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    Friedman's

    3.7 (74 reviews)
    Closed 9:00 am - 9:00 pm

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    FRIEDMAN'S ATMOSPHERE

    What's the vibe?
    Moderate noise
    Casual
    Outdoor seating

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    Recommended Reviews - Friedman's

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    Reviews With Photos

    Sesame Salmon Salad (GF)
    Alexa R.

    With seven locations across NYC, Friedman's is a reliable choice when you're looking for an easy, no-fuss spot with a menu that offers something for everyone. This particular location is a bit out of the way, but we ended up here because they had availability on busy NYC Marathon Sunday. The ambiance was pleasant and comfortable, with fun music playing in the background. I ordered the sesame salmon salad, which was $23 at this location. (Menus and prices seem to vary slightly between Friedman's locations.) The salad was enjoyable, though the flavors didn't particularly stand out. I ordered the dressing on the side but would probably have it mixed in next time, as that usually makes for a better overall experience. I appreciated the healthy mix of ingredients, varied textures, and generous portion size--I even took half home since I'd already eaten breakfast before the brunch. While I wouldn't go out of my way to return, I'd happily eat at Friedman's again if the occasion arises and would order the salmon salad once more for either brunch or dinner.

    Pastrami sandwich gluten free
    Margalit F.

    We've dined here twice in two days and I have to absolutely rave about this place. Food always great but it's the wonderful service too! Last night we had the blackened fish sandwich and pastrami sandwich both gluten free Every server we've had was attentive and knowledgeable ! Love the simple and functional decor that gives the place a nice uncluttered clean look. I'm so bummed friendman's doesn't have a place in the L.A area .

    Chai Tea
    Kristin E.

    We visit here regularly when we don't feel like cooking! Friedman's always delivers in taste and friendliness. The chai tea is to die for. Food is always fresh and delicious. The staff here work overtime to guarantee a great experience. This place is beautiful and convenient for our location on the upper west side.

    Milo C.

    I came here with my friend for an early dinner on a weekday and was seated right away. I like the assortment of food on the menu and landed with a bacon lettuce tomato and avocado sandwich and a tomato soup. It came with French fries. I really liked how clean it was and it had a nice environment. The staff were really friendly and attentive.

    Lemon Ricotta Pancakes ($19)
    Cheryl P.

    One of my go-to places for a casual brunch! My friend and I arrived here a little past noon on a Saturday and there was plenty of seating. This location is a little bit more "out of the way" compared to some of the other locations but definitely worth the walk imo since we were able to get seated right away without having a reservation, it wasn't as crowded as noisy, and service was top notch! This location's menu is also incredibly extensive and includes a ton of Asian-inspired dishes too, though I went for the lemon ricotta pancakes this time and my friend got the spinach artichoke dip. We both really enjoyed our food and I appreciated how careful and knowledgeable the staff were about accommodating my gluten-free dietary restrictions! I only wish I had a little bit more fruit on my pancakes but oh well :) they were so fluffy and warm and fresh - I know I'll definitely be back in no time to try out additional items on their menu!

    Cozy Bar
    Charles B.

    Comfort food with a New York twist. Check out tuna, crispy rice appetizer excellent. Tried the fish and chips New York style and Friedman fried chicken all were extremely satisfying. Enjoyed in a chill atmosphere so full no room for dessert can't wait to go back, the real deal. ! Nice and friendly service

    Chicken & Cheddar Waffle
    Suzanne T.

    Great service, amazing food, and nice outdoor seating. I've eaten at the Chelsea Market location several times but the West End location is much better in regard to service and overall experience. I had the gf chicken and waffle - I adore a savory waffle and this one did not disappoint. The habanero honey is to die for. The dish is big enough to share OR take home leftovers! Thanks for all of the gluten free options!

    Salmon
    Anna K.

    Came here on a Friday evening at 6pm - it was empty so no reservations needed. The staff was super attentive and sweet. I ordered the fried chicken sandwich with fries and my friend had the salmon entree. Good for comfort food and catching up with friends. They're currently renovating next door so I'm sure the venue will be even bigger once it's completed. Will definitely recommend and will be back.

    Pastrami Reuben
    Vicky R.

    This was a nice addition to the neighborhood. I liked their sturdy outdoor set up and the heat lamps. We came around lunchtime and they were quite busy. Seems like they only had two servers for everyone which was not enough since it took them a while to clean up after parties who had left. As a result, the wait times were longer than they estimated. However they had good covid precautions (well spaced tables, servers with masks). For the food itself, we loved our pastrami Reuben. It was warm, comforting and juicy. Definitely a greasy guilty pleasure for a cold weekend. The fries were pretty good as well, not super crispy but well flavored. It was enough for two of us to split and feel full afterwards. We got the Mac n cheese side too. We will definitely skip it next time. We liked the crispy topping and I liked the lighter sauce, but the pasta itself was too al dente and ended up tasting stale as a result. Looking forward to trying other dishes though!

