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    The Hook

    2.4 (259 reviews)
    Open 11:00 am - 9:00 pm

    The Hook Photos

    THE HOOK ATMOSPHERE

    What's the vibe?
    Moderate noise
    Casual
    Touristy
    Good for kids

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    Fish and chips
    Missi R.

    Nice location on the pier. The exterior is fun and interesting, employees were friendly. It was crowded but service was organized and we didn't wait long for our food. Our group ordered several different items. I ordered fish and chips. It consisted of two pieces of fish, some fries, and a "side" of slaw. The slaw was in a sample-sized cup, more like a garnish than an actual side dish. As for the fish, one piece was very good. The piece on the bottom was overcooked and hard, nearly burned. I went back to the counter to request extra tartar sauce which was handed to me with no additional charge. My friends were happy with their food choices, sandwiches and chowder. We dined inside, and it was startling to see pigeons flying inside to scrounge for food. They walked around on the floor looking for food. Overall, not a bad lunch. A little overpriced but it is a tourist area.

    Chicken strips with fries

    Food was good! Chicken was cooked perfectly. Service was not as fast as we thought it would be, because they called the numbers after us first, so we were quite disappointed ours took longer. Ambiance is perfect, loved the outside seating

    Cheesesteak
    Mike F.

    The Hook can be found in the midst of the super touristy area of Pier 39. It wasn't nearly the worst tourist-trap type restaurant I've ever been to, but it still was overpriced and pretty unsatisfying. We were enjoying ourselves hanging out and taking in the sights at Pier 39 when we decided to take in a quick bite and a drink and came across The Hook. The Philly cheesesteak was just not very good at all. It was very basic and overpriced for what you actually got. Just check out the pics. Very average at best. The beer was just a Bud Light draft, but tasted WAY watered down. There was definitely something off about that beer. It was pricey and unsatisfying, so we decided to cut our losses and save the real grubbing for a better place. 2 stars.

    Interior
    Crystal H.

    Although I've tried this spot before and was slightly underwhelmed, this second visit was a pleasant surprise! I've had coworkers recommend this spot for their Philly cheesesteak and their grilled onions and peppers ALONE, so that is exactly what I tried this time around. It's interesting because I've saw photos of this sandwich in previous reviews, and I always thought it looked a bit small for my liking but when I got it I was happy to see that it was a decent size. It has exactly what you'd think: Shredded Steak cooked with Onions and Peppers with the infamous cheese sauce. It was filling and delicious! The savory cheese pairs perfectly with the flavorful steak and sweet grilled onions and peppers. If you go, I genuinely could not recommend the Philly cheesesteak more.

    butterfly shrimp
    Sydney C.

    I got the butterfly fish with fries and Tatar sauce. This place is pretty pricy for the amount of food you get. It was really good other than that and theres seating inside and outside. The service was kinda quick but it depends on how many people are there.

    Charlotte C.

    The staff was nice but the food was not good. It was edible but bland. We got a fish and chips, a seafood mix, a bacon hot dog, a Philly cheesesteak, and three drinks for a little over $100. They also don't validate parking from the public parking just fyi. Kind of crappy because parking is $10 per hour unless a restaurant validates it. Idk why they don't validate. The fish was overcooked. The Philly cheesesteak had squeezy nacho cheese on it, the tartar sauce was bland, and the chowder was sweet and gritty.

    Fish and Chips
    Cecilia S.

    Never had anything so horrendous. Actually ridiculous. Paid $16 for food that's worth $7 max. Very disappointing. Edit: my friend and I both got a stomachache after, don't recommend

    Mimi B.

    Disappointing Experience with Fried Calamari Unfortunately, my recent visit to this establishment was a letdown. I ordered the fried calamari, which was one of the worst I've ever had. The dish was dry and lacked flavor, which was disappointing. The lackluster food may have contributed to the noticeable absence of customers. Normally I check the review before I try a new place and I failed this time . I was just craving for calamari and stopped here without checking reviews . Rating: 1/5 stars

    Seafood combo
    Michael D.

    Great location in the area, love their fish and chips basket. Too bad I'm not staying in SF longer.

    Clam chowder in bread bowl
    Roxanne P.

    While visiting San Francisco with my best friend, we stopped at The Hook on Pier 39, and shared a clam chowder in a bread bowl. It was delicious! The chowder was creamy, flavorful, and packed with tender clams, and the bread bowl was the perfect vessel--crispy on the outside and soft inside. The casual, laid-back vibe of the place was perfect for a quick meal while enjoying the views. It's a bit on the pricier side, but for fresh seafood and the atmosphere, it's totally worth it. If you're in the area, definitely give it a try! Video Review will be posted on Tik Tok @Foxy.appetite and Instagram @Foxyappetite soon

    Fisherman Platter
    Lareina H.

    First time at the pier and wanted to try the sourdough bread bowl clam chowder. Tried it here and it was delicious! My husband had the fisherman platter and I tased the shrimp and it was amazing! The view of the seals outside and the harbor were beautiful. The only thing lacking from making the place perfect was the service. Our server was rude. Like I get it, you have to serve tourists all day long, but throwing down my water saying "here" was unnecessary. Loved the food, but wouldn't come back.

    Fish and chips
    Meiru C.

    The food was slightly over priced, two pieces for $16 is a bit much. The food was not that good as well. The fries are soggy and kind of wet?? The coleslaw is almost literally onion and cabbage, no sauce whatsoever. Service was ok.

    Denise C.

    This is a fun seafood shop. The wharf has many but it's the specialty. I had the fried shrimp and it was fun..many shrimp..I asked for a discount and he took off like four dollars..with french fries Here's to pier 39

    Philly cheesesteak

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    2 years ago

    The food was ok didn't car for the birds that came to join us in the dinning area but that's to be expected on the pier

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    Nopa Fish

    Nopa Fish

    4.5
    (117 reviews)
    1.3 mi

    Came here with my sister and her friend for lunch during a trip to San Francisco and decided to get…read moretheir Fried Rockfish sandwich. The seating inside was a bit limited and taken up by other people, but there was an ample amount of seating around the SF Ferry Building (including outside) that we were able to seat ourselves at instead. I have to admit that my standards weren't high for this sandwich, but it genuinely tasted amazing. I have to say that it was probably one of the best sandwiches that I've ever had the opportunity to eat in all of California, and I'm unsure if I'll ever be able to encounter a sandwich that tops it. Overall, amazing. I'd happily come back here again during another SF trip, if I happen to be in the area.

    Wow! Nopa Fish in the SF Ferry Building deserves its high marks. We came here for an early lunch…read moreand loved our sandwiches. Simple, yet exquisitely prepared and delicious. I had The Rocky, a very large piece of fried, crunchy-battered rockfish on a bed of a delicious cucumber/ carrot/ ginger cabbage slaw served on Acme Milk Bread. Enough for two meals - if we weren't staying at a hotel. My wife had the open-faced Bay Shrimp & Egg Salad Sandwich, so beautiful that people walking by kept asking what she had. A great fish market, too, for those who live in the area. My only knock is that the nearly all-community seating area is small and less than comfortable. Stop by and grab lunch to go!

    Photos
    Inside Ferry Building
    Inside Ferry Building
    The Rocky
    The Rocky
    French fries

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    French fries

    The Hook - seafood - Updated June 2026

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