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    Madi

    4.3 (1.6k reviews)
    Closed 8:30 am - 2:00 pm

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    MADI ATMOSPHERE

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    Hipster
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    Recommended Reviews - Madi

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    Brianna B.

    This place was suggested by family to have a little birthday brunch moment and it did not disappoint! Service, vibes and food were all 10/10. The drinks were all delicious! The ube matcha was definitely my favorite, even my little guy enjoyed it. The churro waffle sticks were the highlight of the table. They were a sugary delicious treat for all. The build your own bowls were perfect, every ingredient was fresh and delicious. The chicken fried steak was SO good. The highlight of the brunch was forsure the cheese pull on the grilled cheese, it was a beautiful stringy cheesy sight!

    Surfer Breakfast Burrito
    Allison P.

    Mosey on down to one of SD's cutest brunch spots! Madi is gorgeous. From their logo to their branding and interior, it's all so lovely! This location in Normal Heights is tucked into a neighborhood, so parking may be a little tricky. I dropped by for brunch on a weekday and it was bustling with people. I opted for their Surfer Breakfast Burrito. It features eggs, potatoes, bacon, avocado, cheese, and chipotle cream. I love that it came with a side of beans AND salsa (red AND green)! It was super yummy to dress up my burrito as I munched. Super solid!

    Ube matcha, GOAT sandwich, Waffle Churro Sticks
    Elisa L.

    Came around noon on a Sunday and they were pretty packed but we were seated right away. Interior is pretty big, cute, and aesthetic with a good amount of tables but super loud. -Waffle churro sticks (4/5): tasty, thick, moist, covered in sugar and cinnamon so pretty sweet and gets tiring. I didn't really like the dips (jalapeño blackberry sauce and maple cream cheese) but the strawberries were a nice addition -GOAT sandwich (3/5): big and filling, bread was crunchy, but I wasn't feeling the runny egg or apricot habanero jam as it was both sweet and slightly spicy. The potatoes were good and crispy but such a small portion. -Ube matcha (1/5): so sweet and didn't taste like matcha at all, the ube cream had a decent slight ube taste Service was decent but didn't check on us often as they were busy. Not sure if I would be back.

    Waffle Churro Sticks ($16.5), The GOAT ($19), Ube Matcha ($9)
    Allison L.

    Been wanting to try this brunch spot. We came for a Sunday lunch around noon and luckily found parking close by and were seated right away with no reservation. It's cute and airy inside, but very loud and music blasting Waffle churro sticks (4/5): hot, thick and covered in cinnamon and sugar! I wasn't really a fan of the dips (jalapeño blackberry sauce & maple cream cheese), but the strawberries were a nice touch The GOAT sandwich (4/5): very filling and the egg was still slightly runny which isn't my favorite. The ham, bread and arugula were yummy. It was a bit sweet due to the apricot jam Ube matcha (2/5): I read good reviews about the matcha so wanted to give it a try. The color looked promising but sadly there was no matcha taste at all and it was so sweet. The Ube cream was good tho and had a hint of Ube Service was decent, they didn't check up on us too much as they were busy. I wouldn't rush to come back but wouldn't mind coming here again

    Blackberry Goat Cheese Pancakes
    Cara C.

    1st time at Madi's and it's so good. Service was friendly (shout out to our waiter) and food was delicious, especially the blackberry pancakes. The ambiance is casual. There's seating inside and outside. Our wait time was about 30 min and we were there at about 11am. Parking is street parking, so be prepared for that.

    The GOAT
    Kimi C.

    We had a reservation for party of 6 and were seated right on time! They did ask if we could wait another 15 minutes but when we told them our schedules didn't allow for that, they were quick to adjust and make it happen for us. There was some confusion with the ordering, as we thought that we had placed drink orders with one of the staff members who asked for our orders, but they never got put in & we had to re-order them with a different waiter who was actually assigned to our table. The food is solid here, but it's nothing crazy outstanding. The GOAT sandwich and the BASIC were both enjoyable. The environment is busy and welcoming, I can see it being a fun & cute brunch meet spot for friends, but it's not really worth waiting hours in line for. (We made a reservation the night before, but heard walk-ins get a wait time of 2 hours.)

