My friend told me about this place so we had to try it! My daughter had the red velvet cheesecake and my son had the original cheesecake. They're so cute and delicious. The kids really enjoyed it so much, we went twice during our vacation. The customer service was great! There were so many different flavors I wanted to try, but I'm on a diet. They had some Oreos dessert that looked amazing! I had to resist. read more

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Walked by this shop while I was in NYC. Heard about the famous banana pudding and had to try it. The store is in a great spot for tourists. The store was small and cute. The line moved quickly as the person at the counter had banana pudding on deck. One they give you your item(s) you are move to the next line for check out. Then you are sent out the exit door. You felt kinda rush but I guess that is New York for you. I got a small which ran about $6. To be honest, I had better banana pudding and it was mostly whip cream in the filling. Having the pudding out for quick service made it a bit warm for my liking. It might have been better chilled. It was a good place to stop and try it. read more

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Pretty good banana pudding that wasn't too sweet! Only thing I would recommend is having the option for a topping of crushed or bits of wafers for more texture to it. It would've made a world of difference. Casual fast to go spot. Service is fast, be ready to order and pay. read more

Stopped by to pick up a slice of the Carrot Cake $8.25 from this popular dessert spot near Rockefeller Center in the Midtown area of NYC. The sliced cakes are prepackaged. I brought to the register and had it later that evening. It was delicious. read more

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Magnolia Bakery's banana pudding is the absolute best! Cannot miss and must get it if you come as it is what they are well known for. We picked up 2 cake slices for a birthday, the hummingbird slice which has banana, pineapple, and pecans with a cream cheese frosting and a confetti cake slice. The Hummingbird slice was absolutely delicious. It was so moist with the banana and the cream cheese frosting paired so well. The confetti slice was really dry and wasn't saved by the frosting. Not sure if it was the slice we picked but I wouldn't recommend that one. read more

Magnolia Bakery - Rockefeller Center - Hummingbird Cake Slice Confetti Cake Slice - Desserts Near Me - New York, New York

Stopped by while visiting nearby landmarks and had to try the famous banana pudding everyone talks about and It absolutely lived up to the hype. Super good and easily the highlight. There's also a huge selection of pastries and desserts to choose from, so plenty of options if you want to try more than one thing. The line/process can be a little confusing at first since people are walking in from all directions. Just a heads up: you grab your items at the counter and then wrap around to the checkout area. The staff felt a bit quick and "to the point" but that's pretty typical for the NYC pace, so no big deal. Overall, definitely a must stop spot if you're in the area and want to try their banana pudding. read more

Magnolia Bakery - Rockefeller Center - Desserts Near Me - New York, New York

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Stopped by on the way to breakfast. Tried the banana pudding which I thought was delicious. The red velvet cake was super dry and hard. I could've used it in a snowball fight . The dough it muffins was really good and they allow you to sample. The Custer service is also good. read more

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Oof love banana pudding, but Magnolia over the years has gotten way too sweet with not enough real banana! We also tried the banana pudding bar with the red velvet flavor and there wasn't bananas in it :( read more

Magnolia Bakery - Rockefeller Center - Desserts Near Me - New York, New York

I came back to visit Magnolia Bakery on a Saturday afternoon. Whenever I come into this location, I usually have to wait a while to get into Magnolia Bakery. However, I walked right in and didn't have to wait too long to get helped this time. Usually, the staff you see when you walk in only help with bakery and beverage items and you have to go to the cashier to get banana pudding, but the staff said they could help with everything. January's pudding of the month is Hot Chocolate Banana Pudding (small was $6.25). Hot Chocolate Banana Pudding Cup has layers of chocolate banana pudding, rich chocolate wafers, bananas, marshmallow fluff, and a sprinkle of mini chocolate chips for the perfect bite every time. My husband really enjoyed it. Of course, you have to get the Classic Banana Pudding as well. The medium was $7.25. I always get their Chocolate Chunk Blondie ($4.25) and Magic Cookie Bar ($3.95). They are both delicious, golden, buttery, and delightful treats. Magnolia Bakery Is New York's Local Bakery and you should definitely visit when you are in NYC. read more

Magnolia Bakery - Rockefeller Center - Hot Chocolate Banana Pudding - Desserts Near Me - New York, New York

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I came here expecting the most amazing banana pudding and I can honestly say it did not disappoint!! I ordered a medium, however, the small is actually the perfect size to satisfy anyone's sweet tooth and not over indulge. Although I was laser focused on having the banana pudding there are many other deserts to try. The place is small but clean and the line was long but it moves fast. Super friendly staff, I would definitely come back to have more banana pudding and try other deserts! read more

