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    Friedman's

    4.0 (3.4k reviews)
    Open 8:30 am - 9:00 pm
    Updated 3 months ago

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    FRIEDMAN'S ATMOSPHERE

    What's the vibe?
    Moderate noise
    Casual
    Outdoor seating
    Good for kids

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    Recommended Reviews - Friedman's

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    Eggs and hash
    David M.

    Friedman serves up your favorite breakfast dishes with an old school diner vibe. Also offering alcoholic beverages as well. Big menu offering all kinds of options for breakfast and brunch. Service was great and the food was delicious. A great spot to get breakfast while in NYC.

    Seanniece B.

    Wonderful. My waiter was so nice and attentive. This restaurant was on a lot of the gluten free lists so I had to check it out. It did NOT disappoint. I got the pan-seared fish sandwich with gluten free bread. So good. I had trouble figuring out the dipping sauces I liked. They don't have barbecue sauce so I tried the honey mustard and the herbed aioli. So-so but not quite right. (The next day I went to the singing Friedmans at Times Square and tried the garlic aioli. Get the garlic aioli for this). The mango pineapple lemonade was divine (although I preferred the tartness of the Elphaba and Galinda I had at the Singing Friedmans).

    Gluten free lox and eggs Benedict
    Frances B.

    We were able to snag a booth for two on a Saturday at lunch with under a 5 mins wait. The place is super inviting with spacious windows and high ceilings and plants which make it feel airy while the wood made it warm and natural. The booth was comfortable. Our server was outstanding. She was funny, attentive, and very helpful. They're easily able to accommodate gluten free (my friend has a severe gluten allergy). I had the corned beef sandwich and it was the best corned beef I've had. Tender, juicy, and flavorful. This would be on my regular rotation if I lived here.

    Classic B.L.A.T.
    Khadijah H.

    Love this place. Spacious and cute. Modern great Gatsby ambiance and decor. Wonderful. We had a reservation and were treated nicely. It was packed on a Saturday morning for brunch yet all staff were attentive and active. There wasn't a moment we weren't checked on. I ordered a Tokyo 75 and BLAT without the avocado. Food was good. The drink was eh. Only because I am NOT a fan of bubbly/ spritz. I tasted zero alcohol and it felt like I was paying $14 for juice. The sandwich was standard but they did an excellent job with the good cuts of bacon. I rated this four stars because I paid $41 for a sandwich and drink during brunch. I left full (mostly due to the bread and fries) but I wanted more. It wasn't anything to be wowed about.

    Meatloaf - very bland
    April K.

    Service was great. Food came out quick, like questionably quick for a steak. Nice atmosphere but tables too close. The meatloaf was bland and the mashed potatoes and spinach were good after I seasoned them. I don't usually have to season my food. My husband's steak was okay. We would only probably go back during the singing servers times for entertainment.

    Vegetable Potstickers (GF) Three Cheese Mac & Cheese Bites (GF) Buttermilk Fried Chicken Lunch (GF)
    Marissa C.

    This was my second time at Friedman's and definitely will not be my last! Right when we walked in, we were greeted by the wonderful staff. We started off with drinks and then got the Vegetable Potstickers. They were delicious and crispy, but the sauces paired perfectly with them too. I had the chicken fingers for my entree. They were so crispy and delicious and you couldn't even tell they were gluten free! Our favorite thing is going to Friedman's and knowing that they take gluten allergies seriously and have endless possibilities. Can't wait to go back!

    Sweet Potato Fries; Korea BBQ Wings (GF); Buffalo Wings (GF); Classic B.L.A.T.
    Veronica L.

    Perfect pre-MSG concert spot! Walked in during their Happy Hour, which is daily from 2-6pm! FYI, their HH bevs are always avail, but their HH small bites are only avail on the weekdays. We shared everything as a party of 3 and it was just right: - Sweet Potato Fries (HH): Plentiful and the perfect finger food to pick on - Buffalo Wings (HH): Standardly coated with the right level of spice - Korean BBQ Wings (HH): Reminds me of a soy garlic flavor, YUM! - Classic BLAT (Reg item): Shared this w my sister and it came with fries too! This was the right amt to share with all the HH items we got Overall, would return for a reliable, decent American bite if I have another concert nearby. Spacious restaurant, clean restrooms, and helpful staff.

    Hangar Steak *GF
    Lee Ann P.

    This is a reasonably priced spot with good food in the city. The inside is a little outdated, nothing bad but nothing chic. Our server was attentive and the place is clean. I ordered the hanger steak with a side of sweet potato fries and both were delicious. We also tried the roasted broccoli and cauliflower with tahini, the sauce was more than just tahini that it came with but it was good too. We had a gluten free eater at our table and they loved the chicken and waffles and were excited to see that gluten free on the menu. Overall, a solid spot!

