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    Friedman's

    4.0 (464 reviews)
    Closed 9:00 am - 9:00 pm
    Updated over 3 months ago

    Order Friedman's Takeout or Delivery

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    FRIEDMAN'S ATMOSPHERE

    What's the vibe?
    Casual
    Moderate noise
    Dogs allowed
    Happy hour specials

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    Reviews With Photos - Friedman's

    Brussel Sprouts, Herb Fries, Chicken Matzo Ball Soup
    Nicole L.

    We made reservations to Friedman's before seeing 'Project Hail Mary'. The food was superb. The service was impeccable. I ordered an old fashioned and was recommended to try another whiskey/bourbon drink and it was amazing. We both ordered a half soup and half sandwich. The sandwiches were great and the matzah ball soup was terrific. We started with veggie dumpling and they were soooooo good. .

    Menu September 2025
    Katie R.

    Came here for breakfast one morning while visiting NYC, it was a convenient option because it was walking distance from where we were staying, and they were open on a holiday. They had a combined breakfast and lunch menu as well as a separate brunch menu. We ordered the Nova Benny from the breakfast and steak sandwich from the brunch menu to share. Both items were good, but the steak sandwich was pretty messy and hard to share. Someone in the group got the Lemon Ricotta Pancakes, which were my favorite thing I tried there. Service was friendly from the moment we walked in. Even though it was pretty busy, we were able to get a seat immediately.

    pastrami sandwich
    Lauren W.

    Service is excellent here. We were greeted and seated right away. Very cute modern decor. Upscale deli vibe. Our server was very knowledgeable about the menu and made sure to go over any allergens with us as we ordered. I ordered a pastrami sandwich that came on rye with spicy brown mustard. The pastrami was very lean and tender. My stepson ordered a kids burger that he enjoyed very much. My husband got the fish and chips - His only complaint was that he wished there were 2 pieces of fish, but otherwise enjoyed it. Great experience between museums and Central Park.

    Salad so fresh and so great!!!!!
    Karen S.

    This place is great. It has great ambience. Scott's great energy. It's got great sales definitely a place. I would go to with Friends to do computer work. It's wonderful. The service is super fast. They're super friendly and the food is always delicious. Definitely a go to place for daytime and even an early dinner!

    Huevos Rancheros
    Laura R.

    Great place - service was good, place is clean, wait was short, manager helping out - and the food was delicious. Stopped in on a Saturday morning. Only 2 of us but still a 30 min wait, it went quick. I had the huevos rancheros with scrambled eggs. It comes on 2 tostados, so no need for toast, and all the flavors melded together so nicely with a little crunch. Coffee was hot and Carson gave me a cup to go too. We would stop back!

    Bob A.

    Found this place just walking by and it immediately pulled me in. The space looks great and has that warm, comfortable feel that makes you want to sit down and stay awhile. The service started off friendly, and the menu had a lot going for it. The maple bacon old fashioned was unbelievable, and the salad was just as impressive. There was one hiccup. Someone on staff told us we had to clear the table because it was "reserved," even though we'd only been there about 45 minutes. It was a ridiculous thing to say and it derailed the experience fast. I spoke with the manager and he handled the situation well and addressed the person who said it, but honestly, a small comp would've gone a long way in smoothing it over. Still, once that got sorted out, the meal got back on track. The food was very good, the vibe was great, and I'd come back.

    Blueberry Pancakes ($21)
    Ameya B.

    We were craving some comfort food so decided to walk-in for brunch without reservations on a Saturday. The restaurant is pretty big, so even in the busy Times Sq. area we managed to get a table within 15 minutes. Drop coffee ($6), Chicken Chilaquiles ($24), Grilled Cheese ($24), and Blueberry Pancakes ($21) is what our order consisted of. Food overall was inline with expectations, although paying $24 for grilled cheese felt a bit too much. Portion sizes were perfect and service was really quick. Food arrived within 10 minutes of placing our order. Noise levels on the lower end and was easy to have conversation. Friendly staff who ensured we had an overall pleasant experience!

    lunch special - Friedmans Club and Tomato Soup
    Irene C.

    Honestly the food was so mid and looks much better than it tasted. I would dine here if I was only there for the ambiance and vibes. The fried chicken sandwich was mostly batter and was so overly deep fried that it was hard to eat and dry. The french toast lacked flavor and was mushy. The spinach and artichoke dip also lacked flavor and the friedmans club was dry. The best thing we ordered was the tomato soup which was actually good albeit not tasting like tomato soup haha (more like pasta vodka sauce).

    French Toast with fruit compote, maple syrup and strawberry topping ( delivery style)
    Alan B.

    Several reviewers had high praise for their French Toast with different condiments. With that being said I was excited to try one of my favorite staples ( it is for me) and see how it compared to my all time favorite at Zabars. First the good, a very generous portion of very thick sliced crusted challah and nice fruit condiments was delivered with real maple syrup; not the cheap corn syrup. Now the con, unlike Zabars that marinate their French Toast for hours it seems Friedman's gives it the one quick dip and the batter never saturates the thick challah bread enough to give you the taste of anything but bread. There is a need for lots of maple syrup to get some flavor when eating. I assume they added vanilla and other ingredients to the batter but you would never know from this experience. I think other customers ordered toppings on their French toast and that seemed to satisfy them or I just got an order that was rushed through the kitchen. I would like to give them another chance but it is pricey for a fairly tasteless French Toast, even one that looks great.