    Inside
    Crissy W.

    What a great spot for lunch! My friend and I decided to try this place for the first time while we were in the area, and it did not disappoint. We made a reservation for 12:15 on a Friday, and we were glad we did because there was already a wait when we arrived. Even with reservations, we waited about 10 minutes, but it was absolutely worth it. The food was delicious, and our waiter was incredibly helpful and attentive. I had the breakfast Chilaquiles Verde and my friend ordered the bowl, which was perfect for her since she has food allergies. Everything was fresh, flavorful, and well prepared. If I'm ever back in the area, I would definitely return!

    Papas Locas
    Leanne Y.

    Went to Madi for the first time and loved it! We were seated immediately on a Saturday (July 4th) around 12! Grant was our server an was extremely attentive/helpful! All the staff seemed to be very helpful and I never felt like we were waiting around too long. The food was good! Great atmosphere all around! A super cute brunch spot to hang out with friends or family

    Cute decor
    Malease T.

    My friend and I ate here on a weekday. We were seated immediately and given our menu and waters. My friend and I both got the chilaquiles. Not the best I've had but it was decent. We shared the French toast it was nice and sweet, didn't even need the syrup. I got a pistachio latte with ube foam and my friend got a brown sugar cinnamon latte with brown sugar foam. Sadly both of our lattes tasted exactly the same and pretty watered down. Didn't catch our waiter name but he was very friendly and nice!

    The G.O.A.T, Greek Fries
    Nathan L.

    Found Madi online, and from the pictures, it looked like a casual brunch spot with wonderful aesthetics and a cool, new-retro diner feel. And they delivered! As soon as we walked in, I loved the vibe, from the wooden walls, to the pictures hanging in the bathroom, to the hanging indoor plants. However, Madi fell short in their service and food. We were told to wait 30 minutes for our table. Ended up only being 20 which was a nice surprise! However, as soon as we sat down, we were not welcomed in, no one to explain the menu, no one to offer water, and no one to even take our order. And when we finished, no one to offer the bill, and to-go boxes were all self-serve. Just seemed like there was no urgency! Everytime we needed something, we had to flag someone down, which even that took some effort. Automatic 4% Hospitality charge too. The food was fine with some unique flavor combinations. My G.O.A.T sandwich came with a wonderful sticky and spicy jam, but overall it was slightly dry and bready, the swiss cheese could have been meltier, and the egg yolk was already broken. The Greek Fries came with a bold tahini sauce, but even then, the chicken was dry and the fries were not crispy at all, but floppy, soggy, and chewy. Maybe we came on a bad day. Maybe we just ordered the wrong things. But I really am trying to give Madi the chance it obviously deserves!

    Blueberry lemon pancake with eggs and sausage
    Kristine W.

    Grant was our server and took excellent care of us! We had the best brunch and will definitely be back!

    Goat sandwich and gluten free lemon blueberry pancakes with a side of potatoes.
    Veronica T.

    Madi is a MUST for breakfast and brunch, especially if you are gluten free. Grant our server was a sweetheart and walked me through the all the gluten free option. There are so many options! I had the blueberry lemon pancakes and it was delicious. It's such a cute spot!

    Chilaquiles Verdes, country Chicken Fried Steak & Eggs, mimosas
    Adriana F.

    The food was good and there were lots of great options to choose from. It gets really busy on the weekends and seating is a little tight. Wait times can get long, and you have to talk loud with your party. Our server was great though!

    Biscuits & gravy

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    6 days ago

    Food, drinks and service was amazing. Grant was so nice and helpful with all of our questions. 10/10 would recommend!

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    21 days ago

    Good place to stop in if you want a change .good people nice service i like the place

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    5 days ago

    Such a good breakfast spot with great food and coffee! Grant was awesome and has the best nails!

