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    First Watch

    4.0 (114 reviews)
    Closed 7:00 am - 2:30 pm

    Order First Watch Takeout or Delivery

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    FIRST WATCH ATMOSPHERE

    What's the vibe?
    Casual
    Trendy
    Good for groups
    Outdoor seating

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    Recommended Reviews - First Watch

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    SIgnage
    Ward D.

    A great place to eat in Hixson First Watch is a popular restaurant chain that specializes in delicious breakfast, brunch, and lunch options. It was founded in 1983 in Pacific Grove, California, and has since expanded its presence across the United States. Today, it boasts a considerable number of locations, with over 400 restaurants spread across the country. This reach allows customers to find a First Watch whether they're in a bustling city or a suburban neighborhood. I have visited at least 6 locations in 3 states. One of the standout features of First Watch is its focus on health-conscious options. The menu includes a variety of nutritious choices, such as egg-white omelets, fresh fruit bowls, and whole-grain pancakes just to name a few. This particular location is right of Hwy 153 in Hixson. It shares the building and the parking lot with other shops. Parking can be a challenging due to the popularity of the restaurant. We arrived with a large group for breakfast. It was very busy and the restaurant is one of the smaller size First Watches that I have visited. They seated many smaller groups before us. A table with a large party cleared and the manager did an absolutely wonderful job of seating us as quickly as possible, even offering options of seating us at 2 smaller tables to get us seated faster. Now I have been to several of these restaurants but this one was the best service I have ever had at any of them. Our waiter, Blake, absolutely made our entire day. He was at our table constantly making sure throughout the meal that all of our large party was taken care of from when we first sat down to when we paid our bills. The food came out quickly and was delicious. Overall, it was a wonderful experience that I highly recommend for anyone visiting the Hixson area and wanting great food, in a nice place with awesome service.

    Modern Croque Madame & Corned Beef Hash with Whipped Eggs
    Elizabeth M.

    We always enjoy our visits and have learned several of the ins and outs of the First Watch menu. Unfortunately, one of their biggest issues is the freshness of their fruit. Understanding the difference between good and rotting produce is essential to a quality experience. I have ordered fruit in the past and noticed some would be rotten or starting to rot. This lead me to avoiding anything with "fresh" fruit when visiting First Watch. Fruit is a bit more delicate then a good deal of other types of produce and requires quicker turnaround. Utilizing better product standards and processes can help with this. Would like to see First Watch come up with a better plan for their produce and educate their staff to understand the difference. Everything else, as usual, was delicious and delightful. *Note: Ask for fresh fruit or just plain out avoid it.

    Market Veggie Scramble
    Sara L.

    Met a friend before work this morning here since I'm in town for the week. We enjoyed a hearty, healthier breakfast in the outside patio area before 9 am so the summer heat wouldn't get to us yet. She enjoyed blueberry pancakes that are a seasonal special and I enjoyed a scramble of eggs, potato's, spinach, peppers, and goat cheese with a HUGE side of carrot cake pancakes. Pretty much ate for the day. DEFINITELY will be back!

    Scrambled eggs, bacon, potatoes and gf toast
    Kirsten K.

    Busy little place with reason! Broad menu and delicious options! The only thing that wasn't fantastic was the gluten free toast, but the rest was delicious!

    Bacado A.m. Superfoods Bowl

    Such kind servers and delicious brunch food. The Bacado was good and not too salty or greasy. The strawberry jam that came with the toast was a good in between of tart and sweet but a bit too sweet for my preference. The A.M Superfoods bowl was tasty. The coconut chia pudding was a good amount of coconut flavor but not too overpowering or sickeningly sweet. The almond butter toast was delicious and simple but the toast kind of got stale over time, so make sure to eat that when it's immediately served. The ambiance was cute and comfortable. However, the service is crazy because of the long lines. Make sure to do the online waitlist first before you arrive because you need to then check in in-person.

