Came in on National mochi day and got a complimentary habutae mochi with a strawberry on top! Of course, I could not resist picking up some other treats while there. Got my favorite tsunami (white bean) mochi and saw a matcha butter mochi that I just had to try. The mochi had good texture and the flavors were good. The matcha in the butter mochi is delicate. Everything in the shop has good presentation and all the mochi is packaged in cute little containers. There are other Japanese snacks and cute stickers you can get there also. Lovely local mochiya offering freshly made treats! read more

Fujiya Hawaii - Candy Stores Near Me - Honolulu, Hawaii

The peanut butter mochi was really yummy! The mochi was so soft and chewy, and then you get that little crunch from the peanuts inside--such a nice texture combination. We also tried the peanut butter Oreo flavor, which was a fun twist. We got 4 pieces for $10.88 cash. Definitely tasty, but a little pricey for a small dessert lol. read more

See all

Fujiya is a small Japanese snack shop just off King Street in Moiliili. I came after reading about it in a New York Times article, and we tried the ube manju and peanut butter mochi. The ube manju was a special offering for the upcoming Okinawan Festival, and it was really good -- flaky outside with ube paste inside. The filling was quite dry, though I'm not sure if that's intentional. Still delicious, but definitely have a drink nearby The peanut butter mochi is apparently their most popular mochi, so we had to try it. The mochi itself was quite good: a nice chew without being overly chewy, with good texture and taste. The peanut butter filling was where it lost us. It was essentially smooth Skippy with crushed peanuts mixed in. Nothing wrong with that, but I was expecting something a little more distinctive or homemade The service was excellent. While we were looking around, they offered us samples of some of their packaged snacks without us asking. It reminded me a lot of the customer service you get in Japan: attentive, generous, and focused on the small details read more

Fujiya Hawaii - Ube Manju (Okinawan Festival Special) - Candy Stores Near Me - Honolulu, Hawaii

I had no idea Fujiya Hawaii is still open for business. I was gifted these Pure Peanut Butter Mochi from one of my students during Teachers appreciation week. It was sooo delicious! Soft, fresh mochi filled with crunchy peanut butter. Yum! I remember when they were on Waikamilo Road in Kalihi. If you didn't know, like me. They've relocated to the McCully area. Where mochi is continued to be made fresh and a window to see the making of it. The bright and colorful painted wall caught my attention. Great for taking selfies or pictures your purchases. There's three benches outside decorated with stickers that's available for purchase. Too cute! Fujiya Hawaii offers much more than delicious mochi. Such as iced cold drinks, locally made snacks, mochi leis, T-Shirts and the cutest stickers, to name a few things available for purchase. I asked a few questions and the pleasant lady that answered my questions was very helpful and offered me samples of the different flavors of Senbei & Japanese Okoshi- crispy puffed brown rice with macadamia nuts. That was really yummy! I had to add a bag to my order. By Supporting a locally and family owned business, that's been in business since in 1953. Fujiya Hawaii is one of the many locally owned businesses that's teamed up with American savings bank. When using your debit card, you'll save $5 off $35 and $10 off $70 purchase. Definitely stop by & you'll be happy that you did. read more

See all

This charming little shop is very clean and offers a variety of mochi to choose from. We were greeted as soon as we walked in and was assisted right away. There was one employee working at the register and another in the back. The service was attentive and efficient although there was only one person on the floor. They carry a great assortment of mochi and manju, including some varieties that need to be refrigerated. In addition, they offer local favorites like li-hing gummy bears and assorted flavored sembei, giving you plenty of sweet and savory options to choose from. The employee at the register was incredibly friendly and knowledgeable, happily sharing information about the different mochi flavors and offerings. Most importantly, the mochi here is absolutely delicious. During this visit, we ordered a Girls' Day pack and tried the chocolate ganache Oreo flavor which was amazing. The mochi was perfectly soft and paired beautifully with the rich chocolate ganache filling. My friend loved it so much that she went back the very next day to order more! If you love mochi, you really need to stop by. I highly recommended this shop. read more

Fujiya Hawaii - Outside - Front Entrance - Candy Stores Near Me - Honolulu, Hawaii

