TLDR: Small Japanese specialty store in LIC. If you're looking for something specific, almost niche Japanese - there's a good chance they'll have it here. Everything from imported dashi, spices, sashimi, wagyu, etc. This was one of the few places I've ever seen that carries my favorite spice mix from Kyoto. Sushi bowls and boxes are definitely above average. Pricier but premium quality. The back there's also wagyu, misos, dashi, etc. A cool spot to check out whether you're looking to get something to eat or cook. They also are one of the few places us civilians can get crown melons at. Although they will set you back quite a bit. read more

Done well: - Very fresh fish. - Chirashi bowl had an interesting assortments of many fish. - Salmon was very fresh. Not a highlight: - Quite expensive; these are the large sizes, but most of the bowl is rice. At $40, the large chirashi bowl is still not enough food to satisfy one person for a meal. read more

Mogmog - Salmon & Ikura Sushi Bowl - Seafood Markets Near Me - Long Island City, New York

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Adorable Japanese fish market with elevated pantry staples and an assortment of ready-to-eat sushi rolls, bowls, rice balls, and soups. The space is quite cramped and can hardly fit a stroller down the aisle, but the density of quality goods is impressive. Really anything off the shelves would make a fantastic gift. The rice balls / onigiri are fantastic and are the perfect grab-and-go snack, the sushi rolls are fresh, and the mini pork belly rice bowl was really well-seasoned (also LOVED the ratio of scallions in this little $6 bowl). read more

Mogmog - Seafood Markets Near Me - Long Island City, New York

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Mogmog is a small Japanese market filled with a variety of Japanese ingredients. Street parking is a little tricky but if you need niche products, you will find them here. They have colorful selection of ready-to-eat meals whether you want sashimi, a hot bento, soup, or onigiris. We were able to snag some boxes of Hokkaido uni and fresh wasabi! They have a small seating area outside so you can eat your meal/snack outside. I can't wait to return! read more

Mogmog - Premium Kaisen Don and Chicken Kaarage Bento - Seafood Markets Near Me - Long Island City, New York

Incredible salmon bowl--some of the freshest salmon I've had in years, including at restaurants, and the rice was perfectly seasoned. Great selection of rice balls with some less common fillings i.e. chrysanthemum. Quick service with a clean, elevated and modern vibe. Will definitely keep going back to try different premade foods and pick up pantry items! read more

I came here later on a Sunday afternoon. The place is smaller but clearly a cute part of the neighborhood. They had a good amount of sushi and poke bowl options even for end of the day. They additionally had a lot of great packaged snacks and sweets, only thing I wish there was more of was some frozen treats (it was a hot day, what can I say?). My poke bowl was really good, the price definitely matches the quality, but I wouldn't say you're getting a deal or anything. Definitely would recommend stop in and try some things out. read more

Mogmog - MOGMOG Chirashi Sushi Bowl - Seafood Markets Near Me - Long Island City, New York

Small but mighty Japanese grocery store with great selection of fresh foods and packaged groceries. My favorite was the salmon bowl - so fresh and perfect to take nearby for a picnic in the park. I also bought rice crackers (senbei) that were probably the best I've found in the U.S. and I was not able to find it online so I will be back to repurchase! read more

Mogmog - Seafood Markets Near Me - Long Island City, New York

Finally was able to swing by after seeing so much online about this grocery store! I got the chirashi bowl and the salmon bowl, both of which were delicious. They were continuously putting fresh sushi out, even though I came at an off peak hour, which I really appreciated. Great assortment of other items as well outside of just the sushi, and they even had testers available! I'd definitely come back again - so glad there's something like this in the area. read more

Mogmog - Seafood Markets Near Me - Long Island City, New York

I love Mogmog because there aren't that many places like it. One of the places worth going out of your way to check out if you don't live in LIC, because their fresh sushi and lunch options are pretty awesome, but also their collection of imported high quality Japanese goods is a great find. I got some yuzu syrup from here that tastes amazing, and to give to a friend. This place stands out from other Japanese grocery stores because it feels not only authentic but also curated and high quality, while also maintaining an approachable atmosphere. The staff are always very friendly. They of course have onigiri as well for you to select from. The katsu bento was really pretty, though of course prepackaged katsu does have a tendency to lose its crispness. I find myself visiting every so often just to check out what new items they have. read more

