Luis D.

Ordered some lunch from Roll Factory. All the rolls and sushi seem to be purple rice based. The salmon skin salad is really good, lots of crispy salmon skin, cucumber, crunchy onions and a delicious sesame dressing, will definitely get this again. I decided to try the musubis, the egg spam was a little better than the avocado spam but I wasn't a fan of the baked cook on the spam. The amount of rice was a little too much and the texture of the purple rice was slightly off putting but the flavors were good. I wish they had option for white rice as well as purple. 4 stars

Amanda C.

Rollfactory by Straycat Kitchen is a fun little hidden gem tucked away in a brick alley in Old Town Pasadena. It's the kind of place you stumble upon and instantly feel cool for knowing about. The purple rice in everything there is such a fun and unique twist--definitely sets it apart from all the other sushi spots around. I got the salmon avocado roll, and it was fresh, creamy, and just the right size for a quick bite. The standout for me, though, was the egg spamasubi--it was flavorful, perfectly balanced, and honestly kind of addictive. The spot is small inside, but they do a nice job making it feel lively with lights dancing on the ceiling and colors glowing under the glass counter. It's the kind of place where you can pop in solo or bring a friend and not feel rushed. It's definitely more of a grab-and-go or quick lunch kind of spot, but that works perfectly with the chill vibes. There's a cute little courtyard right outside that feels almost secret and makes for a relaxing place to eat. I didn't try their poke bowls this time, but they looked fresh and colorful and full of variety--definitely on the list for next time. Service was fast and friendly, and everything felt really easy and relaxed. It's the kind of place where you can pop in solo or bring a friend and not feel rushed. Prices were decent for the area, especially considering the quality of the ingredients. I liked that the menu wasn't overwhelming--just solid, tasty choices. I love discovering places like this that do a couple things really well and have their own vibe. I'll probably be rolling back soon.

Helen L.

Roll Factory is tucked in a little alley way next to Plants Coffee. They have poke bowls, sushi, and bento boxes, and a few other items. I've been here twice and have gotten the poke bowls both times. I love their variety of toppings and sides, as well as the quality of their ingredients. I also like how they have purple rice here and they share about the benefits of eating purple rice. Overall, it's a great spot for lunch and I've always enjoyed my poke bowls here.

Mark O.

No stray cats here but what was here is a tasty poke bowl. Order the purple rice and salad half and half. The regular size is plenty of food for everyone except maybe an NFL guard or tackle. Take your time to pick out and add all the flavors and extras available. Enjoy a healthy lunch. ¡Bon appétit!

Monsee W.

This could've put me in the Emergency Room. Roll Factory has officially lost all of my trust. Good evening friends and family. This review is less of a review and more of a warning/notice. Unfortunately, this isn't a pleasant write up but it's nevertheless necessary. My wife if and I periodically visit this place when in the Pasadena area. We normally get the spam musubi but this time she decided to get the chirashi bowl ($30), the unagi bowl, edamame, and the musibi, all to-go. I'm skeptical about raw fish from a place like this and prefer an official location for sushi like "Fish King" in Glendale, Ca that offers sushi grade fish in addition to an abundance of fresh seafood. But, because my wife took a chance on it and was my only option to eat, I gave it a try. The unagi bowl was good, a bit sweet, but I'd safely give it a 6.5/10. The edamame was solid. The musubi was the same as usual, 7.5/10. The $30 Chirashi bowl unfortunately wasn't pleasant 5/10. As I sit here writing this review hoping that I'm ok to go into work tomorrow since I ate a quarter piece of raw salmon that smelled spoiled and threw the rest in the trash. Although that gave me a bad feeling, I didn't want to be rude so I moved on to the next piece of raw fish I believe was tuna. Upon chewing the tuna and rice, a sharp bone stabbed me in the side of my tounge. I fetched the sharp bone to discover it wasn't a bone. It's a sharp piece of steel that resembles an old stretched out staple. My tounge has a hole in it and stings a bit, my sinuses hold a pungent funk from the peace of salmon, and I'm still hungry. This place has completely lost all of my trust and I warn of negligence and the safety of anyone who decides to eat here. I typically enjoy leaving fun, adventurous, visual movie script like reviews because I'm not one of those yelps who run to only leave bad experiences but this called for the attention of the establishment to not only make them aware, but also to protect the customers. This experience could've gone horrible and I wouldn't wish it on anyone else so please be alert when eating out. And to the owners of Roll Factory, mistakes do happen but there's a cut off and some things are completely inexcusable, this being one. See pics

Melinda Q.

I come here often during my lunch break because it's tasty, convenient, and quick. I oftentimes will get a salmon skin roll or a poke salad bowl, but my new favorite is a special request baked salmon bowl that the chef/owner will make for me. It's essentially the unagi bowl but with salmon instead. The salmon is cooked perfectly and served on a bed of purple rice (or mixed salad in my case) with some japanese radish/gobo, and a piping hot bowl of udon broth. I love it and am super grateful to the chef's flexibility in accommodating my request.

Nikole D.