See all

I didn't know about this mochi place until recently. I love the strawberry and lychee mochi. So so delicious! read more

Fujiya Hawaii - Yummy! - Candy Stores Near Me - Honolulu, Hawaii

Finally made it! They close early and I keep missing my window on Saturdays. The products offered, prices and sizes have changed a little since I was here last. Shop is so airy, uncluttered and clean. Very inviting. Today, I came for chocolate and coconut senbei, but only had coconut. I was told I could place and order and to call a couple days ahead to see of it was on rotation. They are featuring pumpkin flavor senbei and butter mochi for the Halloween / Thanksgiving holiday season. Possibly change to something else in December? I also picked up a three pack of azuki bean manju for my uncledaddy Taka and strawberry cheesecake mochi to share w mom. The parking lot was 3/4 full, but cleared out quickly. The ladies working the store are so friendly and helpful and I was offered a sample of the pumpkin senbei. Definitely will be back for more awesome senbei & mochi/manju goodies. One last thing...Fujiya senbei no longer sold in the hex shaped boxes in stores. You can only get it in bags from the shop. They also have really cute tote bags for $25. Makes a super nice gift w/a bag of mixed senbei & a tray of mochi r manju!! read more

See all

A friend called me to say she picked some mochi for me from Fujiya. It has been a very long time since I've enjoyed Fujiya products and I was very grateful for the treats. I received 2 strawberry and 2 tangerine mochi. I figured that I would eat 2 today and 2 tomorrow. Didn't happen. It was so good that ate all 4 in one evening. The tangerine was surprising. There is a whole tangerine in the mochi and it was sweet, juicy and sweet. Never had anything like this. The strawberry mochi was also a must buy. I liked that they didn't put too much an in it, so balanced with the sweet strawberry nicely. I must buy more soon and try other flavors. read more

See all

08/05/25-update Fujiya Hawaii does it so well! Fresh fruit mochi! I had to try the strawberry and an filled mochi, the peanut butter, banana and an mochi and the mixed berry and an mochi! I also couldn't resist a two piece tray of the crunchy peanut butter mochi! Simply irresistible! Service here is always with a smile. Ambiance is always inviting and colorful here. 5/5 stars! read more

See all

This little shop is tucked away in the neighborhood. We finally found time to check it out and I am SO glad we did. All the mochi is so fresh. I was able to try multiple flavors including peanut butter, white bean, red bean. They have some with fresh fruits inside and we dabbled in the grape and strawberry ones. I haven't had such fresh mochi in years because it's hard to find where I live. The staff was friendly. Free parking available out front. Quaint little place. We will definitely be back the next time we visit Honolulu. I'm already craving more! read more

See all

So excited we found this mochi place! I love the different kinds of tropical mochi flavors they offer! My new favorite place to stop by for delicious mochi and snacks! Our family favorites are the lychee and grape bites! Must try if they have any left! Sold out on all the fresh fruit mochi early mornings so get there when it opens. Parking lot Is a bit tight but we always some how manage to get a space! read more

I'm a little conflicted about writing this review because this is such a low key spot I don't want it to blow up and get overrun with tourists.. but I also want to give credit where credit is due so here goes ~ this was the best mochi I've ever had! And I've had plenty. Soooo soft and chewy. Melts in your mouth like actual magic. I'd definitely get the strawberry. The crunchy pb was good too but very rich the way that pb is and I prefer a simple red bean filling anyway. I didn't get to try the berry one but am sure that's amazing as well. Very unassuming spot with a lil parking lot. read more

See all

Went here on a recommendation from a friend and was pleasantly surprised how much I enjoyed it! I actually like the ChiChi Dango ones more than the filling version! The fillings I felt took away from the mochi. We bought the new years box with red bean and peanut butter- I felt like that was just okay. It was difficult to figure out if I wanted it or not since it was enclosed in a box and you couldn't see inside. The chichi dango are super soft and fluffy , tasted like heaven. Better eat it fast or have a cooler with you because it will get sticky and hard to eat. read more

