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    Matchaful

    3.9 (56 reviews)
    Open 8:00 am - 6:00 pm
    Updated 3 weeks ago

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    MATCHAFUL ATMOSPHERE

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    Amanda K.

    I was looking for a new matcha spot to try and came across Matchaful in SoHo. I ordered the Vanilla Zen Matcha with coconut milk, and I loved that I could choose my level of sweetness since I prefer my matcha on the less sweet side. Another nice touch is that Matchaful makes all of its non-dairy milks in-house. The shop itself is on the smaller side, so it can get crowded during peak hours. There are a few tables both inside and outside where you can sit and enjoy your drink if you can grab a spot. If you're in the area, definitely check them out!

    Purple haze
    Ashwini A.

    SERVICE - located in Soho - small interior with limited seating at benches and a few small tables for keeping drinks - no outlets - WiFi available - restrooms available for customers - baristas are very friendly and welcoming - drinks made quickly fresh to order - dog friendly MENU - inventive matcha lattes and blended drinks - all vegan/vegetarian - pricey FOOD - purple haze (8/10): four layer drink made as a special for NYT 1000 connections. The layers are pineapple maple, grape matcha, spirulina almond, and coconut ube. This was a fun and colorful drink. The main flavors are pineapple and coconut with ube at the end once the cream melts. It was on the sweeter side with the maple and coconut so think of this more as a dessert drink than a daily beverage. WOULD I GO BACK? Yes! When I am in the mood for an indulgent matcha creation.

    Earth Glow
    Crystal Z.

    Ambiance - cute neighborhood matcha spot, offers to go breakfast options Service - baristas were super nice & drink was made quickly Food - love the color of the matcha, slight earthy notes at the end but oat milk overpowered the matcha flavor

    Alisa J.

    Pretty good matcha. This location is super busy. If you want to get good matcha I would stop by. But you can find better matcha spots.

    Victoria C.

    Space was a bit crowded but the matcha was exactly what we needed! I love the wide variety of flavors they have

    Summer Forever by Addison Rae
    Austin L.

    I stopped by to try the Addison Rae collaboration Summer Forever drink which was the perfect pick me up this summer! It is made with mango purée, Oishii purée, blue spirulina coconut milk, and topped with a matcha coconut cold foam. It is nearly $11 after tax so I think it's a bit steep. Due to its price, it's something I'd only get once and not again. Matchaful in general is just alright. Some of the drinks are too expensive for me to justify getting them. They're always packed though at the location. I stopped by on a Saturday afternoon and there was a line. They have indoor and outdoor seating too, but it was all occupied.

    Matcha Latte
    Gray T.

    Great matcha. I ordered an iced matcha latte with oat milk and really enjoyed it. I came in on a weekday around 2 and they made it extremely fast

    Ericka P.

    All the matcha drinks on the menu sounded really creative and delicious, like elevated versions of a classic matcha latte. I ordered the Indigo Glow, but to be honest, I was a bit disappointed. The matcha flavor was lacking, possibly because it was overpowered by the other ingredients. I may need to come back and try a regular matcha latte without the added extra stuff. Overall, it's not a top matcha spot for me, and with so many new matcha shops opening up, it may be hard to choose this one again.

    Indigo Glow
    Ariell W.

    I tired the Indigo Glow drink, because it has Taro in it, and it was delicious! The staff were very friendly and the service was quick.

    Mango Matcha Latte. 3 stars. Insta/Beli/TikTok: @amei_eats
    Alex M.

    (Overall: C) - I ordered the Mango Matcha Latte which was elegant in presentation but unpleasantly sour where sweetness was expected from the mango. Given that the matcha already adds earthy bitterness, this acidity was not very welcome. Their menu consists of a large number of conceptually interesting items like this, but I'm not sure if the result would end up better than this "signature" drink. Food: -1 Presentation: +1 Price: E Atmosphere: E Service: E Menu: +1 Overall: +1 C Insta/Beli/TikTok: @amei_eats

    Outdoor seating
    Valentina P.

    Are you one of those people always looking for a good matcha, and often find yourself disappointed with the quality of a matcha latte from a standard coffee shop? Me too. So expensive and a waste of a drink. This is different. This is the real deal. Single origin Japanese matcha. A calm relaxing atmosphere. A cute little sidewalk seating area accentuated by a garden. Perfect place to enjoy your matcha by yourself or with a friend, read a book or pop open your laptop. Less seating indoors (mostly a large communal table) but there are 6 little round tables outside. The matcha latte itself is delicious, but if you prefer it sweet, let them know. It's unsweetened otherwise. They have very creative drinks too (and seasonal specials) with lots of ingredients and flavors (all with matcha in them). The drinks are expensive, but you get very good value and quality (can't say that for a lot of places unfortunately). They also have a refrigerator of small snacky items, like chia seed pudding. Quick service, you order at the bar and it's a pretty quick wait for your drink.

    Matcha Sunflower Butter Oats + Koyo Berry Cold Foam Matcha
    Nakia A.

    I was lured in because of the matcha + aesthetic but left feeling indifferent. I heard good things about the oats so I grabbed the Matcha Sunflower Butter Oats and then the Koyo Berry Cold Foam Matcha. $20 later I felt the oats were okay, very simple in flavoring but a nice healthy option if you're on the go. The matcha was high quality but had no flavor despite the berry cold foam. I was only able to drink it after adding agave syrup. Price - 3/5 (so expensive!) Food - 4/5 Matcha - 4/5 (with syrup)

    iced matcha latte
    Sophia W.

    A cute lil matcha place! They have so many different options for matcha - I just got an iced matcha latte with oatmilk (they only have plant-based milk options), and it was rich and creamy. It was around $7 but a good size. My drink came out so quickly. It's pretty small inside, but there are several seats. There is wifi but no bathroom. Next time I come I'll try the soft serve!

    Matcha latte

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    2 years ago

    Extremely overpriced and both the matcha latte and strawberry matcha tastes like water.

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    3 years ago

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    Jason C.

    Thank you for your review, Peter!

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    2 years ago

    The best matcha in the game! All real ingredients and nothing artificial. Love all their locations and so happy they opened another one!

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    Jason C.

    Thank you for your amazing review, Janell!

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    3 years ago

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    Jason C.

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    3 years ago

    Delicious drinks, you pay a premium but we'll worth it. Not overly sweet which was my preference!

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    2 years ago

    As a no-coffee-matcha-drinker this is the best matcha in the city and worth the price! Also love the matcha brownie.

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    Jason C.

    Thank you for your incredible review, Perri!

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    Page 2 of 2

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