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    5 days ago

    First time here and loved it! Service and the food were amazing! Grant made us feel really welcomed :)

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    Page 3 of 41

    Madi Reviews in Other Languages

    Ask the Community - Madi

    Do they still add a 3 or 4% surcharge to your check?

    I honestly don’t know.

    How's the parking situation in the area?

    Usually I get a spot within the block or out front if I'm lucky. Only street parking.

    Are there gluten free options?

    Yes, they have gluten-free bread but not gluten free pancakes. I think they are working on it. =) But LOTS of other gluten free option!

    Are there vegan options?

    I am not sure, but I believe there are several options.

    Are you dog friendly?

    Yes, they are dog friendly.

    Is the line long before opening hours?

    On the weekends yes, better to make a reservation and not have to wait.

    View All 7 Questions

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    Scrimshaw Coffee

    Scrimshaw Coffee

    4.5
    (391 reviews)
    2.2 mi
    $$

    Had a group meeting in the area, I saw a coffee shop across and figured trying to get some work…read moredone. Here was my experience AMBIANCE Parking: Street parking and neighborhood parking. It can get pretty busy so come early to prep. Seating: Chill plenty of seating both inside and outside. Good for small groups with room for about 30 people. Vibes: Welcome to Normal Heights nothing too flashy, just plenty of local eateries and businesses. The spot itself is relatively clean, modern, pretentious. I dig the 90s house music in the background. This seems to be a trusted neighborly coffee shop with students are working, friends are catching up, and regulars seem to know the staff by name. It helps there's a pizza shop next door as well. FOOD / DRINKS Cherie Amour (Recommend) Delish. A latte with housemade cherry and almond syrup, and if you get it iced, it comes topped with a little cold foam. I dig the sweetness and the fruitiness of the cherry, it balanced out the bitterness of the coffee which was pretty cool. CUSTOMER SERVICE Friendly and welcoming. Sara helped contribute to the neighborhood feel of the place and made the experience easy and enjoyable. TL;DR OVERALL 4.5 Stars. Good coffee, reasonable prices, and a pleasant atmosphere. I know there are plenty of coffeeshops in SD but this is a cool neighborly one. It doesnt seem like a trendy place but a place more in community and steady service. Till next time, Scrimshaw! TIPS * Try the seasonal drinks--they get creative.

    It's been over 8 years since I've last came to Scrimshaw Coffee & Wow! It seems like they extended…read morethe menu as well-- as they have lots more food options & from what it looks like natural wine and beer too...which is interesting for a coffee shop. They are connected with the business (Love Letters Pizza) next door with an arched wall. The interior has changed, they now have new seating and they painted the walls different color. The tables are a little wonky, but I appreciate the fake marble top they got on it. It looks classy from a far with the interior lighting. I sadly missed their May Special, Blueberry Malt Latte! I love anything malt, so sad it is already gone (it's June now lol). They dropped their summer specials on their Instagram and the first one looked incredible. This was their version of an Aussie classic, they call it "Mont Blanc." It consisted of cold brew with orange syrup, topped with a vanilla-orange cold foam, finished with grated orange zest and nutmeg. I would never order this again, personally. I usually love vanilla orange in my coffee/espresso drinks, however this one really missed the mark for me. The orange tasted too forward and slightly bitter. Even the first sip from the lid, I knew I wouldn't be able to drink this down (I don't like wasting drinks or money). I offered it to my mom, who usually enjoys this sort of flavor profile as well, and it was a huge miss. She couldn't drink it either (nor could my brother who also ordered the same one as me). Within 10 min of driving with it, it had separated and looked very unappealing. Next time, I would maybe request their tangerine cold foam on a regular iced latte. I finally love citrus with my drinks-- maybe this one would be more up my alley. Or wait another month for different specials. Since it's been a while, I would love to come in the day time-- we came around 5:33 pm ! They close at 6pm which is pretty cool since most coffee shops close at 2-3 pm. The workers were very kind and welcoming despite us coming near closing time & the music was very nice. They have a handful of interior seating and outside seating as well! Despite the one drink being terrible, I wouldn't write them off for that -- they have a large menu and lots more for us to try! Come swing by!

