I just recently bought a new Suburu Forester at this dealership. The people were friendly and didn't try to push us into any of the extras that most try to encourage you to buy. It was pretty much a straight forward experience. The one thing I wished they had done is given us a little more training on all the bells and whistles but all in all we love the car. I encourage you to use this dealership if you are looking for a Suburu. They are very accommadating. read more

We recently purchased a new Subaru Outback. Our salesperson was Robbin Au. He was personable and knowledgeable. We completed the process in a little over an hour.! It was seamless with no haggling. We left the dealership feeling happy and energized. ( In the past when we bought a car we left feeling exhausted.) We highly recommend Gold Rush Subaru. read more

Went to buy an Ascent today. We went to test drive the car and we noticed a lot of moisture on the inside of the passenger front window. It wasn't just a little condensation, but dripping from the top down to the dash and covering the entire passenger side. When the salesman wiped the window the rag was very wet. We asked if it was a bad seal to the window. We were told by the salesman and the sales manager that all Subaru's have this problem and that all their cars do this every morning. When we asked more questions about the window and if the problem could be fixed both stated that they were too busy to help us. We left and bought another car and a different dealership. We knew something was "fishy" and we weren't getting answers to our questions. We asked two other dealerships about the story we were fed and both dealerships stated that Subaru's do not have problems with the window and it sounded like a bad window or seal. We will not be doing business with this dealership in the future. read more

Where to start. I had a 9am appointment for an oil change. When I went to drop off my car I asked how long they thought it would be; to be on the safe side the guy said 2 hours. 2 hours later I called in to see how it's going, they say it's going to be another 2 hours. It's around lunchtime for me and I'm at work so it's no big deal since I still have the rest of the workday. Ok. I get a call at about 4:30pm saying my car is finally finished. I tell them I'm off at 5pm and I'd be there after that. It's a 10 minute drive to the dealership. I get there and I told them my name and the guy tells me that he will get the person who was working on my car. About 20 minutes later I'm still waiting so I ask someone else for help thinking I'd been forgotten. They take me to the guy who was working on my car. He seems to have lost my keys. WTF. He tells me he's been looking for a while but he just can't find them. So I asked "OK, does that mean you guys are going to make me a new key?" He says he needs to check with his boss. When he finally comes back to speak to me someone else finds a key and they try it on my car. It works! I finally leave the dealership at around 6pm. Horrible first impression. Almost an entire workday for one oil change and they lost my keys. Never going back there again. I'm going to stick to the dealership closer to my home. read more

Gold Rush Subaru - Service history record - Car Dealers Near Me - Auburn, California

Such a great buying experience here! Salesman Paul Lanza was terrific - super honest and extremely knowledgeable. I did my research and got a *very* fair deal on my "new" used Subaru. This is the second Subaru I have purchased from this dealership. I am, again, extremely happy with the entire buying experience. Thanks, Paul, for the full tank of gas and the car wash at delivery! read more

Gold Rush Subaru - New RubySue! - Car Dealers Near Me - Auburn, California

We bought our Subaru Outback From GR Suburu in 2015 and that car was just fantastic. When a boulder recently rolled into it while we were in the freeway, we had it towed to GR Suburu and the service department, particularly JD, were absolutely amazing and helping us to resolve the issue. Their assistance with our insurance agent was above reproach. I trust them implicitly with my car and my safety and my family. read more

Previously contacted 14 dealerships, ran credit twice, lost the sale twice then found Gold Rush and spoke to Bill McCoy. The end result? I drove 173 miles (one way) and got the exact model, exterior color and interior color and the car I wanted. Bill is a rare breed, willing and committed and showed it through actions. The overall experience with Gold Rush is excellent, take out the paper work waiting time due to other customers, I was in and out of the dealership in 2 hours and drove home my new purchase the same day. No BS, upfront, honest and efficient. Double thumbs up for Bill and his support team. Side note during COVID, they cared enough and respected enough to wear a mask during the whole interactions. Kudos to the entire team. read more

Have been happy in the past however this time not so Brought car I. For oil/filter chase and it was a 3 hour wait so I made an appointment for too I get here and there's no appointment scheduled I spent an inordinate amount of time originally explaining to the receptionist the issues I'm having with the radio Only to have to repeat the entire story read more