I tried MOGMOG a month ago and now I want it all the time. The shop is curated and organized very well- not too overwhelming. The chirashi/sashimi bowls are such high quality at such a reasonable/cheap price compared to everything else that's out there. They don't skimp on the fish in their bowls either. Their bento boxes come with such a variety of different fish cakes/veggies (pickled and not). Again, they really fill it with flavorful, nutritious food, rather than having it 50% rice like most other places. I'm really hoping MOGMOG sticks around for years to come and I can't wait for my next meal here. read more

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I've been meaning to come try Mogmog after seeing all the food influencers rave about this spot. Unfortunately, I feel deceived. Plus, it's a trek for me to come out to LIC. The shop is tiny with some Japanese groceries along with ready-made sushi, bento boxes, onigiri, etc. They also have the famous $110 melon from Japan, wild. My friend and I got three things to share: Small Chirashi Bowl ($24), Small Kaisen Sushi Bowl ($38), and Mackerel Sushi ($8). Plus, we got a water and tea to drink as well. For the price, it was way more than I expected to spend at a convenience/grocery store for take-out food. I do blame it on the uni for probably making it pricier than it needed to be though, which I could live without. Plus, portions are pretty tiny. The sashimi is sliced very thinly and there's more rice than anything, especially the mackerel sushi. While I did like the chirashi bowl, it's nothing I'd come out of my way for. Quite frankly, I'd rather go to Ten ichi Market instead. It's the same product at a more affordable price. Plus, you get 50% off after 8pm there --can't get a better deal! read more

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Dam you social media! Ever since some instagrammer put these guys on his gram, my visits have certainly been more crowded and agitating! LOL I used to shop for my sushi bowls in relative peace but now I'm rubbing elbows with those trying to get the freshest fish. Of course I'm well aware of the irony, here I am doing the same thing. Haha. This neighborhood favorite of Long Island City certainly deserves all the accolades and fame. I'm hopeful that the quality stays top notch and most importantly when I drop in for my sushi bowl that they don't run out because of the crowds! Haha The shop does provide a few more Japanese favorites for the pantry, it's no where near a Costco in terms of inventory but they may have a few Japanese favorites for your shelf. read more

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One of the many things I love about living in NYC is many Japanese mini market type places - a mom and pop like this one along with the chain stores like Teso and Daiso. We have options to get our hands on imported treats. Although I don't live nearby, we saw an IG post about the quality of their sashimi and sushi and made us curious to make the trip. The store isn't that large, but has a good layout - rectangle shaped with an island refrigerated case of sashimi, sushi. The chirashi and bowls are beautifully presented. None come with wasabi or gari, but you can purchase them. We most likely purchased the most expensive bowl in the case - Premium Kaisen Sushi Bowl. We also got the Salmon Ikura bowl. I must say they were quality ingredients, but considering the price and that these are premade sitting in a refrigerated case in the future I would be more inclined to go to nearby Hibino to get a freshly made chirashi bowl. Going forward I would get the less expensive rolls or sashimi - I found the rice too cold for the premium i was paying. I have no complaints and in fact recommend the onigiri after trying the spicy roe one. Same goes for the Jumbo spicy chicken sandwich on a nicely made pineapple bun - a generous slab of chicken with lettuce tomato shredded cucumber, american cheese! and special sauce that reminded me of the one on a big mac. I thought this might be even better as a filet o' fish sandwich. There are little tables out on the sidewalk so you can eat your purchase there, but we opted to take it to my AC'ed home. If you are looking to get your Japanese market fix you will most likely be satisfied here. read more