    Erica K.

    The quality of the food (un)fortunately makes up for the service. We were looking for a lowkey brunch spot in the UWS and called ahead to receive a "You're in luck" response which felt like one of those "You're the chosen one"/"We will open the gates to you" vibes, which I'll gladly take. We ordered: Sesame Salmon Salad Salmon Burger One thing that really grinds my gear about certain establishments is the flexibility, or rather the lack of flexibility to meet someone halfway or at least be understanding. We aren't the biggest fan of beets and they'd probably go to a waste, untouched in the salad so I inquired if they could be replaced with eggs. A general note, but sometimes people want a more robust salad base instead of kale/arugula so I requested a substitute of romaine. From my two minimal requests, I got the vibe that this easily threw our server's flow off-maybe saying we were allergic would've led to more empathy? Even with this odd patch in our order process, the food was really fresh and light (in a good way where you feel well nourished and not hungry for more). We actually ordered salmon in two different forms and the salad had more umami whereas the burger faired a bit too dry-the norm for burgers and needed something in the patty to make it more moist besides the sauce as a side lifeline. I'd come back but probably during a less busy time, continue ordering from their savory menu as I get the sense that this is more of their specialty, and would definitely recommend calling ahead if you want to be efficient.

    Chicken and waffles
    Kheila L.

    This place is the best!!! Came with a party of 8 on a Saturday morning. Some of had to find parking for a van(impossible in NY) so we took longer than expected. They served all of and help our spot even though there was a line forming. My mom is celiac so it was super important to have somewhere safe to eat. However, EVERYONE enjoyed their meal. The food was absolutely delicious. Not just for GF food but in general. The service was top tier our server went above and beyond with a smile the whole time. I would absolutely god back to this place.

    French Toast Gluten Free
    Lucky P.

    Being gluten free is hard but not here! They have such a large selection of gluten free options and their espresso is also quite good. I recommend the GF French toast!

    Farm Egg Omelette, Herb Fries, Bagel and bacon
    Celena C.

    I came here Saturday morning and tried the Farm Egg Omelette and Herb Fries. Everything was good and well-seasoned (not too salty or bland), but some things could've been cooked more. I don't know if it was because of the timing (we were seated right as they were opening) and/or they were rushing with orders. For the Farm Egg Omelette, the market vegetables in the omelette were just broccoli and mushrooms. I personally would've liked the broccoli chunks to have been cooked more so that they weren't so crunchy. The potato hash on the side was seasoned well, but it also could've been cooked through more. It was a good, filling portion though, with the 2 slices of toast (choice of rye, whole wheat, white, or sourdough), avocado, 3-egg omelette, and small side of potato hash. The herb fries weren't that good. They were on the raw side and were pretty tasteless. Overall, the meal wasn't bad. Ambiance is cozy, and service is great. Wouldn't be opposed to returning!

    Bagel Sandwich with Potato Hash

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    2 months ago

    Bartender was aloof. Both bartender and a server were giving drinks and food to a known "friend" at the bar for free.

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    5 months ago

    Love Friedman's. Alsways great food - consistant and tasty. Staff always pleasant. Takeout is just as good!

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    Page 2 of 12

    Friedman's Reviews in Other Languages

    Ask the Community - Friedman's

    Is it like a diner atmosphere?

    Yes!

    Are there gluten free options?

    Yes.. their menu does include gluten free options.

    Can you make reservations here? Also, is there a bar that serves alcohol at this particular location?

    I just called and asked- they said they don't take reservations.

    Don’t See Your Question? Ask Away!

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    4.4
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    2.3 mi

    Great spot to meet friends for brunch or get takeout! Numerous healthy options and delicious…read moredrinks. We got the Banter Bowl, which includes pickled carrot, cabbage, watermelon radish, cucumber, edamame, avocado, quinoa, and miso ponzu dressing. You have a choice of meats, so we chose the grilled chicken. Second, we ordered the falafel bowl that includes three falafels, pickled onions, avocado, cucumber, whipped garlic feta, kale salad, romesco, and Za'atar dressing that had a delicious flavor. However, our ultimate favorite had to be the Thai Crunch Wrap with sweet potato fries. It was fairly busy, and our drinks took a while to come, but the food arrived shortly after. The next time I'm back, I will be sure to reorder the Thai crunch wrap. If you have food allergies, they are extremely accommodating and have numerous vegan/vegetarian/GF.

