Sugarfish has been on my list for a while so I came while I was in town in NYC. Came here for dinner on a Sunday night at around 6pm. The place was packed, and we waited for about an hour to get a table for 2. However, the ambiance is cute and dark--a very nice dinner spot. We did one of the "dinner trust me's," and everything tasted super fresh. The Blue & Dungeness crab hand roll was definitely my favorite out of everything. However, everything was still super yummy. Although it was good, I wouldn't come and wait an hour for a table again. I prefer having a reservation somewhere, but I think I'd definitely get takeout or come back for lunch. read more

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Sugarfish has been my go to sushi place whenever I want decent quality sushi without breaking the bank. I feel like my experiences with sugarfish have been consistently good, and the atmosphere is nice as well. They don't do reservations, which often works in favor of me read more

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The staff is super friendly and the quality of sushi is pretty decent. We went during lunch time and there was a bit of a crowd on a Friday afternoon in August. The reason for the 4 and not 5 is the ponzu sauce all over 1/2 the sashimi pieces:(. That was a waste of good fish unfortunately!!! read more

SUGARFISH | Flatiron - Ponzu sauce!!! - Sushi Bars Near Me - New York, New York

Very good fish. I really enjoyed the omakase special. I would come back and get more. The fish just melts in your mouth. read more

SUGARFISH | Flatiron - Sushi Bars Near Me - New York, New York

Walked in on a Friday at 1pm and got seated right away at the bar. Ambiance was darkly lit and moody feeling. The sushi was just alright, my favorite was probably the tuna sashimi but everything else was just pretty average. Nothing mind blowing. The service was very kind, but also really really slow. Just wasn't too impressed by this place and I thought it was kind of pricy all in all. read more

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Sugarfish in the Flatiron District offers a delightful sushi experience with fresh, high-quality ingredients attentive service, and a chill relaxed ambiance. Although some options were sold out during my visit, the flexibility to create your own omakase from the à la carte menu was a great alternative. The nigiri featured well-portioned, beautifully seasoned slabs of fish, paired with rice that was flavorful though slightly delicate and prone to falling apart. Despite this minor detail, the overall quality of the meal was exceptional. The biggest drawback was the hour-long wait, but the friendly and attentive service made up for it. The staff ensured everything ran smoothly, and keep in mind all of nigiri you order does not come out at once and it might take a few minutes for the other items to get to you so you might as well eat as everything is served to you. Also please note tipping isn't included but the excellent service deserved recognition. I'm considering a return visit to explore their seasonal premium sushi, especially if they have uni or other rare offerings available. Sugarfish is a spot worth visiting for sushi enthusiasts who appreciate both quality and care. read more

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Hands down my favorite sushi in the city! I always get the Trust Me, and it's great whether dining in or to-go. It's such a great deal (especially when dining in because you can't tip) -- worth every penny. While you can't make a reservation, the wait is worth it. I like that they space it out when you get any of the Trust Me sets; they bring it in different courses, so it makes it more of an experience. I also appreciate that they're accommodating & let you sub things (I always sub the crab roll to a salmon roll)! It's also really fun to get to go; it looks so pretty & organized in the box, and it makes it really fun to put the corresponding toppings & sauces with the different fish. It makes you appreciate it more (whereas with other takeout sushi I just inhale it in 10 minutes haha). Even people who are picky about sushi & typically would prefer spicy tuna rolls are obsessed when I bring them here! It's simple yet EXTREMELY delicious. But beware, if you're looking for things like spicy tuna rolls & crazy mayos and sauces and such - this is not the place for you! read more

Food and service very good affordable omakase menu 2nd time there looking forward to my 3rd time. They have a few locations in Manhattan will bring friends there next time read more

