I brought in my antique engagement ring that was incorrectly resized by a previous jeweler resulting in an oval shank. I had concerns about the ring spinning despite resizing. Gary inspected the ring in great detail and made a recommendation to remove some of the shank and rebuild it, as well as to place tension springs to prevent spinning and slipping. He took his time to measure my finger for the optimal fit. I was told by another jeweler that all of my prongs needed replacement and I wanted a second opinion. Gary again took his time to inspect all the prongs and reassured me that they didn't need replacement. I was very glad for his honesty. The next business day, Gary fixed the ring in 3-4 hours and it came out beautifully. I was so nervous previously to entrust someone with my ring, but I felt at ease. Gary offered that I stay and watch the entire process. He told me to inspect my gemstone carefully after his job was complete as general good practice after having my jewelry worked on! I am so happy with the end result and strongly recommend this jeweler. The key factors that impressed me most were honesty, trustworthiness, attention to detail, patience, mastery of his craft, and sharing of knowledge/providing an understandable rationale for his decision-making. I will absolutely be returning for intermittent ring checks! read more

Brought my engagement ring in for a cleaning and the women who work here were quick to help and did a fantastic job. Thank you, Persona!

Appraisal was quick, 30-40 min. Satisfied with the service. Also the owner honored a typo in a quote he sent me via Yelp. I really appreciated that. read more

A large and beautiful selection excellently priced and a helpful staff. what I bought today was a huge hit and the recipient was over the moon. Thanks read more

Persona Fine Jewelry - The larger piece - Jewelry Near Me - Boston, Massachusetts

Anna at Persona was wonderful! I was in a pinch, leaving for a rehearsal dinner and had an intricate necklace I couldn't untangle for the life of me. She and her staff quickly helped, all within 10 minutes. I'm so grateful to them and it's so nice to know we have a nice neighborhood jeweler that can help with my own jewelry but also carries gorgeous pieces! read more

Persona has been my go to jewelry store while living and working in Boston. In 2017, my husband worked with Gary to design my dream engagement ring. Gary was knowledgeable and supportive throughout the whole process. Since that time, I have trusted Persona with frequent cleanings and Gary always does a thorough job in checking / fixing loose stones. I recently had to submit an appraisal to a new insurance company and team at Persona assisted with this in a very professional manner. I couldn't recommend Persona enough!! read more

I can't say enough good things about Gary and the team at Persona! My husband and I worked with Gary to design my engagement ring and our wedding bands, and Gary even helped turn an old sentimental ring from my mom into a new "something blue" for our wedding on a tight timeline and limited budget. Gary really listened to our wishes and also was able to give his professional input and guidance to make sure the rings turned out perfect. We highly recommend the team at Persona, they are true professionals & friendly people. We love our custom rings! read more

Great Jewelry store - as unique as you are. Custom jewelry design Jewelry consultation Gem education Jewelry appraisal Jewelry repair, cleaning and watch repair. Best at Beacon Hill. Monday-Saturday 11am-7pm Sunday 12pm-5pm read more

See all

If I could rate this with double the amount of stars I would! Gary is truly an incredible artist. I had several pieces of my mom's jewelry redesigned and they are spectacular, and turned out better than I had imagined. As a full service business, they provided repair work and appraisals. Highly recommend working with Gary and the Persona team! read more

Went in to get my watch sized as this is the closest jewelry store near me, very rude people, ended up leaving as I believe the price was a bit higher than the previous time I went in. $25 to take out a link and bad customer service is not worth it in my opinion. read more

I can't say enough good things about Persona. I purchased my wedding band from them in 2009 and from the start, the entire team were lovely to work with. They were kind and clearly wanted to make our experience personal and welcoming. We walked away extremely happy with our purchase and through the years, I barely go a week without someone commenting on how beautiful and unique my ring is. Though we moved away from Boston, we still have purchased jewelry from them remotely because we want to support their amazing business. If you're looking for reasonable prices but no hassle and a wonderful experience, I encourage you to visit Persona before anywhere else. They're the best of the best. read more

My fiancé and I came into Persona Jewelry looking for an engagement ring, and we did not have a good experience here. The woman who worked with us was checking her phone for most of the time that she was helping us. When she did stop looking at her phone to speak to us, she pressured us to buy with questions like "so which ring do you want to buy?" and didn't offer much advice or information on the jewelry, even though we said that we were just starting our ring search. We didn't feel like we were taken seriously or given much attention, even though the store wasn't busy at the time. The only good thing about our visit was talking to Gary, who was attentive and took the time to answer our questions. We visited a few other jewelry stores afterward, where the sales associates actually worked with us to help us understand the various cuts and shapes of rings and stones and to find a ring that we liked, and we had a much more pleasant experience. We had high hopes for Persona Jewelry since it has so many positive reviews, but we left the store with a bad taste in our mouths and would not recommend it to anyone else. read more

