I was SO excited to find out that Rubio's has cheese shell tacos ! This is such a win for anyone doing keto/low carb or even if you just don't want the tortilla! I went with the classic taco trio plus I added the Salsa Verde Grilled Shrimp Taco. I got 2 steak and 1 chicken, and it was hard to choose because they were both so good. I was going back and forth like.. do I want more steak or more chicken? so of course I had to add the shrimp too. Everything was fire ! I will say, the tacos are on the smaller side, so don't be surprised, but they're definitely not skimpy on the meat. They're still packed with flavor and filling. I was a little unsure at first because of the size, but four tacos got the job done. This spot itself is really nice it has an open layout with plenty of seating both inside and outside, which I liked. Customer service was also super friendly and welcoming. Definitely adding this to my keto go to spots! read more

See all

Came in today for Taco Tuesday and it was great again. I'm a big fan of Rubio's Coastal Grill and I really enjoy their fish tacos $2.50 each smoking deal . The food was fresh, everything tasted good, and the customer service was on point. Staff was friendly and the service was quick, which made the visit smooth and enjoyable. The only downside for me was the men's restroom. They don't have a working urinal it's been covered and there's only one toilet available. I'm not sure if they plan to fix or replace it, but it's been like that for over five months. Besides that small inconvenience, everything else about this location has been consistently good. :( read more

Rubio's Coastal Grill - Mexican Near Me - Chula Vista, California

See all

Best Rubios local in Chula Vista. It's the only one way I want to visit. Orders are always correct, the dining room is always clean and well stocked. The staff are efficient but our food always comes out looking and tasting delicious. Shelley is our favorite and always makes our daughter smile. read more

The food is always good here. This location is conveniently located at the Chula Vista mall. Service is good. I love their salsa bar. I think they have one of the best tasting salsa bars. It is self serve. They have a big menu and always have something new. I tried their salad bowl and it was delicious. read more

Rubio's Coastal Grill - Fish taco and chicken Caesar salad bowl - Mexican Near Me - Chula Vista, California

Best service of all the Rubio's they give you extra of everything upon any request... Tasty!

Chilaquiles-Not! I've been eating here for decades and know the menu well. Tried their new launch of chilaquiles. No-go. If you are familiar with traditional chilaquiles sauce, this will not meet the expectation at all. The chicken was cut in squares and season-LESS. The black beans would be better if the sauce was good. The meal also was garnished with corn, which doesn't jive for my taste buds I'm sure this item will not last. This was the first ever time I left food on a plate at Rubio's Still five stars because of service, cleanliness and reliability. "Try something new each day. Your neural structures will be thankful " read more

Rubio's Coastal Grill - New Chilaquiles menu item. Not recommended - Mexican Near Me - Chula Vista, California

Staff does not pay attention to what you order I asked for a steak and shrimp taco I got a steak and chicken taco I politely asked for the shrimp taco to which they agreed but stated I did not order it but they brought me a shrimp taco and the shrimp was ice cold I took it back to the manager and said don't bother replacing my taco if you are just going to give me garbage I don't recommend this location at the mall they seem to be preoccupied with talking to each other instead of taking care of the customer eat here at your own risk and make sure you check temperature nothing like getting sick on seafood because they are in a hurry and not paying attention. read more

My fiancé and I came with his God parents, (they love Rubio's). We received excellent customer service and I actually loved the food. There's a Rubios back home where I live, so I will make sure to stop by and order a different meal. Thanks for the great customer service and patience! read more

Rubio's Coastal Grill - Carne Asada Classic Tacos - Mexican Near Me - Chula Vista, California

See all

This is our go to Rubio's, usually post hike. Our food is always ready within 5 minutes of ordering and we like it because it's delicious and on the healthier side. Cannot get enough of the chicken gourmet tacos and the fish especial... they never get old read more

Rubio's Coastal Grill - Fish especial and gourmet chicken tacos - Mexican Near Me - Chula Vista, California

I usually like Rubios, good, fresh food. This time I got the steak burrito with rice and salsa Fresca and whatever else that comes with it. This burrito is like 13.00 given with the rise of costs lol so I'm cool with that...but to my surprise I get home and start my burrito to see that I only get like 5 little pieces of steak in it and the rest being rice and salsa and whatever else is in it. I thought it was pricey because of the steak but there was really no steak in it. I was so disappointed. Service was meh too because the gentleman at the register didn't even know what was in it lol and the ambiance was ok other than the fact that the salsa bar was almost out of everything. Oh well you win some you lose some. read more

Service is quick and food is delicious! Only reason why they don't get five starts is because their green salsa tasted off when I got some yesterday. It was very watery and tasted weird. Other than that, the classic shrimp burrito was delicious. read more

I order a California Bowl and my order came with little bit of chicken and black beans and no salsa verde read more

Rubio's Coastal Grill - I order a California Bowl and my order came without salsa verde, little bit of black beans and 5 pieces of Chicken - Mexican Near Me - Chula Vista, California

Oh God look at this beauty soo yummy Shout out to Junior for his excellent customer service :) Def coming back to this Rubio's read more

Rubio's Coastal Grill - Mexican Near Me - Chula Vista, California

Great staff and the food is delicious. Prices is very cheap and very generous with food portions.