Food is 5/5 stars. Definitely sit at the bar for the good AC and quick plates from the kitchen and our waitress Sarah. Staff is 3/5 stars. All 3 stars are for our waitress, a dark haired waiter and one hostess. Our waitress, Sarah, was quick and attentive and very friendly. The one brunette hostess was very kind as well. The rest of the waitstaff acted like high schoolers running around at their first job. Three pieces of glassware broke during our meal at the bar. The blonde waitress was constantly yapping with the kitchen staff. Which is fine... just not while you're on your shift and the dishes aren't getting out quickly. And she touched my chopsticks like 4 times which is uncomfortable in this day and age with rampant germs. Anyways, great meal. Great service from our waitress. Soap Opera train wreck was how the rest of the staff was acting. read more

Delish!! I took my girlfriend here for her birthday. I am not giving them 5 stars because of the reservation/sitting process. The food was melting in our mouths. Delicious! Ambiance is super cool. Great for a date night. read more

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Heard about this place for so long and so grateful I got to give it a try. Known for being an affordable yet quality omakase spot it def lives up to the hype. Walk ins only but they'll put you on a waitlist and update you via text so you can go elsewhere to wait. Everything here was delicious - so fresh, mindfully prepared. The otoro was my favorite as well as the albacore tuna. The hand rolls were also DELICIOUS and the warm rice - I'm a fan. Would def come back here!! read more

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Unfortunately do not take reservations. Told us a 20 min wait and we waits 1.45 hours!!! Ran out of a ton of items. Everything was ok. Won't come back. read more

Our go-to place for good quality sushi. We always opt for the Nozawa Trust Me, and the best bites out of the meal by far are the Tuna Sashimi and the Blue & Dungeness Crab Hand Roll. For the price, it is definitely worth it and even the regular Trust Me course will leave you feeling full. Everything is fresh and seasoned to perfection. Unlike DOMODOMO, there were no overwhelming bites of wasabi. It's really a guessing game for how quickly you can get seated; whenever we go its either extremely busy with a 45 minute+ wait or we get seated right away. The reason why I only give 4 stars is because the staff always makes us feel rushed. Even before we finish a dish or if only one person is done, the next course is brought out to us right away. Once, our waiter kept asking if they could take our unfinished edamame plate all throughout the meal, even though we wanted to take little bites of it in between courses. We understand that servers would want to quickly turnover tables to alleviate high wait times, but it's a little too excessive in my opinion. read more

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Excellent sushi at this price point. Walk in only, so if you arrive at peak times be prepared to wait around an hour. The 'Trust Me' tasting menus are excellent, highly recommend going with one of those and then adding more pieces if needed. The rice is not packed too tightly so it does fall apart beautifully in your mouth. Love the no tipping policy, everything is very fair and transparent and the service is very good also. read more

SUGARFISH | Flatiron - Sushi Bars Near Me - New York, New York

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Skip omakase unless you enjoy the theatrics. Best sushi in the city for slightly above your average sushi price. Great service and cool ambiance. 10/10 read more

I came here after hearing good things about the LA locations. For a table of 4, I waited about 20 minutes on a Saturday night around 7PM which wasn't too bad. The restaurant itself is very intimate and has dim lights with candlelit tables. Service was very nice and accommodating. I got the Dont think, just eat, trust me and it was a pretty good deal for omakase! The quality of fish was great and the flavors complemented each other nicely. My favorite was the otoro and the salmon with sesame on top. I left feeling content and think you definitely get your money's worth here. Would come back for sure! read more

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No reservations, no tipping. This dimly lit restaurant is perfect for date night. They are popular for their "trust me" menu which is a sampler style platter. The Trust me lite is perfect for one person. All the fish is extremely fresh, and plates come out as ready. The tuna sashimi was delicious, the perfect size for an appetizer. Last course is a have roll that is a decent size portion, best eaten right away while the seaweed is still crispy. Limited drink menu. read more

SUGARFISH | Flatiron - Tuna Sashimi, Edamame - Sushi Bars Near Me - New York, New York

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Arrived a little bit past 5 so luckily there wasn't a wait for two. I remember coming here years ago and had a great experience, so I'm happy to say that it is still as good as I remembered. Had the Trust Me, and there wasn't a piece that didn't make me close my eyes while enjoying it. My favorite part has to be their sushi rice! Wow. Perfect temperature, on the warmer side. But it was seasoned so well.. I'm actually salivating as I type this. It really complemented the fish. read more