    Photos
    Latte by the Window
    Latte by the Window
    Hot Chocolate by the Window
    Hot Chocolate by the Window
    Latte with a View

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    Cafeina Cafe

    Cafeina Cafe

    4.8
    (341 reviews)
    1.4 mi
    $

    Cafeina is a cozy, small spot with big personality! The decor is stunning, especially the vibrant…read moresugar skull mural, and the music is always vibing. You can even see their coffee roaster right inside the shop. They have an awesome selection of coffee, refreshers, and non-caffeinated drinks, along with a few select pastries. The Iced Cajeta Latte is a must-try--rich and caramel-based, but perfectly balanced and not too sweet. They also had me try their cold horchata, which was delicious! The staff is great, service is super fast, and while it's street parking, it is absolutely worth the stop. Highly recommend!

    If you're looking for a Latin American-themed cafe, this is the place for you. An impressive mural…read morefeaturing a calavera running along one of the walls prominently embraces Latin American heritage. Service was quick and friendly. No complaints here. I ordered a hot Mazapan Latte. I first noticed how smooth the coffee was. I immediately got the feeling of being wrapped in a cozy blanket. This was quite a comforting drink. I then noticed the nuttiness of the coffee. Presumably, the Mazapan aided in providing that flavor profile. I love nutty coffees, so that combined with sweetness automatically made this drink a winner to me. If I'm in the area, this might just be my go-to coffee shop. I look forward to my next visit!

    Photos
    Behind the counter
    Behind the counter
    Ham and cheese croissant, pumpkin spice cold brew
    Ham and cheese croissant, pumpkin spice cold brew
    Cold Brew De Olla

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    Em Coffee House

    Em Coffee House

    4.4
    (573 reviews)
    10.5 mi
    $$

    We ordered the Egg brulee & white truffle tiramisu coffees. The egg brulee wasn't that sweet and…read morehad a strong egg flavor to the cream, which was delicious! The coffee is also pretty strong and would highly recommend for a boost. The white truffle tiramisu was a bit sweeter than the egg brulee but it honestly had the perfect level of sweetness to it. Would highly recommend ordering both flavors! Service was excellent! We received our orders quickly and the cashier was kind. There is a good amount of seating in the cafe and it was pretty packed with people working there on a Monday afternoon. A nice spot to do work or hang out with friends! Plenty of parking out in front in a lot with other shared businesses. Would recommend!

    I ordered the banana toffee latte, and unfortunately, it wasn't what I was expecting. It lacked…read moreboth the banana and toffee flavors and mostly just tasted like coffee. I was hoping for something with a little more flavor. I also ordered the banana bread, and it was very dry and hard. I could barely eat it, which was disappointing. The staff also wasn't very welcoming or friendly during my visit. That said, the coffee shop is very spacious and has a large menu with plenty of drinks to choose from. While this visit wasn't the best, I'd be willing to come back and give another drink a try, hoping for a better experience.

    Photos
    Em White Trufflemisu and Em Egg Biscoff Brûlée. Two very original creations!
    Em White Trufflemisu and Em Egg Biscoff Brûlée. Two very original creations!
    Em Coffee (Cà Phê Sữa Đá)
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    Easy Does It

    Easy Does It

    4.4
    (316 reviews)
    4.9 mi
    $$

    This is such a cool spot…read more I love a good coffee shop, even more so when they have more than just coffee. Easy does it has simple but delicious beverage options including coffee, matcha, hojicha, pastries and open face bagels. All delicious. But in addition to that, they also sell plenty of packaged goods like a copious amount of high quality take home coffee beans from some really amazing roasters, matcha and hojicha powder, snacks (like shiso sour cream popcorn), spreads, and tin fish. The shop itself is huge with plenty of seating and tables, making this a great coffee date spot or remote work location. Their branding is really cute and unique which adds to the overall vibe. We even experienced a cool pop up on the weekend when we first went! The service is also really great. Everyone is kind and helpful and the wait it never too long.