We had Shane sell us our new Subaru Ascent! He was wonderful and kept our 4 year old very entertained the whole time! Jay helped us sign the paperwork and answered and explained any questions we had during the process. We would go back again! We didn't get the exact rate for interest but they did get the total and payments in the range we were hoping for! We went in knowing what we wanted but everyone was super friendly! This was the third dealership that we were looking at and they were the most friendly! read more

Gold Rush Subaru - 2022 Subaru ascent - Car Dealers Near Me - Auburn, California

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My car buying experience at Gold Rush couldn't have been better. Jessica Jasper is your gal if you want a competence, helpfulness and no pressure. She helped me get into a car that fit my needs and wants. Jim Sturgis was a great help making sure my unique situation was handled efficiently. Both of these people were so kind. read more

Warning: DO NOT purchase a used vehicle from this dealership and be especially wary of the salesman named Bill M. On 5.1.2024, I told Bill I wanted to take a 2017 Subaru Forester, VIN: JF2SJAWC3HH428284 for a pre-purchase inspection at a local Subaru shop, he hesitated and reluctantly agreed (I should have walk then). The garage inspected the car for app 30 minutes, then showed me FOUR serious issues which needed immediate attention: suspension bushings were torn or loose on all 4 corners, requiring new control arms. Brake rotors were so rusty that they caused a rotational dragging noise - needed new brake on all 4 wheels. An alignment was badly needed. In addition the AC blower motor needed replacement. The repairs would cost over $5K. When I asked Bill if he would fix it or discount the price so I could, he arrogantly replied absolutely not. I then asked him if he was going to place it back on the lot for sale without making the necessary repairs, he said "absolutely I am, there is no safety issues with the car and it has 90,000 miles", and that neither he or the dealership could possibly know that the car had these problems. I then reminded Bill that he and his dealership assured me that a thorough inspection was completed, that the technicians at the garage needed only 30 minutes to find the problems. He obviously knew of the issues. I told him I felt obligated to leave a review to warn other customers that Gold Rush Subaru is knowing selling cars with major mechanical problems, he responding by saying I was threatening him. Then said he never told me he was putting the car back on the lot with a fix, but that he needs to ... you guessed it: "talk to his manager"! I looked at the room of 5 technicians and reminded Bill that they heard him tell me he was placing it on the lot without a fix just a minute prior. He then said again that they can't know everything about the cars they sell and said I'm done talking to you. My experience may have been unique, but I really doubt so as an honest person would have responded by apologizing for the oversight and offered to fix the issues; Bill did the exact opposite! Very slimy experience! At last check on 5.2.2024, this silver 2017 Forester remains listed online -- I guess Bill's manager is on vacation, or they haven't had time to update the listing - yeah, that's probably it. read more

Customer service.... The last two years, they have not lived up to expectations. I would have recommended them and had recommended them to others. They have not been the same as they were when I first purchased my Subaru (love the car). There are a few individuals that have been kind. However, there are two that have been questionable. One rude, disrespectful and arrogant. Truly unkind. Excuses made by management about individual and one other that doesn't follow through. Had appointment. When I arrived early, was told they were taking a walk in first. Over an hour and a half for an oil change. Prior visit... was not pleasant and do not ever want to work with him again. Made excuses, didn't look into my service agreement and gave miss information. Played a blame game instead of fixing vehicle. Was asked for a review form the dealership. but after I said I wasn't pleased.... Never contacted regarding requested review. read more

This is the second time I've had a bad experience with this dealer!! Service person wouldn't answer reasonable questions and then hung up on me. Not taking my car there and I don't recommend you spend your money there either. read more

Auburn Gold Rush Subaru provided excellent service in buying a new car. We visited Subaru dealers in other areas but they did not provide the same friendly environment that Auburn Subaru provided. We had an excellent experience with Paul Almeida and Jay. Paul did an outstanding job in explaining the various Subaru models and features. Jay walked us through financing and warranty options. We went on several test drives of the Outback and Accent before deciding on the Outback model. Paul and the staff were able to get me a great price on my vehicle trade-in. Thanks Paul and staff. Overall I highly recommend Gold Rush Subaru in Auburn for a friendly, smooth and knowledgeable Subaru car purchase. read more