    Two Eggs with Style
    Victoria K.

    This is kind of just your regular brunch place, nothing too special, but it's a solid spot. I get the feeling it won't let you down too badly. We had a huge reservation for my whole family, and they were able to accommodate us in the back room on a long long table. Didn't wait long at all, and the waitstaff was very friendly! I ordered the two eggs with style (with bacon), and what you see is what I got. I liked the crunch on the hash browns, and the strawberry butter was a really great surprise! I did see that other people were able to get different types of bread with their meal -- maybe that's slightly on me for not asking, but I just wish they would have put the bread choices somewhere on the menu instead of literally saying in the dish description that it came with whole wheat toast. We also shared lemon ricotta table pancakes, and I really enjoyed the couple bites I had! Bursting with lemon flavor and the best little treat after eating my meal.

    Ally L.

    Maybe 3.5? I'm not the biggest brunch fan, so if I'm going to brunch it better be gooooood. This was fine. Service was good, the hostesses were great in dealing with seating on a busy Saturday ~ I don't think we really saw our waitress much after we got our food, she was def busy too. The lemon ricotta pancakes had good flavor, felt very dense though ~ I prefer a lighter fluffier texture. The eggs with style were fine ~ the scramble was giving dry hotel eggs, would've loved a good folded egg. One of the bacon strips was super crispy and the other was jerky, the hash brown was good. Felt a little bland overall though. Best part was the strawberry butter for the bread. Coffee was great, they get it from La Colombe ~ Overall felt kinda pricey for diner quality.

    Brussel Sprouts
    Patrisha M.

    Listen... Friedmans had a lot to live up to because let's be real, New York City is FULL of food options. Like... you can't just be okay here. And honestly? Friedmans was... okay. Now let's start with the star of the show because credit where it's duethe brussel sprouts. OMG. So good. Cooked perfectly, no weird "dirty" aftertaste (you know the one ), and that balsamic flavor? Chef's kiss. I would go back just for those alone. But then... the spinach dip happened. And whew Not good. Like... at all. My husband even tried to save it with salt and pepper, no bueno. It was watery, bland, and honestly? That recipe needs a full reset. Scrap it. Start over. Respectfully. The wings? Meh. They existed. Would I order them again? Absolutely not. BUT let's end on a high note, the mango lemonade?? FIRE That drink was doing all the heavy lifting for the table. Overall: a couple highlights, a couple misses. Not terrible, but in NYC... you gotta come stronger than this.

    Pastrami Reuben
    Dave F.

    A must try!!! Friedman's was rated high on Yelp, so naturally I had to try it. Yelp did not disappoint - thank you, Yelpers! We ordered a variety of plates. Reuben, BELT, grilled cheese, and mac and cheese bites. Everything was great and tasty!!! The staff were friendly, attentive, and accommodating! Our waitress was nice enough to tell us what she thought we would like vs not based on sharing likes and feedback. She was also very attentive throughout the entire meal. The place is conversationally loud, but not overwhelming. When we got there, there was no line. After sitting for 10 minutes (appetizer already came out) there was a line building. Guess everyone knows about this place. If you're in the area, this place is worth checking out!

    Megan E.

    My husband and I came here because he is gluten free and the restaurant was started by a girl with celiac. Great options for all those gluten free people! I got the sandwich and it was delicious with their yummy herb fries. We sat at the bar as the restaurant was so crowded and had a great server who gave us our food fast on a Saturday morning.

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    2 months ago

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    2 months ago

    Best Gluten Free menu on the upper west side! Food is great, Everything is Gluten Free. Diner atmosphere but nice to have so many options.

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    2 days ago

    Had a great experience and food was wonderful. Would definitely go back and recommend.

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    Friedman's Reviews in Other Languages

    Ask the Community - Friedman's

    Is it loud inside? I'm going to be meeting with someone who has difficulty hearing.

    I was there on a Thursday morning and I did not think it was too loud.

    Do they cater? Can I have a party and take over the entire restaurant?

    They do have catering services. You can call or inquire online . There is a tab for catering on their website. They did mention their famous pastrami sandwiches, turkey and vegetarian sandwiches (GF) option .… Read more

    Do they take reservations?

    No you can just walk in rsvp is not required

    Is brunch available on weekdays?

    No, I remember looking for this option when I was in town. Sorry..

    Is this place kid friendly?

    Yes. On the weekends you can use the Yelp waitlist feature to avoid having to wait outside. During the week, there isn't a ton of intel as to the magnitude of the wait, so you may not have a ton of space for the kid(s) to stand while waiting.

    Do they serve alcohol during weekday lunch? Wine, beer drinks?

    Yes

    Is this reservation only?

    They also have an online (yelp) waitlist last time I went that you can get yourself in so that you can time your arrival

    Is the restaurant wheelchair accessible? It seems like it is from my visit, but it isn't marked as such on Yelp.

