One of my favorite frozen custard spots in STL. Sometimes I even prefer it over Ted Drew's (I'm SORRY I know that sounds crazy), but it's just realizable, homemade custard for a good price. The drive thru line can be long during busy summer nights, but the inside counter and outdoor walk up windows are usually quick. Great little spot for your classic sundae or concrete fix. Make any might better by sitting outside enjoying it with the fam, or just grabbing it to go. Maybe it's the nostalgia, but this place will always have a special place in my heart. read more

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This place is a staple in Oakville. Good custard!! Been around for over 20 years. Is located at Telegraph and Erb. read more

Rich's Frozen Custard - Menu i found online. Not sure how accurate the prices are. - Ice Cream & Frozen Yogurt Near Me - Saint Louis, Missouri

Some punk employee here named Aiden kept throwing some type of ice cream topping at the girl who was taking my order. One ended up hitting me in the face and a few entered my car. The girl told Aiden to stop multiple times. I was getting frustrated because it appeared the the girl taking my order was not really listening to what I was saying since she was having a lot of stuff thrown at her. And of course my order ended up being wrong. Thanks Aiden. You shouldn't have a job. read more

I've been going here since I was little. It's always a 5/5 experience, the service and custard is always great!

Rich's Frozen Custard is my literal childhood, and I'm glad to see it's still bustling with business. Great staff, charming interior, and reliable ice cream makes Rich's a staple place to be. My personal favorite? Definitely a cherry concrete, which is maraschino cherries blending with ice cream to form what is essentially a better version of DQ's "blizzard". read more

little soft for my liking, but a good custard overall and nice flavor. very creamy, i like to put mine in the freezer for an extra second read more

Nice small custard place. The drive through can be slow but it's worth it. Overall the service is good. The custard is nice. Had a chocolate malt which was nice. They have a variety of sundaes, malts, shakes, and concretes. read more

Everything is always amazing! Service is always quick and the employees are always amicable!

This place is a joke. They don't have any of the freeze drinks advertised except for the standard mocha or Carmel for $5.30 which you can get ANYWHERE for less money and assumably better quality as well, they only had DIET coke available when I couldn't find anything else on the menu I'd consider having. My fiancé got a medium Reese concentrate with nuts. It was subpar as well. Hardly blended with big chunks of vanilla bc of the lack of blending. The kid taking our order was very unapologetic about not being able to serve one of us two "customers" and while we were standing there waiting the family sitting were talking about how their stuff wasn't very good either. The service is a 1 the ice creams a zero and their outdoor ordering window could use some windex and sanitizer. DO NOT RECOMMEND read more

Sunday night and I have a late night craving for a concrete Shake. Drove up to Rich's hoping to get a dreamsicle concrete however they do not make those. I ended up ordering an Oreo cookie concrete. The one plus was that they have a drive-up window that moves rather quickly so that saves you having to park and get out and stand in line to pick up your order. read more

Why go to these other expensive ass places around south county when you can go here they're cheap an got some of the best frozen custard you can get they deserve more recognition read more

The product is good their drive through is excruciatingly slow. I have hopped out of line numerous times.

On a recent visit to STL, a friend I was staying with said she wanted to grab a custard. I normally refrain from dairy however, I was longing to have a childhood favorite so ordered a mini strawberry banana custard. It was heavenly! I'm so glad they offer a very small size, which was actually a very generous mini portion, so that I could enjoy a refreshing treat. I think this is as good if not better than Ted Drewes! read more

Great option for South County treats. I'd never been here before my brother brought me here. Everything I've tried has been really good. Service is quick and prices are reasonable. Highly recommended! read more

I would give this place zero stars if I could. I experienced the worst customer service of my entire life here tonight. I went to Rich's at 830 and waited in line for half an hour as there were six cars in front of me. When I got to the window, the lady told me they were out of custard since it was 9pm. So, sadly, I drove away. As I was leaving, I noted the car behind me didn't leave immediately. On my way home, I called to see if any concession would be made since I waited so long and no one told those in line that there was a shortage. The man I spoke to was in shock why I was told they didn't have custard because they in fact do have custard. I asked if I could drive to still order (as it was now 910, they close at 9). He said yes, so I drove back. There was again a line of 4+ cars, so I called to ask if it may be possible for me to order over the phone and walk up to get my order without waiting, Since this situation wasn't my fault - I was told incorrect information. The next lady I spoke to told me she didn't believe my story! She said the lady I described wasn't even working that evening. I called her out on that LIE, because I was parked out front at that point and could SEE the lady. I was told I needed to wait in line again. When I asked to speak to the manager because that didn't seem fair, I was told I was speaking to a manager. The lady proceeded to raise her voice at me in frustration while continuing to tell me i was making up a story. It was absurd! I was lied to multiple times, blamed, and not respected as a customer at all. Don't waste your time or money supporting these people. read more

Our family of 5 visits Rich's 2-3 times a month and we easily spend $20-$30 each visit. Many times, when we order concretes, the mixers or toppings are only mixed into the top part of the concrete and the bottom of the concrete is only custard. This past Saturday, all 5 of us ordered concretes in the drive through and when we opened them at home, there were almost no mixers or toppings AT ALL in any of the concretes. Additionally, one of the concretes ordered was brownie bits and the brownie bits tasted stale and like raisins. Finally, we enjoy ordering chocolate custard and the chocolate custard machine has been broken for weeks, at least since the beginning of the year. WE WILL NOT BE GOING BACK TO RICH'S AGAIN! read more

