If I could give half stars, this lunch was worthy of a 4 and 1/2. Delicious veggie sandwich that was a tad pricey, but a good portion. Make sure to specify if you'd like your sandwich toasted... You can do take out or sit at the place which is preferable since Chelsea Market doesn't have too many seated options. Pretty packed for a Thursday when we went. Check out the doggy wallpaper though, kept me super entertained during their busy hours. read more

Friedman's - Breakfast & Brunch Near Me - New York, New York

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What a cool brunch place. Relatively simple menu, but it includes lots of great options. Go for the grits. Just do it. They have some of the best grits in town. The fried tomatoes were also really well done. Sometimes the wait is long, but it's worth it. You don't feel rushed once you're inside, which I think is unique for place with such popularity. A nice respite from the rest of Chelsea Market. Mm, still dreaming of grits. read more

Came here on a Saturday for some brunch. Waited for about 10 mins to get a table for 2. Ordered: Egg White Scramble -- $11 (market veggies, avocado, potato hash, whole wheat toast) ~delicious! no additional condiments needed. everything was fresh. it came with blueberry butter for the whole wheat toast! Friedman's Burger -- $11 (ground beef brisket, herb fries, caramelized onions, cheese and sauteed mushrooms) ~ craving for some meat? get this! the meat was soft and tender! perfectly cooked! the herb fries were so yummy! be careful when eating the burger! it can get messy! Reasonable price, cute little dine in area, food is delicious, service is great, of course I'm coming back! read more

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I don't normally review restaurants, but I am so annoyed by the expensive yet paltry sandwich I just got at this once excellent spot, which has now apparently become a genuine tourist trap. I used to go regularly when I belonged to the nearby Equinox and the other day I decided to go down and get their wonderful BLAT to go. Surprise: $16! And they didn't even have napkins. If you want to charge upscale prices, the least you could do is send someone out to one of the many stores in the area to purchase some napkins, for god's sake. Or work something out with one of the many neighboring vendors. There used to be a nice ambience, but they have removed the doors - the better to pull in the unsuspecting tourists - and the cacophony resulting from the combination of passing traffic noise and the restaurant's not so great sound system was irritating. The service was surly. I saw that my sandwich was ready and had to ask a server to track down the cashier to hand it to me. I got home with my sandwich and found it so thin that I actually combined the filling of both sides to make a full sandwich with one half of the bread. Disgraceful at that price. Tourist trap. read more

One of worst experiences I had. We placed an order at 10:31 through the website, was given a 11:16 arrival. By 12pm, no food. I called. Giselle who answered said that food had been sitting there, but my ordered was voided. When I responded not by me, she said no, this happens a lot & she will call the company, 10 mins go by, no call back. So I called her and was told she can't get in touch with anyone either, but she would try to get someone to deliver my order. At this point I have no confidence in this woman so I asked for a manager, she said he was too busy. This is not only unacceptable, but might also be a health hazard to have food sitting out for over an hour. read more

Delicious! Chelsea Market has so many options, too many to a point where you really need to weed through all the offerings and find out which is a stand out all around. Friedmans will not do you wrong! Quality food that was oh so good. I had a sandwich and I was in love with this place. Of course I eat enough to feed a small village, so definitely get some sides if you're a big eater like me. The fries and brussel sprouts are clear winners here. I'll definitely eat here again. I had my food as take out (someone picked it up for me) and it was still delicious. Can't imagine how good it'll taste if I had it super fresh. Try it out, you'll be glad you did! read more

Looove this place as a solid brunch option if I'm in the area, plus I always love walking through Chelsea Market. So far they make my favorite chicken and waffles dish - the chicken is fried to perfection so that it's moist on the inside and extra crispy on the outside (super satisfying to bite into) and then they place it on top of a cheddar waffle with honey tabasco. UM YAS. Best chicken and waffles if you prefer savory over sweet. The Nova Benny is also amazing if you love eggs benedict and lox. It's a dish with two poached eggs covered in hollandaise and stacked on top of a generous piece of smoked salmon, which is then placed over a potato pancake. Also comes with a small side salad. SO GOOD. Since this is a major tourist hotspot, either make a reservation in advance or be prepared to wait an hour or so. read more