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Well I'm going to put myself out there and say I'm not a fan and their famous banana pudding is overhyped. It had more whipped cream texture than anything. The line goes fast, so don't be discouraged seeing the line out the door lol. The location is great for the tourist area. The staff friendly and they do have more than the their banana pudding like cookies, cupcakes and more. read more

I ordered the classic banana pudding, which was really yummy! I loved the wafers with the sweet cream. The texture was super soft, and I just enjoyed it. There were plenty of bananas, and I think that this place is deserving of the hype. I would definitely come back again next time I'm in New York. read more

Magnolia Bakery - Rockefeller Center - Classic Banana Pudding Small - Desserts Near Me - New York, New York

To many old-school New Yorkers, they may not have been inside of a "Magnolia Bakery" let alone heard of it. But this wildly popular baked goods/dessert shop has been around since 1996. From what started as a single business in the West Village neighborhood of New York City (on Bleeker St/W. 11th St) has rabidly expanded to roughly 9 other locations (in the NYC area) as well as Los Angeles, Chicago and even internationally. Their business even appeared on the hit TV show, "Sex & The City" as this popularized the entire cupcake craving before it became a thing. The location I am focusing on is one of their busiest in all of NYC, at the corner of 6th Ave & W 49th St in the heart of Lower Manhattan. What makes this location convenient is the close proximity from the Rockefeller Center and the adjacent subway station that is just steps away. However, convenience can draw an insane amount of customers and that is exactly what I experienced. I came with my lady during the afternoon on Sunday 10/12/2025 at around 3:45pm. It was a cool, rainy day and the line had about 20+ guests waiting to get enjoy a yummy dessert. They do have very generous hours of operation being open for business 7 days a week from 8am-10pm. As for the interior layout of this place, it is quite small yet very practical. Furthermore, if you are looking to enjoy your savory treat inside, that won't happen since they do not offer any tables. So plan on taking your food to go. Once inside, you will see several large display cases that feature their selection of cakes, cookies, cheesecakes, cupcakes, brownies, and their #1 most popular and requested item, their "Banana Pudding". This was the only item we ordered as we had dinner plans later that day. After making the trek to nearby Rockefeller Center to enjoy this savory treat, I finally got to try their famous Banana Pudding. The overall consistency had a soft, doughy texture while the banana itself offered a sweeter taste to it. What really bumped this pudding up a notch was the graham cracker crumbles that made every bite quite delicious. They have many other offerings of their puddings available in pumpkin (during the fall months), apple, and red velvet. They also sell their Just the Crumb treats as well as a DIY Pudding Kit. If you're a fan of sweets, definitely check out "Magnolia Bakery" as I was pleasantly surprised. With above average customer service, excellent desserts, decent prices, and a great novelty idea, I am giving this place four stars. read more

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Yeah this was some of the worst BP I've ever had. And I know BP ball. No flavor, just felt like I was eating whipped cream. Also the small cup was only filled up halfway, there's a giant hole of air underneath the top layer, literally a lays chip bag. The wafers were hard and stiff and hurt the roof of my mouth. I get it, there's hella people in line, but this is just sad. No love and joy in this pudding. read more

Magnolia Bakery - Rockefeller Center - Desserts Near Me - New York, New York

Good! But nothing to rave about Was waiting for some Adel's right across the street and a few of us decided to grab dessert to help us with the wait. On this particular evening, there was no wait! We basically walked right up to order. We decided to try a Banana Pudding and an Apple Crisp Pudding Cup. Both were good! The banana pudding had a nice flavor and I liked the crumbs. I found it a bit sweet and I think a salty element (like a salted caramel ribbon?) would've elevated the flavor. I slightly preferred the Apple Crisp Pudding cuz the acidity from the apples helped cut the sweet a bit. Overall, standard dessert that was good but didn't particularly wow me. read more

Magnolia Bakery - Rockefeller Center - Banana Pudding - Desserts Near Me - New York, New York

Just had the softest flourless chocolate cake from here and it was so delicious and satisfying as a sweet treat. Line was quick.