This place is a very small, casual business that serves mainly sushi, poke, and spam musubi (with some other add-ons like udon). The average price you may spend for an individual person ranges from $25-$30 for two-three items. I primarily order take-out and it would be more convenient to do the same (for the sake of parking). From the Door Dash app, it took 15-20 minutes to order and prepare the delivery. When I talk about service, I really mean the quick turnaround time between ordering and delivery, without messing up the order. This places is more than the average price of a usual poke bowl (does include two options for protein). What does make them unique is their option for purple rice which is embedded in majority of their menu items (e.g. sushi and Musubi). Some featured items to try include: Poke Bowl (choose regular or large), chirashi bowl, and a few common sushi rolls). From what I ordered, if you get the poke bowl, there was a larger ratio of rice to toppings which made it feel dry even when I mixed my bowl. However, it could be based on my choice of sauce (Yuzu Miso - gluten free). My bowl included: furikake, dried seaweed, sweet corn, green onion, cilantro, cucumber, salmon, ahi tuna, seaweed salad, tamago, purple rice (would try getting the purple rice!). 2/3 of the spam musubi options held together well with the ingredients. It was still soft, flavorful, and blended well. I wouldn't bother with ordering the Spam Avocado Musubi. The sauce and spam overpower the taste of avocado. It's another ingredient but doesn't add too much in taste or value to the appetizer. I've only had their menu items from delivery but again, the quality seems to stay consistent. Get food from here if you want something "healthy" and quick.

Hiromi R.

Two years ago, what used to be $13 for a regular, two scoop protein bowl is now an astonishing $20 for the same thing. And you only get two toppings included. Is this the norm in Pasadena for a poke bowl? I got a half/half bowl with rice and greens, and a scoop of scallop and salmon. I regretted the scallop - it was rubbery and dry, definitely not fresh. There were gross bits of greens mixed together with my bowl - also not fresh. I was quite disappointed at my bowl. Too bad, because I used to like this place, back in the day (ahem, only 2 years ago) when it was $13.

Katy Y.

We ordered a large bowl with three proteins. The freshness of the fish was average, but they do offer purple rice, which is a rare find in poke bowls! Besides poke, their menu features a variety of other dishes, including rolls, musubi, udon, and miso soup. I appreciated the customer service--when we asked for additional sauces on the side, they were more than happy to accommodate. The prices are a bit higher than typical poke places, but I suppose the location plays a role in that since it's situated in a popular area in Pasadena.

Flora W.

Roll me up in a sushi roll and take me home because Roll Factory by Straycat Kitchen always takes care of my poke cravings. My boyfriend has taken me here twice and it just might become a regular sushi spot of ours soon. He's been here probably 10+ times before me though! I've gotten to build-my-own poke bowl and try the Chirashi Bowl here. Both of these were great and were served in such big portions. Both times, I got full after eating half and was able to save the other half for another meal. The regular build-your-own poke bowl comes with 2 sides and 2 proteins but you could go crazy with the toppings if you'd like. I mean, you can go nuts with the toppings! I usually ask for most of the toppings. I'm a salmon gal and I always get double scoop of salmon and when they say "2 scoops" they are much more generous with the scoops than what is advertised. The staff here are always so friendly, too. Everything in the Chirashi Bowl was made perfectly. From the generous sashimi pieces to the rice, I had such a fun time eating it and enjoyed the variety of toppings. I think Chirashi translates to "scattered sushi" which doesn't sound as pretty as it looks but it quickly became my favorite menu item because I get to try a little bit of everything! The sashimi isn't even the best part here because the rice is where it's really at. The rice has a slight sweetness to it and of course, the signature sushi rice texture. The sashimi has a tender, melt-in-your-mouth, smooth, silky texture, as it should! You can tell the chefs here do a great job. It's always fresh and you can taste it. I don't even feel guilty at all eating this because fish and rice are a complete meal full of vitamins, minerals, and protein. Needless to say, give Roll Factory by Straycat Kitchen a try! The poke and Chirashi Bowl are my jam but they also have tempura, rolls, sushi burritos, and more things to try. I'll definitely be back to try more things!

Kubo K.

Super cute poki place! I checked in and got a free ice tea! (my order was over $30) I ordered the Chiriashi over rice. Which was so delicious and pretty! Love it. It was just what I wanted. Comes with a purple rice (black and white rice mix with sushi rice and vinegar + salt + sugar) So delicious! I am so much a fan!! No line on a Monday at 1:00. I beat the lunch rush I guess! Parking is in a structure next door that you'll have to pay for.

Vickie V.

I was craving poke so time to use the Grubhub membership I have through Amazon. Stumbled upon this place and the reviews were good so I gave it a shot. I went with a regular salmon and yellowtail poke bowl with purple rice. All of the other ingredients are included in one of the pix. I found this bowl size to be quite a generous portion for one person. The fish pieces were small, however, and I've had bowls from other places with more fish. Also to note, some of the salmon had skin on it but it was easily removable. Everything tasted fresh and you're provided with various choices of ingredients to add to your bowl. My only complaint was that the sauce could not be tasted except on the rice. All in all, it satisfied the craving but this isn't a place that I'm going to seek out to visit again other than for convenience.