SUGARFISH | Flatiron - Sushi Bars Near Me - New York, New York

The detail in the takeout sushi box packaging will not be left unnoticed, and Sugarfish does it right! I got the To-Go Trust Me ($43) for pickup, which I was kind of surprised to see they didn't take tips. The box itself was ginormous. I almost thought I forgot to grab chopsticks and napkins until I realized they are tucked neatly at the bottom of the box! Another fan girl moment for me was the names of the sushi printed on the box and the instructions on how to eat each one. I have always wanted to know what fish I was eating, so this was much appreciated! Personally, the packaging excited me more than the sushi itself. The rice was a lot softer than I had imagined, with rice falling apart every time I dunk them in soy sauce. The lemon wedge wasn't the most practical to squeeze juice out of it. From the fish selections, the Yellowtail seems to always be my fave in every sushi place I've had them in. Out of the regular rolls, the Crab one stood out for being creamy. I totally underestimated how much was actually in this box, as I was incredibly stuffed by the end of it! While not the best sushi, possibly because of the rice, the packaging has my heart! The soy sauce can get quite messy, but this is your picnic item to splurge on for those nice summer days! read more

SUGARFISH | Flatiron - To-Go Trust Me ($43) - Sushi Bars Near Me - New York, New York

Honestly, this is my favorite sushi place and I've been to so many sushi/omakase places. Sugarfish is affordable and delicious and fresh. I've never had a bad experience and the long wait is def worth it. I usually get the trust me or trust me lite. I decided to try the new toro combo appetizer and it was a little too fatty for me. I recommend coming for lunch when there's less people because it does get busy. If you're a regular, you can fill out the birthday card for a free meal on your birthday if you've been 2 or more times in that year. Honestly, a steal! read more

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Always incredibly fresh and delicious! Good service and decent prices. Trust Me never fails.

Sugarfish is hands down the BEST sushi I've had so far! The fish is super fresh, flavorful, and not fishy at alll (fishy sushi is the worst). I got the trust me nozawa and loved every single piece. My favorite pieces were the tuna ones and lobster. The tuna sashimi was amazing! I usually liked eel the most but actually thought the eel was just ok compared to all the other pieces. Also, despite the high prices shown on the menu, the restaurant is no tipping! I love having service fees factored into the menu prices. A year ago, I didn't even eat raw fish and sugarfish made me LOVE it - a must try! read more

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We were craving sushi and a few friends suggested this place. We arrived a little after 12 and we're able to be seated right away- but by the tie we finished lunch the place was totally packed and they were taking names. Servers were friendly and efficient. We went with the Omikase. Everything tasted fresh and the presentation was great too. read more

SUGARFISH | Flatiron - Tuna Sashimi - Sushi Bars Near Me - New York, New York

FIrst time at sugarfish as i know it's a pretty popular spot as they have locations in nyc & la. I decided to go with the prefix menu of Nozawa Trust Me. Which came with: Edamame Tuna Sashimi - ponzu and chives Albacore Sushi - ponzu and chives, 2-pc Salmon Sushi - toasted sesame, 2-pc Toro Hand Roll Japanese Yellowtail* Sushi - lemon, 2-pc Chutoro Sushi, 2-pc Sea Bass Sushi - yuzu ponzu, 1-pc New Zealand Sea Bream* Sushi - citrus salt, 1-pc Blue & Dungeness Crab Hand Roll My favorites were definiltely the albacore sushi, toro handroll and Chutoro sushi which was melt in the mouth. I don't have as much experience with sushi and especially sushi in nyc so hard to speak on the value. But i think it's a great ambiance and perfect spot for a date. My only gripe was that i got seated at probably the worst seat in the house near the end of the bar where the kitchen is where all the waiters walk by and collect orders and throw out uneaten food. It kind of killed the environment for me. On the positive note, sugarfish is a non-tippping establishment. Which I really like as the labor costs are built into the prefixed menu charge (RESTAURANTS PAY YOUR WORKERS A LIVING WAGE). read more

