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    Maido

    4.3 (50 reviews)
    Open 11:00 am - 8:00 pm
    Updated 2 months ago

    Services - Maido

    Gift shops

    Cards and stationery

    Maido Photos

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    Recommended Reviews - Maido

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    Reviews With Photos

    Wendy H.

    The store is clean and well stocked. They have a great selection of everything. The prices are very reasonable. The staff are very nice and friendly. We always stop by on all our trips to Mitsuwa to check on random sales or new blind boxes :)

    Notebook
    Brian W.

    Mai Do is a specialty store inside the Costa Mesa Mitsuwa. This cute little store has so many fun things!! I love just coming here and seeing all of the goodies. The prices are pretty fair, with specialty items from Japan literally all over the store. There is so much to look at! I recently came to get a new journal, and I was thoroughly surprised by the selection. The service is super nice, as they always help out and package everything nicely. Overall, Mai Do is a great option for cute and fun Japanese things!

    Pens, pencils, notebooks, pencil cases
    Wendy L.

    I am a kid in a candy store whenever I visit Mai Do in Costa Mesa!! It's like JetPens IRL... iykyk. As a pen aficionado, this cozy little shop inside the Mitsuwa Marketplace feeds my addiction for the best pens (IMO) and checkmarks many of my favorite things: * A plethora of pens, pencils, and cases * A variety of colorful stationery, stickers, cards, notepads * Cute plushies * Made in Japan The lady who works here is so sweet too. While I've only purchased pens, a pen case, and stickers here, I've found that the quality is superior compared to similar products. Thus, I've found the value of their items to be excellent! Overall, if you like quality pens like I do, you'll enjoy the products they have at MaiDo.

    Bridget M.

    This is such a cute shop and perfect for those looking to buy gifts based off of anime and Japanese pop culture. The store is small but full of many items. The pricing is a little high but they're imported goods from Japan. The employees are nice and will help you with any questions you have. It's neat because this store is inside Mitsuwa! So there are many other things to go check out.

    jellycat frog
    Vi H.

    best selection of stationary and plushies! So many miffy, jellycat, and more! A pit pricy but worth it since a lot of stuff is imported I believe. I've gotten my favorite jellycats from here!

    Storefront
    Nadine C.

    Shopping in Costa Mesa, California... My friends said that we're going to Mitsuwa Marketplace... with the free parking! Okay... I'm just a passenger... I'll go anywhere you recommend... They brought me to this crowded, cozy shop called Maido... there were so many items from Japan like Sanrio merchandise. I also saw Miffy (the white bunny) notebooks and pouches. (Note to self: We do have a Miffy store in Waikiki... I should check if these items are there.) The plushies were so cute... And the stationary... And the ceramic bowls... And the keychains... And useful pens!!! I keep telling myself: I don't need it... I don't need it... I don't need it... Uhg... kawaii stuff... just looking at them makes me happy! We'll be back!

    Large selection of travelers notebooks
    Adriana O.

    After the Mitsuwa recently got remodeled, I really missed the stores that were inside the mitsuwa marketplace. So after doing some shopping at mitsuwa, I wondered around until I stumbled across the Mai Do! The Mai Do is such an awesome place for notebooks, journals, pens, notebook/journaling accessories and cards! It is a must go to place for anyone who loves stationery. The store itself isn't that big at all, but the amount of wonderful merchandise they have in this store is beyond amazing. They have like half a wall of notebooks that are compatible with the travelers notebooks and another 1/4 of their wall has a whole bunch of different kinds of pens and pencils to pick from. I wasn't able to spend as much time as i wanted to in the store, so I will have to come back to make a purchase. I was so distracted by all the notebooks in the store, and I couldn't decide which ones to buy, so I didn't get any that day. Now that I have a good idea of what their inventory is like, I shouldn't have a hard time returning and making a purchase here. I'm so happy this little notebooks/stationary shop Is here inside of mitsuwa! I can't wait to come back, walk around some more, and buy myself a planner for next year!

    Evelia V.

    This place has so much stationary thats so cute they have jelly cats and miffy, Sanrio, and much more.I 100% recommend coming here

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    7 months ago

    Lots of cute stationary and plushies, but the items are all overpriced in my opinion.

