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    First Watch

    3.6 (137 reviews)
    Closed 7:00 am - 2:30 pm

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    FIRST WATCH ATMOSPHERE

    What's the vibe?
    Moderate noise
    Casual
    Classy
    Good for groups

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    Recommended Reviews - First Watch

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    Lindsey P.

    Our new favorite breakfast spot! Love the restaurant itself, it's very clean and a neat setup. The pay at the front system is nice. The staff were super friendly! They leave coffee and a water carafe on the table--that's one of our favorite parts. The food was absolutely delicious!

    Half my eggs wasted! Over medium is NO runny whites, for their info!
    Ashley V.

    WATCH THE PRICES AND YOUR RECEIPT!!!!! First complaint, the toddler's pancake was the last thing to be brought, after asking where it was. 4 adults received food before the child. NOT ok! Our holiday iced coffee came as a mix of both the holiday iced coffees and our waitress argued it was correct, took the coffees that were made wrong, and brought the right thing still insisting the first was correct. Nope! Our honey salted caramel is not mint!!! lol The food was really good which is the only reason they got any and they don't skimp on anything, except my runny whites coming out of my over-medium eggs was quite unpleasant. It definitely appeared several employees were on drugs of some sort based on their actions, whether prescription or not, it was obvious. They do not give a military discount, fyi. And last complaint but most important, check your receipt for prices!!! We got the 100% maple syrup, which on the menu was $1.59 extra for a 3oz bottle, on top of the $13 meal. We were ok with that because we don't like the maple flavored sugar water, but when I looked at the receipt, they charged $1.99 for each of the 3 bottles we received. I get it was only a $1.20, but that's not the point. I questioned it when checking out and was told that was because they were changing the menus and hadn't gotten them all out with the old prices. That's fine but you give the customer what they saw as the price. She did not! Just said, that takes time". I guess she thinks we are stupid and never worked in restaurants before. No maam! You correct the price for the customer and apologize for the confusion. You remove ALL old menus when new arrive! I didn't even check the rest of the prices because she clearly wasn't fixing it. I'm sure there was more raised prices on there. Instead, we just wont ever go back to a business you can't trust to not be overcharging from THEIR menu prices, and as always, I will leave reviews for others to be able to watch their check, IF they choose to go to the establishment. I don't usually do Google reviews, but this time, I'll do Google and Yelp! We will NOT go back to this location, for sure, if we decide to go to a First Watch in the future at all. Like I said, food was good for the most part but the experience and all was crap! Restaurant was busy but clean and I loved the rustic look.

    Jade G.

    I have been a regular here many times and didn't post a review. Today Let's get into their fall harvest menu! I personally LOVE sweet & savory meals especially for breakfast. So when I saw the Fall Harvest menu items I had to give it a try! (ps great indoor advertising the photos of the meals that actually made a difference in what I ordered) Let's start with the drinks. I loved the pomegranate pair punch which is pomegranate pear cane sugar in lime! Soooyummy. They also had their regular features the purple haze kale tonic and the Morning Meditation. Don't forgive me for not getting a photo of the food I was so hungry and it was so good I absolutely didn't get a picture of my plate however I highly recommend the million dollar harvest hash ! It is freshly seasoned sweet potatoes with their famous million dollar bacon that gives it that nice sweet and savory crunch house roasted Cremini mushrooms fresh kale Monterey Jack topped with two eggs any style I personally like mine over medium the herb goat cheese it was such a great compliment along with the lemon dressing and arugula drizzled with Mike's hot honey now he may sound like a lot but when I tell you this dish is a winner it is a winner!!! Some new additions for the fall menu is the Barbacoa quesadilla Benedict, the pumpkin pancakes along with the cinnamon spice churros. I've never had a bad experience here, the staff is always attentive and friendly so whether you are looking for a great brunch a fall lunch or healthy alternatives it's definitely worth falling for

    Omelet
    Allie M.

    Food 4/5 - A great breakfast/brunch spot in Knoxville! I love the juice bar, seasonal menu items, healthier options, and the layout of the menu. My favorite was the French Toast and Eggs Benedict. This is a must stop when I'm back in my hometown for breakfast and lunch. Service / Ambiance 4/5 - A service was welcoming and helpful. We got our food within a timely manner and were pleased with all the dishes.

    Floridian French toast with side of potatoes
    Josie S.

    This place is great to take the family or even have a breakfast date with your person. The service was amazing as always and the food OMG the food was out of this world. We enjoyed ourselves so much and for a great price. This location is my favorite

    Advertisement

    I used to love this place when I lived in Tennessee, and I was excited to eat here before leaving town. I got an avocado toast and it looked like they prepared the avocados the day before or have way over ripe. Like seriously, would you serve this? I really like their biscuits and gravy. I got a side and it was delicious. I asked if they have the recipe in their book. I should have looked for myself right there... $30 book with no recipe for the biscuits or gravy. Sweeeet... at least it had a nice pic of how the avocado toast should look. Next time I will go somewhere else.

    Morning Meditation
    Jeanette C.

    If you're looking for fresh and delicious, this is the spot! Every dish I've ordered has always been the best of quality. Annndddd, you must order a specialty drink. The Morning Meditation is my fave! The only bad thing...it can get a little pricey, but definitely worth it for a special occasion.

    biscuits n gravy and blue berry waffle

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    We love the food, the servers are amazing and I know they will make a great brunch. They all have a great look.