    Half the indoor dining, the other half is half this size.
    Allison C.

    Another Florida restaurant we used to frequent every weekend. I was excited to see a First Watch open in Hixson but worried it wouldn't last. I was wrong, they are always packed! We made a point to go one morning when we were up early enough to beat the crowd. This particular location is much smaller than what I'm used to, so I can imagine they go on a wait fairly quickly. Prices are around $10+ a plate, but you do get a ton of food for that amount. Everything is made fresh so feel free to add or omit any of the ingredients. The location is clean and staff is extremely friendly. The kitchen is open so you'll have a view for the whole meal. I'd love to make this a monthly stop if we're up early enough!

    Over easy egg, NOT

    Seated at 1024 am and food arrived at 1119 am, coffee burnt. Poor service. Whole Grain Toast

    Million Dollar bacon
    Denise H.

    My eldest son and I ate brunch here Sunday, June 9th, 2019. We started with the Million Dollar bacon. The bacon is cooked with a sweet glaze and a slight spice. It was interesting. I'm in the 'Crispy Bacon' club, so while the flavor was unique, the chewy texture was meh for me...my son's only comment was the name of the dish had delusions of grandeur. My son chose the Trifecta, with chicken sausage. He said this was his first experience with cheese that added no flavor to the eggs and syrup that wasn't sweet, however he like the sausage. I had the Frittata Rustica. It was a vegetable frittata with a crispy slice of baggett and greens tossed in a lemony dressing. The salad was "trendy" but didn't add anything to the dish but the frittata was delish! My son liked it as well. The food is pricey, so we were glad we had a coupon.

    Custard Lemon Ricotta Pancakes
    Bil M.

    I ate here two or three times on my recent trip to Chattanooga. Maybe it's Covid, but I don't understand why this place is not jampacked every morning. The food is amazing, and something that you'd expect from a much larger city. The lemon ricotta pancakes were perfectly cooked, fluffy and crispy. I couldn't get enough of them.

    First time coming to Firstwatch and it was very yummy! The warm maple syrup was to die for!!

    This was my first time going to first watch. The staff were so nice and welcoming. Especially the hostess!! Loved her! But what I loved more was the warm maple syrup. It was to die for! Oh and the food was good too!

    Half 1/2 Sandwiches and 1/2 salad Monterey Club

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    Photo of Pekes C.
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    4 years ago

    Clean place great service food is good skillets are great don't hesitate to visit this place

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    Jennifer G.

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    4 years ago

    No alcohol, but great lunch specials and prices. Fast and friendly service. Parking lot gets full!

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    3 years ago

    First Watch is a great breakfast or lunch restaurant! Service is always amazing! Abby was a great server!

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    4 years ago

    Breakfast or Lunch are great options. Their whole grain toast is great. If you really want to splurge Lemon Ricotta pancakes are amazing.

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    3 years ago

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    Hanna F.

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    3 years ago

    Make sure you eat well before going there. Between arrival at the restaurant until food was on the table took almost 2 hours!

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    7 years ago

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    5 years ago

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    Hanna F.

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    7 years ago

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    3 years ago

    Great place for Breakfast or Lunch. Server was excellent and took great care of our party. Would highly recommend it,

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    8 years ago

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    7 years ago

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    4 years ago

    By food mixtures are awesome. Menu is a bit pricey but worth it. Very attentive service

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    Jennifer G.

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    8 years ago

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    Sharon F.

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    7 years ago

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    4 years ago

    Best eggs Benedict with salmon and bacon I have had in a long time. Drive 45 min for it. Server was awesome and very attentive.

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    4 years ago

    You would think a place that does only breakfast would at least know what a poached egg is....