I'm showing my BFF around New York City. I had to take them to my favorite place for a cupcake. Besides the architecture of the building. It really does stand out among the crowd and more ways than one. It is a treasure to watch all the staff and all the employees in training WORKING SOOO HARD and delivering all the sweetness they have. I saw my beautiful cupcake and I had to get it and my BFF. Got a cookie and some pudding. Everything is made fresh and the presentation is so lovely. We picked up our items and then brought it to the cashier. It was very kind and helpful Miss Brielle. I've been here 1 million times and I'm really surprised I didn't write anything about it before. It is a wonderful little bakery. There's no chance of eating your item inside... But you can go to 30 rock or even go to Central Park with your goodies and enjoy the Metropolitian atmosphere with your beautiful treat like I did. I really am a big fan of this business. Delicious and beautiful every time. I really love coming for the holidays to see the special decorations that they have. They have a unique design around the holidays, especially! read more

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If you go back far enough in Yelp reviews, I'm sure you'll see another review(s) from me with must higher ratings. But now I have to say, "Mid!" When did this place go so down hill? Hopefully it hasn't and y'all can set me straight. I go to Magnolia every time we're in NY (about once a year). And I only go to Magnolia with one purpose - the Banana Pudding. I feel so many other places make amazing bakery goods but the banana pudding is the item that sets them apart and reminds me of my southern roots. This time the banana pudding was lacking both of those - bananas and pudding! It was basically Nila wafers with whipped cream (and of course more cream than wafers). Bananas are cheap so I don't know why those were lacking, and I'm only assuming that they don't homemake their pudding (and the internet confirmed) and those boxes (especially in bulk) are super cheap ... so what gives! So disappointing! I'm sure this area (Rockefeller) and shop will continue to be a tourist spot. I'll be curious to see if others have a better pudding experience. If not, I'll need a different sweet treat when I visit next year! read more

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This banana pudding was not very good. It just tasted like whipped cream. The cookies didn't get soft. I did like that it was chunky with the cookies and the bananas, but it wasn't not pudding-like at all. It was just like banana flavored whipped cream. I wouldn't get this again. My banana pudding tastes better. read more

Magnolia Bakery - Rockefeller Center - Desserts Near Me - New York, New York

Magnolia is famous for their banana pudding which is unparalleled. I've been here a couple times in the past two months and it's an easy interaction, order, get the goods, pay and leave. No lingering, no seats inside or outside, completely utilitarian which I kinda love. The employees are just there to dish out the goods and then you pay them. As long as you go in knowing how they operate, you'll be golden. Grab one here and carry on the plane if you can't finish! read more

Magnolia Bakery - Rockefeller Center - Desserts Near Me - New York, New York

Rating: 3.4/5 We finally tried the famous Banana Pudding from Magnolia Bakery, and honestly, it felt a bit overhyped. We ordered a small cup ($5.95), which seemed pricey for just 4 ounces. The pudding is layered with vanilla wafers, fresh bananas, and creamy vanilla pudding. Compared to other banana puddings I've had, this one was denser and heavier rather than light and airy. Nothing really stood out to me, so I don't quite get why it's considered "world famous." I wouldn't wait in line for it, but if you're nearby and there's little to no wait, it's worth trying once. read more

Magnolia Bakery - Rockefeller Center - Small Banana Pudding - Desserts Near Me - New York, New York

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Magnolia Bakery is a must in NYC, I hear. And it didn't disappoint. This location is great in Rockefeller Center. The location wasn't busy when we popped in on a Saturday around 1pm. I had no idea there would be so much to choose from - cupcakes, cakes, brownies, blondes, cheesecakes, and cookies. It was kind of overwhelming, but we were only there for banana pudding. We placed our order, paid, and left. The lines were kind of confusing though. People were trying to order at the counter where you pay, but you're supposed to order at the counter first and the pay. There is no where to sit and eat, so you have to find somewhere to sit outside. We found a spot to sit across the street. There is plenty of places around this location to sit, which is nice. We ordered the original banana pudding and the seasonal pumpkin spice banana pudding. And both were amazing. Very rich and delicious. The large is pretty big and I had to eat it at two different times. It stayed pretty good in the fridge for a few days. I wish we would have come back and tried a cupcake or cake. read more

Magnolia Bakery - Rockefeller Center - Pumpkin Spice Pudding Large - Desserts Near Me - New York, New York

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Recommended by my hotel. Was hesitant to try the .lBanana Pudding being that I'm a southern girl. It did not dissapoint. read more

Magnolia Bakery - Rockefeller Center - Banana Pudding - Desserts Near Me - New York, New York

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I visited Magnolia Bakery on a Saturday evening. It wasn't too busy, so I stopped by to grab a small hot cocoa banana pudding. I was very excited since so many friends had recommended it to me, & it did not disappoint. It was delicious, & I'd love to try the original as well as some of their other seasonal flavors next time I visit. read more