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Probably one of the best salmon & ikura bowls I've ever had. This Japanese grocery store offers an amazing range of grab-and-go options including chirashi bowls, sashimi, onigiri, and seasonal Japanese snacks you won't find elsewhere. The staff are friendly and efficient, and everything is packaged beautifully. Prices are fair for the quality. The East River is also pretty close -- you can grab your meal and take a short walk to Hunter's Point South Park or Gantry Plaza State Park for skyline views of Manhattan. It's a perfect lunch spot on a nice day. read more

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Had to update my review because the kakigori is amazing! I've stopped by a few times this summer to order it and it's always so good. The strawberry is excellent and the peach is incredible. Still need to try the mango! Just note it takes about 15 mins for them to make it (very worth it). read more

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Cool little Japanese store that also sells takeout food in the middle of the store mainly focused with rice balls and raw fish We got the salmon Salmon & Ikura Sushi Bowl, the mentaiko rice ball and they had a soup of the day we got as well i think it was like beef stew type shiii Great value for the food, it was fresh, nothing to complain besides maybe a lil rice heavy in the bowl. The rice ball tho actually was really good and had ample filling unlike mitsuwa and other onigiri places. Definitely a solid takeout sushi spot read more

Mogmog - Seafood Markets Near Me - Long Island City, New York

This little Japanese grocery store is delightful and contains so many treasures. I came here one morning and got a soy sauce and a chirashi bowl. Both were really good. The store itself is pretty small so it can get crowded but everyone there was nice and helpful. Definitely a great place to get good quality fish and Japanese grocery items. read more

Mogmog - Poke - Seafood Markets Near Me - Long Island City, New York

Located in LIC, this shop sells an assortment of Japanese goods, ingredients, and to-go dishes. After recently going viral on TikTok, this spot has become pretty busy. I highly recommend to come here before lunch or on a weekday if you want to try one of their to-go bowls. There's also only seating outside. After passing by this shop so many times, I decided to swing by after a run and got myself their takoyaki. The takoyaki was flavorful, generous with the ingredients and garnishes, and crispy despite being in a container. Overall, pretty solid for to-go and I would love to come back to try their chirashi bowls or buy some Japanese ingredients! read more

Mogmog - Takoyaki - Seafood Markets Near Me - Long Island City, New York

The bowls are premade and sitting in a fridge, it's grab and go. There are 2 sizes for the salmon & ikura bowl, $15 or $24. The one pictured is the $15. I think it's great quality, flavor, and value for the price. I would definitely get again :) read more

Mogmog - Salmon & Ikura Sushi Bowl - Seafood Markets Near Me - Long Island City, New York

It is a 2.5 star for me. Staffs were friendly and things were very neatly placed. Very unique store for the area and very clean. I brought a $15 salmon bowl and it was very small. Felt like kid size. The salmon was very thinly sliced and they had less than an inch height of rice. Wasabi was an extra dollar. The salmon was fresh and the rice was slightly seasoned and cooked to perfection but the portion size is tiny. The ikura and shiso leaf was a nice touch but the size is just too small for what it is. read more

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Service: 4.7/5 Food: 4.1/5 Price: $$ ($20-30) Draw you in with a $15 sashimi bowl, but only in a salmon variety. Other ones are more expensive. Pretty tight space + a random location for a grocery store. What I Ordered: - onigiri: more rice heavy read more

The salmon and ikura bowl was pretty and tasty. The fish glistened under the light. The matcha kakigori was large and adorned with small rice puff cakes. I liked how fluffy the ice was and how it wasn't overwhelmingly sweet. It took about 20 minutes to receive after ordering since there were a few orders before us. There're benches near a tree and a few tables that are available to eat at. It's a small shop filled with usual and unique items. There are dry, refrigerated and frozen foods. I found a cute pair of wooden children's chopsticks. It has a neighborhood-like charm, which is especially apparent when the middle school age boys came by to pick up some candy. read more