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ARI IS THE BEST. I can't say enough about the amazing experience I had at Sugarfish NYC! Not only was the food incredible (seriously, every bite was perfection), but our server, Ari, made the night unforgettable. From the moment we sat down, she was so warm, kind, and conversational. It felt like she was genuinely excited to guide us through the menu and ensure we had the best time possible. Ari's energy and passion for what she does really shine through, and her attention to detail is unmatched. She made the whole experience feel special. Honestly, she's the kind of server that makes you want to come back, just to have her take care of you again. She is fantastic--can't recommend her enough! If you're going to Sugarfish, ask for Ari--you won't regret it! read more

Used to love their Trust Me (went there all the time last year) but when I went recently, it seems like the quality slightly went down. The fish wasn't as fresh and the service was more chaotic than normal. It's still a solid spot though. read more

SUGARFISH | Flatiron - Sushi Bars Near Me - New York, New York

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Nice location in Flatiron. The Trust Me is a perfect lunch portion. All the food is tasty. $37 is a very reasonable price especially with it inclusive of service. My only notch on the place is that I think the pieces of sushi and handrolls are hastily assembled and fall apart easily. read more

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After leaving a previous review on yelp, their team kindly reached out to me and asked me to give them another try assuring better service - so my friends and I did. The sushi, as always, was very tasty. The albacore, and the crab handrolls were my favorite. Quality was excellent - no doubt some of the best raw fish in the city. The service was better this time - waters were filled, ginger was replaced, we were even given free sushi, otoro and albacore, which was very very kind of them. However, it still felt very frantic. Waiters were literally running from the kitchen stand to the tables with plates in their hands, my friend asked for lemons and they forgot (reminded them and they brought some), plates were still slammed depending on the rush, and our soy sauce jar hadn't been cleaned. Having said this, the manager and our main waiter were very kind and tried to make us happy which I really appreciated despite their chaotic night. Sugarfish is great but for me, Kazu Nori will still be the go-to; it's a calmer environment with a more organized concept. 4.5 stars would be accurate. read more

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The food is not really fresh and the biggest issue is management attitude and cleanliness As a sushi space you're probably just going to ignore the garbage outside and ignorance to hygiene ? Definitely not going back her read more

SUGARFISH | Flatiron - Cleanliness - Sushi Bars Near Me - New York, New York

Best sushi I've had in NY. Visiting from DC, so I appreciate that the restaurant checked our vaccination cards. Service was excellent and the fish was extremely fresh & high quality. We did not try any Trust Me omakase options, but ordered a la carte instead and was not disappointed. My only surprise was that the medium fatty tuna (chutoro) was better than the otoro...my otoro was too sinewy (instead of fully melting in my mouth). The edamame is really the size for one person (we ended up ordering two). The ikura (salmon roe) was as if right out of the fish. You can tell the difference. I also like that you can add yourself to the waitlist online (if there is one), and you receive text updates. Will def be back again! read more

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We came here for dinner on a weekday and it was bustling! Fortunately, we were able to get seated by the bar. My friend and I ordered the Nozawa Trust Me and were quite satisfied, adding only an additional order. We started off with some salted edamame beans, served in their pods. Next came the tuna sashimi, seasoned in ponzu. It was good, nothing spectacular. The trio nigiri came next, with two pieces each of albacore tuna, sea bream, and salmon. The albacore tuna was very fatty and delicious, though the rice was loosely packed and fell apart shortly. The toro handroll came after and it was so fatty! One of my favourite bites of the evening - overall, I found the handrolls to be delicious with the warm rice against the super crispy seaweed. You definitely need to eat it while still fresh. Another trio of nigiri soon followed, with bluefin otoro, sea bream, and hotate (scallop). The cold scallop was subtly sweet but its flavour was overpowered by the vinegary rice. I found that eating it separate helped to preserve the flavours better. The sea bream had a nice chew, and the otoro was good albeit slightly sinewy. The blue and Dungeness crab hand roll came last. This was my favourite, just leading the other hand roll by a small margin. The crab was very sweet and warm, and mayo helped elevate the flavours slightly. My friend ordered an extra unagi nigiri to round the meal off and that was delicious too. A great meal! Not perfect with some loose rice and heavier flavours, but still good. read more

