Awesome delicious Number ONE Bagel Stop!! Numerous varied…read moremenu serving EVERYTHING for EVERYONE!!! We came every morning during our stay in NY! Wish we lived next door!!!

Great fish (not quite Russ and Daughters) and cream cheeses. The bagels are bready and not up to…read moreNYC standards. The rye bread is mediocre. Cancelled its loyalty benefits without notice.

We visited mid-morning on a Friday and the line was fortunately short…read more INTERIOR: Small shop with limited area to wait for orders. SERVICE: Friendly. Orders completed timely. FOOD: We ordered a bag of 3 bagels-- everything, poppy seed & salt. The bagels were cute, medium sized and served warm/hot. We chose the scallion cream cheese which came in a lil container. Apparently the bagels are not made in the traditional manner, but they were still delicious with great texture and taste. We also ordered the tea (ok) and strawberry lemonade (yum). We enjoyed our bagels on the little countertop area outside. OVERALL: Definitely recommend! A different bagel experience than some other places (as in, those places where you are served bagels topped with cream cheese and other things) but we enjoyed the simplicity of the bagels and controlling the amount of cream cheese.

The bagel itself is pretty solid. It's fluffy and got a nice texture to it. Honestly though, I'm…read morenot sure I really fugg with the whole concept. You cannot order a single bagel, you must order your bagels in 3s. So if you're not a big back and instead are a loser with no friends, you might have more bagels than you can eat. The bagels come whole and you're supposed to rip them and dip them into the cream cheese, and there's many smears to choose from, which is a plus. However, this requires a two hand situation, which means it's difficult to eat on the go, and the seating inside is limited. I did not realize this at first and I was trying to slice my bagel in half with a butter knife, and I failed and started ripping it to shreds in a fit of passion and rage. That when I saw their neon sign that says "GRIP. RIP. DIP," which sounds sexual, and realized that's the concept and intention. My advice--if you're gonna visit, come with a couple friends so you can try the bagels without having to eat 3. And bring hand sanitizer so you're not ripping up the bagel with your filthy subway fingers.

It's all in the name: bagels bagels bagels. I had a classic: nova with the works on near perfect…read moreeverything bagel. It's a tiny place below street level so it's not perhaps a place to linger. Service was a tad slow, but you have to make an allowance for morning rush.

Welcome to your bagel heaven. Service is fast and helpful. The order area is at the end of the…read morecounter, and the payment area is closer to the door. You can take your food to go, as I did, or sit down at one f their tables. I only got a bagel sandwich, but there are so many things you could get here for breakfast, lunch, or dinner. If I visited a place more than once, I would try their tuna or chicken salad for lunch. Today I had the two everything bagel sandwich with a fried egg, crispy bacon, and veggie cream cheese. If you want crispy bacon, which is the only way I like it, then ask for it, and they will deliver. My bacon was so crispy! Loved it! Their veggie cream cheese is really good and filled with veggies. The everything bagel was delicious and toasted to perfection. The eggs are scrambled and fluffy.

The bagel was amazing, and the service was friendly and efficient. As for the ambiance, it was…read morequite crowded--which is actually a good sign for a bagel shop in the morning. Despite the busy atmosphere, everything moved smoothly, and the quality of the food made it well worth the visit. I would definitely come back.