See all

The best chi chi dango in Honolulu! Found Fujiya after searching mochi. As a tourist, I was only looking to travel to spots I could reach by bus or HOLO. And luckily for me, Fujiya was only a ~20min bus ride from my hotel. I had read that hella people line up at 9am when they open, and even on a Friday they had a line waiting around 845am. Some were locals, but there were some of us crazies who were tourists waiting to get our hands on some delicious, buttery, mochi or chi chi dango before flying out or starting our day. There are SO MANY flavors and choices that you might not see online, like mango, melon, strawberry, lychee, the list goes on. I was definitely overwhelmed. I also had to get some items for my friends who couldn't make the trip out in time, so in all we got the butter mochi, strawberry daifuku, regular chi chi dango, lychee, and peanut butter (crunchy) mochi. Y'all THE WAY I CRIED biting into the peanut butter mochi. I literally have never had mochi so friggin soft like a buttery cloud. I cried. They butter mochi was insane. Much better and more pillow-like QQ consistency compared to Leonard's which I think is too thick and overrated. Support local and small biz. Will def be back to Fujiya every time I return to Honolulu. Mahalo! read more

See all

There was one treat I was determined to get in Waikiki... mochi! From the outside, the storefront is very unassuming, but the inside is filled with various packaged snacks, the most adorable stickers, and of course, mochi and chi chi dango. Fujiya has been around since 1953 and they also won a James Beard award in 2023 naming them an "outstanding bakery". We visited in the morning and the staff was actively working the back making and packing the mochi, bringing boxes out to the front counter as they were assembled. One employee greeted us and graciously introduced us to their selection of offerings. She raved about the peanut butter mochi, so we got some of those in addition to their red bean ones and a small box of their chi chi dango. The mochi had the perfect chew and elastic texture that I craved. The peanut butter one was filled with crunchy peanut butter and lightly coated in a peanut powder. I enjoyed the salty sweet combination and the crunch from the nuts. I loved the red bean mochi even more since the filling was so smooth and just the perfect sweetness. I don't recall ever having an authentic chi chi dango and I absolutely loved it. Made with coconut milk, it had a richer flavor and was SO soft. It's a perfect dessert and I regret not purchasing another box. We were advised to store our goods in the fridge if not eating them right away. Even when chilled, the mochi retained its soft texture and I actually preferred it slightly cold rather than at room temperature. Our treats really didn't last that long, though! They were all delicious and we devoured them within a day. read more

See all

This review is just for the strawberry mochi as that is the only thing we get but it is fantastic! The strawberry is sweet and the mochi is so soft with the perfect chew. They had some very cute stickers for sale as well! Highly recommend this spot! read more

Fujiya Hawaii - Strawberry mochi - Candy Stores Near Me - Honolulu, Hawaii

Food: 4/5 Service: 4/5 Ambiance: 4/5 Portion to Price: 3/5 Overall: All the Mochi we got was tasty The extended review... Food: 4/5 - We got a few different flavors and loved them all. The hard part is eating it all! Service: 4/5 - Friendly attentive service. Ambiance: 4/5 - The cool part is you can see into the kitchen so if they are making it you can see them in action. Portion to Price: 3/5 - Pricing is a little expensive but it's one of the few places in the area to get mochi. read more

See all

Favorite mochi of all time! We loved the fresh strawberry with red bean filling & mango + coconut chichi dango. Soft, chewy, pillowy -- still dreaming of this fresh mochi. Came by once during the week (no line) and once during the weekend (line started 5-10 mins before opening). read more

See all

Even though I'm the only mochi fan in the family, this was a must stop! There is a private parking lot here which makes it super easy to grab and go. The left side has a lot of cute merchandise and snacks, great for souvenirs! The mochi options itself are overwhelming - so many great choices! The chichi dango was very soft and I liked the melona flavor a lot. But the pumpkin butter mochi was the winner for me! Loved the texture on the outside and soft chewy center, plus they nailed the flavor. The staff were so nice, and even gave little samples to our kids! read more

See all

Nice selection of mochi, manju and senbei. I pre-ordered a couple of days prior as they suggested. I went there early and they were still preparing part of my order. Which I appreciated knowing that the chichi dango was fresh. Also very reasonable prices. read more