I brought in my parents' wedding rings to have them fashioned into one new ring, having been inspired by a custom design on Persona's website. They did a beautiful job, and thanked me for trusting them with the job. Very satisfied, will be returning as their jewelry selection is tasteful and elegant. read more

Last Halloween, my girlfriend broke a spiderweb tiara from H&M that she had owned for years and years. It had a lot of sentimental value, and I put a lot of effort into finding a replacement online. But after searching and searching, I never even found a single image of it, let alone someone I could buy a replacement from. For her birthday this year, I decided to try to get it repaired. I called jeweler after jeweler, and most of them could only do it if it were made of silver or gold. They couldn't repair base metal costume jewelry. Eventually, a man at Small Pleasures recommended I come to Persona and suggest they do a soft solder on the breaks. I brought the tiara here, and they were very helpful. The man I spoke with made sure to ask about exactly how the tiara was supposed to sit and various other details. He also warned me that he couldn't make it very strong, and that it could easily break again, because he was going to have to solder it the same way it was done when the tiara was first made. I told him that was fine, because it wasn't very strong to begin with. Then he told me that he could have it done in two weeks. I said I needed it in about four days (a Thursday), because I had taken so long in my attempts to find a jeweler who could do it. He said that was fine, and he could have it done by Tuesday. I was shocked, and extremely pleased. Overall, they did a lot to help me out with this repair. The price was right, they were able to do it quickly, and in the end, the tiara looked almost like new. They were trying to fit together two twisted pieces of metal, and when they were done, you could barely tell it was ever broken. They also never made fun of me for how strange the object was I was getting repaired. If I ever need any other jewelry repairs in the future, I will definitely be coming to Persona. read more

It's in a hotel near Fenway, not the jewelers building downtown, but Gary will give you expert repair work for a reasonable price - better, I thought, than some work I had done in the jewelers building. Irina is so friendly and makes the whole exchange very pleasant. She and Gary were very knowledgeable and Gary knew exactly what would be required to alter my ring. The standard turnaround is 1-2 weeks but Gary generously agreed to my rush request of a few days. The work done was outstanding. He seamlessly altered the ring, and also fixed a crack that was there (that myself and previous jewelers hadn't noticed beforehand). I recommend them for repairs, resizes, and also new jewelry - the rings on display were completely stunning, and a variety (from dainty and understated to bold statements) of exquisite and unique styles that I would definitely consider if in the market to buy. Best jewelry experience in Boston I've had! read more

This place is great. I came here after reading Dave F's review about his Gfs tiara and figured it was the right place for me to go so that I could get my GFs necklace fixed. It wasnt your standard chain, but I prayed they would be able to reconnect it somehow and attach the one pearl that had fallen off. They were not able to tell me if it was possible over the phone or to even quote me a price (which is pretty understandable). To my luck they were able to completely restore the necklace while I waited (about 10 min). Additionally, the people who work there are all very friendly and chatted me up while I waited. The repair ended up costing $15. Great place to check out to get things repaired. read more

When we planned our elopement, one of the last things we thought of was the rings. We were toying between a few ideas, but the day came when we had to make a call. That day happened to be a Sunday, and consequently, most jewelers were shut. When I searched Yelp this place was open and had good reviews and so we thought we would check it out. The setting is very nice, almost too nice for us, in the bowels of the Commonwealth, and the shop itself is rather opulent - which isn't usually our type of thing. When we went in we were greeted by Irina who is great, really helpful and a lot of fun, and knowing we didn't really know what we were doing she was a great help giving lots of ideas. They totally got what we needed and understood what we wanted, there was no stress no pressure, it was like having a friend help you pick stuff out. In some ways the styles of what was on display didn't exactly match ours, but this didn't matter at all. When we talked it through with Irina she helped us understand what was possible, and made sure that Gary (the jeweler) knew every detail. They were able to turn out rings around within a few days in time for our wedding which was impressive. When I went in to get my ring altered a little, they were so happy to help and it was all done within an hour (resizing and changing the design slightly) and all of it was free of charge. We were delighted with the whole process and can't recommend them highly enough! read more

Stepped in here when visiting Boston for a small necklace repair. They took care of it in less than 5 minutes and charged us nothing since it was such a small repair. Friendly, kind folks. read more