Friedman's - chicken & waffles and Nova Benny - sooo good - Breakfast & Brunch Near Me - New York, New York

I guess I just ordered the wrong dish but I would like to believe if it is truly a great restaurant, everything on the menu has to stand out. Unfortunately, the brown rice bowl did not. You could say I am spoiled when it comes to inexpensive Asian food. The rice bowl is $11 and to add any sort of protein, you have to pay a significant extra. I paid $3 for grilled tofu. The bowl came with some edamame, spring sprouts, carrots, and mushroom. It seems quite healthy and the sauteed vegetable isn't bad. It is just bad I cannot justify a bowl of brown rice and sauteed vegetable costs me $11. It is also kind of bland I had to steal Lobster Place's Hot Sauce to make my food from next door a little more appealing. I guess I should have tried their fried chicken or sandwiches. read more

I like their sweet potato fries and their fried chicken. They really know how to make a good fried chicken. I would guess that they dip the chicken in buttermilk prior to frying. The chicken tastes like it was fried in herbs- with rosemary, thyme and maybe some sage. They also season with pepper and kosher salt. (A lot of places don't). Well done with the fried chicken. I could make the same quality of chicken myself (and I have) but then I would have a couple quarts of frying oil leftover and the smell of fried chicken for weeks. I like fried chicken but certainly not that much. What else if fun about Friedman's Lunch is their cozy tables that seat four and the communal table. I also like that their water is served from a large green wine bottle. Good times with great friends here. And it doesn't hurt the highline is nearby. read more

Friedman's is just one more awesome reason why "I heart brunch." I was very, very tempted to order the chicken and waffles - but I don't really eat things fried so instead ordered the Southern Breakfast. OMG - although the chicken and waffles that walked by looked oh so good - my taste buds were so happy with my order. It's actually a relatively simple plate - two eggs any style, a biscuit, fried green tomatoes (yes, I know, I don't eat fried foods), and cheddar grits. The cheddar grits stole the stage and I have difficulty not craving them all the time! The best thing about Friedman's is the quality of everything that came to our table. Looking forward to going back :). read more

By far the worst BTL I ever had in my life. Actually it was a BLAT. Boring bread and there wasn't anything in the sandwich that had one ounce of flavor including the bacon. I'm usually stoked about fresh cut fries but these were average ar beast. Tried my wife's soup and that was actually good. read more

Big hearty plates and its location in Chelsea market make it one of my favorite go to spots if I'm in the area. Had a chance to try several dishes. The menu is mostly comprised of upgraded diner items. The white bread on the Reuben is swapped out for artisan bread and the sauerkraut is hand made. Corner beef is excellent. I really can't find a fault with this place. Solid read more

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A great "go-to" brunch spot. High quality ingredients. Neat ambiance. Ended up being the perfect "new york"ish brunch to take my parents. Not a place I'd take friends looking for a boozy brunch. Baked Eggs - fantastic!! highliy recommended Chicken & Waffles - my recently "gluten free" sister got this because its rare to find fried foods that are gluten free.. She said it was one of the best chicken & waffles of her entire life. Omlettes were solid. Hash browns were tasty. Coffee was great. Overall an enjoyable meal and I'd go back. read more

Friedman's - Baked Eggs - Breakfast & Brunch Near Me - New York, New York

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Great place for breakfast. Everything is always fresh with fast service. In a great location in the Chelsea market along with other locations in the city. The Chelsea market location is my favorite. read more

I stopped in for lunch and had a salad. I wanna like this place but the salad I ordered was wrong and the service was a little slow. I ordered the Adobo Chicken salad, It sounds good on paper but how it was served to me was strange. They break the salad into sections: Black bean section Cheese section Bacon section Chicken section with greens in the middle Lotsa bacon and cheese, all clumped together? I felt off after lunch.. I'll be back read more

