Went here because it was convenient to where we were staying but oh so good…read more Food: 5. Service: 4 Atmosphere: 4 Cost to worth it rating: 3 Opentableable: no but can pre-order online with Toast Return worthiness: yes Eve award: best build your own breakfast sandwich Highlights: - Make your own breakfast sandwich: such a great option. I got a crazy combo of everything, fried egg, cheddar, pastrami, and hash brown. Still dreaming of it. 5 stars - Plain bagel: my teen son said it was the best thing he had in New York. And he had several steaks and nice pastas! 5 stars - Bagel flavors: solid everything but fun ones like French toast were wonderful too. - Option for side of turkey by the 1/4 pound and up: good for my picky son - Order online and pickup option: glad didn't have to wait and they were awesome about reading the comments on customizations that weren't available in the checkbox Lowlights: - Since my son loved it so much, wish we had gotten more!

Delicious and fresh bagels! I really enjoyed the breakfast which had cream cheese, eggs, avocado,…read moreand microgreens. Also had the lox bagel - it's good for what it is, but a lil too salty. It's a huge amount of food. Needed caffeined and randomly ordered a vanilla oat latte and it was one of the best coffee I had in NYC. It is fast paced and we beat the line.

We visited mid-morning on a Friday and the line was fortunately short…read more INTERIOR: Small shop with limited area to wait for orders. SERVICE: Friendly. Orders completed timely. FOOD: We ordered a bag of 3 bagels-- everything, poppy seed & salt. The bagels were cute, medium sized and served warm/hot. We chose the scallion cream cheese which came in a lil container. Apparently the bagels are not made in the traditional manner, but they were still delicious with great texture and taste. We also ordered the tea (ok) and strawberry lemonade (yum). We enjoyed our bagels on the little countertop area outside. OVERALL: Definitely recommend! A different bagel experience than some other places (as in, those places where you are served bagels topped with cream cheese and other things) but we enjoyed the simplicity of the bagels and controlling the amount of cream cheese.

Visit June 2026: I'm…read moreadmittedly not a bagel expert but when in NYC a bagel is a must. Supposedly so is eating a street hot dog but I'm not too sure on that lol. Anyways, the girls had bookmarked another bagel establishment but the line was hella long like they were giving away Knicks gear for free. Ironically another "bagel shop" search on Yelp showed PopUp Bagels was like three doors down lol. No line! That in itself was making me question but there is a PopUp in San Diego that my daughter swears by. PopUp advertised itself as "Not Famous, but known." Whether or not this bagel is better than the one store three doors up is something I cannot attest to. However I can say THIS WAS A DANG GOOD BAGEL! And it was freshly made! How do I know? It literally burned my fingers when I ripped it open! The pain was worth it. Outside, a slightly crisp texture generously coated with "Everything". Inside was a dense and chewy dough that was pliable but able to withstand the dipping and shmearing of cream cheese (which was smooth). Best I have ever had for sure but then again my most common bagel experience is the place named after a scientist where tons of bagels are sitting in bins for who knows how long. So why wasn't this a 5-star experience? One, I only ate one thing. Two, sevice and setting are "just there". Considering it wasn't busy I would expect a bit more of a welcome. To eat you're bagel you can full on just leave, sit at the three stools inside where it is super hot (bc hey they actually cook), or three stand outside. There is a little, I'll say "patio", where you can stand, eat, and true story, watch two people argue about who gets to sort through the recyclables from the neighborhood eateries. Snack and a show???? I just stood near the door and enjoyed my bagel.

It's all in the name: bagels bagels bagels. I had a classic: nova with the works on near perfect…read moreeverything bagel. It's a tiny place below street level so it's not perhaps a place to linger. Service was a tad slow, but you have to make an allowance for morning rush.

Welcome to your bagel heaven. Service is fast and helpful. The order area is at the end of the…read morecounter, and the payment area is closer to the door. You can take your food to go, as I did, or sit down at one f their tables. I only got a bagel sandwich, but there are so many things you could get here for breakfast, lunch, or dinner. If I visited a place more than once, I would try their tuna or chicken salad for lunch. Today I had the two everything bagel sandwich with a fried egg, crispy bacon, and veggie cream cheese. If you want crispy bacon, which is the only way I like it, then ask for it, and they will deliver. My bacon was so crispy! Loved it! Their veggie cream cheese is really good and filled with veggies. The everything bagel was delicious and toasted to perfection. The eggs are scrambled and fluffy.

