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    Loving Cup

    3.9 (165 reviews)
    Open 11:00 am - 10:00 pm

    Order Loving Cup Takeout or Delivery

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    Pleasing to the eye and flavorful
    Dawson L.

    Smooth creamy ice cream with a nice color. The ice cream was mixed but you could still taste the flavors of the items mixed in. Did not try the pizza.

    salty dog
    Jed O.

    Fun ice cream shop to go post-dinner. Staff were very kind and service was very fast! 4/5 - Cookie Monster. Surprisingly it didn't taste too sweet despite visually having many blended crushed Oreos and cookie dough. This felt very filling and wasn't too sweet. I enjoyed the texture change between the oreo and cookie dough. 4/5 - Salty Dog. Tasted sweet as expected from the salted caramel but was balanced well with the smooth vanilla ice cream base. The caramel topping could be a bit overwhelming so I would recommend scoops to have a generous portion of the vanilla base. Pretzels were blended into the ice cream so there won't be too much crunch. 4.5/5 - Strawberry Shortcake. Blended quite well and will definitely give you the fix for a strawberry shortcake craving for ice cream! Animal crackers were also blended into the ice cream so you won't taste too much of a crunch but a nice variation of sweetness with the strawberry.

    Zoe G.

    This is my favorite guilt free sweet treat. Cute but small interior and well priced. I love how they blend your toppings into the yogurt so you get the perfect bite every time. My favorite combo is strawberry and pretzels but anything chocolate mint and or peanut butter is good too.

    blueberry dream
    Jen T.

    Cutest most convenient little froyo + pizza joint on Divis! This is the goto spot for my friends and I for a late night sweet treat or post-pilates quick bite. Blueberry dream (9/10): looved the fresh, refreshing blueberry flavor and texture from the coconut flakes. Power cup - chocolate, almond butter, and banana (10/10): Sooo good and indulgent. It barely tastes like froyo. This absolutely hits if you're craving chocolate and a decadent sweet treat. The addition of almond butter lends a fudgey texture - think the chocolate cake from Matilda. The pizza here is also decent for the cheap price. It wasn't mind blowing and the crust wasn't as crispy as I'd like, but again, it was an entire pie for ten bucks. Service is always super fast and friendly. Will be coming back again and again!

    lone wolf, crunchy cereal
    Sarah C.

    ordered for pickup and everything was still nice and cold and creamy. I got the lone wolf ($6) as chocolate and the crunchy cereal ($6) as vanilla, and liked the chocolate a lot more than the vanilla. the chocolate was stretchy and creamy and tasted more like ice cream which was nice. the vanilla was obviously yogurt but it was also kind of bland and icier. I loved the mix-ins though, especially the crunchy ones

    matcha vanilla
    Steph C.

    SF summer calls for ice cream/froyo/something cold. The ice/snow place I frequent wasn't open today so I came here. Ordered a matcha vanilla and it didn't have any matcha flavor and the froyo was too icy for my preference with a sweet aftertaste from the vanilla base. There are two flavors that serve as base - vanilla and chocolate. Toppings and flavors are layered on top of that so no tastings as it's made to order. Recommend trying the bases though before ordering or ask staff what is popular. Not my jam but may be yours.

    Caili C.

    My friend recommended this spot for froyo after we had dinner nearby. She was specifically craving cookies and cream ice cream and ended up getting the monster cookie froyo with oreo and cookie dough blended in. The add-ins are blended into the froyo, giving it a nice texture and sweetness without being too sweet. I do think I'd prefer other froyo spots that are more tart as the non-fat frozen yogurt doesn't have much creaminess and tasted pretty icy. I opted to try the rice pudding with toasted coconut. This was good and really creamy but I thought some additional flavor would have boosted it to more than rice pudding you could get from any market.

    Caly T.

    Enjoyable sweet treat without the guilt! The froyo is light and icier texture than traditional froyo. I like that the two topping mix-in is customizable. I got the vanilla base with oreo and crunchy cereal mix-in. It was satisfying and tasted like a mcflurry!

    Linda Y.

    A solid froyo option for when you want a light sweet treat in NoPa. My favorites are the salty dog and peanut butter flavors (the one pictured below is strawberry shortcake). I agree with whoever below that the texture of this froyo is more icy than creamy, which might not be everyone's cup of tea. They usually aren't too busy, but this location doesn't really have seating so you'll need to take your froyo out for a little walk or hang outside.