If you are looking for a quintessential NYC bagel breakfast sandwich, Bagel to Sandwich (BTS) on W…read more40th is a must-visit. We stopped in around 9:30 AM on a Saturday, and the place was buzzing--a clear sign of its popularity. While it is strictly a "to-go" spot, the efficiency of the operation makes the morning rush manageable. The Logistics & Ordering The menu is expansive, spanning three screens with an incredible variety of bagel types, cream cheese flavors, meats, and cheeses. Despite the line, the ordering process was straightforward. A major plus: you have the option to have your bagel toasted before they assemble the sandwich. Our coffees were ready within 2-3 minutes, and the sandwiches followed about 10 minutes later--very reasonable given how busy they were. The Food I went with a classic Sausage, Egg, and Cheese on an Egg Bagel. * The Bagel: The egg bagel itself was phenomenal. It had that perfect, authentic texture that makes NYC bagels famous. * The Build: The sandwich was very generously portioned. Every bite was delicious, well-balanced, and exactly what you want from a hearty breakfast sandwich. The "Extras" One of the most charming and unexpected parts of BTS is their candy selection. They carry an array of nostalgic and "internet-famous" treats I didn't even realize were still in production (or existed at all!). Keep an eye out for: * Dr. Pepper Tic Tacs * Krispy Kreme Doughnut Jelly Beans * Strawberry Creams * Pickle Candy The Verdict Whether you're a local or just passing through, this is a top-tier spot for a reliable, high-quality NYC breakfast. Just be prepared for a crowd, but know that the payoff is worth the wait. If you are looking for a quintessential NYC bagel breakfast sandwich, Bagel to Sandwich (BTS) on W 40th is a must-visit. We stopped in around 9:30 AM on a Saturday, and the place was buzzing--a clear sign of its popularity. While it is strictly a "to-go" spot, the efficiency of the operation makes the morning rush manageable. The Logistics & Ordering The menu is expansive, spanning three screens with an incredible variety of bagel types, cream cheese flavors, meats, and cheeses. Despite the line, the ordering process was straightforward. A major plus: you have the option to have your bagel toasted before they assemble the sandwich. Our coffees were ready within 2-3 minutes, and the sandwiches followed about 10 minutes later--very reasonable given how busy they were. The Food I went with a classic Sausage, Egg, and Cheese on an Egg Bagel. * The Bagel: The egg bagel itself was phenomenal. It had that perfect, authentic texture that makes NYC bagels famous. * The Build: The sandwich was very generously portioned. Every bite was delicious, well-balanced, and exactly what you want from a hearty breakfast sandwich. The "Extras" One of the most charming and unexpected parts of BTS is their candy selection. They carry an array of nostalgic and "internet-famous" treats I didn't even realize were still in production (or existed at all!). Keep an eye out for: * Dr. Pepper Tic Tacs * Krispy Kreme Doughnut Jelly Beans * Strawberry Creams * Pickle Candy The Verdict Whether you're a local or just passing through, this is a top-tier spot for a reliable, high-quality NYC breakfast. Just be prepared for a crowd, but know that the payoff is worth the wait.

Oh wow. This is possibly the best bagel I have ever consumed in my life. I walked in and was…read moregreeted with a friendly hello. The system they have for ordering is extremely organized and efficient. Clear and friendly service. I got the classic nova with no capers on an everything bagel toasted. It came out in about 5 minutes despite there being a lot of orders ahead of me. The portions are big and the bagel is so fluffy. The ingredients tasted fresh and crisp. Definitely coming back.

I do have to admit I dropped into this location recently to get a few Knicks colored bagels, orange…read more& blue, to celebrate them winning the NBA Championship. Go Kicks Go! Even though the line was long the staff was on top of it and moves quickly. They don't skimp on the cream cheese if that's your spread. You get full with this along with a coffee makes a decent NYC breakfast. They also offer a standard bagel selection, cream cheeses, paninis, wraps, hot bagel sandwiches, and more. Knicks in five !!!!

Bagel dreams come true here. Great bagels with so many…read morecreative cream cheeses to choose from. Good texture. Fast service. Clean environment. Can't go wrong.

The works, scooped, on a toasted egg everything with scallion cream cheese. I ate it three days in…read morea row because it was that good. And with the side of an iced latte it was... Perfection. We tried multiple bagels with our group including blueberry and the ABC bagel. All were great, and all their espresso drinks and their fresh OJ were hits as well. My biggest criticism was I ordered some uncut bagels to bring home and they were just thrown unwrapped into a big square brown bag alongside all of our wrapped sandwiches. I had difficultly finding a way to transport them to travel. I wish the staff had at least put them in their own paper bag.

Probably the best smoked salmon bagel that I've ever had in my life!…read more I got the scallion cream cheese and the everything bagel and the combination was perfect with the smoked salmon. This bagel comes with a LOT of smoked salmon, the most I've ever seen in a single salmon lox bagel. The bagel was perfectly chewy and very fresh even though we ordered in the late afternoon.

Really big disappointment. Stopped in here because it was in the area we were staying in, and had…read moregreat reviews, according to Google. When we got there, the line was out the door. The good news was the line moved FAST, the staff was very efficient (they definitely had it down to a science). I ordered egg, bacon, and cheese on a salt bagel. I loved that the salt bagel was only HALF covered in salt (mistake or not, I liked that it wasn't TOO salty). The sandwich itself was cold- the cheese was not even melted- and the bagel was DRY. Felt like it has been scooped out (no actual bread) and toasted wayyyyy too long (was not burnt though, just dry). Definitely would not come back when there are so many other bagel options in the city. 2 bagels and w coffees was NOT worth $42. Next time would try Liberty Bagels down the block, or Apollo Bagels across the street, who also had a line out the door (usually a good sign!).

Ed was amazing! Very sweet waiter! I will come back again and ask for him. The food has a very good…read moretaste too.

Stopped by during happy hour at bar. Drinks and food were great! Edna was so nice. Cute place. Def…read moreshould stop by. Love the decor here, very art deco