The pastries are tasty and the drinks are really good. I was recommended the biscoff iced latte by…read moreAaron, which I enjoyed a lot. The service was good and everyone is helpful and kind. The ambiance is pretty chill to just grab your pastries or drinks and go. There is not a lot of seating, so if you plan to study here make sure there is availability.

I was there last week and it was one of the hardest decisions I had to make. What to order…read more Everything looked great and I wanted to try them all. The service was great and they were very helpful . All the desserts looked amazing. I am very happy with the desserts that I purchased. Very good I will definitely be back

Outstanding product... Broke my diet for these. I can't wait to try all the other items they offerread more

Hola Senorita!!! Was…read morearound the area and my friend was like bruh you gotta try starbread man; they change your life. Really? I'm not much of a snacky or sweet person and you're telling me this is the bread of life?? Fine. I'll bite. We went there and he got us a bag of freshly made, hot senorita bread -- basic tear-off bread smeared with butter (and sugar?). We walked back to our car and ate them. Wow. Just wow. Glad I was eating them in the car. I was making all sorts of weird noises devouring these babies. Sooooooooo gooooooood. You gotta get them fresh and hot -- they're really life-changing.

La Concha Bakery is one of my all time favorite panaderia's. Located in the heart of Chula Vista,…read moreit is a family-owned bakery that specializes in traditional pan dulce (Mexican sweet bread), and custom cakes! Known for their fresh, daily-baked pastries, it features a self-service (tray-and-tongs) experience in a clean, welcoming environment! The staff are friendly and knowledgeable. Always making great recommendations for their customers! Parking can be a bit tricky with very few spaces available. Pricing is somewhat higher than it used to be, but then again so is everything else (like gas, lol). They have a great selection of conchas, polvorones, fresh bolillos, empanadas (chicken, beef, jalapeño cream cheese), and custom cakes! Typically, I get the empanadas de piña 10/10! They're so freaking delicious! They feature a golden, buttery, and flaky crust that shatters perfectly when bitten. Inside, they're filled with a rich, jammy pineapple filling that balances bright, tropical sweetness with a sharp, fruity tartness! Highly recommended!

I came in for the first time during Día de los Muertos and honestly the experience was a mix of…read morehighs and lows. The moment you walk through the door, the smell of fresh baked pan hits you and it is everything. The selection of pan dulce and bolillos had me feeling like I was back in Mexico City. So many options, beautifully displayed. That part alone almost made the trip worth it. But the customer service... yeah, I'm not the only one who noticed. I asked the lady at the register in Spanish if there was any chocolate pan de muerto and she completely ignored me. Like, didn't even look up. Just called someone from the back in Spanish, which, mija, I understood every word. The girl who came to help me was a little better but not much. She told me the chocolate pan de muerto was sold out, which fine, I get it, it was a holiday. But that's literally all you had to say. No smile, no "sorry we're out," nothing. Just took my money and that was that. The panadería itself deserves five stars. The staff needs some work. I'll probably go back for the pan because it really is that good, but I'm keeping my expectations low on the service side.

IYKYK... THE Ultimate GO TO spot for all the Southbay locals…read more Why? Because they have and are known for the MOST DELICIOUS FRUIT STRUDEL! Since the 90s this place has been the place for anyone in South San Diego to get their desserts for celebrations, birthdays, potlucks, holiday parties and more. One of a kind, and always fresh and consistent. Don't forget to get a ticket so that the staff can take care of you! Such a local vibe, and I love that it's not super hipster and still reminds me of "home".

Our family's bakery of choice for every special occasion !…read more Known for their fresh fruit strudle, this small bakery always has a line out the door. Grab your ticket but never wait more than 10-15min to have someone help you with your sweet selections. So many items to choose from and the staff here is always patient and willing to answer any questions you may have. My favorite items here are the strawberry short cake, key lime tarts, pineapple upside down cake and their black forest cake. Mind you I have tried so many other things but these are truly the best. They have a fridge stocked daily with ready to go items for faster check out. Truly cannot go wrong with this bakery.

So happy to have this spot in Chula Vista. I've been coming here since they did their pop ups…read morebecause I loved their black sesame latte! My current favorite is the banana latte, but I'm excited to see what they will serve in the future.

10/10!!! I understand the hype now! I wish I would have made it out earlier !…read more I am obsessed with the banana latte 20/10, as well as the Reuben sandwich with no Sauerkraut. The times I've visited I try to visit early and the wait for the line is on average 15 minutes . I also love their conchas! There's plenty of small tables and the vibe is relaxing! Highly recommend! The only thing is parking , street parking with meters.