This is our regular frozen custard stand. We used to drive all of the way up to the other place in St. Louis but when we tried Rich's we were very satisfied! Good prices, good frozen custard. read more

We went here basically because we had a coupon and had never been here before. My boyfriend and I thoguht it was just average at best. The selection was just ok. Price was ok. It was nothing earth shattering. The kid behind counter wasnt on top of things. I wanted a simple order and was confused on what came with it. Then when i when i wanted something other I SWEEAR THE GIRL INSIDE HEARD THAT AND I THOUGHT was gong to jump through the window in the back. I got the dirtiest look ever. So i dare not change it. Boyfriend got the Cradinal special. He said it was good. No bells and whistles. Would we go here with out a coupon or go here again? Hard to say THE GIRL BEHIND THE COUNTER MAKING THE ICECREAM make give us another evil eye. We went on this past saturday and it wasnt even busy. read more

I really hate to write an unfavorable review of Rich's, because my wife and I like their ice cream better than the iconic Ted Drewes'. (I know it's a sacrilege to write this in St. Louis, but Ted Drewes' custard leaves a bitter after taste in my mouth.) Rich's custard is really good, but their service ... not so much lately. Don't get me wrong. The young people who work there are sharp-looking and unfailingly polite, BUT... the last two times we went there, the person who made up my sundae failed to put the sauce on it! The first time, it was a hot fudge sundae. I noticed the omission of the hot fudge early and took it back to the window. The crew corrected the problem immediately with no hassle. Then over the Fourth of July weekend, we went again. I ordered a cherry sundae, and guess what? No cherry sauce! This time, I was pretty disgusted and just ate the ice cream without the sauce. I really like Rich's ice cream, but before you leave the window, make sure that they put the sauce on your ice cream sundae. read more

Used the drive through Tuesday evening, October 6th. Two of the workers were not wearing masks. This is irresponsible and I will not be returning. read more

Excellent hidden gem in the south county area. We have driven by it multiple times and always wanted to try it. Definitely did not disappoint. I really enjoyed the JL Werner Concrete. The custard is very smooth and cream and the toppings are fresh. Really enjoyed it and will definitely come back. read more

Probably one of my favorite places to get custard. It has an inside eating area so that you don't have to be out in the weather. The custard always tastes fabulous and the toppings and specialty concretes and sundaes are some of the best I have had. It doesn't have the social draw of Ted Drewes, but it tastes 10 times better. That is more important in my book. read more

Really disappointed in this place. Have been going there since it opened. You have to pack your patience because it's usually a 15+ minute wait in the drive thru lane. We put up with it just because it's closer than Ted Drewes. Tonight was unbelievable. There were 3 cars in line at 9:30 (when they close). They turned us all away. The young kid behind the counter informed me that they were closed and out of custard BEFORE even asking what I wanted. Are you kidding me? I have wasted a lot of my time in your drive thru lane and now you are going to turn me away because you closed before I got through the line. In today's business environment, I'm not sure any small business can act this way to their customers. Doubt the owner would appreciate this poor customer service. We will be heading to Ted Drewes and Dairy Queen from now on--they are equally as good and have much better customer service. read more

I would give this place five stars except for one thing...... the banana splits are ridiculously good and are making me fat...... I cannot stop eating them.......all kidding aside this is a local favorite particularly in the summer with lots of family standing outside eating and smiling... it's really pretty cool to watch. The ice cream is way different than Ted Drews which is another local favorite (St Louis loves ice cream )but I actually think it's better.....very creamy very rich but will melt superfast so keep that in mind. Do not blame me if you put on a few pounds because you will be back over and over.... Enjoy read more

Very good frozen custard with a nice staff. The prices are reasonable. Nothing blew me away but there was nothing bad either. I would come back. read more

I usually love the custard here!!! And actually today the custard wasnt the problem!! I noticed an odd smell and I realized that the cup that my concrete was in id what smelled and smelled so bad I couldn't even finish eating my concrete!!! I don't know how or why this would happen! It ruined my treat and wasted money! read more

This best place I have ever been you guys should come up here great customer service liv and Connor

Not bad custard, but I've had better. I tried the turtle sundae. I was disappointed that it did not have whipped cream or a cherry like the turtle sundae at my own local custard place. I think it would have been better if the pecans were whole instead of pieces, but maybe it's just me. My sister and her husband both tried the apple delight concrete, and thought it was alright, but nothing special. The kids had chocolate cones, and loved them, but what kid wouldn't enjoy a chocolate cone? read more

No need to drive 15 miles great frozen custard is here in Oakville too

I love riches frozen custard. I live right up the street from their and I walk up there and great soft served ice cream!

Meh. Not really blown away. I had the turtle sundae and I've had better... My dad really wasn't blown away either and he's not that picky when it comes to ice cream. The vanilla seemed really plain to me (even though vanilla is plain to begin with) it just seemed off. Maybe I will come back next time I'm in town and give it another chance. read more

This is excellent frozen custard. Creamy texture. Lots of toppings to choose from. Low price. Nice employees. I will return.

Taste way better than Ted Drewes, so stop by rich's you will definitely be satisfied.

love the product but pretty pricey! we also wish they sold the "light" icecream all year long since we get a hankering for overpriced sundaes in the winter too! ;) read more