Magnolia Bakery - Rockefeller Center - hot cocoa banana pudding - Desserts Near Me - New York, New York

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I had to try their famous Banana Pudding after hearing about it for a while. In one of their locations close to a crowded area of New York, I came upon a long line of customers trying mainly the banana pudding along with customers buying many cookie souvenirs to bring home. Between my friend and I, we just shared one banana pudding. I enjoyed the mixed banana and other toppings found inside the creamy pudding itself. It was not too sweet & was the perfect portion size for the both of us to share. It's worth the try! read more

Magnolia Bakery - Rockefeller Center - Banana Pudding - Desserts Near Me - New York, New York

Been wanting to try Magnolia Bakery since it was recommended to me while being in NYC. I was so happy when I accidentally stumbled by it on my long walk back to the hotel. Luckily it wasn't busy and they were fully stocked so I decided to try the banana pudding red velvet cookie and the banana pudding. YUM the cookie was big, soft and moist and had just the right hint of banana flavor. The banana pudding was everything I thought it would be. Not too sweet with chunks of banana. It was surprisingly light. I ordered the small and it was actually pretty big. So happy I got to try this NYC staple! read more

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Happily, we stumbled across this location while hoping to catch a glimpse of the Rockefeller Christmas Tree, which was shrouded in scaffolding. We've had Magnolia bookmarked since watching a NY tourism video. They're known for their banana pudding, so that's what we ordered, along with a chocolate chip cookie. The pudding was everything we had hoped it would be. The cookie was surprisingly good. I half expected the container to be part shiplap... but that's a different Magnolia brand. And being a Saturday night, the location has a line out the door, but the system they work in this tiny location, moved us through in little time. read more

Dang this place hits!! Their banan pudding was good, but the other desserts were phenomenal. Try the everything ice box cake. It is mouth watering. The staff was so kind and helpful. We were in and out pretty quick. Cute set up too. read more

This bakery is a bit small. It's a good thing there's an employee by the door to explain which line to stand in and to manage the crowd. I came for one thing and that's their banana pudding. It did not disappoint. I love that it's not overly sweet. I just wish it was a bit more chilled. I did go an hour before closing so it might have been a fresh batch. read more

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Banana pudding was pretty good. Very sweet though. When we visited they only had original and carrot cake. We were hoping for red velvet . They had lots of cake choices read more

4.3 stars for Magnolia Bakery We stopped by Magnolia while visiting the Rockefeller Center and tried their signature banana pudding. It lived up to the hype! So creamy and delicious. My only complaint is that they really skimp on the bananas. Wish they put some more bananas in there. We got a size small and shared between two people for a small bite each which was perfect for us! read more

I went here specifically for the Banana pudding and wound up getting 2 and a Carmel pecan cheesecake. It wasn't too busy, but i waited in line 2 different times. I got a lunch Bag as a souvenir and the cheesecake was super good. The Banana pudding lasted a day because i put one on ice in tie Hotel since we didn't have a fridge. read more

Magnolia Bakery - Rockefeller Center - Banana Pudding - Desserts Near Me - New York, New York

Some things aren't worth waiting in a line for, but that is not the case for Magnolia bakery. We waited in a fairly short line, but the service is exceptionally fast. They even have two cash registers going to keep people moving through the line. I had a small classic banana pudding which was the perfect size for me. The pudding was delish, not overly sticky or sweet. The wafers even still had a good crunch. Definitely recommending this stop for banana pudding fans! read more

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This is a popular bakery that is very crowded and just got a lot of traffic of customers going in and out! What I like about this bakery is that the utensils are packaged and wrapped up with plastic so you know that they are not out in the open for people to touch! How sanitary they are! They have a neat menu of prepackaged slices of cakes and cookies. I came here to get a cupcake and I chose the vanilla cupcake with chocolate buttercream and it tasted amazing! Not overly sweet and the vanilla cupcake tasted like heaven when I bit into it. Very fresh and not stale at all. Buttercream tasted very delicious! I love how the cupcake is in a nice rectangle white box with 2 cupcake holders. So elegant! The bag is also very nice and has elegant handles. You can definitely reuse the bag because it's a sturdy type of plastic even though it can get a lot of wrinkles! They also have nice beige canvas tote bags with the Magnolia Bakery along with glass cups that look very good but since I got so many bags I will save that for next time if I need a new bag. read more