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    Page 2 of 3

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    Tupelo Honey

    Tupelo Honey

    4.1
    (1.2k reviews)
    6.8 mi
    $$
    Full bar
    Takes reservations

    I found this place online & decided to try it while visiting Chattanooga for Spring Break…read more I enjoyed the espresso martini & life's a peach Chicken & waffles. Unfortunately I didn't take any pictures because I dug in & realized after I cleaned my plate. Loved this place. Not too loud. Very great for families

    We stopped in for a late lunch after taking the Chattanooga trolley/train tour. Wanted to see a…read morelittle more of the area and it was only about a half a mile from the station/public parking lot where the tours take off. If one can't walk that far there is parking around the warehouse that Tupelo Honey Southern Kitchen and other shops are located in. It was a quiet afternoon around 2 pm. Our waitress was prompt and answered our questions. I was happy to see they had gluten free bread/buns. I ordered the Whisky and onion smash burger on a gluten free bun and it was so good I tried to replicate the topping with what I had back at the Airbnb we were staying at. When I get home I'll check out the ingredients better and give it another try. I had a side of green beans nicely seasoned with bacon as my side. My husband, bless his heart, ordered the honey pecan chicken salad sandwich on gluten free bread so I could taste it. It was also delicious and he had a side of home fries to die for. We would definitely come back and try more of their menu if in the area again.

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    Tupelo Honey
    Tupelo Honey
    Tupelo Honey

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    Honey Seed

    Honey Seed

    4.4
    (186 reviews)
    7.3 mi
    $$

    What an amazing find in Chattanooga! We stopped in for a Sunday breakfast and were so excited for…read moreeverything they had to offer. The bagel sandwiches are 5 . Tater tots are amazing. French toast is special. I wish we had had room for their chicken. Our server was super nice and helped us decide on our meal. The atmosphere is casual but with the open kitchen, we had fun watching them prep the food. We will definitely stop in again on our next visit and try more.

    Since spending more time in my hometown, my Mom wanted to treat me last weekend to one of the newer…read morerestaurants in the happenin Southside neighborhood - Honey Seed. And what a treat it is! The outdoor seating Sunday night dinner atmosphere is calm and content. String lights strung throughout large wooden beams overhead. Tables spread out. Decent seating. Not crowded. The wait staff appears friendly and attentive. But the food and beverage experience is what's most memorable - absolutely uniquely delicious and making everyone want more. To start, we ordered espresso martinis. Honey Seed served up a perfect blend of liquor, coffee, and cream. And a strong one! For an appetizer, we enjoyed the biggest and one of a kind shaped tator tots possibly in existence. The middle of each tasted like if a potato latke and a piece of cornbread got mashed up together. And the outsides look like fried onion strings. Best tator tots ever had. For our entrees, we decided to create a pizza combo, half bbq chicken and half burrata. Each so tasty! The bbq chicken side had caramelized onions and cilantro complimenting roasted chicken and the right amount of bbq drizzle. The burrata side had roasted garlic, spicy Calabrian peppers, fresh mozzarella, and the signature honey seed crust. We had leftovers and I plan to treat as many friends as possible to this local gem!

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    Ambience
    Ambience
    Combo Pizza: BBQ Chicken / Burrata & Fresh Mozzarella
    Combo Pizza: BBQ Chicken / Burrata & Fresh Mozzarella
    Honey Seed

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    Frothy Monkey

    Frothy Monkey

    3.8
    (508 reviews)
    7.1 mi
    $$

    A few phrases came to mind as we finished breakfast at Frothy Monkey: overflowing with flavor and…read morethoughtfully prepared. We ordered the veggie omelette and the Broadbent omelette, and both were generously filled with fresh, well-balanced ingredients. Nothing overpowered anything else. Instead of relying on heavy spices or sauces, the flavors came naturally from the quality and proportion of the ingredients themselves. The sourdough toast was exceptional, with a crisp crust and great texture, and my cappuccino was exactly what I hoped for--smooth, balanced, and expertly made. The setting was just as enjoyable. Housed in a beautifully restored historic train station, the atmosphere has genuine character that complements the food rather than trying to distract from it. A breakfast that's driven by quality ingredients instead of gimmicks. I would gladly return and highly recommend it.