    It is a TRAVESTY... that I haven't yet written about the…read morecoffee shop I've dedicated my life to over the past year, because... well, like I said, you will always find me here! OVERVIEW Come for the equally balanced, delicious coffee AND matcha drinks; the spacious work setting; the side entertainment (like a free bookshelf + camp chairs outside), and incredible ownership. Be prepared for hard parking during peak hours (lunchtime) and possible lack of seats (especially during schooltime). DRINKS It is RARE to find a shop whose matcha is on par with its coffee; normally, one is better than the other. Easy Does It, or EDI as we affectionately call it, is pro at BOTH. With coffee served from Provecho, matcha from Nami and hojicha from Paru??? You just hit a trifecta of GOOD good. Our Typical Order: 1) Iced Earl Grey Latte - omg, I LOVE the earthiness that the earl grey syrup brings to the matcha. Matcha, to me, is either too grassy or too sweet; the earl grey syrup makes it a perfectly earthy balance. 2) Honey Cinnamon Latte - how good could a standard coffee shop latte be, you ask? They have the HCL at almost every shop, and it's not usually standout. EDI, again, blew expectations wide open. Their HCL is balanced: sweet without being saccharine; and you can actually taste the cinnamon. 3) Hojicha Latte, Hot - omg, there was a time when I ordered almost one of these A DAY. Again, another sleeper - if you like the taste of coffee but can't take the caffeine (for a late night drink, perhaps), a hojicha is a good choice. It has that grounded taste that coffee gives, and the hot version of it is like a HUG for your mouth and stomach. They also have cool inventive flavors like the Matcha Cloud, the Coconut Cream Cloud (which is a coffee cloud on top of coconut water, I hear it's refreshing), so you'll never get tired of the drinks they have here. I also want to mention that they do serve wine and beer, too... so there's something for everyone! FOOD Spend any time in a coffee shop and know... you're gonna get hungry! Thankfully, EDI has open-faced bagel sandwiches AND pastries here, all of which look mighty tasty; all of which I cannot partake in, since I am gluten free. But ohhh, gluten warriors unite! Thanks to the partnership that is Jacob of Made for Mei Mei Mochi (aka the protein mochi) and Easy Does It, you'll have your PICK of 5 different flavors of homemade, chewy, ooey, DELICIOUS MOCHI -- SANS added sugars and preservatives you normally find in the store. I'm telling you, I don't normally like mochi (it tends to be so sweet) but I love the texture. And Made for Mei Mei hits it all! Flavors include: 1) chocolate hazelnut -- which tastes like Ferrer Rocher, yum 2) ube 3) green tea / red bean 4) black sesame 5) pb&j (yes, he's stocked peanut butter & jelly, a fan-demanded flavor) My favorites are #1 and #4; sometimes I go for #2 and #5 to mix it up. Either way, I spend WAY too much on these tiny li'l treats I might as well become an early investor. AMBIENCE This place is perfect for computer work as light doesn't directly fill the whole space. I like a li'l shade when I'm staring at a bright computer screen. There are two rooms: front and back; the back is a li'l darker and more chill vibes than the front. I also appreciate that they have a free bookshelf (just replenish it with your own!), plus a few magazines scattered around (for decoration, but I still browse). I miss when coffee shops had analog media, especially for when we don't want to be glued to our screens. EXTRA CREDIT Easy Does It also offers their shop as space for community events. From mahjong with No Ambition Tile Club to wine and jazz nights IN SUM THANK YOU Easy Does It ~ Grace, Nancy, the sister I haven't met, Eugenia, and the entire team ~ for creating a lovely third space where I can work, enjoy my snacks / drinks, meet friends and co-work, and have a great conversation. You make it so easy to feel welcomed, and I'll forever be grateful for you :)

    Photos
    Matcha cloud
    Matcha cloud
    Inside
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    Madi - breakfast_brunch - Updated July 2026

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