He led me to where I needed to go station by station and everyone was so helpful and so friendly! I really loved how everyone dressed up. I hated that I couldn't participate because I had another obligation, however I loved how each of the businesses were so engaged with everyone super friendly. If I could rate this experience, a 10 out of 10, I would! I just really loved the whole set up, not realizing how many various businesses were at this event. I was able to try different foods that I haven't tried and let me tell you I forgot the name of the restaurant, but that posole was super fire! I thoroughly enjoyed the couple that owns the honey soda station I wanted to buy some right on site! I really like events like this because it really allows personal interaction with the various local businesses!

    Imee V.

    A review long overdue from my visit on 6/22. It was my first visit to Sports Basement in Novato, and I was impressed with every single employee I came in contact with. A special thanks to "Gerald" who spent the time to walk through the various types of running and trail shoes. Gerald even shared his personal experience with shoe brands, cushion types, etc. without the pressure. He offered a number of tips in my search too! A gracious thanks to "Geno" who gave me a few pointers and tips on the types of tennis rackets (fitting, size, comfort ability), and pickle ball paddles (beginner to experienced player) and shared the borrow - try out program before purchasing. I am an avid shopped with the competitor "R" and even have a lifetime membership, but Gerald and Geno exceeded my expectations with their knowledge and experience in running and tennis without sounding pretentious or sales focused. It is evident that Sports Basement identifies the right people in each department to help its customers. Extra thanks to Danielle and Austin for just being genuine and helpful with inventory and checkout. Thanks for a great experience Sports Basement - you have my business!

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    3 months ago

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    22 days ago

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    9 months ago

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    3 months ago

    Gerard show great patients win showing me shoes because I have a problem with supination. He's the man to see in the Novato location.

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    2 years ago

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    9 months ago

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    Love the pictures and thank you so much for review Darwin!

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    9 months ago

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    10 months ago

    Rude and condescending treatment by Armand, who indicated he was the manager who literally laughed in my face. Shameful behavior

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    4 months ago

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    2 years ago

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    5 years ago

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    Tom P.

    Amy, thank you so much for your review!

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    3 years ago

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    2 years ago

    Staff is always incredibly helpful, our go-to for every outdoor adventure all year round! Ski rentals are a no-brainer for our daughter too!

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    2 years ago

    Went to sports basement for shoes. Gerald helped us. Couldn't have been nicer, helpful and politely

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    Page 1 of 6

    Ask the Community - Sports Basement

    Do they consign bikes?

    Hi Gretchen, We do not consign bikes, but we do have a trade-in program. You are welcome to review it here if you are interested.… 

    Don’t See Your Question? Ask Away!

    Review Highlights - Sports Basement

    Parker in the ski department was personable, funny and super smart helping me decide on skis and bindings.

    Mentioned in 8 reviews

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    Sports Basement - sportswear - Updated August 2026

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