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The Diamond Ring

4.4 (88 reviews)
Open 11:00 am - 8:00 pm
Updated 2 months ago

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Services - The Diamond Ring

Jewelry cleaning

Jewelry repair

Jewelry reshaping or resizing

2 More Services

Jewelry restoration

Jewelry stone setting

The Diamond Ring Photos

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Recommended Reviews - The Diamond Ring

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Reviews With Photos

Milpitas
Ivana D.

One of the worst customer experiences we've ever had. We purchased a watch from this jewelry store, and it had issues from the very beginning. On the day of purchase, the manager clearly stated that if there were any problems, it would be handled without any issue, which is why we felt confident moving forward with the sale. When the problem actually arose, the situation completely changed. The manager was never available, and suddenly everything became a "final sale", using a seal that was poorly placed and clearly used to take advantage of the customer. No repair, replacement, or solution was ever offered, which is all we were requesting. Instead, we were told to contact another place to repair the watch, completely avoiding responsibility for a defective product they sold. The watch was physically left at the store, with two employees present, and we have video evidence proving this. Despite that, when my husband later followed up, the manager stated that "there is no watch there," denying that the item was ever under their custody. To avoid damaging his credit, my husband was forced to pay the balance, while the watch simply disappeared. The case is currently in an active dispute with the bank due to defective merchandise and the store's mishandling of the situation. The final response from management was essentially: "do whatever you want." This experience shows a complete lack of ethics, accountability, and professionalism. I do not recommend this place under any circumstances.

We had a great experience here! Kevin and Isaq both helped in purchasing the engagement ring. We chose a 2.7 carat ring and got upgraded to a 3 carat at no extra charge! The quality of the diamond was also upgraded from VS to VVS also at no extra cost.

Melanie A.

The customer service here is amazing! Came in for a chain and kevin was kind enough to help me. His demeanor was kind and welcoming. I needed a reference for chain size and he even put it on for me to help give me a visual to make my final decision! The extra mile in this shop is unmatched. Isaq was also super helpful! Introduced himself, with a polite manner, and came right in and hit me with a deal under asking price! I cant believe i havent come to shop sooner. If youre ever in the area, looking for good service, kind communication, and people willing to go the extra mile, pop in here. I promise you wont regret it!

Buying a diamond ring is a big deal; emotionally, financially, and in the "please don't let me pick the wrong one" sense. I had been wanting to upgrade and thankfully, we had Isaq, who somehow managed to guide us through the whole process with equal parts expertise, kindness, and the patience of a saint. From the moment we walked in, Isaq made us feel completely at ease. He listened to what I wanted, asked thoughtful questions, and never once made me feel rushed. He explained everything clearly, celebrated the little "wow" moments with us, and even laughed with me when I started overthinking like I was choosing a ring for the Queen of England. What I appreciated most was how personal he made the experience. He didn't treat me like a transaction. He treated me like someone making a meaningful choice. And he matched my excitement every step of the way. Honestly, by the time I picked the ring, I felt like we'd been on a tiny emotional journey together. The ring is stunning, but the service from Isaq is what truly made this special. If you want someone who's knowledgeable, warm, and able to handle your indecisiveness with grace and humor, go see him. He turned what could've been a stressful day into a genuinely joyful one. AND he also helped my sister upgraded hers!!!

Jeff D.

Dennis, Ahmed, and Muhammad made the entire experience so seamless and easy. They had many suggestions to cater what I was looking for to surprise my wife and boy was she more than surprised. She was so impressed, excited, and jumping up and down with tears of joy and shock it was all worth it. Great selection and they customized the rings as I requested. Super impressed with them.

Antonio V.

We were on the hunt for a pair of wedding rings and we had the absolute best luck coming to The Diamond Ring Co. Isaq & Aracelie did an incredible job at helping us find the right rings. You could say we put them through the "ringer"! We got a huge discount because of Black Friday, but also because we bought as a pair! They also came with insurance and one free sizing! Absolutely recommend them for any of your jewelry needs!

Ring

I would like to thank Ahmed and Isaq from The Diamond Ring for helping me pick the perfect ring for my wife. They were very professional, patient, and provided detailed information throughout the process. Their help made the experience easy and enjoyable. I truly appreciate the excellent service! I would like to thank Ahmed and Isaq from The Diamond Ring for helping me pick the perfect ring for my wife. They were very professional, patient, and provided detailed information throughout the process. Their help made the experience easy and enjoyable. I truly appreciate the excellent service!

Engagement Ring

I came in looking to reset my ring. Kevin was able to find the exact setting I was looking for. After a few weeks, I received a call stating my setting was in. I came in a few days later to get my ring set and it was done same day. My ring looks beautiful and I'm happy I decided to come here!

Great experience with The Diamond Ring Co. They helped expedite the process and made it easy to find a beautiful ring. Isaq was a great salesman, and Araceli helped speed everything up. I really appreciate their help and excellent service.

Another addition to the collection
Raymond C.