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Another one of those great finds thanks to social media. This place popped up on my Instagram feed and I had to check it out. This small place offers some great dishes of prepared sushi rolls, chirashi, rice rolls and sushi grade seafood. They also have some small bento boxes and soup as well. It's also good to check out the rest of the mart for some interesting Japanese finds. We got the salmon and salmon roe and chirashi bowl for ourselves to share and a California roll for my daughter. We also picked up tuna and mayo rice rolls and these jelly glass noodles in a light plum syrup and small plum. I loved how the sushi was super fresh and the rice seasoned well. The fish was very fresh and you can tell how good the quality was in each bite. The rice balls was a hit too. My daughter couldn't get enough of it. The Suzu-ume glass noodles with plum was very unique. Loved that it was soft and not overly sweet. Just the right balance. The prices for a lot of the items are super reasonable. The staff were also very nice. We took out stuff home, but there are a couple of tables and seats outside if you want to dine there. We would go back if ever in the area. read more

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1st time here. My friend was raving about the bento box, so we went. 5/5 Amaou strawberries (on sale for $22.40 instead of $28, 11 strawberries/box)- They gave out strawberry samples. This is def 1 of the best strawberries I've ever had. It was perfectly balanced- sweet & sour, so ripe & juicy. Salivating as I type this. Def the most expensive strawberries I've ever seen, but also one of the most delicious. 4/5 toro roll ($12) This was pretty good. 3/5 kampachi roll ($6.50) This was decent, but lacking in flavor compared to the above. 4/5 takoyaki ($8.50/6pc) Flavor wise, this was perfect. However, the inside was almost completely empty. I bit into 1, & there was only 1 tiny, what looked like a squid tentacle in it. It's basically mostly air. 4/5 Grilled black cod w/ mirin bento box ($20): Shumai contains PORK, so BEWARE if you don't do swine. 4/5 Cod: slightly sweet, but well-grilled 4/5 There are 2 types of fish cake, both seasoned & really good. 5/5 mushroom: Idk what kinda mushroom they used, but damn it was good. The seasoning was perfect, the seaweed on top was a nice touch. 1/5 string bean: so bland, only thing I didn't like 4/5 & 3/5 I got the 1st 2 types of onigiri. Idk the names unfortunately. 1 was sweet, while the other wasn't. I def prefer the non-sweet 1. 3/5 dandy choco monaka ice (3 layers): 2/5 choco monaka (exterior wafer): very lacking in terms of chocolatey flavor, had so much potential, needs like 60% more cacao, cuz rn it tastes like 5% cacao at most, if even. 5/5 Black cookie choco: This is the only dark chocolate layer in this. This is the only reason I bought this-for that rich, dark chocolate flavor. 2/5 bitter choco ice: misnomer, nowhere near bitter, lacking in terms of chocolatey flavor, like the wafer exterior (top layer). Was expecting dark chocolate ice, disappointed. read more

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Mogmog is a unique Japanese market that serves ready-to-eat fare but also functions as a place to buy Japanese grocery products for your pantry. This store has stocked in its refrigerator a few novelty items that I would have been tempted to buy if I had more time to peruse and think about it. I'm talking the $100+ melons from Japan, which given their descriptions must taste like the most perfect fruit ever. If I were to give a gift, of course I would go out of my way to buy them. I instead opted to purchase onigiri/musubi on this particular outing, as I was in need of lunch. There was also a tempting display of wagashi that I would have bought if I thought about it for a bit longer. If you are interested in Japanese food goods, check this place out during your next visit to New York. read more

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Small Japanese shop in Long Island City that has a lot of basic goods, cooked food, sushi, sashimi and plenty more. The shop got extremely crowded very quickly. It was a bit harder to shop because of the amount of people so just have to be patient. We tried California rolls, taiyaki and salmon rice bowl and it was all tasty and fresh. There is also a bench that wraps around the tree outside of the shop, and 2 mini tables with chairs. read more

Mogmog - Seafood Markets Near Me - Long Island City, New York

I got the fatty tuna bowl. The fish was super buttery, and the rice was cooked and seasoned well. Love the store for groceries too since they have a good selection, and it's reasonably priced for new york. Would love to go back to try more food options like the chirashi bowl! read more