    Turkey club

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    2 years ago

    Came for a quick breakfast. Nice new renovation, excellent omelettes and coffee with friendly efficient service.

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    4 years ago

    One of the best burgers I had in awhile. Very solid & the pickle was great! Recommend highly!

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    3 years ago

    i loved their herb fries but then they changed them and now they're just super soggy & barely seasoned. I miss the old ones

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    5 years ago

    Came here today for the first time. Cute place with a great atmosphere. Jessy, I think the manger there, was super sweet and accommodating.

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    Page 2 of 2

    Ask the Community - Friedman's

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    Friedman's

    Friedman's

    3.8
    (939 reviews)
    1.0 mi
    $$

    This is a family run chain of casual american menu restaurants, with a focus on mostly gluten free…read moreitems. Food - (4/5) - decent selection of starters, sandwiches, burgers and mains. Mostly gluten free and healthy portion sizes. - Grilled Chicken Swisswich - was an interesting mix of Bacon jam, gruyère, lettuce, avocado aioli on a toasted ciabatta. Not bad and came with some Herb fries. Service - (4/5) - servers were friendly and fairly attentive. Can get a bit busy and took bit longer than expected to get the order but regular check-ins afterwards. Atmosphere - (4/5) - it's at the bottom of the Edison Hotel so there isn't a dedicated restroom it's by the hotel lobby. Dim and homey feel to the layout and furniture/lighting. They have a partnership with a company that provides singing servers during dinner hour. Keep in mind they add a mandatory 5% fee on your bill for this! Overall - (4/5) - not a bad place and good for GF customers and those staying in the hotel.

    Post-Theatre Sunday matinee lures me for a late lunch in NYC's Theatre District. Friedman's d/b/a…read moreGayle's Broadway Rose where there are singing servers who are struggling actors/actresses attempting to get into the acting/stage/film industry while working in the food service restaurant business. I did not experience the singing servers during my patronized visit. Upon entering the Maître d' announced "right now, we're only seating at the bar counter not at tables," so why do I see patrons sitting at booth tables? It was somewhat busy but not at full capacity for full-on hustle bustle busy. Friedman's is located adjacent to Hotel Edison and restroom facility is in the hotel's lobby. Access to Hotel Edison's facility is limited as the hotel's staff will stop all who enter as I am not a hotel guest. I believe Friedman's is very overhype, and overrated. My male server/waiter calls all the female patrons "love" which does not bother me and does not irk me at all. But please do not call me "babe", "baby", "mamma" or "mommy" as these are too sexist, outdated and stereotype in some cultures/race directed at women. Pastrami on Rye $26.00 Mustard, pickle and vinegar chips The meat heavily embedded with a lot of white fat stretched and stuck together when bitten. The mustard was mild spicy which gave the meat a zesty kick for aliveness, but minimally applied. The pickle was average. The vinegar chips were very stale and harden. The rye bread was average with caraway seeds which was blah. I am uninterested in caraway seeds. Friedman's is certainly a modern American luncheonette. No comment for alcohol as I not order any. There are no business cards for keepsake. At the bottom of the sales receipt there is a suggested gratuity in intervals of 20%, 22% and 25% where customers do not have to perform math calculation.

    Photos
    Friedman's
    Grilled cheese with avocado and tomato soup
    Grilled cheese with avocado and tomato soup
    Friedman's

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    Senza Gluten By Jemiko

    Senza Gluten By Jemiko

    4.5
    (130 reviews)
    0.9 mi

    Senza Gluten by Jemiko is an absolute must-visit for anyone looking for 100% gluten-free dining…read moredone at a truly high level. From the moment you walk in, you feel the care and intention behind everything -- it's elegant, warm, and welcoming. The food is incredible. Everything tastes fresh, authentic, and thoughtfully prepared. The pasta dishes are rich and comforting, the appetizers are full of flavor, and the desserts are just as impressive as anything you'd find in a traditional Italian restaurant -- you would never guess it's all gluten free. Service is attentive and kind, with staff who really understand the menu and make you feel taken care of. There's a genuine passion behind the experience that stands out. What makes Senza Gluten by Jemiko special is that it doesn't feel like a "gluten-free alternative" -- it feels like a top-tier Italian restaurant that just happens to be completely gluten free. Overall, an amazing experience from start to finish. I'll definitely be coming back again.