    - Cozy little spot serving all-day brunch with plenty of indoor tables and ample outdoor seating;…read morewhile the space is on the smaller side, it feels clean and inviting; it wasn't very busy during lunch on a Monday afternoon, with just a handful of tables occupied inside and out - Service was friendly enough and efficient--ordering ahead online was easy, and my pickup order was ready at the promised time and packaged well; that said, it was missing utensils and napkins - The food was just okay--the Banter Bowl with grilled chicken came with two thin slices of chicken breast that were under-seasoned and a bit dry; the accompanying ingredients were fresh and made for a healthy meal, but overall everything lacked flavor and really needed the dressing to bring it together

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    Cask

    Cask

    4.1
    (1.6k reviews)
    2.2 mi
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    Wednesday girl dinner is a must try. For $25, you get a martini, salad (Cesar or market), and fries…read more(truffle or regular). I got the market salad with grilled chicken which was very filling and packed with flavor. The grilled chicken was an add on so cost a little bit more than $25 but still an amazing deal. 10/10 recommend!

    Stopped into Cask Bar & Kitchen in Murray Hill for a casual dinner and loved the quirky, cozy vibe;…read moreit kind of feels like having dinner in your grandma's living room (in the best way possible). Think vintage wallpaper, little knick-knacks, and warm lighting. It's got character. I ordered the market salad with mixed greens, honeycrisp apples, goat cheese, candied pecans, and sherry vinaigrette. It was a hearty portion - super fresh and flavorful, and honestly more than I could finish (not a complaint!). I also ordered a Diet Pepsi with grenadine; they don't carry Diet Coke, which I almost docked a point for, but the mix was unexpectedly delicious. Highly recommend it. My date ordered the hanger steak and said it was absolutely amazing. Only hiccup: his first glass of wine he got came out hot... like, microwave-level warm. Fortunately, the server brought a new (cold) one and the rest of the meal was smooth sailing. Service was friendly, the vibe was homey and relaxed, and the food was solid across the board. Would definitely come back, especially for that salad and another round of grenadine magic.

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    Friedman's

    Friedman's

    4.0
    (3.4k reviews)
    2.1 mi
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    Had reservations for 2 on a Saturday afternoon and the place was packed. We got there about three…read moreminutes late, but they seated us within 5 minutes in a booth. It was our first time eating at a Friedman's location. It had a nice diner feel to it, with a mix of booths and tables. The brunch menu has a variety of breakfast items, salads, sandwiches and burgers, starters, and entrees (fish tacos, grain bowl, fried chicken). I like that several of the items are naturally gluten free, and some can be made gluten free by request. We decided to go with three breakfast items from the brunch menu: I got the shakshuka, my sister got the Nova Benny, and we got the lemon ricotta pancakes to share. All 3 dishes were great. The shashuka came with grilled ciabatta, perfect for dipping into the sunny side eggs and tomato sauce. My sister loved that the poached eggs and smoked salmon of the Nova Benny came on top of a crispy potato latke. The pancakes were fluffy and the lemon ricotta and lemon zest elevated their flavor. Our server was friendly and attentive, and he asked us if we had any allergies when he took our order. He came by several times to check on us and refill water. I would return to Friedman's when I'm in the Herald Square area, or check out one of their other locations in the city.

    Came on a busy Thursday morning at nine am. Got a decaf iced vanilla latte and a nova Benny and the…read moreMac and cheese. And lemme just say the food came out sooo quick. The Benedict was so delicious. I've never had it on a crispy hash brown type before. It was good and a massive portion. Mac and cheese was alright, though I would probably opt out of it next time. I was so full I totally forgot to drink my latte but the latte was good too. Ambiance was nice clean and very busy.

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    Sarge’s Delicatessen & Diner

    Sarge’s Delicatessen & Diner

    3.9
    (1.7k reviews)
    2.1 mi
    $$$

    Of all the food we enjoyed while in New York the pastrami sandwich from Sarge's is by far the…read moreabsolute best. I tell you that this sandwich was heavenly. It literally melted in your mouth. I've never tasted a better sandwich. The coleslaw was sweet perfection. And you can't go wrong with the pickles. You have to get a Dr. Browns soda to go with it. Chef's kiss!!!!!!

    The food is great... chicken noodle soup (or matzah ball), potato salad, pastrami sandwich,…read moreburgers, kasha bow ties, knish, corned beef, pickles, etc. everything is consistently good. It doesn't matter that I have been a loyal customer for over 30 years. I don't understand why the people at the register have zero customer service. They want you to hand over cash or credit card, without any questions or conversation, zero personality or kindness, and sometimes rude. On a recent visit, I wanted to check if their payment policy had changed (they charge a fee for credit cards on top of the bill)... I asked them if they still charge a fee for credit cards and their answer was "there are signs everywhere". While that might be the case, i didn't see the sign... I have vision issues and when I told them (with additional explanation) they didn't proceed to assist me. A couple overheard my exchange and said they have had issues in the past too. To anyone visiting from out of town: From this New Yorker, please know if you experience something similar at Sarge's it is not the norm ... most NYC restaurants, cafes, grab/go, coffee shops, bodegas will treat you kindly, without attitude. The guys behind the counter are amazing... work hard, helpful. Please tip them, if you have the means to do so.

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    Friedman's - breakfast_brunch - Updated July 2026

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