Come here early since it does get super busy. Stopped by to pick up some musubis for some breakfast snacks. The musubis had a good topping to rice ratio. Out of all the ones we ordered, I really enjoyed the inari cucumber spam musubi. The sweet inari compliments the salty spam and the cucumber gave a nice texture to the whole musubi. Everything was really good and made to order. Only complaint was the batch of rice might have been slightly overcooked. Will definitely be coming back to try some different flavors. read more

There dessert are definitely good the store front was really nice and clean the costumer service was great the only thing was when did mochi get so expensive in Hawaii because in Japan it's really inexpensive, to tell you the truth I don't eat mochi very often I would totally recommend Fujiya read more

The mochi here is delicious! I got the strawberry, haupia, and mango chichi dangos, and the bean-filled mochi with strawberries on top. My favorites were the mango chichi dango and the strawberry-topped, bean-filled mochi. The mochi here is soft and freshly made. The customer service was great. They have samples available if you want to try before buying. There's some benches outside the store you can sit at and eat. I would absolutely recommend this place to anyone. read more

Fujiya Hawaii - Strawberry, Haupia, and Mango Chichi Dango - Candy Stores Near Me - Honolulu, Hawaii

See all

My family absolutely loves Fujiya, and I personally love giving their mochi, okoshi, and senbei as gifts. My family's favorites are the peanut butter and red bean. I personally also love the white bean and chichi dango, so you can't go wrong here! Can be a little expensive, but super fresh and soft - almost melt in your mouth! read more

Fujiya Hawaii - Peanut butter mochi; red bean mochi - Candy Stores Near Me - Honolulu, Hawaii

After lunch snack attack... pillowy, melt in your mouth mochi! Mouth-gasmic experience! read more

Fujiya Hawaii - Candy Stores Near Me - Honolulu, Hawaii

See all

great selection. fresh fruit mochi. and friendly staff. hard to beat that combination

Omg get the mochi. It is some of the softest mochi you'll ever eat. I stop by here the morning I fly home to stock up on mochi (red a white bean and the peanut butter!) and gifts for people back home! Chichi dango you also cannot go wrong. And the senbei tea cookies are their specialty - so glad they brought these back! Come on the earlier side because they will sell out of some of the mochi and manju! read more

This the best mochi I have ever had. The texture is super soft and tender. My family even went back right away to buy some more. The store its self is colorful, clean, and nicely decorated. read more

We visit every time we're in Waikiki to get our mochi fix. We had the strawberry matcha and the orange chocolate mochi. The strawberry matcha mochi ($11.90 for 2) was good and the strawberry sweet. I was excited to try the orange chocolate mochi ($9.90 for 2) as I've had orange mochi in Japan. This one was so disappointing. They placed a whole tangerine in the middle, skin and all. The tangerine was hard, not sweet and the skin was chewy and not pleasant. With the prices they charge I'll have to think twice about returning. Nisshodo Candy which we frequent for mochi sells for $1.25 each and they were fresh and very soft with unique fillings: lychee, melon and lillikoi. read more

Fujiya Hawaii - Whole tangerine chocolate mochi with skin. Very unpleasant to eat. - Candy Stores Near Me - Honolulu, Hawaii

See all

Yes yes yes! I loved this place so much! Fresh delicious mochi and the woman working behind the counter was so sweet and explained what everything was. They also brought out samples for us to try. My kids and I bought $30 worth of mochi and it was gone by the next day. The crunchy peanut butter mochi was my favorite! read more

Fujiya Hawaii - Candy Stores Near Me - Honolulu, Hawaii

Cute mochi & gift shop. My go to for gifts or potluck if I can't think of anything. I love all the flavors and snack options. They have new tea drinks. I got the mango tea for $4.95. Good size. Staff is always so nice & friendly. Highly recommend. read more