"Sucky southern stuff sucks" It's truly memorable to have food and service this bad in New York. Got up very late in the day after a long night of festivities in the West Village. Decided not to go out but peruse the available brunch delivery options. Instead of knocking on the door of reliably amazing, ie Oscar's Place, I decided to try something new. Wanted something to ease me into the day a bit. Missssaaaatttttaaakkkkkkeeeee. Ordered the Southern Breakfast with fried green tomatoes. Biscuit was dry and flavorless. Scrabbled eggs overcooked and the fried green tomatoes were mostly overly breaded with no scent of tomato. The grits were like baby food and overly cheesy. My gf ordered the salmon salad that was generically ok. What's good - The prices aren't embarrassingly high for the West Village. What sucks - Everything - Food was delivered almost upside down; Coffee had spilled inside its closed bag so much that only a quarter of the coffee remained in the cup * Forgot one coffee order and any spoons or sugar. * Coffee was supposed to be an Americano but tasted like instant I will be actively telling everyone I know not to have anything to do with this place. read more

If your looking for the worst eating experience in New York this is your place. I got a grilled cheese sandwich which I think was made with some left over crust. Or maybe just the worst bread choice possible. I had lots of time to look at it, because after I'd eaten all the bits with cheese I still had half my bread left. I also had sweet potato fries. Which clearly were microwaved. Limp and soggy. They also got my drink order wrong. My partner had a tuna melt made with a different bread than the menu said, one which she was specifically trying to avoid. And there was zero melt. And vinegar fries which were microwaved and had no vinegar. She didn't get a drink because when she requested to look at a drink menu they said ok and never brought it. Add to that it was super expensive, and the staff was rude and didn't care. And the busboy was wiping sweat off with a rag then swinging it around like he was at a big football match. And our worst eating experience was complete. Thank you Friedman. Wait I just realized they are called 'fried'man and microwaved their fries! Wow. read more

Came here for dinner about an hour and a half before closing. I ordered the lamb burger with sweet potato fries which I did enjoy. I shared a mac and cheese with my party and wow, this mac and cheese had zero flavor...nothing. I tried hubby's chicken and waffles which were tasty. But the syrup...the syrup was spicy. I don't know if that's a thing people are into but spicy syrup is a no no in my book. It just ruins the entire point of chicken and waffles. It wasn't syrup with a hint of heat, it was almost hot sauce syrup. Overall I thought the food was ok but the service was really great. Our server and everyone else involved were attentive, pleasant and checked on us numerous times. read more

Friedman's - Breakfast & Brunch Near Me - New York, New York

N graciously accompanied me here when we were on a diet change assignment (gluten-free for me, diabetes / carb control for him). We were too tempted by the Nova Benny and its potato pancake to actually try the gluten-free bread, but overall, Friedman's Lunch makes being gluten-free brunch pretty bearable. It's a pity that there are very, very few gluten-free brunch places out there. In addition to the Nova Benny, we shared the cheddar grits and fried green tomatoes. We definitely underestimated how much food would come out, and we ended up not finishing a lot of our food. :( The fresh salmon was deeply satisfying, the poached eggs were perfect, and the potato pancakes complemented everything perfectly. Who needs toast when you can have a potato pancake? (That said, I am a self-proclaimed potato lover). The fried green tomatoes were comparable to those I've had in the South, despite being gluten-free. I don't think I liked the sauce very much, so I didn't use it. The cheddar grits were fantastic, especially because I'd been craving grits for a while and N had never had them. Spot-on - creamy, cheesy, and piping hot, the cheddar grits put our brunch over the top. Waiting wasn't an issue either; we simply wandered Chelsea Market for the 15 minutes that we were supposed to wait, and looked at all of the food art. The décor was soothing and the ambiance was a little more mature than young adult, but I felt comfortable. Service was good. Overall, it was an excellent brunch experience; we wandered over to L'arte del gelato afterwards and then to the Highline. It's an excellent place to start the day. read more

Came to this location in Chelsea Market and got my cheesey grits to go first time there, so good that I vowed to have sit down meal one day.. Came back for late night bite with a friend .I choose the Friedman's burger, which was made of delicious chopped lean skirt beef, served in a great toasted bun with excellent rustic herb fries.. Having had my share of burgers and fries in New York area this one is AMAZING juicy meaty goodness! read more

Friedman's - Friedman's classic burger and rustic fries - Breakfast & Brunch Near Me - New York, New York

