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    Shake It Up

    4.6 (17 reviews)
    Closed 11:00 am - 5:00 pm

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    Pravash M.

    Traveling dessert truck, finally "Shake'n" after months of stalking Instagram for a public pop up close to us. Verdict? 4-4.5 stars! Uniquely composed gourmet shakes, unseen anywhere else in the 757, artisan made by a minority owned local business. A tad pricey for a family of 6; bought 3 shakes served in mid-size clear solo cups for $36+tip, most with more whipped cream than true "shake." Rainy Friday evening made for virtually no line to order. Perfect for our first visit! Employees were friendly. Descriptive menu (black background, see photo) was posted AFTER we ordered; made the best of the picture menu, though felt bad asking "what's in the _______?" Paid/tipped easily via credit card POS system. Received an order number receipt; items in hand ~8-10 minutes later. Crazy cookie (5/5): HOMERUN!! A must order!! Outside cup rim had a thin vanilla frosting layer coated in Oreo cookie crumble. Inside, a straw helped to sip vanilla/choc cookie shake topped with whipped cream and chocolate syrup; spoon also inserted to better manage the half chocolate chip cookie ice cream sandwich AND cookies and cream candy bar wedge. Every sip (and bite) was cavity inducing sweet, just the way a uniquely crafted ice cream dessert should be. Found the inside composition to be heavier on whipped cream than ice cream/shake. Banana split (4/5): Yummy! Their take on a Banana split'ish, in a cup. Outside rim had a thin vanilla frosting layer coated in choc sprinkles. Inside, a straw helped to sip vanilla/banana blended shake topped with whipped cream, choc syrup, and cherry; spoon also inserted to better manage the half ice cream sandwich and (fully wrapped) foot long piece of banana laffy taffy. Oldest son has a dessert stomach, devoured it like a professional. Blondie (3.5/5): Pretty good. Outside cup rim had a thin vanilla frosting layer coated in white chocolate pieces. Inside, a straw helped to sip vanilla shake topped with whipped cream and pecans coated in caramel syrup; spoon inserted to better manage the 2 triangular pieces of blondie bar. Also sweet and heavier on whipped cream than ice cream/shake. Would prob get something different on a revisit.

    Strawberry Cheezcake milkshake
    Miranda C.

    If you're in Norfolk stop what you're doing right now & make it on over to Shake it up! These over the top "EXTRA" shakes take things to a whole new level! We got the Strawberry Cheezcake milkshake & it was beyond delicious. The staff was so friendly & really helped us out with explaining each shake! Did you see the master piece they created ??? (See pics)! We will for sure make a trip across the water to indulge again! Love love love Shake it up!

    Shake it up
    Izabela C.

    As part if the hot cocoa war I stopped by at shake it up milkshake and I was pleasantly surprised to find out they offer much more than milkshakes ! They offer breakfast options and also cold brew mixed with your favorite ice cream! Their hot cocoa was a bit too sweet for me but overall I had a great experience !

    Awesome owner and her staff
    Jess B.

    Unplanned stop here when visiting S'mores Amore (they are next door to each other) and it was such a welcome surprise! So cute! Love the decor! Found out they carry Project Seed cold brew coffee and use it in milkshakes so we had to try it and it did not disappoint! It was so so so good! Glad we found Shake it up because we have an awesome little ice cream spot to visit regularly now!

    Rachel S.

    Not too sickly sweet, their ice cream and cold brew shakes are creamy and just right!

    Cookie Shake
    Stu K.

    Great shakes - my wife's shake had 4 scoops of ice cream, part of chocolate chip ice cream sandwich, cookie and more (see photo) in a rimmed cup), my shake had cold brew coffee and 3 scoops of ice cream. It's hard to find, it's actuality a booth in the air conditioned Selden Market which runs between Main and Plume next to the Hilton.

    I looooove this place! It is so good and the present is even better! The owner is super sweet and generous! my favorite desert is the strawberry cheesecake milkshake!

    Cookie Shake
    Kenisha D.

    I was dying to try a Shake It Up Shake. The concept is similar to the Shake Shack. The best part of the Shake is the toppings. Shack It Up are creative with their toppings. I ordered the cookie shake. It came with a healthy topping of a cookie ice cream sandwich, white chocolate candy bar, Oreo cookie and whip cream. I waited in line for 2 hours to get this Shake and It was worth it (although I wouldn't wait 2 hours ever again).