Tim in parts went out of his way to honestly and completely answer all my questions. I had technical questions, he was able to clarify my issue and point me in the right direction. Tim did an area search to find the part NoW, as I was trying to get on the road in the morning. WELL Done Tim!!!!! read more

The Gold Rush Subaru dealer and service department is really like no other. I have bought four cars from this location over the years and without a doubt this is the best automotive experience I have had with any establishment. I don't live in the region but their flexibility, friendliness, and impeccable service keeps me returning (over 20 miles) to this location again and again. It's a pleasure working with so many of the employees but in particular are stellar to deal with. Jim Sturgis is such "good people" that I consider him family. I only worry that he will retire and although he deserves it, for selfish reasons I would be sad when that happens. Marguis is a professional through and through. He listens to the whole story, never jumps ahead of you, and attempts to find 100% customer satisfaction even if it means being creative. Recently he helped my father-in-law (George P) with an Outback center console problem. We couldn't have asked for better service. We are planning to purchase another car and there's no doubt we will be relying to Gold Rush Subaru to find the perfect auto for our daughter. Thank you Gold Rush Subaru and specifically thank you Jim and Marquis, for breaking the mold for dealers and making our automotive buying such a pleasant experience over the years. read more

Thank you Nick for giving me a fair offer on my car! First time I've sold a car to a dealership. I went to a few dealerships and this was the best one. It was a good experience and the workers are all nice. 10/10 would recommend. Would come back in the future. read more

I went in for service and Colin was excellent in helping me. He was professional and made it very comfortable To get what I needed and then leave. Thank you Colin!! I appreciate your service. Harriet Maltin read more

This was the quickest, easiest vehicle purchase I have ever made. After dealing with the auto mall dealer it was a breath of fresh air. Shane was a great salesman, not pushy, and very knowledgeable and helpful. I love the fact that this is a smaller dealership and you only deal with a couple different people. I really had a fantastic experience and am so happy with my car. read more

Gold Rush Subaru - My new car! - Car Dealers Near Me - Auburn, California

Wow what a fun and pleasant experience we had. Alex our sales guy was so great like you were chatting with a long time friend. Our whole experience was great. They were busy when we walked in without an appointment. A gentleman walked up and asked if we had been helped. We said no. He said all their salesman are with other clients, but they would get one from their other dealership. Alex showed up five minutes later. We were in a car within 10 minutes doing a test drive. There was no hassle with getting to the price that we asked for and there was no going back-and-forth and having another upper management come out to do the typical car salesman thing. The only thing that would've made this over the edge. Perfect was to win the car. The rest of our day was great due to our experience at Gold Rush Subaru. This was an exciting day for us. Thanks for making it special. We love our new first electric vehicle Solterra. read more

Service Rep Colin is the absolute best! My sisters car was towed here, and Colin was her Service Rep. After service inspected the car, it was determined the car should be towed to her So Cal home. Her car sat at the dealerships for almost 3 weeks while towing was being arranged. Finally, today it was towed. Colin came out and helped the multi car transport truck get it on the truck (with assistance from other service reps). What amazed me was there was absolutely nothing in this for Gold Rush Subaru. They didn't make a dime off this deal, and yet this took over an hour, involved 3 reps,,, You just don't get this type of customer service anywhere. Unbelievable. All the guys were so helpful, pleasant and efficient. I can't say enough good things about these guys. read more

It's unfortunate that your "service advisor" was incredibly rude and wouldn't give me some "service advice" over the phone! Instead, he just rambled off the phone number for Subaru roadside assistance.... Which I didn't need. Instead of having my warranty work done here, I drove right by the dealership to another Subaru dealership where they actually made me feel like they cared. Never, never will I purchase a Subaru here or use their service department. Oh, by the way, I've purchased 3 Subaru's here in the past.... Never again. I wish I wouldn't gotten his name, but he couldn't hear me as he was talking over me. After looking through your reviews, it would sure seem like you have some customer service issues in the service department! It may be time to address them... I sure miss Mike, he was a great, caring employee. read more

Extremely disappointed in their sales department. They never made any attempt to contact me about reserving a car after multiple calls into the dealership. Finally went in person to see how things were progressing and was told the car was reserved the day before by someone else. Guess I'll spend $40k at another dealership that wants my business. read more