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    8 months ago

    Great place to buy Japanese stationary. Friendly service. Good location plus lots of good Japanese foods.

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    4 years ago

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    4 years ago

    Cute stuff but definitely over priced :( i understand that sum business need to up charge for profit but prices here are kinda unreasonable.

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    Page 1 of 2

    Ask the Community - Maido

    I remember seeing a sign that they were going to stop having points with 5 star, but I do not recall the final date to use points and whatnot. Does anyone know?

    Do they sell Hobonichi planner, cousin, covers, etc?

    I have seen other planners but never Hobonichis at this place. I think I asked a long time ago and they said no. Best bet is jetpens.com

    This place seems to be a hidden goldmine for Stationary enthusiasts. Why is no phone number posted or hours of operation?... :-(

    According to Google their number is 714 - 662 - 2319. That doesn't work, I would call the Mitsuwa Marketplace direct line. From the past few times I've been there, I've seen their hours as 11am to 8pm.

    Anyone know their hours on Thursdays/Fridays?

    Their hours are 11am to 8PM every day

    View All 8 Questions

    Review Highlights - Maido

    The Mai Do is such an awesome place for notebooks, journals, pens, notebook/journaling accessories and cards!

    Mentioned in 7 reviews

    Read more highlights

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    The Inconvenience Store

    The Inconvenience Store

    4.5
    (20 reviews)

    What a cute little place for gift shopping. This place has a great selection of just odd stuff. it…read moreis cute and clean and the service is very nice. Most of the items are from Japan and they have stuff I had not seen before. They had a little Toto lighter which I loved as I have a Toto at home (it is a toilet, made in Japan and has a washlet.) They also have stickers and tee shirts and hats, they have lots of hats. I bought one for my son in law. The prices are fair for the area. We really did love the service. It is not a place I would go to often, but it is adorable and worth a visit. We had a great time there, just looking at all the stuff. It was not at all busy when we were there and check out was super easy. So, if you are nearby stop there. It is not a must see, but it is cute.

    Love the store but service 0/5…read more My friend and I had stopped by this shop after taking pictures at Booth by Bryant to take a look around. This shop is very nicely organized and aesthetic, however, the lady at the cash register who might be the owner did not greet us or anything, and seemed very bothered by us just walking in. There are some colorful crates in the back part of the store that my friend wanted to take pictures with, so I asked the cashier first if it would be okay to do so, since I had noticed that she already looked upset, and she said "yes and thank you for asking first since some people don't even ask" and I had also purchased a $40 hat prior to asking. I take a few pictures of my friend and as we're looking at them some customers walk in and are taking a look around and we scooted to the corner so they can shop. As soon as they left the cashier comes up to us with so much attitude saying "you guys need to get out when customers come in, if you guys are doing this they can't shop." when we literally were no where in the way of the customers. The last thing my friend and I wanted was to make her upset, which is why we asked permission first and purchased an item so we could stay longer in the store. But, the lack of customer service and passive aggressive tone was what makes us not want to shop here anymore. A simple "if customers come in I would appreciate if you guys step aside for them to shop" (which we did either way) in the beginning when I first asked for permission would've been nice instead of telling us to "get out" after I had already purchased something.

    Jini Mini

    Jini Mini

    4.3
    (129 reviews)
    $$

    super cute little place by Pavillions. Sign says they're moving to the District down the street…read moresoon. Little pricey for such small items, but to be expected for Jelly Cat items and such. Toys seem like good quality and are very soft. Cashiers are super nice and helpful.:) They even give the cutest bags.

    We went into the store jelly hunting with our 3 little kids upon searching it up this morning in…read morehopes of a fun experience. At first all was good, when we entered there was a couple other kids looking around so we allowed our kids to take a look around as well. My older daughter was having trouble deciding so my three year old son kept tossing around a dog he had decided on. While doing that he dropped it a few times on the floor, where a worker brought that to my attention, understandable, so I placed it in my basket. Finally we had all decided on a jelly cat and my son changed his option to another one I took a look at the dog and he was still in great condition so I put it back. When we were about to pay the cashier bluntly expressed if we would purchasing the dog since my son a dropped it. It wasn't the situation that frustrated me and it was the way I was approached about it. You know what I bought them all because I didn't want to ruin my children's experience that I had hoped would be different. She then tried to be nice about the situation but honestly my husband and me felt uncomfortable. We witnessed another child tossing and licking other stuff animals and left without buying anything, yet here we were buying 3 jelly cats and then almost forced to buy a fourth getting rude customer service. Definitely will not be shopping here ever again. I think specifically her name was Alysa who was the one out of the three who made us extremely uncomfortable. One of the worst customer experience I had in my life