This place is super cute! The service was friendly and our order was correct and prompt. It's so…read moreexciting getting a vegan deli sandwich that is not boring or plain! They have several vegan options here! The bagels here were fresh and so good! We will be back!

Their almond milk/oat milk iced lattes were fantastic! Sweet and creamy just like we like…read more We also got the vegan burrito and vegan sausage, egg, and cheese everything bagel which was amazing. Burrito had too many potatoes and not enough vegan egg, but still excellent flavor! Definitely recommend the bagel. The vegan italian special on a hero was the winner though! It was a flavor bomb in my mouth! I will 100% recommend that to anyone wanting a delicious vegan cold cut sub! Will be back!

This place was near the top of our list of places we wanted to try during our 5 day NYC trip. And,…read moreit was close to our hotel to boot!! There was a line at around 9am on a Wednesday but not bad. Maybe 15 minutes all in? We both got bagels and they were phenomenal. Like outstanding!! Highly recommend!!!

Hey Upper East siders, Gossip Girl here. And I have the biggest news yet…read more Delicious Bagels. Rainbow Bagels. Iconic Bagels. The it girl Bagels of NYC. This is the must try bagel shop on your NYC trip. Without a doubt, I would recommend going for the rainbow bagel. There are so many different cream cheese flavors here - The sky is the limit. The bagels are very filling. As this place is very popular and may feel overpopulated, the line moves fast. The verdict is: some trends do deserve the spotlight. The city never sleeps, and neither does its appetite for iconic eats. You should definitely try it at least once on your NYC trip. Thank me later girl. Xoxo, Gossip Girl

I love this place! I discovered it on a bagel tour and their coffee is excellent and their bagels…read moreare delicious! You have the try the pumpernickel everything bagel with za'atar and olive cream cheese. Something I never would've thought I'd like but the ultimate savory slam to your tastebuds! The lemon poppyseed is also very good! PS- try the black & white cookies! I don't have anything to compare them to but it were fresh and so so good for my husband and I's first black & white!

This is hands down my absolute favorite bagel establishment I have ever been to, and it's also…read moresuper aesthetic, the vibes here here! The service was very friendly, the food was even more so. I was absolutely blown away with the amount of fresh, hand-made cream cheese / butter / spread selections - some of the ones that were available when I came were: Brown Sugar Cinnamon Butter, Garlic Parsley Butter, Walnut Raisin Cream Cheese, Strawberry Cream Cheese, Cinnamon Roll Cream Cheese, Olive Cream Cheese, Nutella Chip Cream Cheese, Lemon Poppy Cream Cheese, Jalapeno Cheddar Cream Cheese, Garlic Herb Cream Cheese, Bacon Cheddar, Chili Crisp, Basil Pesto... I mean seriously the options are ENDLESS. Sweet, salty, savory, you name it. I will admit, it's a bit overwhelming because you want to try it all especially because they're all beautifully displayed. Even after you pick the spread, you still have to choose from one of the many different bagel options too so.. that's the hard part - making choices! There is seating available both in and outside. It's within a great walking distance and easily visible / accessible. Love, love, love!! I'm not from NYC, I was visiting so I will be missing this place whole heartedly - until next time!

Aahhh I had a really hard time rating between 4 or 5 Maybe…read morea 4.5? 4.6? To be fair I am eating them as a SANDWICH place-- 5 stars As a bagel place maybe 4. They are a standard classic bagel in nyc -- good if you've never had a proper nyc bagel. Not the best though. What brings me back here again and again are their sandwiches which are AMAZING. I usually get the Chipotle chicken or the wasabi cc and lox-- both are delicious. They are not cheap with the stuffing and the food is fresh. Definitely worth a try and there are many combinations to try

GIMME A BAGEL I NEEDED A BAGEL! Bagels in house? Sick. Heavy on the toppings? Sick. Fast service…read moredespite being slammed on a Sunday morning? Sick. Best bagel in the world? No. But my goodness did they pile me on HIGH with whitefish and lox in a way that was truly inspiring to me.

Jorge's service was A+! Great atmosphere and ambiance. Had the French onion soup, escargot, and…read morelobster linguine. Will be coming back!!

Jorge was a great server! Went for lunch celebrating my dad's birthday, and it's a beautiful…read morerestaurant! Wagyu burger was good and filling, as well as the French notion soup. Roasted chicken could've have better flavoring, didn't taste like much. Overall it was a great experience!