After some yoga in the park, I was completely starving! I went with my friend to look for some good eats in Chelsea Market. We ran across Friedman's and one look at the menu was all it took to get me in. We ordered the Cobb Salad and the Market Plate (3 sides) with Asparagus, Sweet Potato Fries and Quinoa. As Rachel Ray would say (sorry to offend the Anthony Bourdain fans who abhor R.R.), "DELISH!" The Cobb salad was overall very tasty although the turkey was a bit dry and the bacon a bit overcooked. The Asparagus was grilled to perfection with just a perfect touch of char, served with fresh parmesan and a tangy lemon dressing, the Quinoa was hearty and fresh, and I can't sing any more praises for the Sweet Potato Fries which had a hint of ginger to it. The decor was cozy and down-to-earth. The service was good. They didn't rush us although we were the last guests there and they were ready to close out. Three stars for overall. Minus one star for the dried turkey and overcooked bacon. But add one star for the Asparagus and one star for the decor and ambience. read more

The other day it was raining like crazy, so we decided to go shopping in the closest "mall" that we know of in Manhattan. The Chelsea Market is a cool place, but on the weekends it's busting at the seems with foreign tourists. So, if you don't enjoy your personal space & you love having people shove you without even acknowledging your existence, it's perfect for you. But if you're hungry, theres tons of different eateries to try. On this day, I was super excited to try Friedman's because they can do gluten free substitutions. We got to the restaurant at 2:40pm on Sunday and they told us they'd be switching to the lunch menu. But they didn't tell us this in a nice way, it was way more bitchy. I understand that they're tired of dealing with the constant tourists, but they chose their location, they should be nice. They suggested we get takeout if we wanted to have brunch. So we did. I got the chicken and cheese waffles (gluten-free). They were very good, but extremely greasy. My friend got the cheese grits & potato pancake. The reason I gave them 3 stars was the attitude of the cashier and the greasiness of the food. read more

Service was just alright, relatively slow and not super nice. Location's quite small, like the other stalls at the market. Food was just okay - i got matzoh ball soup and my friends got the fish tacos and burgers. Wasn't anything out of the ordinary, a bit pricey for the type of food. Would try something more unique. read more

I love this place. It's just so casual and chill. Tonight I tried the watermelon salad with arugula, olives, feta, almond slivers, and watermelon with a balsamic reduction. It was refreshing and delicious, the perfect thing to eat in the summer. I also tried the lamb burger and the reuben sandwich. The lamb burger was so juicy, it was falling apart, but in a good way. It came with herb fries and a chunky tomato ketchup sauce that tasted homemade and fresh. The reuben was really good. If you are into reuben sandwiches, you'll love the version they have here. It comes with thick, juicy, not too salty slices of pastrami, with cheese and sauerkraut. But the best part is the bread that they put it on, it's thin, but buttery and crunchy. It was a really good compliment to the sandwich. This is not a sandwich for the faint of heart, and you probably will have some pastrami left over. Highly recommend this place. It's just a great place for a chill lunch or dinner. read more

Um. Please, have you tried their Reuben? And you can give it anything less than a 5? I know you're entitled to your opinion, as I am mine. And within reason, I respect that. But c'mon, it would be outside reason to give this place anything less. I come here every time I'm in the city, and the Reuben here never fails me. read more

Pros: (+) Burger was tasty (+) Herb Fries (+) Strawberry lemonade (+) Decor is cute (+) Great for a casual brunch/dinner (+) Free WiFi (Chelsea Market's WiFi) (+) Vegetarian options Cons: (-) Seating is tight and uncomfy (-) Not ideal for large groups especially during the winter when you have large winter coats ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ I came here with a friend after a YouTube event on a busy night. The seating was a bit tight and had to squeeze in between tiny square tables. We came here during the winter time and with large winter coats it was uncomfortable since you don't have much space to put your coats without your coat piled and mixed with the person sitting next to you. As someone mentioned before in the reviews, the seating is communal. The food is good though. I ordered the Friedman's burger with herb fries and strawberry lemonade. I like the decor of the place and it's within Chelsea Market. I will definitely come back here to try the breakfast and not during the winter time. read more

Friedman's - Breakfast & Brunch Near Me - New York, New York

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I arrived too late for a late lunch/early dinner at 202, so I wandered into Friedman's. Very tasty matzoh ball soup with sliced carrots, parsley and some noodles served in a cute bowl. I also had the nicoise salad. Very good, but a bit pricey. Service was very friendly and accommodating, especially as I was getting in 20 minutes before closing. I agree with the other reviews that the prices are a bit steep for most of the menu, but the matzoh ball soup pricing is similar to most of the diners in town...and MUCH tastier. read more