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First time at Sugarfish and thought it was worth a try. Ordered The Nozawa Trust Me and for the price, it was good. Really enjoyed the toro and blue & dungeness crab rolls. The restaurant is dark and moody so would be a great date spot. Service was also quick and thorough. read more

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I've seen people in LA constantly posting these amazing takeout boxes from Sugarfish, and so when we moved to NYC, I made it my mission to try one. I'm so glad I did, because it was delicious! It's easily the best takeout sushi I've ever had, and the high quality definitely justifies the higher cost. It was a lot of fun trying out the difference pieces and dressing the fish ourselves. We did one deluxe sampler I believe plus a few additional pieces of sushi and a roll, and it was more than enough for two people! read more

SUGARFISH | Flatiron - Sushi - Sushi Bars Near Me - New York, New York

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Great value for the price. I paid $72 for a full course of sushi. We were all full. There were 7 courses with about 2 pieces of each type. However, the sushis aren't as good as regular omakase restaurant. Nothing to write home about but the good value. The $72 course did come with toro and otoro. Another plus was that it was a no tipping establishment, which was a big deal for the price. The wait was also quite long. And the restaurant was rather dark. Maybe they saved all the cost by reducing electricity cost. read more

Landon was the best!! He made the whole dinner worth it. also love the scallop roll will come back again read more

Such a good quality and fresh sushi/sashimi with Omakase style yet the prices are extremely reasonable (tips inclusive) We ordered the highest " Don't think just eat". We really had no time to think as we were thoroughly enjoyed the foods. The wait can be super long in the peak hours but you could wait upstairs. I wish they have a separate bar for drinks so we can enjoy the drinks while waiting. read more

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I came in with my sister to pop her Sugarfish cherry. I've been to the SoHo location and I must say I prefer the SoHo location. We came in and they told us there was a wait, which was ok. The wait time was pretty accurate in my opinion. We sat down, the waiter didn't come by for about 5 minutes. He was pretty forgetful, I ordered a sake and a beer. He forgot the beer. When I told him about it, he brought me the wrong one but that's ok. We ordered the Nowaza Omakase, they did forget some of the courses. We had to tell them that we were missing things and it was the same with the table next to us. It was interesting to say the least. I'm just glad my sister enjoyed it but I'll be going to soho instead. read more

SUGARFISH | Flatiron - Sushi Bars Near Me - New York, New York

Waited about an hour to get seated. Service was on par, staff explained the menu and the dishes. Didn't wait too long for each dish I just want to say this place is good for its price for sushi tasting but the rice is way too sweet with vinegar and not fluffy. It could've been borderlines mushy. The rice would all fall apart because of the liquid consistency. The raw fish isn't the greatest quality and you can taste the difference Ambiance is dark with a candle on the table. Clean and no note worthy interior design 4/10 for the food but 4/5 stars for its price point read more

SUGARFISH | Flatiron - Sushi Bars Near Me - New York, New York

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Unbelievably fantastic. The vibe is fun, service is terrific. Food is amazing! The Trust Me menu is the way to go. Don't worry about customization-the combination of sauces and fresh ingredients are amazing! My two favorites are the crab hand rool and the sea bream nigiri. Very reasonably priced as well. Awesome restaurant! read more

Great experience and great food! I had the trust me dinner menu $55 around 12 pieces plus edamame & tuna sashimi. The quality of the fish was great, all the flavors and textures too. The special of the day was anago (eel) and was incredible! They are a NO tipping restaurant, honoring Japan's culture, meaning they actually pay good salaries to their employees. Bravo! So you pay what the menu says plus tax. Giving a great example for the restaurant industry. Oh, and service was espectacular. Make sure to form online in the virtual waiting list because it takes about 2 hours to get a table on a weekend night, we joined the list around 7.30pm and got our table around 9.15pm. The ambiance was great and the servers too because they allow you to enjoy the meal without rushing you and explained very patiently everything we asked. Cannot wait to come back! read more

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