    Thankful a gluten free restaurant like this exists. The…read moreatmosphere was cute and comfortable. The service was kind and passionate about their food. We asked for parmesan cheese with our meal and staff were reluctant to give it to us. Nonetheless, we would go back because the food was good. No one would even know it was gluten free.

    Photos
    Gorgeous Interior
    Gorgeous Interior
    Vegan Gluten free bread with olive oil and fresh cracked pepper
    Vegan Gluten free bread with olive oil and fresh cracked pepper
    Spaghetti with garlic sauce and clams

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    Spaghetti with garlic sauce and clams
    BTS - Bagel To Sandwich

    BTS - Bagel To Sandwich

    4.5
    (271 reviews)
    1.2 mi
    $$

    Their almond milk/oat milk iced lattes were fantastic! Sweet and creamy just like we like…read more We also got the vegan burrito and vegan sausage, egg, and cheese everything bagel which was amazing. Burrito had too many potatoes and not enough vegan egg, but still excellent flavor! Definitely recommend the bagel. The vegan italian special on a hero was the winner though! It was a flavor bomb in my mouth! I will 100% recommend that to anyone wanting a delicious vegan cold cut sub! Will be back!

    If you are looking for a quintessential NYC bagel breakfast sandwich, Bagel to Sandwich (BTS) on W…read more40th is a must-visit. We stopped in around 9:30 AM on a Saturday, and the place was buzzing--a clear sign of its popularity. While it is strictly a "to-go" spot, the efficiency of the operation makes the morning rush manageable. The Logistics & Ordering The menu is expansive, spanning three screens with an incredible variety of bagel types, cream cheese flavors, meats, and cheeses. Despite the line, the ordering process was straightforward. A major plus: you have the option to have your bagel toasted before they assemble the sandwich. Our coffees were ready within 2-3 minutes, and the sandwiches followed about 10 minutes later--very reasonable given how busy they were. The Food I went with a classic Sausage, Egg, and Cheese on an Egg Bagel. * The Bagel: The egg bagel itself was phenomenal. It had that perfect, authentic texture that makes NYC bagels famous. * The Build: The sandwich was very generously portioned. Every bite was delicious, well-balanced, and exactly what you want from a hearty breakfast sandwich. The "Extras" One of the most charming and unexpected parts of BTS is their candy selection. They carry an array of nostalgic and "internet-famous" treats I didn't even realize were still in production (or existed at all!). Keep an eye out for: * Dr. Pepper Tic Tacs * Krispy Kreme Doughnut Jelly Beans * Strawberry Creams * Pickle Candy The Verdict Whether you're a local or just passing through, this is a top-tier spot for a reliable, high-quality NYC breakfast. Just be prepared for a crowd, but know that the payoff is worth the wait. If you are looking for a quintessential NYC bagel breakfast sandwich, Bagel to Sandwich (BTS) on W 40th is a must-visit. We stopped in around 9:30 AM on a Saturday, and the place was buzzing--a clear sign of its popularity. While it is strictly a "to-go" spot, the efficiency of the operation makes the morning rush manageable. The Logistics & Ordering The menu is expansive, spanning three screens with an incredible variety of bagel types, cream cheese flavors, meats, and cheeses. Despite the line, the ordering process was straightforward. A major plus: you have the option to have your bagel toasted before they assemble the sandwich. Our coffees were ready within 2-3 minutes, and the sandwiches followed about 10 minutes later--very reasonable given how busy they were. The Food I went with a classic Sausage, Egg, and Cheese on an Egg Bagel. * The Bagel: The egg bagel itself was phenomenal. It had that perfect, authentic texture that makes NYC bagels famous. * The Build: The sandwich was very generously portioned. Every bite was delicious, well-balanced, and exactly what you want from a hearty breakfast sandwich. The "Extras" One of the most charming and unexpected parts of BTS is their candy selection. They carry an array of nostalgic and "internet-famous" treats I didn't even realize were still in production (or existed at all!). Keep an eye out for: * Dr. Pepper Tic Tacs * Krispy Kreme Doughnut Jelly Beans * Strawberry Creams * Pickle Candy The Verdict Whether you're a local or just passing through, this is a top-tier spot for a reliable, high-quality NYC breakfast. Just be prepared for a crowd, but know that the payoff is worth the wait.

    Photos
    Easy to see menu
    Easy to see menu
    BTS - Bagel To Sandwich
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    Friedman's - bars - Updated August 2026

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