Mogmog - Tuna bowl - Seafood Markets Near Me - Long Island City, New York

My brother has been sending me Mogmog's stories for months, and we have both been wanting to try it for a while. Our commitment to going to Mogmog, which is primarily a Japanese convenience store with some cooked food / food you can get for takeout only (they do not have seating), snacks, produce, and various frozen goods,was so strong that even though it was an ugly, rainy and not particularly warm day, we decided to go and get some food and figure out where to eat it nearby later. Mogmog isn't particularly big - it has some goods you can use for cooking, but definitely not a supermarket. They had so many interesting things, including various housemade desserts, rare and expensive fruit like crown melons, fun snacks, and our primary reason for visiting: bento boxes, onigiri, and raw fish bowls. The things we loved: the raw fish bowl (sorry I am forgetting what they call it exactly but it's basically chopped raw fish and rice) was as delicious as it was beautiful. It was so good and I would absolutely come here again just to have the raw fish again, although I'd advise coming a little later in the day / not first thing in the morning since it seems they don't have it early in the morning. But maybe that was just the day we went. We also really liked the shiso sour cream popcorn we got as a yummy snack, and I got some Japanese corn ball snacks that are very much my palate of chip / super yummy. I found the onigiri not very impressive (my go-to/fave for onigiri in NYC is still Yaya Tea and I don't think it's just because of nostalgia). I liked the bento - not necessarily the main fish we got, but the various things in the bento (we did not know what it was lol) were so yummy. The Nichinan lemon soda was not good / our flavor palate aka not sweet at all, but we love trying things that are from a specific place. I love corn but the corn yokan was not particularly memorable to me (it was my least favorite corn thing I had all day and I had at least three corn things). Nevertheless, the variety of lovely things to try and the sheer deliciousness of the raw fish makes this a definite five star. Very much also worth trying, and also I'd go back and have recommended to friends. The staff also seems nice and good vibes, they were chatting with some customers who seem to be regulars. read more

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It's a tiny Japanese market with a good selection of sashimi, sushi, prepared foods and other Japanese grocery supplies. I found them while specifically looking to purchase uni. I got the small tray of bafun uni from Hokkaido for $85, I saw a the large tray available for ~$175. I didn't need that much for my purposes. I also got their monkfish liver for $15. It's a small space but very efficiently stocked. Their prepared foods were flying off the shelves. There were a couple small chairs and tables outside where some customers were seated and enjoying their purchases. They have everything from condiments to $120 melon from Japan. They had daifuku to chips, to salmon bento to soups. The seafood I purchased was perfect for my little seafood dinner party and was super tasty and fresh. read more

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Love the salmon ikura bowl. The small size is perfect when I'm craving a bit of sashimi, the rice is also very good and pairs well with the saltiness of the roe. It's also perfect if you're planning on doing a picnic in Gantry. I've also tried to chirashi bowl but I like the salmon bowl better. Plenty of Japanese groceries and even fresh uni that they sell in the shop. The staff is super delightful and there are some tables outside to eat. read more

This mini Japanese supermarket is located in the heart of LIC and offers authentic Japanese food and products. The customer service was friendly and helpful. I browsed the shop and saw they offer ceremonial grade matcha, boxes of sea urchins, and much more. ORDERED: Takoyaki: came in 6 pieces. Very flavorful. Salmon burger: it was delicious. I like how they don't use buns. Matcha latte in a bottle: it was good They have seating outside. There's a garbage can by the tree along w paper towels for our use. Will be back! read more

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Cute little Japanese market a a couple of blocks away from the Vernon stop. Has a variety of Japanese items, such as beer, desserts, frozen foods, noodles, and sushi ingredients. (Along with pre-made rolls that tasted pretty good) Staff was super friendly and knowledgeable when I asked about how to make sushi rolls and what ingredients would be needed. They also took the time to go to the back and make a small cup of spicy mayo when I had inquired and they were out of stock! Great neighborhood gem. Not necessarily a place where you can get all of your weekly groceries, but definitely has something for everyone. Would recommend checking out, especially if you enjoy Japanese cuisine! read more