Arrived here, a short walk from the Pendry Hotel where we're staying. Right on the corner with nice…read moreclean open space interior, AC & fans. They have baked goods as well as sandwiches u can order. Someone will ask u if u want baked goods first then u go down the counter to order drinks and sandos. Got the everything mochi bagel with cream cheese and the egg & chicken katsu sando. Everything mochi bagel 5/5: so fluffy and light yet still tastes like a bagel. Can be a lil salty on the top where the salt is but contrast with parts that dont have it. Egg sando 5/5: yummy and filling, has cucumber and the milk bread is thick and so fluffy! Chicken katsu sando 5/5: my favorite. I love the spicy mustardy sauce not sure if it's in the actual brown katsu sauce or separate mustard. My bf didnt like it but i loved it! Chicken also juicy and soft. The milk bread is so fluffy and lil sweet and perfect pairing. Interior has lots of tables and seating and they they also have an outdoor patio and they clean the tables frequently which is nice. Recommend!

ASA Bakery is a Japanese-inspired bakery that focuses on fresh baked goods, pastries, and…read morecafé-style items with a mix of traditional favorites and creative flavors. We walked into a modern space with a clean, inviting layout that makes it easy to stop by for a quick pastry or pick up a few things to share. The selection is one of the biggest draws, with everything from classic Japanese breads to savory items that make it feel like more than just a dessert stop. The display cases are well organized, and the visual appeal of the baked goods adds to the experience before you even order. The pastries are where ASA Bakery really stands out. The curry pan is one of the highlights, with a crisp exterior and a savory filling that makes it a satisfying snack rather than just a bakery item. The croissants are also worth trying, especially the matcha croissant, which has a buttery flaky texture with a matcha filling that adds a slightly earthy flavor without becoming overly sweet. The matcha comes through clearly, and the croissant itself is well laminated, with the right amount of crispness on the outside and a soft, airy interior. The melon pan is another classic option that delivers the soft bread interior and lightly sweet cookie-like topping that makes it a staple in Japanese bakeries, staying true to the traditional version while feeling freshly made. The savory menu adds another reason to visit, especially the katsu sandos. The cutlet sandwiches have a nice balance between the crispy fried filling and the soft bread, making them one of the more memorable items on the menu. The bread stays soft and pillowy, and the cutlet holds its crunch even against the sauce, which is a detail that often gets overlooked. Items like the hojicha latte and other drinks pair naturally with the pastries, making ASA Bakery feel like a place where you can sit down and enjoy a full café break rather than just grab something quickly. The drink menu is thoughtfully curated and complements the baked goods without competing for attention. Service is friendly and the bakery has a welcoming atmosphere, although popular items can sell out depending on when you visit. The staff are knowledgeable about the offerings and happy to guide you through the selection, which is helpful given the range of choices. The shop gets busy, especially during peak hours, so going earlier gives you the best chance to see the full selection. The pace of the visit stays comfortable even when the line forms, and the team handles the flow efficiently. ASA Bakery is a great spot for anyone looking for Japanese-style baked goods with a mix of sweet and savory options. The combination of quality pastries, unique flavors, and a comfortable café setting makes it a place worth returning to, whether you are picking up a quick snack or settling in for a longer break. It delivers on both the familiar classics and the more creative offerings, leaving you with the sense that you have found a bakery that takes its craft seriously.

After lunch, we found ourselves wandering toward where I parked my car. I could use a pick-up so…read morewe stopped in for coffee. We didn't have dessert so I thought I'd order one. There's a lot of desserts to choose from! I got the oreo cookie looking cake slice. The iced latte was great! Hit the spot! The cake was a little on the dry side, but I really liked the flavor! We sat inside and it's a very pleasant cozy dining room. A breeze was blowing through which was nice especially since the day was sunny, it felt like we were outside. The staff is friendly! We were there for about an hour and a half, until it was time for them to close...LOL! Definitely worth checking out! I would stop by again if in the area.

Came back for opening at 8 am and fresh pastries were waiting for us. The kitchen was busy making…read moreeverything fresh. My daughter ordered the strawberries and Nutella crepes and they do not disappoint. Very generous on every aspect the fresh strawberries, the Nutella and the crepe. 4 star because my pear tea (which I drink hot) was kind of not so pleasant , almost like an instant tea flavor to it with a sweet taste that was not for me. Should have gone for the coffee with delicious grains staring at me on the top of the coffee machine.

I love the soft bread texture especially from there star bread from my family's culture the…read more Philippines

This was our second time to visit this place and because we just had lunch a couple of doors down…read morewe could have done more damage here... like our first time here! So, if you never had a pandesal and you love bread, you must try this! Get them warm and fresh, with butter, OMG! But, they have so many other desserts and food bites to try. We specifically came for the fresh pandesal, which I was craving and my husband, the best, searched for a place to enjoy some fresh pandesal. This last visit we got Ensamayda (cheese roll) for our daughters. They also have the Ube Ensamayda. Besides the small sized pandesal we selected, we got a Mocha Roll too. Everything was delicious. I like the small sized pandesal but I could definitely eat the larger ones too. Parking is crazy here in this long strip mall full of food shops. Not only is parking crazy busy, but the spaces are small. You can find me back here at this Filipino Bakery when in the area!