If you are considering to purchase a Subaru vehicle, I highly recommend the professionals at Gold Rush Subaru in Auburn. We preferred a particular color exterior, interior and model of Subaru Outback which was difficult to locate. Our salesman Alex Maney and sales manager Troy Taylor pulled their resources and delivered exactly vehicle we were interested in and sold to it us at a great price! Thank you Alex and Troy for a pleasurable and stress free buying experience. read more

Gold Rush Subaru - 2020 Subaru Touring edition - Car Dealers Near Me - Auburn, California

Unprofessional , rude and condescending. Brought my Subaru in for factory recall service. Poor management as if they don't train their staff how to provide good customer service, just how to service cars. I don't take my cars to dealership service departments unless it's warranty or recall service and if that circumstance arises again I will drive the extra half hour to Roseville Subaru. I was with my friend when she took her outback to Roseville and they were friendly and professional. read more

I'd give negative stars if I could. They replaced a radiator in my elderly parents car and told them they needed $2800 in unnecessary repairs in order to burp the radiator and finish the job. A reputable shop in town was able to burp the radiator no problem. Said they did not need the the repairs Gold Rush wanted to do. Service department is either crooked, incompetent or both. Don't trust them. read more

Amazing customer service. We came here while on a road trip. We experienced a transmission problem and they were quick to assess the problem and solved it. Thanks to JD and Shaun for your excellent work! We highly recommend them . 5 stars read more

Sales side of the shop was great. We had a minor thing go wrong and my Wife called to schedule an appointment...service side needs lessons from the sales side is all I can say...so I took the average score to post. read more

Gillian helped me from start to finish with my purchase of my WRX. This was my first time buying a car and I couldn't be happier. Her and her finance team helped me get a deal that I was happy with and make sure I was comfortable with all my options. If you want someone who is going to be sweet, walk thru everything in detail, who also happens to quite caring and kept in contact with me the weeks leading up to my purchase then Gillian is your fabulous British contact :) Feel free to ask me some questions :) read more

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Steve in the service department is awesome. Great customer service. Thanks Steve for helping me with my car problems. Brian. read more

I bought my first Subaru from Gold Rush. The process was short and sweet and Paul the salesman was very knowledgeable and funny. I had to bring my car back for some additional add ons and the service was fantastic. read more

Went in for service (oil change) and recall for a Crosstrek on a Friday with an appointment. The oil change was performed and the "complementary" multipoint inspection revealed that the brakes were nearing the point of needing replacement but were still fine. They DID NOT perform the recalls at that time. On the following Wednesday, the car was brought back after a trip to Reno over the weekend, car had set from Sunday to Wednesday. When we got to the service department, it was noticed that they did not replace the service interval sticker on the window (had last mileage still on it and SOMEONE HAD WRITTEN THE MILAGE TO NEXT SERVICE ON THE INSIDE OF THE WINDOW WITH A PEN ABOVE THE OLD STICKER (BOTH MILEAGES MATCHED!). When it was pointed to the service advisor, they assured us that it would be taken care of. After the recall's were completed, the "complementary" multipoint inspection was presented for review. Supposedly since Friday, the brake pads were worn down from 5mm to 2mm in front and 4mm to 3mm in the rear! When asked about it, they claimed it was a mistake made on Friday (ha!) and the new measurements were correct. When we spoke to "Steve" the service manager about it, we were told "If you don't like the service, find someplace else"! When we checked to see if the sticker had been replaced on the window it took 4x asking them to actually replace it! And they still had no idea WHY someone wrote on the window (and they didn't even bother to remove it!) Needless to say we will be looking for a new Subaru dealer for service from now on! read more

I really wish I didn't have to deal with these guys and every time I do I'm reminded of that. One bad thing about Subaru is that it requires genuine parts all too often; which require you to go to a dealer. I called this morning to get help with an air filter and lightbulbs for my Subaru Crosstrek... I have about 10 of them out. When I asked TIM about the air filter and bulbs, he said "yeah we have them." He didnt even ask details... just referred me to my owners manual.... isn't that why I called Tim about the parts in the first place??!! What the heck happened to customer service? It seems to be a challenge with gold rush every time I have to deal with them. Sad. I have to give them SOME credit... they answered the phone. read more