Good food shrimp tacos were excellent good quick service and knowledgeable helpful staff

Came in for Taco Tues and ordered to go. When I got home to eat I realized my tacos had no pico, no crema?! Wth is that?? Who sells a fish taco with just the fish and cabbage???? read more

I ordered the Carnitas Macha Bowl via the app. My order was ready within minutes of placing the order. The portion size is not very appealing. The bowl feels half full. Citrus rice taste more like bland white rice. Carnitas taste like soft shredded chicken jerky. The only things that saved this meal were: 1. I was hungry. 2. The guacamole was fresh and flavorful. Bigger portions of all ingredients would have helped justify the price. It was not worth it. Unfortunately, Chipotle can offer a better dish at a lower cost. read more

Rubio's Coastal Grill - Carnitas Macha Bowl - Mexican Near Me - Chula Vista, California

I've been coming to this rubios for a long time now and I always am greeted and helped by Ricardo. He is always so friendly and helpful. His positive attitude and great customer service is beyond what good customer service should be. I hope he can be recognized for his amazing work ethic. He definitely needs a raise that's for sure! read more

I give this place five stars because of their fish tacos! My uncle took me here for the first time and I can't get enough of it' the fish is nice and big! How it should be! I should not be able to close the taco! These are the best fish tacos I have had! I like this location it isn't super tight. It was very clean and the people were super nice! I didn't know they put their food on glass plates when you dine in so I was like WOW. Cool. It's kinda tex mex...but the fish tacos are the bomb. I like their salsa bar with some chips and beans. I loved their lemonade which was the Odwalla brand. Everything was so fresh and delicious! My wife got the enchilada plate. I mean for tex mex type food wasn't half bad. I'll stick to my tacos! The taco salads look sooo good though and are an awesome portion. It is a little pricey. But it's seafood so it is what it is. Their taco Tuesdays is a good deal! Go on in! read more

Taste and size is different. Prolly because its pandemic. Still, there are other better options than rubios. Maybe if you are craving for blackened mahi-mahi bowl. But size itself and taste shifted. read more

Rubio's Coastal Grill - Blackened mahimahi. Doesnt have sides in it! Tomato no nothing. - Mexican Near Me - Chula Vista, California

See all

When I am in the mood for a non-battered fish burrito, Rubio's is one of the places I stop by for one. This time around I ordered the Regal Springs Tilapia Burrito with a side of black beans and tortilla chips. The burrito was well prepared and tightly wrapped, pre-sliced, and with a good amount of black beans and chips (http://www.yelp.com/biz_photos/rubios-fresh-mexican-grill-chula-vista-2?select=yAlYG7jVGHF5B3jIVYyLBw#5LXcD-6_XgEYL-jr44xacw). The tilapia was well seasoned and moist and succulent. The guacamole was good, but I thought the burrito needed more of it (http://www.yelp.com/biz_photos/rubios-fresh-mexican-grill-chula-vista-2?select=yAlYG7jVGHF5B3jIVYyLBw#BEVle2xllGio9kstpy0m3w). The fire roasted corn wad good and the burrito went very well with their fire roasted peppers salsa (http://www.yelp.com/biz_photos/rubios-fresh-mexican-grill-chula-vista-2?select=yAlYG7jVGHF5B3jIVYyLBw#HkFtfJRlaRt_50ZvYjeMbg). The black beans were nice. The were cooked to a nice tenderness and had good flavor. I liked the sprinkling of white cheese on top, although for me, some Cotija cheese would of been bliss (http://www.yelp.com/biz_photos/rubios-fresh-mexican-grill-chula-vista-2?select=yAlYG7jVGHF5B3jIVYyLBw#RVKV1UQf-nYrinCgbRMaUA). The tortilla chips were fine. Service was good at the counter. The shift manger was on it. She was making sure orders were getting complete in a timely manner and she was delivering food to tables. read more

See all

Luis is an All Star, and some others as well, which means that if he's there, we're there. The classic shrimp burrito is bomb, the salads are fresh and delicious, the salmon dishes are tasty...I mean, you can't go wrong with an Original Fish Taco, considering it's the cornerstone of the establishment and gives Rubio's Coastal Grill its fantastic reputation. Mr. Rubio himself is very humble and proud of what he and so many have created, that the legend will continue as long as there are sustainable fish in the sea. And as long as this location's prep area is clean, we'll remain loyal. Taco Tuesday, anyone?! read more