    M.Lovewell

    M.Lovewell

    4.7
    (93 reviews)
    $$

    Stopped by M.Lovewell yesterday for their first day opening since their store refresh! There are so…read moremany new items and artists that have been added to the store which was nice to see! I love coming by here to look at their selection of fountain pens, inks, journaling supplies, and especially stamps! I hope they continue to add more varieties of washi tapes and stamps to their store as it's my new current obsession! Their prices are always reasonable and their workers are always super friendly. I love chatting with them whenever I visit :) Also love that they host fun learning workshop classes and events! Definitely check out their website for upcoming scheduled events if you're interested. There's a parking garage behind the corner of the street where the wall art is, which is typically free for 90 minutes I believe.

    CUTE INDEPENDENT SHOP (4 stats)…read more There isn't much happening in downtown Santa Ana but there are a few hidden gems. Did I overhear that this place has been open for ~10 years?! I stumbled upon this shop while walking around the small downtown and as I walked more east I questioned should I turn around? Right when I was able to this store popped in view and I had to go in! What a cute shop if you are into stationary and pens and etc. I love supporting small independent businesses so I was determined to leave with something. There were a collective of independent products from different companies/artists that sell their items here. I didn't expect to leave spending $70.05 on 5 tiny items. WAX SEAL ($20) - by Made of Honour. There weee a handful of styles available. Very nice packaging. SEALING WAX BEADS 100pc ($9) - by Fiona Ariva. Variety of stunning colors. WAX SEAL HANDLE ($9) - by Fiona Ariva. I believe this is the standard size that fits other brands. BOAT PEN CASE ($13) - by Luddite. I been looking for a small compact pen case for my very few ones that i own and this was what I was looking for. ANTERIQUE BALLPOINT PEN ($13) - I love this mini pen and how it writes. The store DOES sell anterique refills BUT not the mini anterique refills that is needed for this pen. You can order the refills online on Amazon. So here's what gets me about shopping here. - California State Tax (0.5%) - Orange County Tax (0.25%) - Santa Ana City Tax (15%) - Orange County District Tax SP (0:5%) - Orange County Tax SL (1%) ^^ Added an additional $5.95 to the initial subtotal. That's alot in my opinion! Cool store, with a checkout. Until the next review....

    World Market

    World Market

    4.2
    (139 reviews)
    $$

    I LOVE coming to World Market, especially during their Easter and Nutcracker hunts! They hide four…read moregift cards twice a day with values of $20, $50, or even $100, which makes it feel like a real-life treasure hunt. It's definitely not guaranteed you'll find one, but when you do... it's SUCH an amazing, euphoric feeling. Totally worth it! Even without the hunt, it's a super fun place to explore, but these events make it even more exciting and give you a reason to keep coming back. Highly recommend joining in on the fun!

    We have been going to World Market for over a decade... perhaps even two. We used to get big ticket…read moreitems such as solid wood tables and chairs. And up to now, we are still using them and have stayed current even with modern design. They still go well and look good in our house even after we have changed and updated our style and moved houses too! But then we stopped going as often. However, recently, we have been frequenting World Market. There is this truffle chips from Spain that is sooo good! We discovered it from A Market as we go there for brunch a lot. We have been to Spain but we bought and brought home the Ibira ham flavored chips. Had we known about this brand & its truffle flavor, we would have brought those home. We did look online and other stores but World Market has the cheapest price! I also love Cadbury chocolates, and they offer different flavors! However, be careful. For this one, the ones offered at Target or other stores are cheaper. So for this, get only the flavors that you cannot find anywhere else. There are still a lot more to discover at World Maket! Also, make sure you sign up for their rewards program, which is free, but you'll get discounts & $$ rewards you can use.

    Maido - giftshops - Updated August 2026

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