Excellent service! I had my engagement ring resized this afternoon and it came out perfectly. Very kind and welcoming, I definitely recommend! read more

Great service and very reasonable. I called ahead and got an appointment right away. It's a fine jewelry store - they didn't have everything out but what was there was stunning. read more

Gary was very helpful when I went into the store. He answered all my questions, handled my jewelry with care and I left very happy. Definitely recommend this store read more

This review is quite overdue. Gary custom designed my engagement ring four years ago. He was great through the whole process providing sound advice and even letting us pick sapphire color. Unfortunately I lost the ring about a month before my wedding. Gary was able to remake the same ring prior to our wedding day and worked with our insurance company so we didn't have to worry about anything. Definitely will return to persona in the future! read more

Great service! I needed a bracelet resized and Gary was able to adjust it the day of within minutes. Very kind individual and service was reasonably priced as well. Would recommend to anyone needed adjustments or repairs! read more

Resized my engagement ring beautifully! I couldn't be happier with the results. Thank you Persona!

This review is a full year over due! I've been busy enjoying my engagement ring! I have to say, my time at Persona was incredible from the start. I have never experienced a jewelry maker and staff to be so receptive, to listen so intently, and to work so hard to ensure that we were satisfied. Never any pressure. Love that. We went in to discuss possible engagement rings. Gary went through varies settings, stones, even went so far as to show us exact color combos with loose stones he had so that we could have a visual of our self designed creation. I absolutely love that and appreciate the time and conaideration. Each step of the design process, whether it be stone related, metal related, or cost related was easy and smooth. Most of all, it was so fun. We absolutely love how the ring turned out. It's more beautiful than I ever imagined. Gary, wedding plans are in motion so we will see you soon regarding wedding bands! Thanks for all you do. :) read more

Persona Fine Jewelry - My beautiful moonstone engagement ring, set in rose gold with champagne diamonds and blue sapphires. - Jewelry Near Me - Boston, Massachusetts

I crave this store like I crave chocolate! I could be in the middle of something and think--you know, I really need me some persona! They have an amazing selection of jewels for ALL price ranges and the sales staff does not suddenly loose interest in you if you claim to have a budget lower than 250.00. They work with you!! I've gotten some amazing pieces here--beautiful necklaces. I've also gotten some repairs done. Gary took a old pair of vintage turquoise earrings and make them look like new--he replaced the stone and re-did the clip. They looked like brand new. The selection is most impressive. It's like a candy store--displays full of jewelry wonderfulness!! You must check it out!!!! read more

The customer service is PHENOMENAL! I didn't end up buying anything this time, as I was comparing pieces from different jewelers for my mother's birthday, but when I do, I will certainly be doing business with Persona. The jewelry displays were spectacular, and really enhanced the jewelry. Irina was the woman who helped me, and she was extremely knowledgeable about each individual piece, how it was cut, the history and most of the prices right off the top of her head! I think I'm going to have earrings custom made to incorporate my mom's birthstone in a rose gold rim. I can't wait to meet with the jeweler again to finish designing the stunning piece! They were also kind enough to clean my rings for me while I was shopping! read more

I got engaged in Dec 2007. My fiance wanted me to help pick out the ring. We went to so many stores and looked online and couldn't find anything like what I wanted. When we asked at a particular high end store (blue), we were told "that doesn't exist; you are going to have to go with something different." We did some research online and found that Persona had great reviews and that Gary did custom pieces. We went in to meet with him and he said he could do anything we wanted. I didn't quite know what I wanted. Fast forward almost 2 years later my fiance and I made an appt in NYC to meet with an amazing diamond dealer who deals exclusively with antique cut stones. We got a great deal on a gorgeous antique diamond. We brought the diamond to Gary with a handful of sketches and some "inspiration" photos of rings I found online. We met with Gary for about an hour. We talked through the design for both the engagement ring and matching wedding band, and I answered all of his questions. He took measurements of the diamond, we paid the deposit, and he said if he had questions he'd call us and have us come in to make sure they were both exactly what I wanted. He said he thought it'd be 8-10 weeks. Exactly 9 weeks after our appt we got an E-mail saying that the rings were done. We brought in the diamond for him to set. Both rings are GORGEOUS. They are exactly what I envisioned. Gary does beautiful work. We could tell he was proud of the work he did as well. He said the crown of the e-ring was a "masterpiece." I would not hesitate for a moment to recommend Persona Jewelry+ to anyone. They have beautiful pieces and the staff are all so friendly and helpful. read more

Amazing! I wanted a replica of a family wedding band, which was braided gold. Most jewelers said they could not do it and the ones that could would only create a mold of it and copy it that way, not actually braid the gold, EXCEPT for Persona. They have now done this for both my brothers and I and they look great. I would and do recommend Persona to anyone looking for jewelry or repairs. read more

What a place! Beautiful store, helpful staff and what a selection!!!!! Can't wait to go back for another splurge!!!