    Dymon B.

    I tried them for the first time today & it was everything I'd thought it would be! I LOVE milkshakes & they rank #1 in my book! I had an ice cream cookie sandwich, white chocolate Hershey bar, Oreos, chocolate syrup & whip cream ALL topped on my shake! Not to mention the cream & cookies on the inside & outside! They have great milkshake options, & vegan choices! You can also just get ice cream if you want! Follow them on IG: @shakeitup.shakes to find out where they will be next! No matter how far they are from you, it's worth the drive! Just make sure you get there early though lol There will most likely be a wait but just be patient!

    Original Coldbrew Milkshake

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    Insomnia Cookies - Chocolate Chip Cookie Ice Cream Sandwich w/ Cookies N' Cream Ice Cream

    Insomnia Cookies

    3.4(234 reviews)
    2.7 mi
    $

    Chile, if this isn't THEE SLOWEST location ever then idk what. We came here after a wine night and…read morethere were only 2 people in front of us, yet it took about 10 mins to serve them. Our party had about 7 ppl, I want to say it took NO LESS than 20 minutes to serve some darn cookies. It took forever, the girl was the absolute slowest, at a snail's pace is still too fast for her. Anyways, I ordered the cinnamon dolce cookie and it had a little filling in the middle. That cookie was amazing! I would go TO A DIFFERENT location but order it again. Because the line was so long, we had a chance to join the rewards and got a free basic cookie. Because of course the cookie I wanted wasn't ready and the wait was 15 mins, I opted for the snickerdoodle which was just OK. The cinnamon dulce is on the money. But, this location was so slow that literally half of the line got frustrated and left. I want to say it was at least 3-4 left the line while we were there. 3 stars because the cookies were good, the location was clean and the young lady was nice/professional.

    Cookies are straight fuego! Definitely recommend the s'more's cookie, or any really…read more Ice cream is meh, definitely just recommend getting the cookies and milk. We've tried the cookie sandwiches a couple times now and it doesn't make sense to get it when the cookies are so good by themselves and the ice cream being meh.

    Photos
    Insomnia Cookies - Assortment of half a dozen of classic cookies

    Assortment of half a dozen of classic cookies

    Insomnia Cookies - Dreamweaver purple s'mores-flavored ice cream w/ milk fudge swirls & white stars

    Dreamweaver purple s'mores-flavored ice cream w/ milk fudge swirls & white stars

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    Cold Stone Creamery

    Cold Stone Creamery

    3.0(63 reviews)
    1.7 mi
    $$

    If you haven't been to Cold Stone have you even had ice cream?! Customer service here was amazing,…read morequick and to the point with recommendations. I got the love it Cookies Make Everything Batter which is golden Oreos and Oreos with sweet cream! My husband got the like it Oreo overload which is sweet cream with Oreos and chocolate chips. We got plenty of ice cream, so yummy, and about $14 total with military discount.

    My husband and I were looking forward to using a $10 gift card that we had gotten. Little did we…read moreknow that we weren't going to have the fun date night we envisioned. First of all, we waited for about 15 minutes to even be acknowledged. There were two employees there. One was doing something in the back and could only be heard (not seen), and the other one was taking her sweet time talking to the customers who were in front of us. I thought we'd be acknowledged once they got their ice cream, but instead she prioritized the online orders. Finally the other employee came out, but she worked on online orders too. We still weren't acknowledged at all. I would have appreciated if they at least said, "We'll be with you soon." We were finally able to order (no apology for the unreasonable amount of time we had to wait). My husband got his ice cream first. He went outside while I waited for mine. As soon as I joined him, he told me that he had lost his appetite for the ice cream. So did I. They overfilled the waffle bowl (we only ordered the medium size), and the ice cream was served to us MELTED. It just kept dripping out of the bowl. It was also over-mixed. We were only able to get a partial refund (we spent more than $10), because they said they don't offer refunds on the waffle bowls. I don't think I'll ever return to this location. Avoid the disappointment, and go elsewhere. I would give 0 stars if I could.

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    Cold Stone Creamery
    Cold Stone Creamery
    Cold Stone Creamery

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    Shake It Up - desserts - Updated May 2026

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