Rubio's Coastal Grill - 2 salsa verde shrimp tacos. - Mexican Near Me - Chula Vista, California

Even though I'm a lover for the authentic places, Rubio's chain restaurants are always a go for me. The ambiance was relaxed and not busy when I went after the lunch rush on a wednesday. Since it wasn't busy, the employees were able to pay attention to you and maintain the cleanliness of the place. I enjoyed a fish taco especial plate which came with 2 tacos, chips, and beans. It's always fun to raid the salsa bar to top off your taco and chips with. Their soda fountain also has many options for you to choose from. read more

Rubio's Coastal Grill - fish taco especial plate $8.50 - Mexican Near Me - Chula Vista, California

I've been a fan of Rubio's fish tacos since first tasting one at the Del Mar Fair decades ago. I signed up for the Rubio's website and was offered a free taco. I also received an offer for a free insulated tote bag on Friday the 8th only. That did it, I showed up at the H Street Rubios at 10:45, and was surprised to find a lengthy line. One thing waiting in line for 18 minutes will do is to allow you to observe how the restaurant is running, and perhaps determine the need for a line at all. The first thing I noticed is that employee Sahra was multi-tasking like crazy. She was taking orders, processing credit and debit cards, accepting cash and making change, running food to tables, calling out ready To-Go orders, and dispensing tote bags to coupon holders. There was an unused register position about 5 feet to her right. OK, now we know why there is a long line: Failure of management to provide appropriate personnel for a planned event, the tote bag giveaway. My free taco was the Fish Taco Especiale. A small Coke ran $2.29, and they had Vanilla Coke, a favorite. A word about the taco, which tasted fine. The corn tortilla was not large enough to contain the fish filet, slaw, white sauce and guacamole, resulting in basically, a sloppy hand full. Apparently, either due to fashion or cost-savings, the tortilla has shrunk over the years. If you order a fish taco, be sure your hands are clean, because that's where a lot of the contents will end up. No charge for napkins, fortunately. read more

On a Friday night after a long week of work We go in to grab some dinner to take home and enjoy. We ordered a shrimp burrito and fish tacos, got our food, went home and started to eat. After a few bits into my shrimp burrito I felt and tasted something a bit hard and sour! I immediately spit it out to see what it was and saw a half of a slice lime!!! I was so grossed out, lost my appetite and than called Rubios to let them know what I found in my burrito and that I was extremely concerned about what was in my burrito because know I fell like anything else could have been in my food! manager at the time Said to me after I explained what happened "I'm so sorry about that! Do you want your money, a new burrito, o r come coupons? I told her I wanted Nothing and that I wish she could be more understanding because this is a health concern and if slice of lime could be over looked than what could have been overlooked that should be in my burrit!?!?! read more

Rubio's Coastal Grill - This is the lime that was in my burrito! - Mexican Near Me - Chula Vista, California

Service here is just behind what you'd ever expect. Made my rough day not so rough anymore. Karen and Isabella , thank you !! read more

I'm visiting from Texas but used to live here in South Bay...had to stop by here since it's always been my favorite fish taco places!

The staff is friendly and the dinning area is clean. The staff was on top of making sure everything was stocked from salsa bar to the lemonade. They were on top of it. Typically at the end of your meal you clean off your plates and leave them in the bin. Not this time. The gentleman came around every 10 mins or so and cleared any finished plates. If was really nice of him. The food was good. Got classic fish tacos, and especial burritos with chips and quac. My daughter doesn't eat fish/meat and the lady that took our order was kind to make suggestions. Portions were also spot on. My only reason for knocking a star off is the bathroom. It's run down and a bit dingy. It's clean but definitely needs some touching up. Also, for the life of me will never understand places that offer kids meals but don't have changing tables. If you are expecting families it should be a given (in both men's and women's bathrooms too). read more

I found hair in my food: Hair in food was not appreciated. I got a refund (as expected) but literally wasted over 30 minutes of my life to go back and return the food. Staff: Please wear hairnets and take the precautions to prevent this as much as possible. I was asked "would you like to try something else?" which was kind however I didn't hear " I'm sorry" or "our apologies" once.... No more rubios on Broadway for me. See pic attached for reference. read more

Rubio's Coastal Grill - Hair in Mango Superfood Bowl Hair in food (btw, my hair is straight). - Mexican Near Me - Chula Vista, California

I don't frequent Rubio's often because their food is just average. It is Mexican fast food if you ask me. I just came here to claim my free meal for my birthday. I decided to get a chicken grilled burrito. It came with tortilla chips on the side. There was a salsa bar near the drink station. All I paid for was the fountain drink which isn't too bad. It was $2.00 and some change. The lady at the register gave me my drink cup along with a number. We sat at a table while we waited for my food. Food came out quickly. The burrito seemed small for what you normally would pay. I managed to share my food with my daughter. It was just okay. The tortilla chips did not taste fresh but was edible. For the drink, I went with fruit punch so I can share it with my daughter. There are plenty of tables and free drink refills if you dine in. This place is just okay. read more