Everything as always was great the customer service and friendly atmosphere makes shopping here easy and prices are good no pressure Thanks Aracelie and Ahmed

Dennis took great care of my fiancé while choosing my ring. He helped him find exactly what he was looking for and made the process smooth. I also had a great experience meeting him for the engraving -- professional, helpful, and easy to work with. 10/10 service, and I'm in love with my ring!

Diamond ring
Gilbert S.

Finally bought a beautiful wedding set for my better half, she's going be so happy when I proposed to her. I wanna thank Aracelie and Ahmed for helping me choose the right ring for my future wife. Great service great people if you come here, please talk to Aracelie and Ahmed to help you choose the right ring . Very happy on their service.

Beautiful ring

i have a great experience shopping here , came earlier bought 2 Rolex and this time we were just browsing but found this beautiful ring. huge thanks to isaq and Kevin

Beautiful selection of jewelry at this location! I was serviced by Isaq and he got the job done efficiently! Thank you!

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Isaq and Aracelie were perfect. I would highly recommend them. They know the details which is why I would go back to them.

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4 months ago

Dennis and Kevin were very helpful and welcoming we are looking forward to coming back again!

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Marketing M.

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Kevin and Aracelie were very helpful and patient in picking out our wedding bands! Great price and service :)

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11 months ago

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11 months ago

Ikram provides professional services. He is very knowledgeable on the different products. Highly recommended!

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Ask the Community - The Diamond Ring

Does this store do ring appraisals?

Hello, yes we do Ring appraisals.

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Review Highlights - The Diamond Ring

I would like to thank Ahmed and Isaq from The Diamond Ring for helping me pick the perfect ring for my wife.

Mentioned in 14 reviews

Read more highlights

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E & S Watch and Jewelry Repair - Vintage Bumper-movement LeCoultre watch. Serviced and lovingly cleaned while retaining some wear and patina

E & S Watch and Jewelry Repair

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Great service, helpful guy. It's really chill 10/10. The prices are very reasonable. Got a few…read morewatches extended and battery changes.

It's crazy for me to type this because it feels like not that much time has passed but I've been…read morecoming to Jalal for years now for a variety of watches and even jewelry. He was right next to Apni Mandi market and is currently still in the same plaza. For fast repairs and battery changes I used to drop stuff off and then head into Apni Mandi for Amul butter and the fire roasted peanuts they sell in a bag. My first trip I brought him my wifes quartz watch that was no longer running and a mechanical chronograph that had part of the dial applique loose and was rattling around the inside of the dial. He prioritized my watch because I told him it was a gift from my wife from 2013 and my first "real" eatch. He charged an incredibly affordable price for having to basically take apart the whole chrono to get at the dial. My wife's quartz watch had a leaked battery that had damaged the whole movement so he replaced it also for an affordable price. He helped remove a link on a silver bracelet and solder the links back together very cleanly so he does jewelery repair as well. I started buying vintage mechanical watches and Jalal helped diagnose and perform a full overhaul on my Bulova "Devil Diver" and helped me restore and clean a nice 14K gold LeCoultre watch from the 50s. He won't do quotes over the phone so be prepared to come in person. He also appreciates phone calls over text so don't text unless you have to! It is chaotic and messy inside the shop but Jalal is such a charming pillar of the community I don't mind. Every time I come people are here just to hang out!

S & L Gem

S & L Gem

(26 reviews)

Please save your time and money. Do not come here! My mom got scammed by the salesperson, Maureen…read moreJije. She was sweet talked into thinking the jewelry she bought was $200/month for 20 months with no interest. Six months in and my mom gets the statement with the real interest and fees, stating it was only a 6 month promotion period of deferred interest. Maureen took advantage of the fact that my mom was Filipino. You would think someone of your kind would do right by you, but not Maureen. She falsified the credit application and my mom signed without knowing what she was getting into. Just please avoid this place at all costs.

Avoid this place--believe the bad reviews! I took a chance…read moreon this store despite the negative reviews because I found the perfect chain for my girlfriend's pendant. The style was exactly what I was looking for, but unfortunately, that's the only good thing I can say about my experience. As soon as she put it on, she noticed one of the links was broken and digging into her skin--she didn't even get to wear it for a full day. I brought it back for repair, and since it had already been shortened to her desired length, I had to pay an extra $30 for the fix. That was fine, but they originally told me it would be ready in a week. I ended up having to call them because it wasn't done until nearly two weeks later. When we finally picked it up, the clasp looked dirty and worse than before. At that point, we were just tired of waiting, so we accepted it. But after wearing it again today, the small links started falling off one by one until the chain was barely hanging onto the clasp. Now, she can't wear it at all because it's at risk of breaking and losing her pendant. We're stuck deciding whether to pay for another repair at a different shop (making the chain even shorter) or cut our losses entirely. Either way, we regret ever coming here. Save yourself the frustration and go somewhere else!

The Diamond Ring - jewelry - Updated June 2026

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