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    Page 2 of 4

    Ask the Community - First Watch

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    Summer Moon Coffee

    Summer Moon Coffee

    4.5
    (90 reviews)
    1.6 mi
    $$

    While in Knoxville we found this cute coffee shop tucking into a small plaza. I love that it was…read moresuper easy to get to. Plus they had ample parking. Side note the walk up window was so cute. Immediately upon walking in I was in awe. The attention to detail in this shop was top tier design. The ladies working when we went were so sweet and very helpful. I also really love the swag that they have. I am kicking myself for not buying the denim hat! Now onto the coffee. I tried the Blueberry Crisp Latte. The notes of the blueberry were good. Not overpowering and just the right bit of top and bottom. I love to taste the flavor as a finishing note as well. My daughter had a Vanilla Frappe which she enjoyed. I definitely will return whenever I am in Knoxville.

    How in the world have I not been here yet until now?! I blame only myself, ha…read more What a great morning treat - I stopped by here recently to network with a local colleague and thought the conversation would be what I enjoyed the most - HOWEVER, the "Cinnamoon" coffee distracted me with every sip! The staff was super friendly, the inside was super clean, all the things you'd hope for in a coffee shop. It was also nice to not feel herded along like you would at a Starbucks or donut shops that happen to sell coffee. I cannot vouch for any other flavors yet, I need more time to really get into it - see you soon! Get here!

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    Front counter
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    Honeybee Coffee

    Honeybee Coffee

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    (215 reviews)
    0.1 mi
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    Honeybee is a great spot to study and gather with friends. The space is open and even has an…read moreoutdoor space option. The bar seating is nice if you like to stand while studying as well. The staff is great. They are super nice & pretty fast. The espresso is delicious. Though, I must admit that the flavor is diluted as a latte. I recommend an iced cappuccino if you prefer a coffee forward drink. I love it with the brown sugar syrup! I like trying the seasonal flavors, especially since they make syrups in house. My favorite right now (spring 2026) is the banana bread latte. Parking does get tight during peak hours, but something always opens up or you could try the neighboring lots if you're doing a quick stop.

    I came here twice in one weekend with some friends while we were visiting Knoxville. What drew me…read morein was the great matcha reviews and the house made syrups. The first day we came, the girls behind the counter weren't very nice. Well one of them was, the other wasn't very nice to me and I was kind of taking a minute to think. I wanted their strawberry matcha but they were out of strawberry (so sad). I got a brown sugar cortado instead and two bags of coffee for home. I also wanted a sticker but they were out. The cortado was delicious. Very good drink. My friend got a BOAT (brown sugar oatmilk latte) and that was also very good. I ordered a honey lavender matcha after and that was also very good! Great color on it! The next day we came & two guys were working the counter. They were nicer for whatever reason. I order another cortado. I also ordered first in my group and they actually forgot about my drink. The guy was super apologetic about it and we had a good laugh! I love cafe culture and this place has all the vibes with the really good coffee too! Just upset that they were out of strawberry and stickers

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    Starbucks

    Starbucks

    3.0
    (37 reviews)
    0.8 mi
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    Two stars only, because the service for walk-in customers is terrible!!!! They take forever to…read moreacknowledge you and you will probably wait 5-10 minutes for a simple order like ice tea. Their focus is on the drive through. This is how restaurants ruin their own business. The patio area is nice.

    I'm reaching out because I am extremely frustrated and honestly pretty angry about how the holiday…read morebear release was handled here in Knoxville, Tennessee. I waited two months for this drop. I planned for it, woke up early, and made a special trip before work on Thursday expecting the product to actually be available. Instead, here's what I walked into: a parking lot overflowing, a line wrapped around the building, and customers being told the store received two bears total and both were sold directly to employees. Not a single customer had a fair shot. That alone is unacceptable. I then went to the Starbucks inside my local grocery store. They never received any bears at all. On Friday, I tried another Starbucks on my way home, and once again, that store also never received a single bear. At that point, it truly felt like a joke. Knoxville is a major city. The idea that multiple stores didn't receive the item, while others received so few that employees took them before customers even had the chance, is ridiculous and unfair. Whether this was a botched rollout or some kind of "social experiment," it left a lot of customers feeling misled and disrespected. People spent time, gas, and energy chasing a product that wasn't even stocked. There was zero communication, zero transparency, and no accountability for stores where employees bought the items out from under customers. I expect a real explanation for how this happened and what Starbucks plans to do to make this right and prevent it from happening again. Sincerely, Colby Musser

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    Iced Orange Cream Matcha
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    Dutch Bros Coffee

    Dutch Bros Coffee

    4.2
    (9 reviews)
    0.8 mi

    Hallelujah!! Someone that can finally give Starbucks a run for their money…read more I have never liked the way Starbucks Coffee tastes, so I always got it mixed with something. Starbucks has a burnt taste in my opinion. This place is great, nothing tastes burnt about this coffee!! The staff is very friendly and accommodating. I did see they have a few food options too. Friendly Service Fast Service Drive thru Tasty Bevs Download the app to get your first Bev free and if you put your birthday in they give you another free drink! I've been to 2 different locations and have ordered the Golden Eagle iced at both places because it's just too darn hot to have a hot coffee right now. They are only a drive thru or you can park and go order at the window but there is no indoor space, just a heads up. I hope you go check this place out because I'm a fan and I'm sure you will be too! Cheers & Enjoy!

    Went to Dutch Bros for a quick coffee pick me up and it definitely did not disappoint! I got a…read moreclassic golden eagle ice coffee and as always it was perfect! The staff was kind and friendly and patient as I decided on what to order and carried a conversation so well that felt genuine! Not to forget how clean and professional the area was and overall just an amazing experience!

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    You've never had coffee like this. Get energized at Dutch Bros!
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    First Watch - cafes - Updated August 2026

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