Rubio's Coastal Grill - Grilled chicken burrito with chips - Mexican Near Me - Chula Vista, California

This Rubios is located at the Chula Vista mall. It's a decent sized place. It has dining inside and outside. Today I ordered the coastal trio plate. It's 3 tacos which consist of a grilled mahi mahi taco, a shrimp taco, and an original fish taco. They were all good and prices comparable to other places. Food is always fresh here and good. They have a nice salsa bar too. Employees are nice. The lines can get long at lunch but the employees are efficient and food comes out fast. Also like the soda fountain. Place has A.C too. read more

Rubio's Coastal Grill - The Coastal Trio - Mexican Near Me - Chula Vista, California

I've eaten here once before and it was ok. Decided to return since we were in the area and hungry. A little pricey for the portions and quality, but I'm confident it won't make me sick. Always a plus. read more

When my husband and I were in high school and students at SDSU, Rubio's was our go-to place for fish or shrimp tacos. Before yesterday, it was a long time since the last time we went. I'm very happy to see that, besides the decor, not a lot has changed in the franchise. I usually get the original fish taco plate, but I wanted to try something new so I ordered the coastal trio (original fried fish, grilled shrimp, blackened tilapia). Everything was delicious, I definitely found a new favorite! This particular Rubio's was clean and the staff continually walked the floor to make sure that tables were cleared and any spills were mopped. The customer service was excellent. Salsa bar was stocked. Couldn't ask for better. Wait, yes I can. Please bring back the the Zango!!! I miss that cinnamon cheese bread-y goodness! read more

Rubio's Coastal Grill - Coastal trio with a side of chips and beans. - Mexican Near Me - Chula Vista, California

First off the place is very clean and well maintained. The food was amazing. I'm in San Diego for another year and I'll be back here many more times. read more

This might just get updated under my review posted but I'm posting this anyways. The salsa is definitely not fresh. How can I tell??? The tomatoes in the salsa smelled rotten, all the container lid for the salsa was bubbled meaning it was sitting in the fridge for a few days due to the gas inside the tomato. Fish taco wasn't cooked well as the same for the shrimp and corn tortilla. Chips were stale. Time for new ownership and time for new cooks. . Please people, go to a Mexican food shop and buy a real fish taco there for half the price Rubios sells them and fresher ingredients. Plus, the salsa will have better flavor than Rubios. read more

Not really busy for excuses!!!! I love rubios but this location is out of control !!! Messing up orders and taking for ever , food was great tho!! Just lack of communication with them selfs. Waited for my oder like they whant other way to Mexico for them read more

Rubio's Coastal Grill - Mexican Near Me - Chula Vista, California

I usually don't write reviews but this is the second time in the past three months where my to go order was all messed up. I ordered a mango avocado salad and there were no mangos or avocados, the salad dressing cup only had less than half, AND the shrimp was burnt ........ read more

I ordered food through Uber eats from Rubios, the food was over an hour late. It came cold, the food was not a lot they were very stingy with the portions. The price was super high for the portions. We asked for utensils and there were none in the bag. I try to give a business three chances before I post something negative about them and this is their third strike. I will not be ordering from this restaurant again. Which is a shame, I don't eat a lot of fast food and I'm picky and I love Rubios. Side note Something weird happened between the restaurant and Uber, the receipt says my order was done and picked up at 8:22 pm. the latest the app says I would get my Oder was 8:30 and we didn't get our food til past 9:30 pm. I don't know who's at fault for the late delivery but Rubios has a paper trail and Uber doesn't, FYI I cancelled Uber eats they too had their third strike tonight. read more

Best fish tacos ever! Also love the gourmet shrimp taco!!! My wife loves the fish taco especial and the classic chicken taco. We always get the rice instead of chips along with beans. read more

So we came here for Taco Tuesday and I had my dog with me so I figured I could sit outside with him. It was pretty cold so I asked if they could turn on one of their 4 heaters, and the guy said they don't work...really? all 4 of them? Not cool. So the tacos themselves were pretty good. They weren't consistent though. The BF and I got a total of 6 tacos to start and some of them had more sauce than others, more of one kind of sauce than the other, they didn't all taste the same....Then the BF wanted more tacos so he got 3 more tacos for us and this time we got them on Flour tortillas (which i prefer and forgot to ask for first time around) and it was so mushy! The fish wasn't fried long enough so the breading wasn't crispy and the mushiness of the flour tortilla did not help! My only concern is the inconsistency of the tacos! read more