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Had the banana pudding before and wanted a taste again. This location is in the Rockefeller Center/Radio City MH area so usually crowded. Entrance on 6th Ave. An employee said in a loud voice for customers to line up to pay only if purchasing puddings; or after placing order for other items. Not sure if they had bec I didn't notice, but maybe clearer signage will help. Banana pudding is creamy, light whipped texture but a sweet treat; would prefer more banana bits than the wafer though. Almost $5 for small so went for the medium size $7.25 for sharing. The carrot cake pudding is $5.75 for small. Carrot texture was like dry coconut and the pudding itself tasted coconut-y. Priced higher but I prefer the banana more. read more

Magnolia Bakery - Rockefeller Center - Carrot Cake Pudding Small, Classic Banana Pudding Medium - Desserts Near Me - New York, New York

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I was so excited to try the famous Magnolia bakery after seeing it for years on instagram. However, I was quite disappointed with the quality. We tried the banana pudding and a slice of confetti cake. The banana pudding was nice and light, but not a ton of flavor. The confetti cake wasn't very good, the cake was dry and had no flavor at all. The chocolate icing wasn't very good either. You can tell they aren't splurging much on real butter! The inside was sort of cute, but this is definitely a skip for me next time! read more

Magnolia Bakery - Rockefeller Center - Outside - Desserts Near Me - New York, New York

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I stopped here with a friend after catching a Broadway show. There was no seating indoors but there was still a to-go line. We ordered a banana pudding to split and got some extra spoons so we could stand outside Rockefeller center and eat. Yeah, this lived up to the hype!! So yummy! read more

Magnolia Bakery - Rockefeller Center - Classic Banana Pudding Small - Desserts Near Me - New York, New York

On our way to see a show during the holiday season, we decided to stop by the famous Magnolia Bakery. Given its reputation, we expected a wait--and sure enough, the line was out the door. We stood in line outside in the cold for 20 minutes!! Once inside, we were directed to go straight ahead for banana pudding or to the left for other desserts. They offer more than just its famous pudding! They have cakes, cookies, cupcakes, you name it. But we stuck with the banana pudding, having heard so much about it. As a Southern girl with deep roots, banana pudding is my specialty. I've been making it for years, and my family/friends always raves about it. So, I had high expectations. Magnolia's version? Meh it was just okay. More whipped pudding than bananas, I mean heavily whipped!! It was creamy, lightly sweet--but ultimately overhyped. Would I get it again? Maybe. Would I wait in a 20-minute line for it again? Absolutely not. The prices are fair, customer service was great, but the shop itself is extremely small. If you're curious, it's worth trying at least once....just don't expect it to be life-changing because it is not. This location is steps away from Rockefeller Plaza!! read more

Magnolia Bakery - Rockefeller Center - Banana pudding - Desserts Near Me - New York, New York

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BANANA PUDDING! A classic. Stopped by before heading into the jellycat diner experience. There was no line and we were able to order immediately. There were different sizes for the banana pudding, but we just got the smallest one. The consistency was AMAZING. Loved the banana pieces and the wafers! It wasn't overly sweet either! Perfect little snack! read more

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Magnolia Bakery has a very strong fan base and its reputation transcends New York City. Thus, this location near Rockefeller Center is deal for tourists hanging out in Manhattan. That is both its strength and its weakness. This is one of the smaller Magnolia locations. It's basically a small rectangle with most of the space dedicated to activities behind the counter. The serving area is basically an L shape with a small section in the middle and right side for customers. This generally means you have to join one of two lines depending on whether you are ordering or paying. The problem is, the tourists plus locals creates incredible congestion and often time people just wander onto lines or cut in front of you without realizing it because it is so crowded. It's a bit of a hassle ordering from here but I stopped in one day on the way to the train out of curiosity. The staff ranges from great to not-so-great. A couple of the folks behind the cake section seem irritated that customers come in. Meanwhile the cashiers (who also help manage the pudding cups) are always very nice. It is an odd and interesting contrast in service. My favorite Magnolia item is the Carrot Cake. I know, not what you thought I'd say, right? Truth is, it is very hard to find a good carrot cake. Most of the time they are dry or they have so much frosting you barely taste the cake. Magnolia has struck a good balance between the cake and frosting and their cakes are always moist. I also enjoy their "puddings" but they can be SUPER sweet so I recommend trying a small size before committing to a larger one. This Magnolia is a mixed bag but if you can go when it's a bit more quiet you'll have a better experience. read more