Went to buy 2019 Outback in 2018, There was no selection and the salesmen mentioned we were dreaming to get the color we wanted. Purchased the same car with the color we wanted from another dealer. Have tried to use Gold Rush several times for service. Each time has been an unpleasant experience. From unreturned phone calls to rude service personnel who act and say they are to busy to help me. When I finally got them to schedule my most recent attempt for service, they mentioned the earliest they have is August 24. This is almost a month away. I would like to do business locally in Auburn, but will not spend my hard-earned cash here. Craig H read more

These people are great to deal with. No pressure or shenanigans. They will help you get the car that YOU want! I highly recommend them.

Sales men were great, the man in charge of the service department was rude and condescendin. My 12yr is waiting for her mom in a parking lot and the A/c won't stay on because the engine shuts off for eco mode. It's hot out and she is trying to keep cool. Instead of him helping us trouble how to get it on he says we need to schedule a service. He acted like I was a inconvenience and did not want to help. read more

I am writing a second review, for this year of 2021! My original review is from 2019, both with 5-star ratings! We went in to trade in & upgrade our previous Subaru purchased here because we wanted to keep our business local and they treated us SO well the first time! Our salesman this time, John Ingrim, was absolutely fantastic and still has been as I've had questions! The gentlemen in finance, James and Jay, both are great as well! To keep my business local twice- this is why! They are over the top excellent with customer service and Subaru has the best vehicles! Thank you, again and as always, Gold Rush Subaru!!! Additionally, I don't feel COVID affected this experience negatively at all! They made it so comfortable and safe, while still creating such a positive experience and making it so personal! We wore our masks around the salesman and he maintained a safe distance, and staff wore their masks inside! Overall, keep up the great work! read more

Gold Rush Subaru was quick and wonderful to work with. They were swift to answer any questions and concerns over the phone, text, and at the dealership. They beat all the other competitors' prices and everyone we dealt with was pleasant and I never felt pushed and pressured. We will definitely go back to them in the future to buy a car again and we'd recommend them to our friends and family! read more

Hi Everyone, I am writing this review as a note of appreciation for the outstanding customer service provided by the staff at Gold Rush Subaru. I commend the prompt service provided by Jim, Bill, and James. The moment I stepped into the Subaru Dealership, I was welcome. They acknowledged and addressed all of my questions and concerns with a great deal of patience. They have a caring approach and are true professionals. I let them know what I was looking for and they provided me with exactly what I wanted and needed. I am very pleased and happy with my new car. If you are looking for a Subaru in the near future, I highly recommend Gold Rush Subaru Dealership. Sincerely, Linda, New Subaru Owner. lol. read more

From start to finish, my experience with purchasing a WRX through Gold Rush was hands down one of the best. I clicked "Check Availability" on the site and received a text within minutes by a rep during off hours and being told that she would have someone get back to me in the morning when they re-opened. Bill McCoy emailed me at 7:45a to let me know he would be in the office at 9am and would confirm availability of the car. Sure enough Bill called me at 9am and confirmed availability. I asked if he would be able to hold the car since I was still working and wouldn't able to leave until 3pm and it would take me 2.5 hours to get there. He was very sincere and said he wouldn't be able to hold it, but he could only if he knew I was on my way given the distance I would be driving. We agreed that he would call me at 230p to let me know if the car was still available. I managed to end early and called Bill at 2p, and he confirmed it was available and that he would hold it. My son and I arrived at the dealership and was greeted very kindly by a lady who said that Bill would be with me in a few minutes. Bill arrived shortly and was just so friendly. He showed us the car and my son confirmed he wanted it so we went back to start the process. Bill provided explanations of the options for warranty, starlink added features, etc. and for things we didn't want, he was respectful and didn't push. He shared his own experience owning Subarus and other topics which made the time go by quickly. Even when I was signing paperwork with the finance manager it was seamless and never felt pressured. Afterwards, Bill took the time to show my son the different features. The whole experience was very friendly, genuine, no haggling and it only took just a little over an hour! The 2.5 hour drive was well worth it and the experience with my son purchasing a new car was a memorable one. Thank you Bill for making this such an enjoyable experience as I felt we were purchasing a car through a friend vs a pushy salesman. read more