    Visited twice in the same week--once with a group of five (ages 22-58), once with just my wife…read more Breakfast both times. Was a hit with all ages. My wife has a gluten and dairy allergy, and I've got a tree nut allergy, Alpha-Gal, plus a diabetes kicker. We're usually a solid test for any kitchen. Both visits, the staff passed. Knowledgeable, showed genuine concern, and were able to make accommodations without a lot of back-and-forth. Good selection on the menu meant we weren't working from a short list of options either. Food was good across both visits--consistent, which matters as much as a single great meal. My son particularly liked the Brunch Sausage Burger. Looked good, and seemed entirely appropriate after a late night. Large space, tables well spread out, and located not far from downtown. Easy place to settle in whether you're with a crowd or just the two of you. Good for: small kids, business meals, casual meals, groups Would come back. Already did once.

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    Coffee bar and dining area
    Coffee bar and dining area
    A Golden Monkey Latte + Vegan Bowl.
    A Golden Monkey Latte + Vegan Bowl.
    Outside entrance

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    Outside entrance
    Southern Squeeze - Chattanooga

    Southern Squeeze - Chattanooga

    4.6
    (129 reviews)
    4.6 mi
    $$

    I'm going to be thinking about this delicious and delightful meal for quite some time. We found…read morethis spot on Yelp while driving bertween the Atlanta area and Indianapolis. It was the perfect healthy pit stop for lunch. We ordered the Woodstock bowl, avocado toast, multiple smoothies, iced coffee, and some hummus for the road because it was so good. Everything was so delicious and nutritious. I had to exercise some self control and not purchase all of the healthy snacks and deli items on their shelves - so many treasures! The menu features a variety of bowls, smoothies with protein add-ins, kid-sized smoothies and more. The Woodstock bowl was packed with veggies and the star of the show.

    Finally a place that cares about making healthy food! Everything here is seed oil free and organic…read more They don't give out plastic straws or plastic cutlery (so grateful for that!). There are tons of vegan options, and you don't have to look too hard for gf options if that's your jam. The store itself is packed with amazing health food items like mushroom coffee, shilajit, matcha, electrolytes, and so much more. They also have a refrigerated grab-and-go section with fresh juices, rice paper rolls, chia seed pudding, and a lentil casserole. The glass dessert case is full of vegan treats like peanut butter and chocolate cups, bliss balls, and donuts. The menu is extensive with tons of great organic vegan options. I ordered the grilled cheese sandwich on sourdough (they also offer gluten-free and multigrain) with cashew cheese and a side of chili. I also got a beet juice, a lemon lavender muffin, chia seed pudding, and a decaf oat milk latte. The sandwich was pretty good. The bread seemed really fresh and I enjoyed the cashew cheese. The side of chili had a slight twist that elevated it above most regular chili recipes. It was good, but had a little too much corn for my taste personally. The beet juice was delicious and a generous portion. The desserts were just okay, but I appreciated that they weren't overly sweet and didn't have any weird ingredients. Honestly, it's just so nice knowing your food has no weird ingredients and everything is organic! The only downside was the coffee. Honestly, it was probably one of the worst I've ever had. Maybe it was just an off day or a mistake, I'm not sure. Everything else was good though! I would definitely recommend this spot. The decor is really cute and inviting. I love that they offer plenty of seating options too -- indoor, an enclosed outdoor patio, and an exterior exposed patio. Logistical Notes: Parking was super easy with a lot right out front. There are two accessible bathrooms for people with disabilities, and I love that they have a gender-inclusive restroom as well. You order at the register, they bring you your food, and then you bus your own "tray."

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    Southern Squeeze - Chattanooga
    Açaí bowl
    Açaí bowl
    Chocolate peanut butter bar

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    Chocolate peanut butter bar

    First Watch - breakfast_brunch - Updated August 2026

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