Owners Margarita Druker and Gary Shteyman are true pioneers of style. From big fat vintage baubles to sweet small affordable costume jewelry, this eclectic store truly has something for everyone. They have amazing Lucite pieces from Alexis Bittar and colorful one-of-a-kind tangled necklaces from local designer Emily Bider. BUT if you are looking for BLING, they also have tons of pave pieces and engagement rings of all shapes and sizes. Oh AND in addition to jewelry...find really beautiful leather handbags, designer chocolates, candles and a slew of other gift items for just about every occasion under the sun. Lastly, if you are looking for something truly unique and have some cash to treat yourself...Gary also does custom jewelry design....he can literally look at a picture you nabbed from the celeb pages of InStyle and recreate an exact replica for like half the price! read more

I went here this afternoon to get my engagement ring appraised. It cost $100 which is pretty much the price they run here in Boston. I am so happy I went to this jeweler. The people were so nice! I really enjoyed talking with them for the bit of time I was in there. I am excited to go back because they have a great assortment of wedding bands and they even make custom wedding bands as well! I would highly suggest this jeweler to everyone and anyone, enjoy! read more

The staff at Persona are informative without being judgmental or pushy. They created my fiance's engagement ring and were helpful every step of the way. They told us the terms for styles when we brought in pictures, taught us lots about sapphires, showed us some examples, and worked easily within our budget. While they had plenty of suggestions and questions to make sure that we were getting what we wanted to get, at no point did they pressure us to change our decisions when were breaking from tradition. We came in just for conversations about rings twice, and they were perfectly patient and willing to help us. In the end, they were happy to work with us on a custom design. The ring itself is just what we wanted, and they were very accurate about the price and how long it would take to complete. We've also had rings resized here, and they were timely, affordable and resized the rings perfectly. We will definitely be back here to pick up wedding bands or any other jewelry we ever want to buy. I really can't recommend them enough! read more

My fiancé and I called this morning, and we were able to get a same day appointment for my engagement ring to be resized. Not only was it a same day appointment, but the resizing was done within one hour! It was a fantastic experience from start to finish, and we will definitely be coming back! read more

WOW! I brought my engagement ring in to be resized and the entire team was absolutely incredible. The jeweler, Gary, was kind and took time to show me the process of how he was sizing it down and extremely kind and took the time to make sure that the ring fit PERFECTLY! As someone who is newly engaged, I did not want to part with my for an extended period of time. Gary was able to be sure that I walked out with my ring and even cleaned it for me. He also helped advise on how my wedding band should look. I will definitely be going back to Persona's for years to come. read more

Persona Jewelry is my absolute favorite jewelry store in New England! The selection is amazing, price points are from low to high and are very fair, the staff is exceptionally professional and friendly and Gary, the in house jeweler, is really extraordinary! He is incredibly talented, meticulous, understanding and his creations are guaranteed to draw compliments wherever you go. He deserves all the praise and recognition! I highly recommend this gem of a store! read more

I popped in recently during a snow storm for a simple watchband adjustment. The sales woman was very accommodating and helpful especially considering that I was practically bleeding snow all over her floor. The jewelers were able to add links to the watch I brought in (I brought in the links too) and finished in less than 10 minutes and only charged me $10.00. I really appreciate a fine jeweler without an attitude and would highly recommend Persona for watch repairs and all kinds of jewelry, artfully displayed throughout the space. read more

Such a fantastic place. I needed to get my engagement ring sized down. Called at 3:30pm on Sunday. Arrived at 3:50pm. They quoted, found my correct size and sized it down by 4:30pm. I had a simple gold band, so nothing super complicated. But overall, incredibly pleased and definitely looking to go back again. read more

I have been shopping at Persona for years. Best quality, craftsmanship and customer service. If I could give them more than 5 stars, I would! read more

I had a wonderful experience with Gary and co. at Persona Jewelry, and I can't recommend them enough! Gary is very personable, accommodating, and skillful--he designed an engagement ring for my (then) fiancée just as I imagined it. From that point on, he and the rest of the staff communicated promptly with me and worked with my deadlines. Plus, they are super nice and welcoming! We decided to buy our wedding bands from them as well because we had such a good experience with the engagement ring. Couldn't be more satisfied! read more