    The space is limited but and the tables and space aren't really designed for wheelchairs. I'm sure they can work but I would be a bit too tight

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    Senza Gluten by Jemiko is an absolute must-visit for anyone looking for 100% gluten-free dining…read moredone at a truly high level. From the moment you walk in, you feel the care and intention behind everything -- it's elegant, warm, and welcoming. The food is incredible. Everything tastes fresh, authentic, and thoughtfully prepared. The pasta dishes are rich and comforting, the appetizers are full of flavor, and the desserts are just as impressive as anything you'd find in a traditional Italian restaurant -- you would never guess it's all gluten free. Service is attentive and kind, with staff who really understand the menu and make you feel taken care of. There's a genuine passion behind the experience that stands out. What makes Senza Gluten by Jemiko special is that it doesn't feel like a "gluten-free alternative" -- it feels like a top-tier Italian restaurant that just happens to be completely gluten free. Overall, an amazing experience from start to finish. I'll definitely be coming back again.

    Thankful a gluten free restaurant like this exists. The…read moreatmosphere was cute and comfortable. The service was kind and passionate about their food. We asked for parmesan cheese with our meal and staff were reluctant to give it to us. Nonetheless, we would go back because the food was good. No one would even know it was gluten free.

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    BTS - Bagel To Sandwich

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    This spot is a must in New York! It's tiny but cute with culture, just the right amount of…read moreambiance! Service was New York friendly, lol, super speedy and accurate. The prices are just right and three of us ate with 4 beverages and tip for 65$. Not bad for New York. We had the pastrami on a plain bagel and two of the salmon specials on everything bagels. SO GOOD.

    If you are looking for a quintessential NYC bagel breakfast sandwich, Bagel to Sandwich (BTS) on W…read more40th is a must-visit. We stopped in around 9:30 AM on a Saturday, and the place was buzzing--a clear sign of its popularity. While it is strictly a "to-go" spot, the efficiency of the operation makes the morning rush manageable. The Logistics & Ordering The menu is expansive, spanning three screens with an incredible variety of bagel types, cream cheese flavors, meats, and cheeses. Despite the line, the ordering process was straightforward. A major plus: you have the option to have your bagel toasted before they assemble the sandwich. Our coffees were ready within 2-3 minutes, and the sandwiches followed about 10 minutes later--very reasonable given how busy they were. The Food I went with a classic Sausage, Egg, and Cheese on an Egg Bagel. * The Bagel: The egg bagel itself was phenomenal. It had that perfect, authentic texture that makes NYC bagels famous. * The Build: The sandwich was very generously portioned. Every bite was delicious, well-balanced, and exactly what you want from a hearty breakfast sandwich. The "Extras" One of the most charming and unexpected parts of BTS is their candy selection. They carry an array of nostalgic and "internet-famous" treats I didn't even realize were still in production (or existed at all!). Keep an eye out for: * Dr. Pepper Tic Tacs * Krispy Kreme Doughnut Jelly Beans * Strawberry Creams * Pickle Candy The Verdict Whether you're a local or just passing through, this is a top-tier spot for a reliable, high-quality NYC breakfast. Just be prepared for a crowd, but know that the payoff is worth the wait. If you are looking for a quintessential NYC bagel breakfast sandwich, Bagel to Sandwich (BTS) on W 40th is a must-visit. We stopped in around 9:30 AM on a Saturday, and the place was buzzing--a clear sign of its popularity. While it is strictly a "to-go" spot, the efficiency of the operation makes the morning rush manageable. The Logistics & Ordering The menu is expansive, spanning three screens with an incredible variety of bagel types, cream cheese flavors, meats, and cheeses. Despite the line, the ordering process was straightforward. A major plus: you have the option to have your bagel toasted before they assemble the sandwich. Our coffees were ready within 2-3 minutes, and the sandwiches followed about 10 minutes later--very reasonable given how busy they were. The Food I went with a classic Sausage, Egg, and Cheese on an Egg Bagel. * The Bagel: The egg bagel itself was phenomenal. It had that perfect, authentic texture that makes NYC bagels famous. * The Build: The sandwich was very generously portioned. Every bite was delicious, well-balanced, and exactly what you want from a hearty breakfast sandwich. The "Extras" One of the most charming and unexpected parts of BTS is their candy selection. They carry an array of nostalgic and "internet-famous" treats I didn't even realize were still in production (or existed at all!). Keep an eye out for: * Dr. Pepper Tic Tacs * Krispy Kreme Doughnut Jelly Beans * Strawberry Creams * Pickle Candy The Verdict Whether you're a local or just passing through, this is a top-tier spot for a reliable, high-quality NYC breakfast. Just be prepared for a crowd, but know that the payoff is worth the wait.

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    Friedman's - newamerican - Updated May 2026

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