See all

I saw some Hawaii Yelp friends (Irene, Nadine, & Craig T) reviewed and recommended this place. So, we had to check them out. The store was kinda hard to see as the only signage was on the windows of the store. It does share the same parking lot as Minato Japanese Restaurant. The store is new, clean, and proper. Shelves full of yummy snacks, t-shirts, and display case with refrigerated mochi, and then a table with their colorful mochi and manju. My wife liked their Lychee Bites (4/5). Lychee surrounded with soft mochi. Peanut Butter, Red Bean, w/Banana Mochi (4/5). Flavorful and creamy. Yuzu Honey/Lemon Manju (3.5/5). Flakey pastry filled with yuzu honey/lemon. I am glad we tried this place. I'll add to to my list of favorites! Support local. read more

See all

i'm in love with the peanut butter mochi. the banana/haupia mochi so fresh. i plan to go back. the service friendly. ambiance amazing

Went at 9 am Saturday before girls day & a dozen folks were already in line before they opened. The line moved nicely and I picked up $100 worth of various manju to give away to my besties. Gravitated to the manju vs the mochi since the gal said mochi would last 1 to 2 days. However, I couldn't resist the choc with Oreo mochi on the counter. It was the absolute best mochi I've tasted!!! So savory & melt in your mouth with the crisp cookie as a surprise!!! Wish I picked up more!!!! A little bit more than nisshodo but a guilty pleasure no doubt!!! read more

We stopped by Fujiya after having lunch close by. It's my 2nd time there, really nice set up with a lots of convenient parking. The service there is outstanding, friendly & informative. They have a really diverse product mix from so many different mochi offerings, manju, senbei, arare & cute stickers. The crunchy peanut butter mochi was a flavor bomb, so ono & a 5 star eating experience. The senbei was interesting with 5 different flavors, crunchy & good. We got a bunch of neat local style stickers for our grandsons, they're going to like them. The one big disappointment was the azuki manju, looked so good, but the flavor was seriously lacking. The manju crust had no taste, just bland flour taste and far overwhelmed the small barely noticeable azuki filling. Maybe use more butter to improve taste & provide more filling so you don't have just a dough ball. Sorry, but this was a 1 1/2 star and brought down the overall rating. It's should be 3.5 stars overall, but can't give a half star. read more

Super fresh mochi... excellent find.. so many unusual mochi available. We had grape mochi...Peanut butter anko (red bean)mochi.. fresh strawberry anko mochi... chi chi dango... so many flavors of dango. All so fresh and deliciousExcellent customer service.. so friendly! read more

See all

Found exactly what I was looking for. The staff were friendly. The selection was great.

The best butter mochi I've ever had!!!! We came here twice and tried: 1) butter mochi - SO SO GOOD, chewy, not too sweet, and the edge pieces are the best 2) tsunami mochi: ok- not a huge fan of the white bean 3) peanut butter mochi: ok, not a huge fan of peanut butter in desserts, personally 4) haupia mochi: this is the refrigerated one, the coconut was more subtle than in your face but still so good! 5) strawberry guava butter mochi - not a huge fan of this one! The haupia and OG butter mochi were our favourites! So good and I love how you're able to see them make it in store. read more

See all

Got a gift from here last year and been meaning to come here because the fried nori was very addicting! Parking was a breeze right in front of the store. As you walk in, you're greeted by a clean & fresh environment filled with treats along the walls. Everything looked delicious especially the manju and mochi, then of course I had to grab some fried seaweed. Too bad they don't make bigger baggies of that. The counter line was a little long, but it by really quick. The cashier was so friendly and sweet. It is a bit $$ but totally worth it. Goodies are FRESH and taste amazing! FYI not open Thanksgiving except for pre orders, so get your order in asap! read more

See all

The mochi is delicious and so is the butter mochi. My favorite was probably the guava butter mochi, but the pumpkin spice mochi was a close second. I tried their strawberry mochi, red bean mochi, white bean mochi, and peanut butter mochi as well - all were great. The mochi is just so soft - the texture really is perfection. The ratio of mochi to filling is also just right. The butter mochi texture was also just the right amount of chew with softness and butteriness. The space is very clean and well-laid out. The service was very nice and allowed us to sample some things before buying as well. There is a parking lot, making it easy to park. Highly recommended! read more

Fujiya Hawaii - Candy Stores Near Me - Honolulu, Hawaii