Found this Japanese mart next to a coffee shop I met a friend at. We stopped by to check out the small selection of groceries and snacks along with the pre-made rice bowls, sashimi and sushi section. I grabbed a SALMON & IKURA SUSHI BOWL (25.00) for a bus ride back and it was good! The salmon pieces are a bit thin but high quality, the ikura was so juicy and didn't taste that fishy and overall, I'd say it's more of a snack size than a full meal. I'd recommend stopping by if you need Japanese groceries, want the snacks or just craving a pre-made rice bowl or sushi! read more

Mogmog - Salmon & Ikura Sushi Bowl - Seafood Markets Near Me - Long Island City, New York

Cute little Japanese supermarket with assortment of goods. Located in LIC. Heard about MogMog through social media and how it is great quality and allegedly affordable. Once I got there, there were so many goods and prepared fish to choose from. Quality was great however extremely pricey. Good experience but def expensive. read more

Cozy shop offering diverse Japanese market with great selection of Asian snacks and drinks. Food: - Fresh, delicious $6-7 sushi rolls and sashimi - Highlights: Salmon rolls, salmon avocado rolls, tuna rolls, fatty tuna - Also offers poke bowls and onigiri rice balls - Perfect for quick sushi/sashimi cravings Service: Friendly staff Overall: Excellent spot for affordable, fresh Japanese fare. Regular stop for quick, satisfying sushi. read more

Mogmog - Medium bluefin fatty tuna - Seafood Markets Near Me - Long Island City, New York

So glad we were able to fit this into our list of food options while on our trip in New York! At first, I thought this might've been a bento only thing but was pleasantly surprised to find out it was a small Japanese grocery mart. From rice to snacks, they had a variety of Japanese goodies. We got a salmon & ikura and premium kaisen, and both were incredibly delicious. The cuts were comparable to expensive sushi we've had but for a reasonable price. A great place to satisfy any sashimi cravings! read more

Mogmog - Seafood Markets Near Me - Long Island City, New York

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It's actually just social media hype, this is a quaint little Japanese grocery store located in the middle of a residential street. Of course, everyone is coming here for the ready to eat food selection. We arrived around 2pm on a Sunday and there was a crowd of people already enjoying their food outside the store. The staff was restocking as fast as possible but the selection was slim, maybe it would've been a better idea to arrive near opening time. Anyway, we had the ikura salmon, medium tuna, and the chirashi bowl along with a soy sauce yolk onigiri. The salmon was good, the medium tuna was meh, it was actually very lean. The chirashi was confusing, the toppings were cut into small pieces so it was difficult to distinguish what we were eating in every bite. The rice however were very well seasoned with all their food. The onigiri was very creamy due to the soft yolk but it didn't save it from the fact that it was just a bland riceball with soy sauce as the main flavor. Overall, it was a fine experience. The only problem I had was that with sashimi donburis, the cuts are usually a bit thicker but at mogmog, they're paper thin and that's not really my thing. I think I prefer a normal sit down sushi restaurant in comparison but maybe that's just me, I wasn't there to make a tiktok. read more

Super hospitable and helpful staff. Loved the selection. Our new go to spot for picnic before going to gantry!

Stopped by mogmog after a walk to the waterfront! I got the salmon ikura bowl which was super yummy! The salmon is really fresh and the ikura tastes great as well. They had a special collab event with JR while I was there so they had some special items and had a yuzu shiso drink that was super delicious and refreshing! Mogmog has so many great Japanese culinary products and foods and their fish is great quality as well! Definitely recommend stopping by :) read more

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Only the freshest and tastiest chirashi bowls to go here! Staff are super friendly and helpful with whatever you need. Mogmog houses unique japanese groceries with fresh to go style bowls. Will definitely be back when in the area! read more

Mogmog - Chirasi bowl - Seafood Markets Near Me - Long Island City, New York