    Vanilla and chocolate frozen yogurt
    Sophia S.

    Very good! It was so thick we almost didn't believe it was yogurt. Staff was very nice.

    Chocolate with brownie and strawberry
    Ike S.

    The fro-yo looks better than this pic! It was so good I started eating before I remembered camera eats first. I got the chocolate with brownie and strawberry. Would definitely come again but I would only recommend it if you enjoy the specific (healthyish) taste of probiotic fro-yo. The staff is lovely and it's in a beautiful area to walk around while you eat.

    Dianna P.

    Right next to the Emporium, it's a perfect stop for a sweet treat! The shop itself is a bit tiny with roughly 4 bar seats facing the window, so not quite a place to hang out and eat but nice to stop by and grab some frozen yogurt swirls and walk around. I actually wasn't sure what to expect with this concept-they have signature mixes that combine a few different popular flavors and what I wasn't clear on were whether these were toppings or layered or etc. So what you do get are those flavors all blended into a swirly frozen yogurt - and it works really well! My husband's blend had oreos and nutella blended in while mine had peanut butter and bananas blended in, both combinations were very yummt!

    Gotta hand it to the swirl machine.
    Jimmy C.

    It's been awhile since I set my presence in the heart of Alamo Square. Several years ago, I had been to the café at the corner of Divisadero and McAllister for the first sip of kava, which was down-to-earth amazing. So this time, I go to many other places, which was not uncommon. This, I settled for a cup of matcha/vanilla soft serve. What's awesome about it was that every soft serve I ordered was absolutely probiotic! Compared to authentic Uji matcha green tea soft serve that's blended with milk and vanilla, this one's very light in color when swirled in one. Not bad when it tasted different in probiotic form. Love a knowledgeable guy who runs his business alone. I'm sure to visit the same nifty hole-in-the-wall for another soft serve instead of a full dish size pizza in a handheld box. (⁠^⁠^⁠)

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    Federica C.

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    2 years ago

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    Federica C.

    Thank you, Jenny! We glad to hear you enjoyed the experience. Best.

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    2 years ago

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    Federica C.

    Thank you, Maya! we appreciate your feedback and support. Best.

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    5 months ago

    Twice I ordered vanilla through Door Dash. Twice I get chocolate. I hate chocolate. How hard is it to make sure the order is correct?

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    2 years ago

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    Federica C.

    Thank you, Amity, for your feedback. Best.

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    Federica C.

    Thank you, Andrew! We appreciate your feedback and support!

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    2 years ago

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    Federica C.

    Thank you, Emily, for your feedback. hope to see you soon. best.

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    2 years ago

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    Federica C.

    Thank you, Melissa. glad to hear you enjoyed the experience. best

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    Thank you, Kayla, for your kind words. we hope to see you again. Best.

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    Page 1 of 5

    Ask the Community - Loving Cup

    Anyone know if Loving Cup is open for take out currently?

    Yes they are! We ordered online and picked up from the store at the given time slot.

    View All 2 Questions

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    oh bi-rite, you have my whole entire heart…read more this staple of an establishment very well may top the chain of sf ice cream. their rotating new flavors always are a hit, and the ones that stick around are flawless. there's almost nothing better than grabbing a couple scoops and walking right across the street to mission dolores park to watch the sun set over the skyline. the crème brûlée, roasted banana, and tiramisu in particular have nearly drove me bankrupt. not to mention the peanut butter and cookies and cream. it is practically impossible to not enjoy this place. everyone i've ever taken has left in awe, and i will never abandon my spot as a loyal patron. i love you bi-rite

    Maybe my expectations were too high, but I wasn't particularly blown away by Bi-Rite. The service…read morewas okay, though I felt a bit rushed by the employee despite there being very few people in the shop when I visited. They allow you to sample up to three flavors, and I ended up choosing the black sesame and crème brûlée. Unfortunately, both flavors felt a bit muted to me. I was especially disappointed by the crème brûlée since my scoop had very few of the crunchy caramelized bits that make that flavor special. I was also expecting a richer, creamier ice cream given the reputation, but it tasted fairly standard to me. Of course, texture and richness are subjective, but overall it didn't quite live up to the hype.

    Photos
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    Coffee toffee
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    Black sesame and coffee toffee

    Loving Cup - icecream - Updated June 2026

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