Friedman's - good soup, cute bowl - Breakfast & Brunch Near Me - New York, New York

Friedman's Lunch is one of my favorite gluten free spots! Most of their menu items can be prepared gluten free - even sandwiches and their chicken and waffles! The chicken baconswisswich on a gluten free roll is definitely my go to. The gluten free chicken and waffles were pretty good, but I think a lot of that is just because it is such a treat for me to have chicken and waffles! Otherwise, they're a bit spicy and dry - not sure I would order them again. They have a decent happy hour - their website says that it is 4-6, but I'm pretty sure it runs until 7 or 8 which is wonderful for an after work drink and snacks (I recommend the spinach artichoke dip gluten free). I have mostly been on weeknights and not had too much of a late, but it is a bit of a snug spot and I have heard that the wait can be a bit crazy on the weekends (blame the tourists). read more

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I love this place. Our server Jak W was great and very accommodating despite our chaotic family of four. I think the best thing you can say about a largely gluten free restaurant is that I think a lot of people eat there totally oblivious to the fact that the place is largely gluten free and like it anyway. For me, the quality of the gluten free food eg the fried chicken and the pancakes was top-notch. Definitely will come back to this Friedman's and their other locations often. Keep it up! read more

We were shopping so Chelsea market and wanted to take a break from all the walking and of course the 29 degree cold. We stumbled upon Friedman's lunch which happened to have a great happy hour drink menu. I had a glass of the white wine $7 my girlfriend had mint tea $4. Although, we did not order any food patrons were having fries, sweet potato fries and burgers from across the table it looks very delicious. I think it's a good spot to come chill hang out grab a drink and a bite to eat. read more

Friedman's - Breakfast & Brunch Near Me - New York, New York

I came here for lunch with a friend and ordered the tomato soup and turkey burger. I was eating my burger when i found something "plastic" in my sandwich. It was unchewable and hard. I tried to rip it with my hands to see what it was. i only had one bite of my burger before i sent it back. when i told my server she didn't apologize and just told me it was an onion. Even if it was, it was obviously a foreign object that was hard and inedible, i shouldn't be gaslight and dismissed. No apology and was only given $2 off my bill. i had asked to remove it from the bill since i didn't even eat it and I was freaked out by the plastic. The server just responded with that was all they could do. the manager wouldn't even talk to me. 0/10 would not recommend unless you want weird objects in your food along with being gaslight. read more

I love NYC sandwiches!!! The pictures are a thousand words. Bread is fresh & gluten-free. Meat is stacked one to two inches high. Soups and salads are huge. Enough for a full meal. Fantastic taste! This Friedman's has great people watching too if you sit at the communal table in the front.avoid between noon and 2 pm to avoid the long lines. Arrive 10 minutes before noon and you get a seat immediately. Love this place. read more

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With all the choices in the market, you can make a better one. The food, my husband and I tried 2 dishes, was mediocre at best. The service was absolutely horrible. After we were seated, we waited about 15 minutes before someone came to our table. Others were seated after us and we're taken care of before us. I am a pretty patient person but was actually considering leaving when we were finally greeted. Our food and drink order was taken simultaneously. Nothing fancy. An OJ and a soda. Our drinks came out after our food. In the meantime, my water glass sitting on the table had someone else's lip print remaining from a subpar washing! See attached pic. No one followed up with us, just our check. We paid and left. OJ was also not fresh squeezed as it claims on the menu. Bummer. read more

Friedman's - A dirty glass. - Breakfast & Brunch Near Me - New York, New York

This place was exemplary. We were torn with all of the food options in the Chelsea market, but this little cafe takes the cake. We came on a Tuesday morning for brunch and dined in. Despite of it being a little busy, they were very on top of things and the food was out quickly. French Toast, B.E.L.T, and Nova Benny. Service was great, menu was detail oriented and staff was very on top of things. Every dish was delicious and even better than we expected. My boyfriend is an eggs Benedict connoisseur and was quite impressed with not only the presentation but the flavor as well. We're from SoCal and will definitely be back on our next visit! read more

Great brunch spot in Chelsea Market. It gets busy so expect a wait on the weekends. I had the egg white veggie omelet and it felt indulgent but was a great healthy option. It comes with potato hash and toast and was more than enough to fill you up. No small potions here! The coffee, bloody Mary's and mimosas were great too. The service was exceptional! read more

Friedman's - Egg White Omelette Weekend - Breakfast & Brunch Near Me - New York, New York

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My parents were visiting New York recently and wanted to grab some brunch before exploring Chelsea and walking the high line. We walked through chelsea market and thought we'd give friedman's a try- and i'm so glad we did! The wait was around ~25 minutes which wasn't bad, we used the time to plan the rest of their visit. I ordered the Nova Benny which was absolutely delicious and worth the price. My eggs were cooked to perfection and the meal was hearty. I was a bit worried about the price, but I was so full after. I also had a bloody mary that was perfectly balanced and delicious. What really made Friedman's a great experience though was the service. Our server, Gabby, was excellent. My parents are hard to please because they're used to slower-paced restaurants in my hometown. Despite it being busy, Gabby was informative, kind, and willing to answer all of my parents questions about the food and the city!! I'm honestly so shook lol I never get service this good in the city, especially at a brunch spot. My parents called me this morning and they're still raving about the quality of the food and our excellent service. Thank you so much to Friedman's and Gabby for giving my parents and I such a great new york brunch experience! read more

My go to place in Chelsea Market that never disappoints. Try the Nova Benny (poached eggs, nova on a latke) or Pastrami Hash. Excellent coffee and fresh juices. Love the house dressing on the salads. Place is packed for a reason. Fast, friendly waitstaff in the best NYC tradition. Best choice in Chelsea Market which has an abundance of excellent food options. My highest rating. read more

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Friends and I decided to stop here before drinks at the Tippler. One of them wanted fries and the other an wanted grilled cheese. This place had both so why not? Lots of things on the menu looked really good, but I ended up opting for the special of the night which was a Cajun chicken burger with Cajun spiced chicken breast, avocado, bacon, spicy mayo, pepper jack cheese. The burger was the size of my face. They put three (thin) slices of chicken breast in it. I would have preferred one thicker slice because it would have been easier to eat (my burger was falling apart left and right) and the thin slices can easily be overcooked, which is what happened. The chicken breast was a bit tougher to chew than I would have liked. Instead of avocado it was guacamole. Not bad, but would have preferred avocado because it would have paired better with the taste of the rest of the burger. The rest of the burger was amazing. Thick slices of bacon and the spiciness had just the right amount of kick. My burger also came with a side of fries. I got sweet potatoe fries. They were kind of soggy and over fried. There were one or two fries that was burnt. No good at all. Overall though I felt were satisfied from the burger and the service was great. The noise level not too loud either. read more

Friedman's - Cajun chicken burger (special of the night) with side of sweet potatoe fries - Breakfast & Brunch Near Me - New York, New York

There are so many options at Chelsea Market and I will eventually get to all of them but today, lunch was at Friedman's Lunch. They are pretty strict about not bringing in outside food which is annoying considering the lack of seating at Chelsea's Market but if you are quick you can snag a good table somewhere along the hallway, outside of Friedman's Lunch. One really positive thing about this place is that a lot of their options are also available w/ gluten free versions which delighted my gluten free co worker! They deliver 10 blocks up and down and 2 avenues over. They also take credit card. My co worker had the burger with a gluten free bun with rosemary fries. I had the Southwest Turkey burger. It was nice and juicy and very very filling. The rosemary fries were delicious. Their items are mostly over $10. read more

Came in to Chelsea Market looking for a late breakfast on a Sunday morning. Not knowing what I would come across, this place looked good. I honestly didn't know the name of the establishment until looking at my receipt a few days later. I was seated quickly, shoe-horned in at a large communal table. At first I was apprehensive about the seating but it was actually nice. My order was taken quickly. I ordered the BELT which is a "BLT" with fried "E"ggs in the sandwich. When my order came out the BELT looked amazing and came with a side green salad on the plate. The sandwich was large and I wondered how I might finish it, but I did. :) As for the communal table environment, my order was a conversation started with the people next to me and we wound up talking for about 20 minutes. After the meal, bought some loose tea at another place to take home, then off to Eataly. read more